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American Trust Retirement

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uuid000c7gi

Namestring
American Trust Retirement
Legal namestring
American Trust Company
Company typeenum
Private
Founded yearint
1976
Descriptiontext

American Trust Retirement is a U.S. B2B retirement plan recordkeeper and service provider, founded in 1976 and operating as a subsidiary of AmericanTCS. The company serves financial intermediaries — plan advisors, third-party administrators, and financial institutions — as well as the underlying plan sponsors and participants they support, with an open-architecture model that does not tie partners to proprietary fund families or insurance products. As of March 2026, the company administered $18B+ in retirement assets across 6,000+ plans and 248,000+ plan participants, with the broader AmericanTCS platform reporting $690B in total assets, 425,000+ plans, and 7M+ participants.

The platform is anchored by WorkSaveRetire, a flagship comprehensive plan management solution launched in 2024, and is supplemented by a modular suite including fiduciary services (402(a), 3(16), 3(38), PEP/PPP), investment solutions (Personalized Managed Accounts with lifetime income, ModelxChange for ETF/mutual fund portfolio trading and rebalancing, DepositxChange for FDIC-eligible cash products), recordkeeping and business process outsourcing, payroll integration across 200+ providers, IRA solutions, and bank/credit union outsourcing services. Underlying proprietary technology enables plan administration, ETF/mutual fund model management, and participant-level FDIC-insured deposit processing across participating banks.

The company generates revenue through a mix of asset-based fees on administered retirement assets, per-participant pricing, fiduciary service fees, and managed services for outsourcing arrangements. GTM is sales-led via regional directors selling to advisors, TPAs, and plan sponsors, complemented by white-label/private-label distribution to TPAs and financial institutions. The company is headquartered in Bettendorf, Iowa, with a regional hub in Denver following the 2021 acquisition of LT Trust Company. In May 2026, American Trust Retirement was acquired by Ascensus, reflecting broader consolidation trends in the U.S. recordkeeping industry.

Short descriptiontext

American Trust Retirement is a U.S. B2B retirement plan recordkeeper founded in 1976, serving financial intermediaries (advisors, TPAs, financial institutions) with open-architecture plan administration, fiduciary, investment, and payroll integration services across 6,000+ plans and $18B+ AUA.

Operating statusenum
Acquired
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersBettendorf, United States
HQ citystring
Bettendorf
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
retirement plan administration, recordkeeping services, fiduciary services, 401(k) plan management, retirement outsourcing
Industry5 codes
1Employee Benefit & Retirement Plan Trust Services
CodeFSAAANACPrimaryYes
2Trust Administration & Fiduciary Accounting Services
CodeFSAAANAFPrimaryNo
3Employer Retirement Plan Advisory (401(k)/Pension)
CodeFSAEABAEPrimaryNo
4Retirement Plan Participant Advice & Managed Accounts
CodeFSAEABAFPrimaryNo
5Directed Trust & Trust Advisory Services
CodeFSAAANAKPrimaryNo
NAICS code4 codes
  • Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds524292
  • Trust, Fiduciary, and Custody Activities523991
  • Pension Funds525110
  • Pension Funds52511
SIC code2 codes
  • Investment Advice6282
  • Insurance Agents, Brokers & Service6411
Product category
Retirement Plan Administration
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Recordkeeping and Administration Services
TypeSubscription Recurring
Description

Ongoing recordkeeping and administrative services for retirement plans including 401(k), 403(b), 457 plans. Revenue generated through asset-based fees and per-participant pricing.

americantrustretirement.com
2Institutional Outsourcing
TypeManaged Services
Description

Private-label/back-office outsourcing solution for third-party administrators and financial institutions. Provides technology, administration, and operational aspects of recordkeeping while partners maintain their brand presence.

americantrustretirement.com
3Fiduciary Services
TypeManaged Services
Description

Comprehensive fiduciary solutions including 402(a) Named Fiduciary, 3(16) Plan Administrator, 3(38) Investment Manager, and Pooled Plan Provider (PPP) services. Revenue from fiduciary service fees.

americantrustretirement.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 record
1WorkSaveRetire
Description

