What HW & Associates does

HW & Associates, LLC is a full-service accounting firm headquartered at 12301 Whitewater Drive, Suite 115, Minnetonka, Minnesota, providing tax preparation and planning, accounting, payroll, business advisory, and trust and estate services. The firm serves a mix of individual clients — including high-net-worth individuals, families, fiduciaries, and estates — and corporate clients such as closely held businesses, family-owned firms, medical and dental practices, manufacturing companies, professional service firms, software developers, real estate entities, restaurants, and nonprofit organizations. Founded by Todd Hysjulien, the firm has been operating for over 25 years and explicitly emphasizes multi-generational client retention and partnership-style engagement.

The firm's service portfolio spans Tax Planning and Preparation (individual, corporate, partnership, nonprofit, gifts, multi-state), Trust and Estate Planning and Tax Preparation, IRS Representation (federal and state), Sales Tax compliance (monthly, quarterly, annual), Accounting Services (financial statement preparation, bookkeeping, payroll with IRS forms 940/941/W-2/W-3/1099), Business Advisory (business valuation, buy/sell, startups, buyouts, ESOPs, financial restructuring), Individual Advisory (retirement, college, divorce financial planning), Litigation Consulting (minority shareholder disputes, bankruptcy, solvency analysis, fraudulent conveyance), and QuickBooks setup, training, and consulting. Its technology stack is led by a cloud-based client portal (myfirm360) providing 24/7 document access, bill payment, and tax return retrieval, positioning the firm as an early cloud-computing adopter within its local CPA market; no proprietary AI/ML, data assets, or APIs are indicated.

HW & Associates operates a sales-led, relationship-driven professional services model, with all revenue derived from engagement-based fees for tax, accounting, and advisory work to clients primarily in the Minneapolis–Saint Paul metropolitan area. The firm is a privately held Minnesota LLC with no institutional, PE, or VC ownership and does not publicly disclose pricing, quoting engagement-by-engagement. All delivery runs through a single Minnetonka office plus phone, email, and the web portal, with client acquisition dominated by direct relationships and professional referrals; the firm maintains a presence on Facebook, Twitter/X, LinkedIn, and Google+ but does not lean on digital channels.

Name

HW & Associates

Legal name

HW & Associates, LLC

Website

https://thehwteam.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

HW & Associates, LLC is a full-service Minnesota-based CPA firm providing tax preparation, accounting, payroll, business advisory, and trust and estate services to individuals, closely held businesses, nonprofit organizations, and fiduciaries in the Minneapolis metropolitan area.

Ownership category

akta.pro rank

Product category

Accounting and Tax Services

NAICS

Offices of Certified Public Accountants (541211)

akta.pro primary industry

Trust & Fiduciary Advisory for HNW/UHNW (Trust Structuring & Trustee Oversight) (FSAAABAF)

akta.pro secondary industry

Private Client/High-Net-Worth Advisory (FSAEAAAN)

Keywords

• Tax preparation services
• Accounting and bookkeeping
• Business tax planning
• Estate and trust planning
• Payroll services

Headquarters

HQ city

Minnetonka

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Professional Accounting and Tax Services: Revenue generated from providing tax preparation and planning, accounting, and advisory services to individual and corporate clients on a professional services basis.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

HW & Associates, LLC is a Minnesota-based CPA firm that delivers tax preparation and planning, accounting and bookkeeping, payroll processing, trust and estate services, IRS representation, sales tax services, and business advisory (business valuation, buy/sell transactions, ESOPs, and litigation consulting) to individual, corporate, partnership, nonprofit, trust, and estate clients. The firm emphasizes long-term, multi-generational client relationships and tailors services across closely held businesses, medical/dental practices, real estate entities, manufacturers, and high-net-worth individuals.

