Alliance to End Plastic Waste

What Alliance to End Plastic Waste does

Alliance to End Plastic Waste (AEPW) is a Singapore-headquartered international non-profit organization established in 2019 to drive systems change toward a circular economy for plastic. It convenes approximately 70 member companies spanning the full plastics value chain—brand owners, resin producers, converters, waste managers, recyclers, and technology providers—including founding members such as BASF, Dow, ExxonMobil, Shell, Lyondellbasell, Braskem, Mitsui Chemicals, and Mitsubishi Chemical. Beyond membership, the organization engaged 740 organizations across 30+ countries in 2024 to finance, develop, or enable mission-related activities, positioning itself as a collective-action platform rather than a traditional product company.

The organization operates a portfolio of 80+ demonstration projects addressing collection, sorting, processing, recycling, and reuse, with particular focus on underserved regions in the Global South. Key technology initiatives include: RESIN8 (a patented concrete additive manufactured by CRDC from hard-to-recycle plastics including PVC, PP, PS, and films, capable of producing concrete that is up to 15% lighter and stronger); HolyGrail 2.0 (digital watermarking technology co-developed with Digimarc and Pellenc ST for SKU-level sorting, achieving 87.9–93.8% detection efficiency in industrial trials at Hündgen Entsorgung in Germany); ValueFlex (advanced mechanical recycling for flexible household plastics targeting 50,000 tonnes/year with 30%+ recycled content); and Rematics AI-powered computer vision sorting (70%+ accuracy on collection trucks, targeting 90%). The End Plastic Waste Innovation Platform, operated jointly with Plug and Play across 7 global hubs (San Francisco, Paris, Singapore, Shanghai, São Paulo, Johannesburg), has run 153 accelerator programmes, facilitated 220+ commercial pilots, and deployed $185M into startups.

The revenue model is membership-funded: the Alliance collected $445M total since 2019 and allocated $299M to mission activities, with no commercial product sales or pricing structure. Distribution runs through direct project partnerships with local operators (Recity, TakaTaka Solutions, CTZS, Recotech, Kaman) and through strategic alliances with multilateral institutions (AIIB, GIZ) and government ministries (MPWH Indonesia, Kemenko Marves). Notable enterprise partnerships include the December 2023 MoU with Saudi Investment Recycling Company (SIRC, subsidiary of Saudi Arabia's PIF) signed at COP28 and the March 2025 launch of Bersih Indonesia in Malang Regency serving one million residents. Customer-facing "segments" are fourfold: member companies (collective action buyers), governments/municipalities (infrastructure partners), local communities (beneficiaries in project regions), and startups/innovators (innovation platform participants).

Name

Alliance to End Plastic Waste

Legal name

ALLIANCE TO END PLASTIC WASTE, INC.

Website

https://endplasticwaste.org

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Alliance to End Plastic Waste is a Singapore-based international non-profit founded in 2019 that convenes approximately 70 plastics value-chain member companies and 740 partner organizations across 30+ countries to fund, develop, and scale circular economy solutions—including collection infrastructure, advanced recycling, digital watermarking, and AI-powered sorting—for unmanaged plastic waste.

Ownership category

akta.pro rank

Product category

Environmental Sustainability and Plastic Waste Management

NAICS

Materials Recovery Facilities (562920), Waste Collection (5621)

SIC

Refuse Systems (4953), Sanitary Services (4950)

akta.pro primary industry

Plastic Recycling Equipment & Technology Providers (Sorting, Washing, Extrusion) (EUAIAKAM)

akta.pro secondary industries

Post-Consumer Plastic Collection & Sorting (MRF/PRF, Bale Supply) (EUAIAKAA), Film & Flexible Plastics Recycling (LDPE/LLDPE, Multilayer) (EUAIAKAE), Rigid Plastics Recycling (HDPE/PP, Injection/Blow Molded) (EUAIAKAF)

Keywords

• Plastic waste reduction
• Circular economy solutions
• Waste management infrastructure
• Plastic recycling technology
• Sustainability collective action

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Membership Contributions: Member companies invest in the Alliance through funding, expertise, and resources. The Alliance allocated US$299 million to mission-related activities since 2019 and has total revenue collected of US$445 million since 2019.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Alliance to End Plastic Waste is an international nonprofit organization that convenes member companies, governments, and communities to develop, fund, and deploy solutions for plastic waste collection, sorting, processing, and recycling. It operates a portfolio of more than 80 projects across 30+ countries, runs an accelerator platform for startups, and supports the development of recycling technologies such as digital watermarking, AI-powered sorting, and concrete additives made from hard-to-recycle plastics.