A comprehensive retirement solution that streamlines plan operations, enhances sponsor satisfaction, improves participant outcomes and frees up time for advisors and plan sponsors.

americantrustretirement.com
Core offering1 text field

American Trust Retirement provides outsourced retirement plan recordkeeping, administration, and fiduciary services to plan advisors, third-party administrators, financial institutions, and plan sponsors through its flagship WorkSaveRetire integrated platform. Offerings span plan setup and compliance testing, participant servicing, payroll integration, investment solutions, 3(16)/3(21)/3(38) fiduciary support, personalized managed accounts, IRA solutions, bank and business process outsourcing, and Pooled Employer Plan services.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Scale retirement business through administrative outsourcing
+1 more record
Product overview1 text field

American Trust Retirement is a retirement plan recordkeeper and service provider with nearly 50 years of experience, offering a comprehensive platform with WorkSaveRetire as its flagship product. The company provides a modular suite of services including fiduciary services (402(a), 3(16), 3(38), PEP/PPP), investment solutions (Managed Accounts, ModelxChange, DepositxChange), recordkeeping outsourcing, payroll integration (180° and 360° with extensive providers), personalized managed accounts with lifetime income, bank outsourcing, business process outsourcing, pooled employer plans, and IRA solutions. The platform serves plan participants, plan sponsors, plan advisors, third-party administrators, and financial institutions through both direct and private-label/white-label arrangements. As part of AmericanTCS, the company provides trading, custody, administration, and technology solutions enabling partners to create their own retirement offerings.

Product and service1 record
1WorkSaveRetire
Scale indicator9 records

Each record includes

Type, Value, Description, Source

Partnership7 partners
Strategic tierCoreTypeTechnology or Integration
Description

PensionPro is integrated as a technology partner for TPAs, providing workflow and plan management tools that complement American Trust Retirement's recordkeeping and administrative services.

Strategic tierCoreTypeTechnology or Integration
Description

ADP payroll integration including ADP Workforce Now, ADP Run, and Paychex FLEX for 180° and 360° payroll data transmission to American Trust Retirement recordkeeping system.

Strategic tierCoreTypeTechnology or Integration
Description

UKG payroll integration supporting 180° and 360° payroll integrations with providers including UKG, UKG Ready, and UKG/Asure for seamless data transmission.

Strategic tierCoreTypeTechnology or Integration
Description

Paychex FLEX supported as 360° payroll integration partner enabling real-time data synchronization between payroll and retirement recordkeeping.

Strategic tierCoreTypeTechnology or Integration
Description

Paylocity supported as 360° payroll integration partner for bidirectional data exchange.

Strategic tierCoreTypeTechnology or Integration
Description

Ceridian DayForce and related products supported for 180° payroll integration connecting HR/payroll data with retirement administration.

Strategic tierCoreTypeTechnology or Integration
Description

Workday supported as 180° payroll integration partner for enterprise clients.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Largest U.S. retirement plan recordkeeper serving plan sponsors and participants through a comprehensive recordkeeping, administration, and investment platform—directly comparable in core service offering.

TypeBroad incumbent
Description

Diversified financial services giant with substantial retirement plan recordkeeping and administration business serving corporate 401(k) plans; competes with American Trust across plan sponsor and advisor segments.

TypeBroad incumbent
Description

Major brokerage and retirement recordkeeper offering 401(k)/IRA services through Schwab Retirement Plan Services; comparable in plan sponsor and self-directed brokerage integration capabilities.

TypeDirect peer
Description

Top-tier retirement recordkeeper that acquired American Trust Retirement in 2026; directly comparable in serving TPAs, advisors, and plan sponsors with private-label and full-service recordkeeping.

TypeBroad incumbent
Description

Diversified retirement and investment provider with significant recordkeeping, fiduciary, and plan administration business serving mid-market and enterprise plan sponsors.

TypeDirect peer
Description

Recordkeeper bundled with ADP's payroll platform, directly comparable to American Trust's payroll-integrated retirement offerings; serves similar small/mid-market employer segments.

TypeBroad incumbent
Description

Insurance-backed retirement plan services business offering recordkeeping, fiduciary, and participant services; comparable in serving plan sponsors with bundled retirement administration solutions.

