Simple Flying
- Company typePrivate
- Founded2018
- HeadquartersMontréal, Canada
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
Simple Flying firmographics
Firmographics- Name
- Simple Flying
- Legal name
- Valnet Inc.
- Website
- https://simpleflying.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Simple Flying is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Markets served
Simple Flying business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Display Advertising: Standard banner advertisements and display advertising placements across the website's aviation news content, reaching a global audience of aviation enthusiasts and industry professionals.
- Direct Campaigns: Custom branded content campaigns and direct advertising partnerships with airlines, aircraft manufacturers, and aviation industry companies seeking targeted reach to the aviation audience.
- Brand-specific Advertising & Commercial Partnerships: Commercial opportunities including brand partnerships and sponsorship arrangements for aviation industry advertisers looking to engage with the Simple Flying audience.
- Newsletter & Email Marketing: Subscription-based newsletter delivering aviation news, flight tracking insights, and targeted marketing communications to subscribers.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels10 records
Simple Flying product offering
Product offeringCore offering
Simple Flying is an online aviation publication that delivers commercial aviation news, editorial coverage, and a proprietary flight tracking tool to a global audience. The platform combines SEO-optimized news articles, seat maps, a community forum, videos, and a podcast with a live flight tracker featuring anomaly detection powered by ADS-B and MLAT data sources.
Product overview
Simple Flying is an aviation news media platform offering a unified product portfolio centered on aviation content and a proprietary flight tracking tool. The core offerings include the Simple Flying Flight Tracker (live flight monitoring with anomaly detection), combined with editorial content, seat maps, community threads, videos, and podcasts. The flight tracker differentiates the platform by providing specialized aviation data including military aircraft visibility and historical flight records.
Differentiator
Problem solved
Functional benefit
Products and services
- Simple Flying Flight Tracker A live flight tracking tool that monitors flight data and alerts users to unusual aircraft behavior including altitude oscillations, erratic flight paths, turn rate spikes, and emergency squawk codes, using ADS-B data and MLAT technology from ground-based receivers.
- Aviation News & Editorial Content Aviation news and editorial website covering airlines, airports, aircraft, and manufacturers including Boeing and Airbus, with news articles, analysis, and industry reporting for aviation enthusiasts and travelers.
- Simple Flying Podcast Aviation-themed podcast covering industry news, airline strategy, aircraft engineering, and related aviation discussions, distributed as part of the Simple Flying media portfolio.
- Simple Flying Video Content Aviation video content featuring aircraft walkthroughs, incident analysis, and aviation news coverage.
- Airline Seat Maps Interactive seat maps for airlines that allow users to view aircraft cabin configurations and seat layouts.
- Aviation Newsletter Subscription-based email newsletter delivering aviation news, flight tracking insights, and deep fleet analysis to subscribers.
Quantifiable outcome
- Live anomaly detection alerts for altitude oscillations, erratic flight paths, turn rate spikes, and emergency squawk codes
- +2 more outcomes
Companies that use Simple Flying
Customer profileSegments3 records
Ideal customer profiles3 records
Simple Flying technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Simple Flying partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Valnet Publishing GroupcoreSimple Flying is owned and operated by Valnet Inc., a digital media publishing company. The site operates as part of the Valnet Publishing Group which includes multiple niche interest websites. Valnet provides advertising, careers, terms, privacy policies, and editorial integrity frameworks for Simple Flying.
Scale indicators2 records
Recent moves4 records
Expansion highlights5 records
Simple Flying competitors and assessment
Company assessmentDirect peers
- Flightradar24: Flightradar24 is the leading consumer flight-tracking platform with a global ADS-B receiver network, serving the same AvGeek and traveler audience Simple Flying targets with its new tracker.
- FlightAware: FlightAware provides live and historical flight tracking with both consumer and enterprise offerings, competing head-to-head with Simple Flying's tracking and 10+ year historical data value proposition.
- The Points Guy: The Points Guy is a travel-focused digital media brand covering airlines, lounges, and aviation content — a directly comparable niche-interest publishing model targeting overlapping traveler and aviation audiences.
- OneMileAtATime: OneMileAtATime is a leading aviation and airline-review blog covering aircraft, cabins, and airline strategy — directly comparable editorial positioning to Simple Flying's content verticals.
- View From The Wing: View From The Wing is a long-running travel and aviation blog with a loyal reader base, monetized through advertising and affiliate links — overlapping audience and ad-supported business model with Simple Flying.
- The Air Current: The Air Current is an aviation-industry publication covering airlines, aerospace, and technology — a peer in editorial aviation journalism with subscriber-supported and advertising revenue mix.
- The Aviationist: The Aviationist is an aviation news and analysis site covering military aviation and aerospace — overlapping editorial focus on military aircraft tracking and enthusiast content that Simple Flying also pursues.
- AirNav RadarBox: AirNav RadarBox is a flight-tracking platform with live ADS-B data and historical records — a directly comparable flight-tracking product competing in the same AvGeek segment.
- Airline Ratings: Airline Ratings is an aviation media site covering airline safety ratings, reviews, and news — a directly comparable niche aviation publication with overlapping editorial scope and advertiser base.
Broad incumbents
- Cirium: Cirium is the established aviation data and analytics incumbent serving airlines, airports, and OEMs with fleet, schedule, and historical flight data — comparable to Simple Flying's historical-records value proposition but at enterprise scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Simple Flying social profiles
Digital presenceSimple Flying financial estimates
Financial estimateRevenue estimate
Valuation estimate
Simple Flying leadership team
Management profileNumber of profiles
Simple Flying funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Simple Flying M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Simple Flying
What does Simple Flying do?
Simple Flying is an online aviation publication that delivers commercial aviation news, editorial coverage, and a proprietary flight tracking tool to a global audience. The platform combines SEO-optimized news articles, seat maps, a community forum, videos, and a podcast with a live flight tracker featuring anomaly detection powered by ADS-B and MLAT data sources.
Is Simple Flying a public or private company?
Simple Flying is a private company. It is classified as corporate owned and is currently operating.
When was Simple Flying founded?
Simple Flying was founded in 2018. It employs 11 to 50 people.
Where is Simple Flying based?
Simple Flying is headquartered in Montréal, Canada, in the North America region.
How does Simple Flying make money?
Four revenue lines are on record. Display Advertising is the primary driver. The others are direct Campaigns, brand-specific Advertising & Commercial Partnerships and newsletter & Email Marketing.
Who are Simple Flying's main competitors?
Direct peers on record are Flightradar24, FlightAware, The Points Guy, OneMileAtATime, View From The Wing, The Air Current, The Aviationist, AirNav RadarBox and Airline Ratings. Cirium is listed as a broad incumbent.
Does Simple Flying have an API?
No public API is recorded for Simple Flying.