What Amidi Group does

Amidi Group is a privately-held, family-controlled conglomerate co-founded in 1980 by Rahim Amidi and Saeed Amidi, headquartered in Redwood City, California, with assets under management stated at over $2 billion. The group operates through three core real estate brands (TENTEN Live/Work/Play serviced residences, Hollywood Production Center turnkey entertainment offices, and Plug and Play Tech Center global startup accelerator), alongside industrial and consumer subsidiaries (ALPS bottled water distribution in Spain, Chemtex raw plastic resin trading, Medallion Rug Gallery, La Costanera Restaurant, and Macrocons construction). Its technology investing arm has produced a notable seed-stage portfolio including PayPal, Dropbox, LendingClub, Guardant Health, Honey, SoundHound, and others, several of which achieved IPO or strategic acquisition outcomes.

The business model is a hybrid of rental real estate (over 1 million square feet of holdings generating recurring rent across residential, office, and mixed-use assets), industrial distribution (ALPS via 31 Spain offices with stated revenues exceeding $130M annually; Chemtex via a 40-plus-year ExxonMobil supply relationship spanning Americas, Europe, and Asia), accelerator and corporate innovation services (Plug and Play charges for industry-themed programs, in-house venture activity, and event-driven dealflow across 30+ global locations and 400+ corporate partnerships), and ancillary consumer revenue from restaurant and rug retail operations. Pricing is not publicly disclosed for most lines; TENTEN and HPC offer flexible all-inclusive monthly billing without long-term leases, while Plug and Play monetizes through corporate partnership fees and accelerator participation. Distribution is direct through owned real estate for consumer/enterprise tenants, and through Chemtex/ALPS wholesale channels for industrial goods.

The company serves a heterogeneous customer base: entrepreneurs and startups (TENTEN live-work residents, Plug and Play accelerator participants), Fortune 1000 corporations seeking innovation pipelines (400+ Plug and Play partners including Coca-Cola, PepsiCo, Samsung, Walmart, and Apple), entertainment industry tenants across Hollywood, Glendale, and Burbank (HPC clients on productions such as Breaking Bad and Better Call Saul), and industrial buyers of bottled water and raw plastic resins in Europe and the Americas. Geographic footprint spans 15+ countries across North America, Europe, the Middle East, and Asia, with the most concentrated real estate holdings in California's Bay Area, Los Angeles metro, and a growing Southern California residential pipeline.

Name

Amidi Group

Legal name

Amidi Group

Website

https://amidigroup.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

101–250 employees

Short description

Amidi Group is a privately-held, family-controlled conglomerate operating real estate (TENTEN live-work residences, Hollywood Production Center offices, Plug and Play accelerator facilities), industrial distribution (ALPS bottled water, Chemtex plastics), and a seed-stage technology investment portfolio with assets under management exceeding $2 billion across 15+ countries.

Ownership category

akta.pro rank

Product category

Diversified Conglomerate

NAICS

Management of Companies and Enterprises (55), General Warehousing and Storage (493110)

SIC

Real Estate Agents & Managers (For Others) (6531), Public Warehousing & Storage (4220)

akta.pro primary industry

Association Maintenance, Vendor & Capital Project Management (BPAJAHAM)

Keywords

• Real estate holdings
• Startup acceleration
• Venture capital investing
• Industrial distribution
• Conglomerate management

Headquarters

HQ city

Redwood City

HQ country

United States

HQ region

North America

Offices41 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Real Estate Holdings and Operations: Amidi Group generates revenue through ownership and operation of commercial, mixed-use, and residential real estate properties spanning over 1 million square feet, including TENTEN live-work-play communities, Hollywood Production Center offices, and Plug and Play Tech Center facilities.
2. Technology Investing and Incubation: The group generates returns through seed and early-stage investments in technology startups, with Plug and Play portfolio companies having raised over $9 billion. Revenue derived from investment returns and ecosystem participation fees.
3. Industrial Products Distribution: ALPS and Chemtex distribute bottled water, raw plastic resins, and industrial supplies globally. ALPS generates revenues exceeding $130M annually from 31 offices in Spain. Chemtex distributes raw plastic resin materials across Americas, Europe, and Asia.
4. Restaurant Operations: La Costanera Restaurant operates as a contemporary Peruvian restaurant in Montara Beach, California, generating revenue from food and beverage service.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels4 records

Core offering

Amidi Group is a privately-held diversified conglomerate that holds and operates more than 1,000,000 square feet of commercial, mixed-use, and residential real estate across three core brands (TENTEN live-work-play communities, Hollywood Production Center offices, and Plug and Play Tech Center), while also investing in seed and early-stage technology startups and operating industrial distribution businesses including bottled water delivery (ALPS/Viva Aqua Service) and raw plastic resin distribution (Chemtex).

Product overview

Amidi Group is a diversified conglomerate operating across real estate, technology investing, industrial products, and consumer services. The portfolio consists of three core real estate brands: TENTEN (Live/Work/Play serviced apartments and offices), Hollywood Production Center (entertainment industry workspace), and Plug and Play Tech Center (global startup-corporate innovation platform). Supporting operations include ALPS bottled water services, Chemtex plastics distribution, Medallion Rug Gallery, La Costanera Restaurant, and Macrocons construction. The group manages over 1 million square feet of real estate with $2+ billion in assets under management, spanning 15+ countries with operations in North America, Europe, Middle East, and China.

