Grain de Sail
Grain de Sail is a French organic chocolatier and coffee roaster based in Morlaix, Brittany, that transports its raw materials across the Atlantic using a fleet of cargo sailing ships. It sells chocolate, coffee, rum, and accessories direct-to-consumer via its own e-commerce store, two boutiques, and a relay point network across seven European and North American markets.
- Company typePrivate
- Founded2014
- HeadquartersMorlaix, France
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Grain de Sail does
Grain de Sail is a French food manufacturing and maritime transport company headquartered in Morlaix, Brittany. Founded in 2012, the company imports organic cocoa and coffee, processes them into chocolate and roasted coffee products, and exports French wine — with all transatlantic raw material transport carried out by its own fleet of cargo sailing ships (Grain de Sail I, II, and III) to eliminate fossil-fuel-based shipping emissions. Products are certified organic (FR-BIO-13) and span the full bean-to-bar value chain: dark and milk chocolate tablets (45–85% cacao), napolitains, pistoles, spreadable chocolate, single-origin Honduras coffee in whole bean and ground formats, gift boxes, and more recently a transatlantic rum (Cuvée Transatlantique) and branded accessories (manual coffee grinders, mugs, textiles). All production takes place in two owned facilities in Morlaix — a chocolate factory and a coffee roasting plant — and the company operates two branded boutiques, a visitor gallery, and a Labo Tablettes personalization workshop at the same site.
The company's business model is anchored in direct-to-consumer sales through its own e-commerce platform (graindesail.com), which ships to seven countries: France, Belgium, Spain, the United States, the Netherlands, Portugal, and Luxembourg. Two physical boutiques in Morlaix serve as both retail outlets and experiential touchpoints, complemented by a relay point pickup network for last-mile delivery. Pricing follows a per-unit model (€3.47–€3.65 per 100g chocolate tablet; €6.50 per 250g ground coffee) with basket-level volume discounts of 5% over €100 and 10% over €200, and free relay-point shipping above €59. The cargo sailing fleet also functions as a potential B2B freight service for third parties seeking low-carbon transatlantic logistics.
In 2022 Grain de Sail raised institutional capital from Bpifrance and Crédit Mutuel Equity to finance the construction of a second cargo ship and a new chocolate/roasting factory, both completed in 2023. Reported revenue stood at €7.7 million in FY2021 with 47 employees, and the company has since expanded its fleet to three ships, launched a rum product line, and rolled out a 10th anniversary commemorative collection. The combination of vertically integrated production, proprietary decarbonized maritime transport, and owned retail channels positions Grain de Sail as a differentiated niche player in the French sustainable gourmet food segment.
Grain de Sail firmographics
Firmographics- Name
- Grain de Sail
- Legal name
- Grain de Sail
- Website
- https://graindesail.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Grain de Sail is a French organic chocolatier and coffee roaster based in Morlaix, Brittany, that transports its raw materials across the Atlantic using a fleet of cargo sailing ships. It sells chocolate, coffee, rum, and accessories direct-to-consumer via its own e-commerce store, two boutiques, and a relay point network across seven European and North American markets.
- Ownership category
- akta.pro rank
Grain de Sail industry classification
Industry- Product category
- Specialty organic chocolate and coffee manufacturing
- NAICS
- Chocolate and Confectionery Manufacturing from Cacao Beans (311351), Coffee and Tea Manufacturing (31192), Beverage Manufacturing (3121)
- SIC
- Beverages (2080), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Deep Sea Foreign Transportation Of Freight (4412), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Coffee, Tea & Cocoa Trading/Wholesale (AFAIAKAD)
- akta.pro secondary industries
- Coffee, Tea & Cocoa Beverage Wholesale (AFAIAGAD), Coffee, Tea & Cacao Experiences (Roastery Tours, Tastings) (THAJAGAH), Alcohol & Beverage-Grade Bulk Liquid Transport (Spirits/Wine/Beer Base) (TLADALAH)
Keywords
Where Grain de Sail is headquartered
LocationHeadquarters
- HQ city
- Morlaix
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Grain de Sail business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Organic Chocolate Products: Grain de Sail manufactures and sells a range of organic chocolate products including tablets (barres), napolitains (mini chocolate squares), and pistoles (chocolate drops). Products feature varying cacao percentages (45%–85%) and inclusions such as caramel, fleur de sel, nuts, sesame, and coffee. All products are certified organic (BIO). Revenue is generated through one-time per-unit purchases via the online store and physical boutiques.
- Organic Roasted Coffee Products: The company roasts and sells organic coffee in both whole bean (grain) and ground (moulu) formats. Single-origin offerings include Honduras, with products sold in various pack sizes (e.g., 250g, multi-pack). Revenue is generated through per-unit coffee sales.
- Accessories and Branded Merchandise: Grain de Sail sells branded accessories including textile items (scarves, socks, hats, tote bags, tea towels), coffee grinders (manual mills from Hario and Timemore), mugs, and pouches. Some items are co-branded with Tissages de l'Ouest (A l'Aise Breizh). Revenue from one-time accessory purchases.