TypeBroad incumbent
Description

Retirement recordkeeping arm of T. Rowe Price serving plan sponsors, advisors, and participants with bundled investment, recordkeeping, and administration services.

TypeEmerging player
Description

Tech-forward recordkeeping platform focused on small/mid-market 401(k) and 403(b) plans; comparable in serving advisors and TPAs with modern recordkeeping technology.

TypeDirect peer
Description

Retirement plan administration bundled with Paychex's payroll/HR platform; directly comparable in targeting small/mid-market employers with integrated payroll-retirement solutions.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration19 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles6 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

American Trust Retirement

Retirement Plan Administrationamericantrustretirement.com

American Trust Retirement is a U.S. B2B retirement plan recordkeeper founded in 1976, serving financial intermediaries (advisors, TPAs, financial institutions) with open-architecture plan administration, fiduciary, investment, and payroll integration services across 6,000+ plans and $18B+ AUA.

What American Trust Retirement does

American Trust Retirement is a U.S. B2B retirement plan recordkeeper and service provider, founded in 1976 and operating as a subsidiary of AmericanTCS. The company serves financial intermediaries — plan advisors, third-party administrators, and financial institutions — as well as the underlying plan sponsors and participants they support, with an open-architecture model that does not tie partners to proprietary fund families or insurance products. As of March 2026, the company administered $18B+ in retirement assets across 6,000+ plans and 248,000+ plan participants, with the broader AmericanTCS platform reporting $690B in total assets, 425,000+ plans, and 7M+ participants.

The platform is anchored by WorkSaveRetire, a flagship comprehensive plan management solution launched in 2024, and is supplemented by a modular suite including fiduciary services (402(a), 3(16), 3(38), PEP/PPP), investment solutions (Personalized Managed Accounts with lifetime income, ModelxChange for ETF/mutual fund portfolio trading and rebalancing, DepositxChange for FDIC-eligible cash products), recordkeeping and business process outsourcing, payroll integration across 200+ providers, IRA solutions, and bank/credit union outsourcing services. Underlying proprietary technology enables plan administration, ETF/mutual fund model management, and participant-level FDIC-insured deposit processing across participating banks.

The company generates revenue through a mix of asset-based fees on administered retirement assets, per-participant pricing, fiduciary service fees, and managed services for outsourcing arrangements. GTM is sales-led via regional directors selling to advisors, TPAs, and plan sponsors, complemented by white-label/private-label distribution to TPAs and financial institutions. The company is headquartered in Bettendorf, Iowa, with a regional hub in Denver following the 2021 acquisition of LT Trust Company. In May 2026, American Trust Retirement was acquired by Ascensus, reflecting broader consolidation trends in the U.S. recordkeeping industry.

American Trust Retirement firmographics

Firmographics
Name
American Trust Retirement
Legal name
American Trust Company
Website
https://americantrustretirement.com
Company type
Private
Founded year
1976
Operating status
Acquired
Headcount range
251–500 employees
Short description
American Trust Retirement is a U.S. B2B retirement plan recordkeeper founded in 1976, serving financial intermediaries (advisors, TPAs, financial institutions) with open-architecture plan administration, fiduciary, investment, and payroll integration services across 6,000+ plans and $18B+ AUA.
Ownership category
akta.pro rank

American Trust Retirement industry classification

Industry
Product category
Retirement Plan Administration
NAICS
Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292), Trust, Fiduciary, and Custody Activities (523991), Pension Funds (525110), Pension Funds (52511)
SIC
Investment Advice (6282), Insurance Agents, Brokers & Service (6411)
akta.pro primary industry
Employee Benefit & Retirement Plan Trust Services (FSAAANAC)
akta.pro secondary industries
Trust Administration & Fiduciary Accounting Services (FSAAANAF), Employer Retirement Plan Advisory (401(k)/Pension) (FSAEABAE), Retirement Plan Participant Advice & Managed Accounts (FSAEABAF), Directed Trust & Trust Advisory Services (FSAAANAK)

