Phoenix Aromas
- Company typePrivate
- Founded2007
- HeadquartersNorwood, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
Phoenix Aromas firmographics
Firmographics- Name
- Phoenix Aromas
- Legal name
- Phoenix Aromas LLC
- Website
- https://phoenixaromas.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Phoenix Aromas industry classification
Industry- Product category
- Flavors and Fragrances Manufacturing
- NAICS
- Flavoring Syrup and Concentrate Manufacturing (31193)
- SIC
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Flavors, Fragrances & Aroma Chemicals (IMAEABAE)
- akta.pro secondary industries
- Flavorings & Extracts (Natural & Artificial) (CRADAOAA), Fine Fragrance (Women’s/Men’s/Unisex) (CRABADAA), Air Care & Home Fragrance (Air Fresheners, Candles, Plug-ins, Diffusers) (CRADAKAI)
Keywords
Where Phoenix Aromas is headquartered
LocationHeadquarters
- HQ city
- Norwood
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Phoenix Aromas business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Custom Flavor Manufacturing: B2B contract manufacturing of customized flavors for food and beverage manufacturers across categories including bakery, beverage, confection, dairy, and sports nutrition.
- Custom Fragrance Manufacturing: B2B contract manufacturing of customized fragrances for personal care, household, air care, and industrial applications.
- Full Product Development Services: Complete product development and branded concepts from brief to finished product including regulatory compliance and marketing support.
- Natural Fragrance Products: 100% natural, sustainable fragrance ingredients for brands seeking natural positioning.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Phoenix Aromas product offering
Product offeringCore offering
Phoenix Aromas, operating as Phoenix Flavors & Fragrances (PFF), is a B2B custom flavors and fragrances manufacturing house that develops tailored flavor and fragrance formulations for consumer brand owners. The company produces custom flavors across categories including bakery, beverage, coffee & tea, confection, dairy, and sports & nutrition, and custom fragrances for air care, fine fragrance, household, industrial & institutional, naturals, and personal care applications. Services span from initial concept and creative collaboration through formulation, regulatory compliance, and full product development.
Product overview
Phoenix Flavors & Fragrances (PFF) is a custom flavors and fragrances manufacturing house that operates as a single unified product offering with two core divisions. The company develops customized flavors across six main categories (Bakery, Beverage, Coffee & Tea, Confection, Dairy, Sports & Nutrition) and fragrances across six categories (Air Care, Fine Fragrance, Household, Industrial & Institutional, Naturals, Personal Care). Both divisions work together to provide integrated sensory solutions for consumer products, supported by a team of perfumers, flavorists, evaluators, and marketing experts. The company also offers additional flavor applications for meats, oral care, CBD, and tobacco, along with a Red Bank Creative Center for customer experiences.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Flavors Custom flavor formulations developed for consumer food and beverage brands across bakery, beverage, coffee & tea, confection, dairy, sports & nutrition, and additional applications including meats, oral care, prepared foods, CBD, and tobacco.
- Custom Fragrances Custom fragrance formulations developed for consumer brands across air care, fine fragrance, household, industrial & institutional, naturals, and personal care applications.
- Full Product Development Services End-to-end product development service for brand owners covering concept, creative collaboration, formulation, regulatory compliance, scale-up manufacturing, and branded concept support from brief through finished product.
- VANILUXE Vanilla Flavor Vanilla flavor product offering introduced as part of Phoenix's custom flavor development portfolio.
- SCENTiments Valentine's Day Fragrance Collection Valentine's Day fragrance collection featuring six distinct scents including Cherry Crush, positioned for personal care and air care brand applications.
- Cozy Couture Fragrance Collection In-house fragrance collection capturing comfort and couture positioning, inspired by CozyTok trends, for personal care and home care applications.
Companies that use Phoenix Aromas
Customer profileNamed customers1 record
Segments12 records
Ideal customer profiles3 records
Phoenix Aromas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Phoenix Aromas partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor.