- Maritime Cargo Transport Services: Grain de Sail's cargo sailing ships provide decarbonized transatlantic freight transport services, moving raw materials (cacao, coffee, and potentially wine) between origin countries and France. This is both a cost-center for the company's own supply chain and a potential revenue-generating service for third parties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard per-unit pricing for organic chocolate tablets |
| Unit Pricing | Pay-as-you-go | Per-unit pricing for organic napolitains and pistoles |
| Unit Pricing | Pay-as-you-go | Per-unit pricing for organic roasted coffee |
| Unit Pricing | Pay-as-you-go | Per-unit pricing for branded accessories |
| Unit Pricing | Pay-as-you-go | Basket-level volume discounts |
| Unit Pricing | Pay-as-you-go | Bundled gift sets |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Grain de Sail product offering
Product offeringCore offering
Grain de Sail manufactures and sells certified organic (FR-BIO-13) chocolate and specialty coffee from its production site in Morlaix, Brittany. Raw cacao and coffee are transported across the Atlantic on the company's own cargo sailing ships (Grain de Sail I, II, III) and processed in-house at the company's chocolate factory and coffee roasting plant. Products are sold direct-to-consumer via the company's e-commerce store and two physical boutiques, with shipping to seven European and North American countries.
Product overview
Grain de Sail is a French company based in Morlaix, Brittany, operating as a chocolatier, coffee roaster, and maritime transport provider. The company offers organic chocolate products (tablets, napolitains, pistoles, spreads), organic coffee (whole bean and ground), gift boxes, rum, and branded accessories including coffee grinders, mugs, and textiles. The business model combines direct-to-consumer sales through physical boutiques and an online store with sustainable maritime transport via three cargo sailing ships (Grain de Sail I, II, and III) that transport raw materials transatlantically. The company also offers experiential services including chocolate factory tours, roasting plant visits, and personalized tablet workshops at their Morlaix locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Organic Chocolate Tablets (Tablettes) Certified organic (FR-BIO-13) chocolate bars in 100g tablet format, available in dark and milk chocolate at cacao percentages from 45% to 85%, with multiple inclusion varieties. Sold to individual consumers via the e-commerce store and Morlaix boutique.
- Organic Chocolate Napolitains Individual chocolate portions in 180g bags, available in dark and milk chocolate varieties with inclusions. Sold to consumers for direct consumption.
- Organic Chocolate Pistoles Chocolate chips in 180g bags (pistoles) for baking or direct consumption, including a 75% dark chocolate variant. Sold to consumers and home bakers.
- Gourmandises — À Tartiner (Spreadable Chocolate) Spreadable chocolate products (à tartiner), including a crème café façon éclair variant. Sold to consumers for direct consumption.
- Organic Whole Bean Coffee (Café en grains) Organic whole-bean coffee, including Honduras single origin, transported via the company's cargo sailing ships. Sold to consumers for home grinding and brewing.
- Organic Ground Coffee (Café moulu) Pre-ground organic coffee in 250g packs (Honduras single origin), with a 4x250g multi-pack bundle. Sold to consumers for direct brewing.
- Coffrets (Gift Boxes and Sets) Pre-bundled gift sets combining chocolate and coffee products, including the L'Hisse et Ho collection. Sold to consumers for gifting occasions.
- Rhum Cuvée Transatlantique Transatlantic rum (Cuvée Transatlantique) in 50cl bottles, an extension of the brand beyond its core chocolate and coffee range. Sold to consumers via the e-commerce store.
- Manual Coffee Grinders (Moulins à café) Branded manual coffee grinders from Hario and Timemore (including Mini Slim+, Skerton+, Dome, Wood Natural, and Chestnut C3S Pro models). Sold to consumers as accessories to the company's whole-bean coffee.
- Tasses et Mugs (Cups and Mugs) Branded ceramic cups and mugs in Cabosses, Navire, and Pas de mât Pas de chocolat designs. Sold to consumers as branded drinkware accessories.
- Branded Textiles — Écharpes, Bonnets, Chaussettes Branded textile accessories — scarves, socks, and beanies — co-produced with A l'Aise Breizh (Tissages de l'Ouest) and manufactured in Morlaix. Sold to consumers as branded merchandise.
- Torchons (Tea Towels) 100% cotton tea towels in the Balade à Morlaix and Cacao Trio designs, manufactured in Morlaix. Sold to consumers as branded kitchen textiles.
- Maritime Transport Services (Services de transport) Carbon-neutral transatlantic maritime transport services operated by the Grain de Sail cargo sailing fleet, offered to third-party businesses (food and beverage producers, importers) seeking low-emission freight for raw materials.
- Chocolaterie de Morlaix — Factory Visits and Labo Tablettes Workshop Guided factory visits, visitor gallery, and the Labo Tablettes personalization workshop at the Morlaix chocolate factory, allowing visitors to design and produce their own chocolate tablet on-site. Open to the public and to corporate visitors.