Keywords

  • Retirement plan administration
  • Recordkeeping services
  • Fiduciary services
  • 401(k) plan management
  • Retirement outsourcing

Where American Trust Retirement is headquartered

Location

Headquarters

HQ city
Bettendorf
HQ country
United States
HQ region
North America

Offices1 record

Markets served

American Trust Retirement business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. Recordkeeping and Administration Services: Ongoing recordkeeping and administrative services for retirement plans including 401(k), 403(b), 457 plans. Revenue generated through asset-based fees and per-participant pricing.
  2. Institutional Outsourcing: Private-label/back-office outsourcing solution for third-party administrators and financial institutions. Provides technology, administration, and operational aspects of recordkeeping while partners maintain their brand presence.
  3. Fiduciary Services: Comprehensive fiduciary solutions including 402(a) Named Fiduciary, 3(16) Plan Administrator, 3(38) Investment Manager, and Pooled Plan Provider (PPP) services. Revenue from fiduciary service fees.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

American Trust Retirement product offering

Product offering

Core offering

American Trust Retirement provides outsourced retirement plan recordkeeping, administration, and fiduciary services to plan advisors, third-party administrators, financial institutions, and plan sponsors through its flagship WorkSaveRetire integrated platform. Offerings span plan setup and compliance testing, participant servicing, payroll integration, investment solutions, 3(16)/3(21)/3(38) fiduciary support, personalized managed accounts, IRA solutions, bank and business process outsourcing, and Pooled Employer Plan services.

Product overview

American Trust Retirement is a retirement plan recordkeeper and service provider with nearly 50 years of experience, offering a comprehensive platform with WorkSaveRetire as its flagship product. The company provides a modular suite of services including fiduciary services (402(a), 3(16), 3(38), PEP/PPP), investment solutions (Managed Accounts, ModelxChange, DepositxChange), recordkeeping outsourcing, payroll integration (180° and 360° with extensive providers), personalized managed accounts with lifetime income, bank outsourcing, business process outsourcing, pooled employer plans, and IRA solutions. The platform serves plan participants, plan sponsors, plan advisors, third-party administrators, and financial institutions through both direct and private-label/white-label arrangements. As part of AmericanTCS, the company provides trading, custody, administration, and technology solutions enabling partners to create their own retirement offerings.

Differentiator

Problem solved

Functional benefit

Brands

  • WorkSaveRetire: A comprehensive retirement solution that streamlines plan operations, enhances sponsor satisfaction, improves participant outcomes and frees up time for advisors and plan sponsors.

Products and services

  • WorkSaveRetire

Quantifiable outcome

  • Scale retirement business through administrative outsourcing
  • +1 more outcomes

Companies that use American Trust Retirement

Customer profile

Named customers2 records

Segments5 records

Ideal customer profiles4 records

American Trust Retirement technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration19 records

Feature3 records

American Trust Retirement partnerships and signals

Strategic signal

Partnerships

Seven partnerships are on record, tiered core.

  • PensionProcoreTechnology or IntegrationPensionPro is integrated as a technology partner for TPAs, providing workflow and plan management tools that complement American Trust Retirement's recordkeeping and administrative services.
  • ADPcoreTechnology or IntegrationADP payroll integration including ADP Workforce Now, ADP Run, and Paychex FLEX for 180° and 360° payroll data transmission to American Trust Retirement recordkeeping system.
  • UKG (Ultimate Kronos Group)coreTechnology or IntegrationUKG payroll integration supporting 180° and 360° payroll integrations with providers including UKG, UKG Ready, and UKG/Asure for seamless data transmission.
  • PaychexcoreTechnology or IntegrationPaychex FLEX supported as 360° payroll integration partner enabling real-time data synchronization between payroll and retirement recordkeeping.
  • PaylocitycoreTechnology or IntegrationPaylocity supported as 360° payroll integration partner for bidirectional data exchange.
  • CeridiancoreTechnology or IntegrationCeridian DayForce and related products supported for 180° payroll integration connecting HR/payroll data with retirement administration.
  • WorkdaycoreTechnology or IntegrationWorkday supported as 180° payroll integration partner for enterprise clients.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

