Catholics For Choice

What Catholics For Choice does

Catholics for Choice is a U.S.-based nonprofit advocacy organization founded in 1973 and headquartered in Washington, D.C., with an additional office in New York. It operates as the principal institutional voice for Catholics who hold that the Catholic moral tradition supports a person's right to follow their conscience on sexuality and reproductive health. The organization serves pro-choice Catholics, reproductive justice advocates, Catholics who have had abortions, students and young adults, and state-level advocates, particularly around ballot initiatives. It engages healthcare providers (notably abortion clinics) as institutional partners for resource distribution.

Its "product" surface is a content and advocacy portfolio rather than a technology platform. Core offerings include Conscience Magazine, The Overreach Monitor newsletter (hosted on Substack), the Advocate's Bible guide, the 'You Are Not Alone' affirmation brochure, the Catholic Healthcare Guide, prayer cards, the 2024 Catholic Social Justice Voting Toolkit, the 40 Days of Accompaniment Lenten campaign, and student/young adult organizing programs including Digital Shepherds. There is no proprietary technology stack; distribution relies on a standard website, email and mobile messaging programs, organic and paid social media across Facebook, X, Instagram, and LinkedIn, workshops and seminars, lobbying, and direct mail.

The revenue model is nonprofit: primarily individual donations solicited via email, website, and direct mail, augmented by a small merchandise stream through a third-party Bonfire storefront. Pricing is not applicable as the organization does not sell products or services commercially. Engagement is organized around the 'encounter, educate, and embolden' framework, with year-round grassroots mobilization, electoral engagement during election cycles, and faith-based theological publishing. Governance is via a board of directors, led since at least 2024 by President Jamie L. Manson, M.Div., with a small staff of 11-50.

Name

Catholics For Choice

Legal name

Catholics for Choice

Website

https://catholicsforchoice.org

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Short description

Catholics for Choice is a Washington, D.C.-based nonprofit advocacy organization founded in 1973 that serves pro-choice Catholics and reproductive justice advocates by publishing faith-based educational resources, mobilizing grassroots and electoral engagement, and distributing affirming materials to abortion clinics across the United States.

Ownership category

akta.pro rank

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Donations and Contributions: The organization operates as a nonprofit that relies primarily on individual donations from supporters who share the mission of reproductive freedom and Catholic social justice. Donation appeals are made through email campaigns, the website, and direct mail.
2. Merchandise Sales: The organization operates an online store selling branded merchandise such as Pride items through Bonfire and other platforms to generate revenue while promoting the organization's identity and mission.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels15 records

Core offering

Catholics for Choice is a nonprofit advocacy organization that educates, encounters, and emboldens people of faith who support reproductive freedom. It produces educational publications, advocacy toolkits, voter engagement resources, and spiritual materials, and runs community organizing, workshops, and storytelling programs to advance Catholic social teaching on reproductive rights. The organization is funded primarily through individual donations and recurring contributions, supplemented by branded merchandise sales.

Product overview

Catholics for Choice is a non-profit advocacy organization, not a technology product company. The organization offers educational publications, spiritual resources, and advocacy tools including Conscience Magazine, the Overreach Monitor newsletter, the Advocate's Bible guide, the You Are Not Alone brochure, Catholic Healthcare Guide, prayer cards, voter toolkit, and the 40 Days of Accompaniment campaign. These resources serve the pro-choice Catholic community through education, advocacy support, and community building around reproductive justice and religious freedom.

Differentiator

Problem solved

Functional benefit

Brands

• Conscience Magazine: A publication by Catholics for Choice featuring articles on reproductive justice and Catholic perspectives.
• The Overreach Monitor
• Advocate's Bible

Products and services

• Conscience Magazine A magazine publication featuring articles on Catholic perspectives on reproductive health, social justice, and reproductive rights, distributed to the pro-choice Catholic community.
• The Overreach Monitor A newsletter monitoring religious overreach in public policy and healthcare, featuring reporting on opposition groups; includes a public tipline for submitting tips.
• Advocate's Bible: A Guide for Pro-Choice Catholics and Co-Conspirators An educational guide helping Catholics understand pro-choice Catholic theology and advocacy strategies; distributed to pro-choice Catholics and co-conspirators.
• You Are Not Alone: Affirmation for Catholics Who Choose Abortion A brochure affirming and supporting Catholics who have decided to have an abortion, including history, stories, affirmations, and prayers; distributed to abortion clinics and individual supporters.
• Catholic Healthcare Guide A guide helping individuals navigate Catholic healthcare institutions and access reproductive healthcare services.
• Prayer Cards: St. Hildegard and St. Brigid Spiritual resources featuring historical Catholic saints who support reproductive choice, distributed as physical cards to supporters and at events.
• Catholic Social Justice Voting Toolkit (2024) A 2024 toolkit for faithful, pro-choice advocates to embolden them in voting their conscience, including ballot initiative information and reflection questions; downloaded by 856 pro-choice Catholics.
• 40 Days of Accompaniment A weekly email series during Lent providing actions and reflections to support abortion providers and reduce stigma around pro-choice Catholicism.

Quantifiable outcome

• 856 toolkit downloads
• +4 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Religious Coalition for Reproductive Choice: Interfaith coalition advocating for reproductive freedom from a faith perspective. Directly comparable as the closest faith-forward repro rights advocacy peer, though focused on interfaith rather than specifically Catholic framing.
• Catholics in Alliance for the Common Good: Catholic progressive advocacy organization promoting Catholic social teaching on a range of justice issues. Shares the Catholic-progressive identity and advocacy orientation, though broader than repro rights specifically.
• NETWORK Lobby for Catholic Social Justice: Catholic Sisters-led advocacy organization grounded in Catholic social teaching, focused on federal policy and economic justice. Comparable as a Catholic progressive advocacy model leveraging religious identity for lobbying and mobilization.
• Faith in Public Life: Interfaith advocacy organization mobilizing faith voices for progressive policy. Comparable in the community-led advocacy model and interfaith/progressive mobilization tactics, with overlapping donor pools.
• New Ways Ministry: Catholic ministry advocating for LGBTQ+ inclusion within Catholic tradition. Directly comparable as a Catholic progressive organization challenging official hierarchy positions and engaging Vatican/institutional dialogue.
• Interfaith Alliance: Interfaith advocacy organization defending religious freedom and progressive values. Comparable as a faith-based advocacy organization with overlapping community mobilization tactics and donor base.

Broad incumbents

• NARAL Pro-Choice America: One of the largest U.S. reproductive rights advocacy organizations, operating across lobbying, electoral, and public education. Overlaps with CFC's policy/ballot-initiative work but lacks the Catholic-theological framing that differentiates CFC.
• Planned Parenthood Federation of America: The largest U.S. reproductive health and advocacy organization, combining service delivery with policy advocacy. Broader scope than CFC's pure advocacy model but overlapping on policy and faith-engagement work.
• Center for Reproductive Rights: Global legal advocacy organization using human rights frameworks to advance reproductive rights. Compares on the advocacy dimension though oriented around legal/rights-based rather than faith-based framing.

Emerging players

• Guttmacher Institute: Research and policy organization producing influential data on reproductive health. Provides the population-level research that CFC cites (e.g., 1-in-4 abortion patients are Catholic) and shares an evidence-based advocacy positioning.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Catholic4Choice
• Facebookfacebook.com/CatholicsforChoice
• LinkedInlinkedin.com/company/catholics-for-choice
• Instagraminstagram.com/catholic4choice

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Catholics For Choice