- NAFFS (National Association of Flavor & Food)minorIndustry affiliation demonstrating membership in the National Association of Flavor & Food for industry networking and standards awareness
- SFC (Society of Flavor Chemists)minorIndustry affiliation with the Society of Flavor Chemists supporting professional development and industry standards
- ISSAminorAssociation membership with ISSA (International Sanitary Supply Association) for the cleaning and hygiene industry
- WFFC (Women in Flavor and Fragrance Commerce)minorMembership in WFFC supporting women in the flavor and fragrance industry through networking and professional development
- BRC Food Safety StandardminorCertification or registration with BRC Global Standard for Food Safety demonstrating commitment to food safety and quality management
- OTCO (Oregon Tilth Certified Organic)minorPartnership with Oregon Tilth for organic certification support and natural ingredient sourcing
- Fragrance ConservatoryminorFragrance education and industry resource partnership for consumer and industry education
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Phoenix Aromas competitors and assessment
Company assessmentDirect peers
- Bell Flavors & Fragrances: Privately held US-based custom flavors and fragrances manufacturer serving food, beverage, personal care, and household customers. Highly comparable to Phoenix Aromas in scale, B2B custom formulation model, and customer base.
- Ungerer & Company: Independent, US-headquartered custom flavors and fragrances manufacturer with a long history of B2B serving personal care, home care, and food customers. Closely comparable in custom formulation model and mid-market positioning.
- Robertet: Family-owned French flavors and fragrances house with a strong naturals and ingredients platform. Comparable independent, mid-sized custom F&F business with similar emphasis on natural and premium positioning.
- Mane: France-based independent flavors and fragrances house with global operations. Comparable family-controlled, custom F&F manufacturer serving personal care, food, and fine fragrance customers.
- Flavorchem: US-based independent custom flavor and fragrance manufacturer serving food, beverage, and personal care customers. Closely comparable privately-held mid-market peer.
- T. Hasegawa USA: US subsidiary of Japanese flavor and fragrance manufacturer offering custom flavor development for food and beverage. Comparable in custom formulation focus and B2B serving model.
Broad incumbents
- Sensient Technologies: Publicly traded global manufacturer of flavors, fragrances, and natural ingredients. Overlaps with Phoenix's custom flavor and fragrance business but operates at materially larger scale and across broader end-markets.
- Symrise: One of the four global F&F majors, with significant Diana Foods and taste/nutrition segments. Direct overlap with Phoenix on custom fragrance and flavor but operates at vastly larger scale.
- Givaudan: World's largest flavors and fragrances company. Competes with Phoenix in custom fragrance and flavor but with global footprint, much larger R&D budget, and broader portfolio.
- International Flavors & Fragrances (IFF): Global F&F major with deep presence in food, beverage, and personal care. Competes for the same B2B custom formulation opportunities as Phoenix but at much greater scale and with significant integration across nutrition and biosciences.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Phoenix Aromas social profiles
Digital presencePhoenix Aromas compliance and trust
Trust signalCompliance1 record
Phoenix Aromas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Phoenix Aromas leadership team
Management profileNumber of profiles
Profiles8 records
Phoenix Aromas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Phoenix Aromas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Phoenix Aromas
What does Phoenix Aromas do?
Phoenix Aromas, operating as Phoenix Flavors & Fragrances (PFF), is a B2B custom flavors and fragrances manufacturing house that develops tailored flavor and fragrance formulations for consumer brand owners. The company produces custom flavors across categories including bakery, beverage, coffee & tea, confection, dairy, and sports & nutrition, and custom fragrances for air care, fine fragrance, household, industrial & institutional, naturals, and personal care applications. Services span from initial concept and creative collaboration through formulation, regulatory compliance, and full product development.
Is Phoenix Aromas a public or private company?
Phoenix Aromas is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Phoenix Aromas founded?
Phoenix Aromas was founded in 2007. It employs 101 to 250 people.
Where is Phoenix Aromas based?
Phoenix Aromas is headquartered in Norwood, United States, in the North America region.
How does Phoenix Aromas make money?
Four revenue lines are on record. Custom Flavor Manufacturing is the primary driver. The others are custom Fragrance Manufacturing, full Product Development Services and natural Fragrance Products.
Who are Phoenix Aromas's main competitors?
Direct peers on record are Bell Flavors & Fragrances, Ungerer & Company, Robertet, Mane, Flavorchem and T. Hasegawa USA. Broad incumbents are Sensient Technologies, Symrise, Givaudan and International Flavors & Fragrances (IFF).
Does Phoenix Aromas have an API?
No public API is recorded for Phoenix Aromas.
What industry is Phoenix Aromas in?
Phoenix Aromas's product category is Flavors and Fragrances Manufacturing. Its primary akta.pro industry code is IMAEABAE, Flavors, Fragrances & Aroma Chemicals, with a secondary code of CRADAOAA, Flavorings & Extracts (Natural & Artificial). Its NAICS code is 31193 and its SIC code is 2840.