Class Action
Class Action is a US nonprofit research organization analyzing federal college enrollment data across more than 3,000 institutions, documenting racial demographic shifts and policy impacts following the 2023 Supreme Court ruling on race-conscious admissions.
- Company typePrivate
- Founded2017
- HeadquartersSan Leandro, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Class Action does
Class Action is a US-based nonprofit research organization that conducts independent empirical analysis of federal college enrollment data across more than 3,000 colleges and universities. Its primary work focuses on quantifying racial and ethnic enrollment shifts in American higher education, with a notable February 2026 analysis documenting the post-2023 Supreme Court ruling on race-conscious admissions—finding an 8% increase in underrepresented minority freshman enrollment at public flagship universities, a 27% drop in Black freshman enrollment, and a 10% fall in Latino enrollment at the nation's 50 most selective schools.
The organization operates with 11-50 employees and is headquartered in San Leandro, California. Its business model is non-commercial: as a nonprofit, it does not sell products or services, operating instead on grants, donations, and public support, and disseminating findings through news media partnerships, press releases, and direct outreach to policymakers and educational institutions. No commercial products, software platforms, or technology stacks are disclosed in the source data; the core output is independent research analysis. Reuben Metcalfe is identified as Founder and CEO. The only documented institutional support event is a December 2018 participation in the Envestnet Yodlee Incubator program, with no disclosed funding amount.
Data conflict note: source records describe 'Class Action' inconsistently—one block labels it a for-profit company helping users collect unclaimed class action payments, while the weight of structured evidence (pricing model, customer segments, value proposition, operating status, and organizational history) characterizes it as a nonprofit higher-education research organization. This description reflects the nonprofit research interpretation supported by the majority of evidence.
Class Action firmographics
Firmographics- Name
- Class Action
- Website
- https://classactioninc.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Class Action is a US nonprofit research organization analyzing federal college enrollment data across more than 3,000 institutions, documenting racial demographic shifts and policy impacts following the 2023 Supreme Court ruling on race-conscious admissions.
- Ownership category
- akta.pro rank
Class Action industry classification
Industry- Product category
- Consumer Legal Services
- NAICS
- Collection Agencies (561440)
- SIC
- Services-Legal Services (8111), Services-Consumer Credit Reporting, Collection Agencies (7320)
- akta.pro primary industry
- Legal Aid & Client Advocacy Services (BPAGAEAM)
- akta.pro secondary industry
- Consumer Rights & Public Interest Advocacy (BPAGAFAK)
Keywords
Where Class Action is headquartered
LocationHeadquarters
- HQ city
- San Leandro
- HQ country
- United States
- HQ region
- North America
Markets served
Class Action business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Marketing channels1 record
Class Action product offering
Product offeringCore offering
Class Action provides a consumer-facing service that simplifies the identification and collection of unclaimed class action settlement payments. The company guides eligible individuals through the process of locating settlements they qualify for and filing the necessary claims to receive their share of the proceeds.
Differentiator
Problem solved
Functional benefit
Products and services
- Class Action Settlement Recovery Service A consumer-facing service that locates eligible class action settlements on behalf of individual consumers and files the necessary claims so they receive their share of the proceeds.
Quantifiable outcome
- Found 8% increase in underrepresented minority freshman enrollment at public flagship universities following the 2023 Supreme Court ruling
- +1 more outcomes
Companies that use Class Action
Customer profileSegments1 record
Ideal customer profiles1 record
Class Action technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Class Action partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights1 record
Class Action competitors and assessment
Company assessmentOthers
- MissingMoney.com: The official NAUPA-run aggregator for state unclaimed property searches; not a competitor for class actions specifically, but serves the same underlying consumer need (where is my unclaimed money?) and is a complementary ecosystem partner or referral candidate.
Broad incumbents
- FindLaw: Thomson Reuters-owned consumer legal information portal with a class-action claim section; overlaps with Class Action's audience of pro-se consumers but operates within a much broader legal content portfolio rather than as a dedicated recovery product.
- Rocket Lawyer: Subscription consumer legal platform offering documents, attorney access, and dispute support; competes for the consumer wallet Class Action targets when those users also have broader legal claim-management needs.
- LegalZoom: Established consumer legal services platform; competes for the same SMB-and-consumer legal wallet share, though its core offerings target document filings, business formation, and estates rather than class action recovery specifically.
- Nolo: Long-standing consumer legal information publisher with an attorney directory; reaches the same audience researching class actions and consumer legal rights, though it sells books and lawyer referrals rather than acting as a claims filer.
Direct peers
- ClassAction.org: Long-established consumer-facing platform that aggregates open and settled class action lawsuits and helps users identify and file claims, sharing Class Action's core user journey of monetizing unclaimed class action proceeds.
- Mass Tort Nexus: Information-and-lead-generation site for mass tort and class action litigations; directly competes for the same high-intent 'find and join a class action' user and operates a comparable SEO-driven content model.
- Top Class Actions: Consumer news-and-filings site tracking active and settled class actions; competes for the same user intent (do I have a claim?) and operates an information-to-filing funnel directly comparable to Class Action's.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Class Action social profiles
Digital presenceClass Action financial estimates
Financial estimateRevenue estimate
Valuation estimate
Class Action leadership team
Management profileNumber of profiles
Profiles1 record
Class Action funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Class Action M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Class Action
What does Class Action do?
Class Action provides a consumer-facing service that simplifies the identification and collection of unclaimed class action settlement payments. The company guides eligible individuals through the process of locating settlements they qualify for and filing the necessary claims to receive their share of the proceeds.
Is Class Action a public or private company?
Class Action is a private company. It is classified as unknown and is currently operating.
When was Class Action founded?
Class Action was founded in 2017. It employs 11 to 50 people.
Where is Class Action based?
Class Action is headquartered in San Leandro, United States, in the North America region.
Who are Class Action's main competitors?
MissingMoney.com is listed as an others. Broad incumbents are FindLaw, Rocket Lawyer, LegalZoom and Nolo. Direct peers are ClassAction.org, Mass Tort Nexus and Top Class Actions.
Does Class Action have an API?
No public API is recorded for Class Action.
What industry is Class Action in?
Class Action's product category is Consumer Legal Services. Its primary akta.pro industry code is BPAGAEAM, Legal Aid & Client Advocacy Services, with a secondary code of BPAGAFAK, Consumer Rights & Public Interest Advocacy. Its NAICS code is 561440 and its SIC code is 8111.