- Torréfaction de Morlaix — Coffee Roasting Boutique On-site coffee retail boutique at the Morlaix roasting facility, selling roasted coffee, grinders, and accessories with tactile product experience and barista-adjacent service. Open Tuesday–Saturday.
Quantifiable outcome
- Revenue of €7.7 million in 2021 with 47 employees, indicating efficient per-employee revenue generation (approximately €163,830 per employee).
Companies that use Grain de Sail
Customer profileSegments3 records
Ideal customer profiles3 records
Grain de Sail technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Grain de Sail partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
Grain de Sail competitors and assessment
Company assessmentBroad incumbents
- Valrhona: Major French premium chocolate maker (subsidiary of Savencia), specializing in couverture and bean-to-bar chocolate. Comparable as a French premium chocolate producer, though much larger and predominantly B2B/professional.
- Michel Cluizel: Premium French bean-to-bar chocolate maker with single-origin positioning. Comparable as a French premium chocolate house with bean-to-bar craftsmanship, though with a much longer history and broader retail distribution.
- Cémoi: Largest French chocolate manufacturer, offering mass-market and premium chocolate across retail and industrial channels. Comparable as a French broad-line chocolate producer, though operating at significantly greater scale and breadth.
Direct peers
- Alter Eco: US-based producer of organic and fair-trade chocolate and coffee. Closely matches Grain de Sail's product mix (chocolate + coffee), organic certification positioning, and sustainability-led D2C brand story.
- Tony's Chocolonely: Dutch B Corp and mission-driven chocolate brand focused on slave-free cocoa and ethical sourcing. Directly comparable to Grain de Sail as a similarly positioned D2C organic chocolate brand with a strong sustainability narrative.
- Taza Chocolate: US-based direct-trade, organic, stone-ground chocolate maker with a strong ethical-sourcing and transparency narrative. Comparable to Grain de Sail as a craft organic chocolate producer with a distinctive processing approach and D2C orientation.
- Ethiquable: French B Corp cooperative producing organic and fair-trade chocolate, coffee, and specialty foods. A direct French peer to Grain de Sail with the same producer-level organic and fair-trade supply chain focus and similar gifting/coffee range.
- Lobodis: French organic and fair-trade coffee roaster with single-origin offerings. Comparable to Grain de Sail's coffee roasting arm — a similarly positioned French specialty coffee brand leaning on ethical, traceable sourcing.
- Kaoka: French organic and fair-trade chocolate maker. Comparable as a similarly sized French chocolate manufacturer-verticalizer focused exclusively on organic, traceable cocoa sourcing for B2C and specialty retail.
Emerging players
- Belco: French importer-trader of organic and fair-trade green coffee. Comparable as a French supply-side specialist in the same organic coffee value chain that Grain de Sail sources and roasts, though positioned upstream at import/trading rather than retail.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Grain de Sail social profiles
Digital presenceGrain de Sail compliance and trust
Trust signalCompliance1 record
Grain de Sail financial estimates
Financial estimateRevenue estimate
Valuation estimate
Grain de Sail leadership team
Management profileNumber of profiles
Grain de Sail funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Grain de Sail M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Grain de Sail
What does Grain de Sail do?
Grain de Sail manufactures and sells certified organic (FR-BIO-13) chocolate and specialty coffee from its production site in Morlaix, Brittany. Raw cacao and coffee are transported across the Atlantic on the company's own cargo sailing ships (Grain de Sail I, II, III) and processed in-house at the company's chocolate factory and coffee roasting plant. Products are sold direct-to-consumer via the company's e-commerce store and two physical boutiques, with shipping to seven European and North American countries.
Is Grain de Sail a public or private company?
Grain de Sail is a private company. It is classified as venture growth investor backed and is currently operating.
When was Grain de Sail founded?
Grain de Sail was founded in 2014. It employs 51 to 100 people.
Where is Grain de Sail based?
Grain de Sail is headquartered in Morlaix, France, in the Europe region.
How does Grain de Sail make money?
Four revenue lines are on record. Organic Chocolate Products are the primary driver. The others are organic Roasted Coffee Products, accessories and Branded Merchandise and maritime Cargo Transport Services.
Who are Grain de Sail's main competitors?
Broad incumbents on record are Valrhona, Michel Cluizel and Cémoi. Direct peers are Alter Eco, Tony's Chocolonely, Taza Chocolate, Ethiquable, Lobodis and Kaoka. Belco is listed as an emerging player.
Does Grain de Sail have an API?
No public API is recorded for Grain de Sail.
What industry is Grain de Sail in?
Grain de Sail's product category is Specialty organic chocolate and coffee manufacturing. Its primary akta.pro industry code is AFAIAKAD, Coffee, Tea & Cocoa Trading/Wholesale, with a secondary code of AFAIAGAD, Coffee, Tea & Cocoa Beverage Wholesale. Its NAICS code is 311351 and its SIC code is 2080.