Product overview

HW & Associates, LLC is a full-service Minnesota-based accounting firm offering a unified suite of professional services. The core portfolio includes Tax Planning and Preparation services (individual, corporate, small business, partnerships, non-profit, and trust/estate), coupled with comprehensive Accounting Services (financial statement preparation, bookkeeping, and payroll). The firm extends its offering through Advisory Services covering business valuation, M&A consulting, litigation consulting, and individual financial planning. Trust and Estate Planning and Tax Services, IRS Representation, and Sales Tax Services round out the compliance-focused offerings, while QuickBooks Consulting provides technology-enabled bookkeeping support.

Differentiator

Problem solved

Functional benefit

Products and services

• Tax Planning and Preparation Comprehensive tax preparation and planning services for individuals, corporations, small businesses, partnerships, non-profits, and trusts, including multi-state income tax return preparation.
• Trust and Estate Planning and Tax Preparation Setup of trusts and estates, ongoing trust and estate planning, and preparation of trust and estate tax returns for fiduciary clients.
• IRS Representation State and federal IRS representation services for tax matters, including audit support and notice responses.
• Sales Tax Services Preparation of sales tax returns on monthly, quarterly, and annual schedules with eligibility consultation.
• Financial Statement Preparation Monthly and quarterly financial statements including compilation and review services, internal accounting reports, and detailed sales and disbursement ledgers.
• Bookkeeping Services Comprehensive bookkeeping services including bank reconciliations and applications for state and federal tax accounts.
• Payroll Services Payroll processing with preparation of quarterly and year-end reports including IRS forms 940, 941, W-2, W-3, and 1099.
• QuickBooks Consulting QuickBooks initial setup, installation, training, and ongoing analysis of QuickBooks data and statements.
• Business Advisory Services Advisory and consultation for corporate clients covering business purchase/sale, startups, buyouts, financial restructuring, and business valuation.
• Individual Advisory Services Personal financial advisory including retirement planning, college planning, and divorce financial planning.
• Litigation Consulting Expert consulting for minority shareholder disputes, bankruptcy proceedings, solvency analysis, and fraudulent conveyance matters.
• Client Portal Access (myfirm360) Cloud-based client portal providing 24/7 access to tax and business documents, document upload, and tax return delivery as part of the firm's client service platform.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Direct peers

• Redpath and Company: St. Paul-based full-service CPA firm serving closely-held businesses and individuals with tax, accounting, audit, and advisory services. Directly comparable as a Twin Cities mid-market CPA practice with a similar client mix of family businesses and HNW individuals.
• Boyum Barenscheer: Minneapolis-based CPA firm providing tax, accounting, audit, and business advisory services to closely-held businesses and individuals. Comparable as a Twin Cities mid-market CPA with similar client profiles.
• Abdo, Eick & Meyers: Minnesota-based full-service accounting and advisory firm serving private businesses, nonprofits, and individuals with tax, audit, and consulting services. Comparable in regional focus and mid-market client base.
• Boulay Group: Minnesota-based CPA and business advisory firm offering tax, audit, wealth management, and consulting services to private companies and individuals. Comparable in size, geography, and full-service mid-market positioning.
• Lurie LLP: Minneapolis-based CPA and advisory firm providing tax, audit, business advisory, and wealth advisory services to closely-held businesses and high-net-worth individuals. Comparable in size, geography, and service portfolio to HW & Associates.

Broad incumbents

• Baker Tilly US: Top-10 U.S. accounting and advisory firm with significant Twin Cities presence serving private businesses, family enterprises, and HNW individuals with tax, assurance, and advisory services. Overlapping capabilities at much greater scale.
• Wipfli LLP: Top-20 U.S. accounting and advisory firm serving mid-market private businesses with tax, audit, and consulting services. Comparable in service lines but operates at significantly greater scale across multiple regions.
• CliftonLarsonAllen (CLA): Large U.S. accounting firm headquartered in Minnesota serving private businesses, individuals, and organizations with tax, audit, wealth advisory, and consulting services. Overlapping service portfolio but materially larger scale.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/HWAssociatesCPA
• Facebookfacebook.com/HW-Associates-LLC-47672702447
• LinkedInlinkedin.com/company/hw-associates-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HW & Associates