Differentiator

Problem solved

Functional benefit

Products and services

• TENTEN Live/Work/Play serviced apartments and executive suites combining fully furnished residential units, office spaces, and resort-style amenities designed for entrepreneurs, startups, professionals, and corporate/student housing. Operates across Southern California locations including Wilshire, Glendale, and Oceanside.
• Hollywood Production Center Flexible and professional workplace solutions for the entertainment and media industries, providing turnkey virtual office space, private offices and suites, sound stage and control room offices, filming and events facilities, and production support services across six locations in Hollywood, Glendale, and Burbank.
• Plug and Play Tech Center Global innovation platform connecting startup companies to corporations through industry-themed accelerator programs, corporate innovation services, in-house venture capital, business development opportunities, networking events, and mentorship. Operates across 30+ global locations with 10,000 startups and 400 corporate partners.
• ALPS (American Liquid Packaging Systems) International bottled water distribution service headquartered in Sunnyvale, California, operating through its Viva Aqua Service (VAS) brand in Spain, which is the largest water packaging and distribution company in Spain. Employs over 1,600 people through 31 offices in Spain with revenues exceeding $130M annually.
• Chemtex Distributor of raw plastic resin materials serving the Americas, Europe, and Asia. Headquartered in Sunnyvale, California with additional offices in Mexico, South America, Europe, and Asia. Principal supplier is Exxon Mobil with partnerships spanning nearly 40 years.
• Medallion Rug Gallery Persian rug and area rug import/export business established over 40 years ago by Amir Amidi. Offers extensive selection of hand-woven and handmade rugs imported from India, China, Pakistan, and Iran, including antique and traditional Persian rugs.
• La Costanera Restaurant Contemporary Peruvian restaurant perched on Montara Beach overlooking the Pacific Ocean, serving coastal cuisine of Latin America with 10,000 square feet of oceanfront space across three stories with floor-to-ceiling windows.
• Macrocons Construction company established as an in-house construction arm under the Amidi Group conglomerate, specializing in major rehabilitation of residential and commercial buildings in California.

Quantifiable outcome

• Plug and Play portfolio companies have raised over $9 billion
• +4 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Plug and Play Corporate Partners (400+)coreStrategic or Co-development PartnerOver 400 major corporate partners engage with Plug and Play's innovation platform to access startups, participate in industry-themed accelerator programs, and leverage corporate innovation services.
• Exxon MobilecoreChannel Partner/ Reseller/ DistributorPrincipal supplier for Chemtex with a partnership spanning nearly 40 years. Exxon Mobile provides raw plastic resin materials distributed through Chemtex's global network.
• Dow ChemicalsminorChannel Partner/ Reseller/ DistributorSupplier partner for Chemtex providing raw plastic resin materials alongside Exxon Mobile.
• Formosa PlasticsminorChannel Partner/ Reseller/ DistributorSupplier partner for Chemtex providing raw plastic resin materials to the distribution network.
• Washington PenminorChannel Partner/ Reseller/ DistributorSupplier partner for Chemtex providing raw plastic materials.
• PinnacleminorChannel Partner/ Reseller/ DistributorSupplier partner for Chemtex providing raw plastic materials.

Scale indicators17 records

Recent moves12 records

Expansion highlights6 records

Direct peers

• Techstars: Techstars runs a global network of industry-themed accelerators with corporate partnerships, directly comparable to Plug and Play's accelerator model. Both monetize through equity in accelerator batches and corporate innovation services.
• SOSV: SOSV is a multi-stage venture fund and accelerator running vertical-specific programs (Hax, IndieBio, Chinaccelerator) with global presence, paralleling Plug and Play's industry-themed accelerator approach.
• Y Combinator: Y Combinator is the largest and most well-known global startup accelerator, operating a seed-stage investment model and portfolio support framework structurally similar to Plug and Play's accelerator programs. Both serve as dealflow and corporate-partnership hubs for early-stage technology startups.
• 500 Global: 500 Global operates a global accelerator and early-stage VC platform with international locations, very similar to Plug and Play's worldwide footprint and corporate-startup matchmaking focus.

Emerging players

• Industrious: Industrious provides flexible, premium office space with hospitality-grade service, overlapping with Hollywood Production Center's turnkey office offering for entertainment industry tenants. Both target enterprise and production clients with all-inclusive monthly billing.

Broad incumbents

• Brenntag: Brenntag is the world's largest chemical and ingredients distributor with operations globally, comparable to Chemtex's raw plastic resin distribution model. Both serve industrial customers with specialty and commodity inputs across regions.
• Sonder Holdings: Sonder operates a global portfolio of serviced apartments and short-stay units, conceptually adjacent to TENTEN's serviced apartment / live-work-play model. Both target business travelers and longer-stay residents with professionally managed units.
• WeWork: WeWork is the largest global flexible-workspace operator, paralleling Hollywood Production Center's flexible office model in concept if not in target vertical. Both monetize through membership and all-inclusive monthly billing on leased/owned real estate.
• Univar Solutions: Univar Solutions is a major North American and European chemical and ingredient distributor, overlapping with Chemtex's plastic resin distribution activities. Both serve industrial customers with polymer and chemical inputs.

Others

• Loews Corporation: Loews is a diversified holding company owning operating businesses across insurance, energy, hospitality, and packaging. It is comparable to Amidi Group as a privately-controlled, multi-generational conglomerate allocating capital across unrelated industries.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments5 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amidi Group