American Trust Retirement competitors and assessment

Company assessment

Direct peers

  • Empower Retirement: Largest U.S. retirement plan recordkeeper serving plan sponsors and participants through a comprehensive recordkeeping, administration, and investment platform—directly comparable in core service offering.
  • Ascensus: Top-tier retirement recordkeeper that acquired American Trust Retirement in 2026; directly comparable in serving TPAs, advisors, and plan sponsors with private-label and full-service recordkeeping.
  • ADP Retirement Services: Recordkeeper bundled with ADP's payroll platform, directly comparable to American Trust's payroll-integrated retirement offerings; serves similar small/mid-market employer segments.
  • Paychex Retirement Services: Retirement plan administration bundled with Paychex's payroll/HR platform; directly comparable in targeting small/mid-market employers with integrated payroll-retirement solutions.

Broad incumbents

  • Fidelity Investments: Diversified financial services giant with substantial retirement plan recordkeeping and administration business serving corporate 401(k) plans; competes with American Trust across plan sponsor and advisor segments.
  • Charles Schwab: Major brokerage and retirement recordkeeper offering 401(k)/IRA services through Schwab Retirement Plan Services; comparable in plan sponsor and self-directed brokerage integration capabilities.
  • Principal Financial Group: Diversified retirement and investment provider with significant recordkeeping, fiduciary, and plan administration business serving mid-market and enterprise plan sponsors.
  • John Hancock Retirement: Insurance-backed retirement plan services business offering recordkeeping, fiduciary, and participant services; comparable in serving plan sponsors with bundled retirement administration solutions.
  • T. Rowe Price Retirement Plan Services: Retirement recordkeeping arm of T. Rowe Price serving plan sponsors, advisors, and participants with bundled investment, recordkeeping, and administration services.

Emerging players

  • Vestwell: Tech-forward recordkeeping platform focused on small/mid-market 401(k) and 403(b) plans; comparable in serving advisors and TPAs with modern recordkeeping technology.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

American Trust Retirement social profiles

Digital presence

American Trust Retirement compliance and trust

Trust signal

Compliance1 record

American Trust Retirement financial estimates

Financial estimate

Revenue estimate

Valuation estimate

American Trust Retirement leadership team

Management profile

Number of profiles

Profiles6 records

American Trust Retirement funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

American Trust Retirement M&A and investment

M&A and investment

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American Trust Retirement

What does American Trust Retirement do?

American Trust Retirement provides outsourced retirement plan recordkeeping, administration, and fiduciary services to plan advisors, third-party administrators, financial institutions, and plan sponsors through its flagship WorkSaveRetire integrated platform. Offerings span plan setup and compliance testing, participant servicing, payroll integration, investment solutions, 3(16)/3(21)/3(38) fiduciary support, personalized managed accounts, IRA solutions, bank and business process outsourcing, and Pooled Employer Plan services.

Is American Trust Retirement a public or private company?

American Trust Retirement is a private company. It is classified as corporate owned and is currently acquired.

When was American Trust Retirement founded?

American Trust Retirement was founded in 1976. It employs 251 to 500 people.

Where is American Trust Retirement based?

American Trust Retirement is headquartered in Bettendorf, United States, in the North America region.

How does American Trust Retirement make money?

Three revenue lines are on record. Recordkeeping and Administration Services are the primary driver. The others are institutional Outsourcing and fiduciary Services.

Who are American Trust Retirement's main competitors?

Direct peers on record are Empower Retirement, Ascensus, ADP Retirement Services and Paychex Retirement Services. Broad incumbents are Fidelity Investments, Charles Schwab, Principal Financial Group, John Hancock Retirement and T. Rowe Price Retirement Plan Services. Vestwell is listed as an emerging player.

Does American Trust Retirement have an API?

No public API is recorded for American Trust Retirement.

What industry is American Trust Retirement in?

American Trust Retirement's product category is Retirement Plan Administration. Its primary akta.pro industry code is FSAAANAC, Employee Benefit & Retirement Plan Trust Services, with a secondary code of FSAAANAF, Trust Administration & Fiduciary Accounting Services. Its NAICS code is 524292 and its SIC code is 6282.

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