Product overview

Alliance to End Plastic Waste is a global non-profit organization (NGO) functioning as a 'laboratory' for developing economically viable, environmentally beneficial, and socially responsible solutions to end plastic waste. Rather than a single unified product, the Alliance offers a portfolio of interconnected programs: grant-funded Solution Models that demonstrate scalable circular economy approaches; the End Plastic Waste Innovation Platform accelerator supporting startups; HolyGrail 2.0 digital watermarking technology for packaging sorting; Progress Reports documenting impact; and various waste management programs including Bersih Indonesia, ParikraM, and Project STOP Jembrana. The portfolio spans collection, sorting, recycling technologies, and reuse solutions across 30+ countries, supported by 70 member companies across the plastics value chain.

Differentiator

Problem solved

Functional benefit

Brands

• End Plastic Waste Innovation Platform: Accelerator platform in partnership with Plug and Play that identifies and supports startups across the plastic value chain, with 7 global hubs in San Francisco, Paris, Singapore, Shanghai, São Paulo, and Johannesburg.

Products and services

• End Plastic Waste Innovation Platform Global accelerator platform operated jointly with Plug and Play that identifies and supports innovative startups across the plastic value chain in collection, sorting, recycling, and value creation. Operates across 7 global hubs (San Francisco, Paris, Singapore, Shanghai, São Paulo, Johannesburg) with 153 accelerator programs, 220+ commercial pilots, and $185 million capital deployed into startups.
• HolyGrail 2.0 Digital Watermarking

Quantifiable outcome

• 253,211 tonnes of value captured from unmanaged plastic waste since 2019
• +5 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

23 partnerships are on record, tiered core and major.

• Saudi Investment Recycling Company (SIRC)coreStrategic or Co-development Partner · 2 December 2023Wholly owned subsidiary of Public Investment Fund (PIF) of Saudi Arabia. MoU signed at COP28 to explore effective waste management solutions in KSA targeting municipal solid waste and plastics. Aligned with KSA's vision to achieve 94% landfill diversion by 2035.
• Project STOPcoreStrategic or Co-development Partner · 1 January 2021Project STOP is a programme co-founded by Borealis and SYSTEMIQ. Partner in Project STOP Jembrana in Bali, Indonesia, building waste management system for 160,000 residents.
• Plug and PlaycoreStrategic or Co-development Partner · 1 January 2019Partnership with Plug and Play Tech Center to develop the End Plastic Waste Innovation Platform. 7 global hubs in San Francisco, Paris, Singapore, Shanghai, São Paulo, Johannesburg. 153 accelerator programmes, >220 commercial pilots, $185 million capital deployed into startups.
• GIZ (Deutsche Gesellschaft für Internationale Zusammenarbeit)coreStrategic or Co-development PartnerGermany's development cooperation agency implementing JingSu project in Suzhou, China to manage plastic waste from single-use Food and Beverage Containers. 6,841 tonnes of plastic waste recycled in 2023.
• Suzhou Resource Recycling Investment & Development Co., Ltd (CTZS)coreImplementation/ SI/ Consulting PartnerLocal waste collector partner in JingSu project. Set up over 197 drop-off points and 101 collection points in schools across three Suzhou districts.
• Plastic BankcoreStrategic or Co-development PartnerSocial enterprise partner for Ocean Stewards Educational Programme in Indonesia. Trained nearly 200 teachers and reaches 5,000+ students in Bali with environmental curriculum.
• RecitycoreStrategic or Co-development PartnerWaste management company partner for ParikraM project in Mathura-Vrindavan, India. Built and operates Material Recovery Facility funded by Alliance. 5,885 tonnes of plastic waste valorised.
• TakaTaka SolutionscoreStrategic or Co-development PartnerKenyan waste management company partner. 7,393 tonnes total plastic waste collected and diverted, 373 new formal jobs created. Alliance funded half of construction of new flexible plastic processing plant.
• Roland BergermajorImplementation/ SI/ Consulting PartnerConsulting partner providing insights and support for Saudi Arabia partnership. Developed Plastic Waste Management Framework analyzing 192 countries by waste management maturity.
• DigimarccoreTechnology or IntegrationTechnology provider for HolyGrail 2.0 digital watermarking. Co-developed detection prototypes with near-infrared (NIR) and digital watermark (DW) technology for enhanced sorting accuracy.
• Pellenc STcoreTechnology or IntegrationMachine supplier partner for HolyGrail 2.0 project. Co-developed add-on modules combining NIR and digital watermark technology for sorting accuracy at Hündgen Entsorgung MRF in Germany.
• Hündgen EntsorgungcoreStrategic or Co-development PartnerMaterial recovery facility in Swisttal, Germany. Processed 100,000 tonnes of waste annually from 3 million households. Hosted HolyGrail 2.0 industrial trials achieving 5.66 million detections.
• RematicscoreStrategic or Co-development PartnerBelgian AI company developing camera-powered waste sorting technology. Alliance provided US$300,000 grant and advice. Camera identifies and sorts plastic materials with 70+% accuracy rate.
• CEFLEXmajorStrategic or Co-development PartnerConsortium partner in ValueFlex initiative for advanced mechanical recycling of flexible plastics. Report assessing 50,000 tonnes recycling facility requirements.
• HTP EngineeringmajorTechnology or IntegrationTechnology partner in ValueFlex initiative for designing advanced mechanical recycling facility for flexible plastics processing.
• Mitsui ChemicalsmajorStrategic or Co-development PartnerFounding member of Alliance. Supporting Kaman company in Japan to develop reusable containers using food-grade bio-based materials for Megloo project.
• Mitsubishi ChemicalmajorStrategic or Co-development PartnerFounding member of Alliance. Collaborating with Recotech in Japan to expand POOL recycling system nationally, producing high-quality recycled resin for new films and plastic products.
• KamancoreStrategic or Co-development PartnerJapanese startup selected for Alliance's first Japan projects. Developed Megloo reusable container sharing service to reduce takeout container waste. Supported by Mitsui Chemicals.
• RecotechcoreStrategic or Co-development PartnerJapanese startup selected for Alliance's first Japan projects. Operating POOL system that visualizes and manages information from waste generation to recycled plastic supply. Supported by Mitsubishi Chemical.
• SystemiqmajorImplementation/ SI/ Consulting PartnerProject partner supporting Bersih Indonesia programme and Project STOP. Provides technical expertise for end-to-end waste management system trials in Malang Regency.
• Mott McDonaldmajorImplementation/ SI/ Consulting PartnerProject partner supporting Bersih Indonesia programme in Malang Regency with technical expertise for waste management system trials.
• MPWH (Ministry of Public Works and Housing) IndonesiamajorStrategic or Co-development PartnerGovernment ministry partner in three-way partnership with AIIB and Alliance to offer integrated solid waste management solutions in Indonesia.
• Coordinating Ministry for Maritime and Investment Affairs (Kemenko Marves) IndonesiamajorStrategic or Co-development PartnerGovernment ministry supporting Bersih Indonesia programme that aims to benefit one million residents with new or improved waste management services.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Plastic Bank: Plastic Bank is a social enterprise that collects ocean-bound plastic in developing countries and converts it into Social Plastic feedstock. It is an Alliance partner (Ocean Stewards Educational Programme) and a peer in the plastic-collection and circular-economy space.

