5 to go
- Company typePrivate
- Founded2015
- HeadquartersBucharest, Romania
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
5 to go firmographics
Firmographics- Name
- 5 to go
- Legal name
- 5 TO GO CONCEPT SRL
- Website
- https://fivetogo.ro
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
5 to go industry classification
Industry- Product category
- Specialty Coffee Retail
- NAICS
- Snack and Nonalcoholic Beverage Bars (722515), Specialty Food Retailers (4452), Coffee and Tea Manufacturing (31192)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Coffee Chains & Franchise Cafes (THAFADAB)
- akta.pro secondary industries
- Drive-Thru Coffee Stands & Coffee Kiosks (THAFADAK), Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI), Single-Serve Coffee (Pods, Capsules) (CRADAHAH)
Keywords
Where 5 to go is headquartered
LocationHeadquarters
- HQ city
- Bucharest
- HQ country
- Romania
- HQ region
- Europe
Offices1 record
Markets served
5 to go business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Franchise Royalties: Monthly royalty fee of 4% from CA (turnover) plus VAT collected from franchise partners.
- Franchise Fee: One-time franchise fee of 4500 EUR plus VAT charged to new franchise partners.
- Global Marketing Fund: Monthly marketing fund contribution of 1.5% from CA plus VAT, pooled for brand-wide marketing activities.
- Retail Coffee Sales: Direct sales of coffee and related products to consumers through owned and franchised locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Total franchise investment including franchise fee |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels5 records
5 to go product offering
Product offeringCore offering
5 to go is a Romanian specialty coffee chain that operates an extensive franchise network of 700+ coffee shops across Romania (and expanding into Bulgaria), serving affordable 100% Arabica coffee and beverages through multiple modular store formats. The company sells its franchise concept (one-time fee plus recurring royalties and marketing fund contributions) to local entrepreneurs, while simultaneously selling coffee and related products directly to end consumers through both franchise-operated physical locations and an e-commerce channel for at-home capsules and Ibrik coffee.
Product overview
5 to go is a Romanian coffee shop chain offering a franchise-based business model with multiple store formats. The core offering consists of coffee and beverages served through different physical formats: Coffee Spot (compact modular units under 10 sqm), Regular Shop (the signature 10-40 sqm format representing over 80% of locations), Coffee Corner (shop-in-shop partnerships), and PLUS (extended 50-100 sqm venues with seating). The company also offers at-home consumption products including capsules and Ibrik coffee under the 5 to go Home line. All franchisees receive training through 5 to go Coffee University, the company's internal training academy. The brand positions itself as a 100% Romanian concept launched in 2015, emphasizing 100% Arabica coffee blends.
Differentiator
Problem solved
Functional benefit
Products and services
- Regular Shop
- Coffee Spot
- 5 to go PLUS
- Coffee Corner
- 5 to go Home
Companies that use 5 to go
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
5 to go technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
5 to go partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Kaufland BulgariaminorKaufland's Bulgarian unit announced 5 to go's entry into the Bulgarian market with a new location in Sofia. This represents a cross-border market entry for the Romanian chain into a neighboring market, facilitated through Kaufland's commercial spaces.
- FRF (Romanian Football Federation)core5 to go is the Official Coffee Partner of FRF and the Romanian National Team. This partnership provides brand visibility during football events and strengthens the brand's position as a Romanian national brand.
- Triathlon Romaniacore5 to go is an official partner of Triathlon Romania, supporting athletic events and reinforcing the brand's association with active, healthy lifestyles.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
5 to go competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights7 records
Customer concentration
5 to go social profiles
Digital presence5 to go financial estimates
Financial estimateRevenue estimate
Valuation estimate
5 to go leadership team
Management profileNumber of profiles
Profiles2 records
5 to go funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
5 to go M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 5 to go
What does 5 to go do?
5 to go is a Romanian specialty coffee chain that operates an extensive franchise network of 700+ coffee shops across Romania (and expanding into Bulgaria), serving affordable 100% Arabica coffee and beverages through multiple modular store formats. The company sells its franchise concept (one-time fee plus recurring royalties and marketing fund contributions) to local entrepreneurs, while simultaneously selling coffee and related products directly to end consumers through both franchise-operated physical locations and an e-commerce channel for at-home capsules and Ibrik coffee.
Is 5 to go a public or private company?
5 to go is a private company. It is classified as venture growth investor backed and is currently operating.
When was 5 to go founded?
5 to go was founded in 2015. It employs 101 to 250 people.
Where is 5 to go based?
5 to go is headquartered in Bucharest, Romania, in the Europe region.
How does 5 to go make money?
Four revenue lines are on record. Franchise Royalties are the primary driver. The others are franchise Fee, global Marketing Fund and retail Coffee Sales.
Does 5 to go have an API?
No public API is recorded for 5 to go.
What industry is 5 to go in?
5 to go's product category is Specialty Coffee Retail. Its primary akta.pro industry code is THAFADAB, Coffee Chains & Franchise Cafes, with a secondary code of THAFADAK, Drive-Thru Coffee Stands & Coffee Kiosks. Its NAICS code is 722515 and its SIC code is 5810.