Broad incumbents

• Veolia: Veolia is a global environmental services leader with significant plastics recycling operations across Europe and emerging markets. As a broad incumbent, it overlaps with the Alliance's mission to scale plastic circularity infrastructure worldwide.
• Waste Management Inc. Waste Management Inc. is North America's largest waste services provider, with growing investments in recycling and circular economy. It is a broad incumbent peer whose collection, sorting, and recycling operations overlap with the Alliance's downstream project focus.
• WWF (Plastic Pollution Programme): WWF is a global environmental NGO with a major plastic pollution and circular economy programme. As a broad incumbent in environmental advocacy, it engages the same stakeholder ecosystem as the Alliance though from an advocacy rather than industry-convener perspective.
• Borealis (part of OMV): Borealis is a founding member of the Alliance and a major polyolefins producer with its own circular economy initiatives (e.g., Project STOP co-founded with SYSTEMIQ). It is a broad incumbent peer operating across the same plastics value chain the Alliance convenes.

Direct peers

• GreenBlue: GreenBlue is a US-based non-profit that collaborates across the plastics value chain to advance sustainability, including via the Sustainable Packaging Coalition. It is a direct peer in the industry-funded non-profit model for plastic circularity.
• SYSTEMIQ: SYSTEMIQ is a systems-change consultancy and partner with the Alliance on Project STOP Jembrana in Indonesia. It develops and executes circular economy programs globally and serves as a direct implementation peer for the Alliance's Solution Models approach.
• The Recycling Partnership: The Recycling Partnership is a US-based non-profit that convenes corporations, governments, and NGOs to improve recycling systems. It is a direct peer to the Alliance in mission, model (industry-funded non-profit convener), and portfolio approach (collection, sorting, processing projects).
• Ocean Conservancy: Ocean Conservancy is a US-based non-profit focused on ocean health, including plastic waste. It convenes corporates, governments, and NGOs in plastic-waste initiatives and is a direct peer in the plastic-pollution non-profit ecosystem.
• Closed Loop Partners: Closed Loop Partners is a New York-based investment platform and innovation center focused on the circular economy, including plastics. Like the Alliance, it convenes corporates, deploys capital, and incubates startups across the plastics value chain, making it a direct functional peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/EndPlasticWaste
• YouTubeyoutube.com/@alliancetoendplasticwaste4751
• Facebookfacebook.com/AllianceToEndPlasticWaste
• LinkedInlinkedin.com/company/the-alliance-to-end-plastic-waste
• Instagraminstagram.com/endplasticwaste

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alliance to End Plastic Waste