American Trust Retirement
American Trust Retirement is a U.S. B2B retirement plan recordkeeper founded in 1976, serving financial intermediaries (advisors, TPAs, financial institutions) with open-architecture plan administration, fiduciary, investment, and payroll integration services across 6,000+ plans and $18B+ AUA.
- Company typePrivate
- Founded1976
- HeadquartersBettendorf, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
What American Trust Retirement does
American Trust Retirement is a U.S. B2B retirement plan recordkeeper and service provider, founded in 1976 and operating as a subsidiary of AmericanTCS. The company serves financial intermediaries — plan advisors, third-party administrators, and financial institutions — as well as the underlying plan sponsors and participants they support, with an open-architecture model that does not tie partners to proprietary fund families or insurance products. As of March 2026, the company administered $18B+ in retirement assets across 6,000+ plans and 248,000+ plan participants, with the broader AmericanTCS platform reporting $690B in total assets, 425,000+ plans, and 7M+ participants.
The platform is anchored by WorkSaveRetire, a flagship comprehensive plan management solution launched in 2024, and is supplemented by a modular suite including fiduciary services (402(a), 3(16), 3(38), PEP/PPP), investment solutions (Personalized Managed Accounts with lifetime income, ModelxChange for ETF/mutual fund portfolio trading and rebalancing, DepositxChange for FDIC-eligible cash products), recordkeeping and business process outsourcing, payroll integration across 200+ providers, IRA solutions, and bank/credit union outsourcing services. Underlying proprietary technology enables plan administration, ETF/mutual fund model management, and participant-level FDIC-insured deposit processing across participating banks.
The company generates revenue through a mix of asset-based fees on administered retirement assets, per-participant pricing, fiduciary service fees, and managed services for outsourcing arrangements. GTM is sales-led via regional directors selling to advisors, TPAs, and plan sponsors, complemented by white-label/private-label distribution to TPAs and financial institutions. The company is headquartered in Bettendorf, Iowa, with a regional hub in Denver following the 2021 acquisition of LT Trust Company. In May 2026, American Trust Retirement was acquired by Ascensus, reflecting broader consolidation trends in the U.S. recordkeeping industry.
American Trust Retirement firmographics
Firmographics- Name
- American Trust Retirement
- Legal name
- American Trust Company
- Website
- https://americantrustretirement.com
- Company type
- Private
- Founded year
- 1976
- Operating status
- Acquired
- Headcount range
- 251–500 employees
- Short description
- American Trust Retirement is a U.S. B2B retirement plan recordkeeper founded in 1976, serving financial intermediaries (advisors, TPAs, financial institutions) with open-architecture plan administration, fiduciary, investment, and payroll integration services across 6,000+ plans and $18B+ AUA.
- Ownership category
- akta.pro rank
American Trust Retirement industry classification
Industry- Product category
- Retirement Plan Administration
- NAICS
- Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292), Trust, Fiduciary, and Custody Activities (523991), Pension Funds (525110), Pension Funds (52511)
- SIC
- Investment Advice (6282), Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Employee Benefit & Retirement Plan Trust Services (FSAAANAC)
- akta.pro secondary industries
- Trust Administration & Fiduciary Accounting Services (FSAAANAF), Employer Retirement Plan Advisory (401(k)/Pension) (FSAEABAE), Retirement Plan Participant Advice & Managed Accounts (FSAEABAF), Directed Trust & Trust Advisory Services (FSAAANAK)
Keywords
Where American Trust Retirement is headquartered
LocationHeadquarters
- HQ city
- Bettendorf
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
American Trust Retirement business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Recordkeeping and Administration Services: Ongoing recordkeeping and administrative services for retirement plans including 401(k), 403(b), 457 plans. Revenue generated through asset-based fees and per-participant pricing.
- Institutional Outsourcing: Private-label/back-office outsourcing solution for third-party administrators and financial institutions. Provides technology, administration, and operational aspects of recordkeeping while partners maintain their brand presence.
- Fiduciary Services: Comprehensive fiduciary solutions including 402(a) Named Fiduciary, 3(16) Plan Administrator, 3(38) Investment Manager, and Pooled Plan Provider (PPP) services. Revenue from fiduciary service fees.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
American Trust Retirement product offering
Product offeringCore offering
American Trust Retirement provides outsourced retirement plan recordkeeping, administration, and fiduciary services to plan advisors, third-party administrators, financial institutions, and plan sponsors through its flagship WorkSaveRetire integrated platform. Offerings span plan setup and compliance testing, participant servicing, payroll integration, investment solutions, 3(16)/3(21)/3(38) fiduciary support, personalized managed accounts, IRA solutions, bank and business process outsourcing, and Pooled Employer Plan services.
Product overview
American Trust Retirement is a retirement plan recordkeeper and service provider with nearly 50 years of experience, offering a comprehensive platform with WorkSaveRetire as its flagship product. The company provides a modular suite of services including fiduciary services (402(a), 3(16), 3(38), PEP/PPP), investment solutions (Managed Accounts, ModelxChange, DepositxChange), recordkeeping outsourcing, payroll integration (180° and 360° with extensive providers), personalized managed accounts with lifetime income, bank outsourcing, business process outsourcing, pooled employer plans, and IRA solutions. The platform serves plan participants, plan sponsors, plan advisors, third-party administrators, and financial institutions through both direct and private-label/white-label arrangements. As part of AmericanTCS, the company provides trading, custody, administration, and technology solutions enabling partners to create their own retirement offerings.
Differentiator
Problem solved
Functional benefit
Brands
- WorkSaveRetire: A comprehensive retirement solution that streamlines plan operations, enhances sponsor satisfaction, improves participant outcomes and frees up time for advisors and plan sponsors.
Products and services
- WorkSaveRetire
Quantifiable outcome
- Scale retirement business through administrative outsourcing
- +1 more outcomes
Companies that use American Trust Retirement
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles4 records
American Trust Retirement technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration19 records
Feature3 records
American Trust Retirement partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- PensionProcorePensionPro is integrated as a technology partner for TPAs, providing workflow and plan management tools that complement American Trust Retirement's recordkeeping and administrative services.
- ADPcoreADP payroll integration including ADP Workforce Now, ADP Run, and Paychex FLEX for 180° and 360° payroll data transmission to American Trust Retirement recordkeeping system.
- UKG (Ultimate Kronos Group)coreUKG payroll integration supporting 180° and 360° payroll integrations with providers including UKG, UKG Ready, and UKG/Asure for seamless data transmission.
- PaychexcorePaychex FLEX supported as 360° payroll integration partner enabling real-time data synchronization between payroll and retirement recordkeeping.
- PaylocitycorePaylocity supported as 360° payroll integration partner for bidirectional data exchange.
- CeridiancoreCeridian DayForce and related products supported for 180° payroll integration connecting HR/payroll data with retirement administration.
- WorkdaycoreWorkday supported as 180° payroll integration partner for enterprise clients.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
American Trust Retirement competitors and assessment
Company assessmentDirect peers
- Empower Retirement: Largest U.S. retirement plan recordkeeper serving plan sponsors and participants through a comprehensive recordkeeping, administration, and investment platform—directly comparable in core service offering.
- Ascensus: Top-tier retirement recordkeeper that acquired American Trust Retirement in 2026; directly comparable in serving TPAs, advisors, and plan sponsors with private-label and full-service recordkeeping.
- ADP Retirement Services: Recordkeeper bundled with ADP's payroll platform, directly comparable to American Trust's payroll-integrated retirement offerings; serves similar small/mid-market employer segments.
- Paychex Retirement Services: Retirement plan administration bundled with Paychex's payroll/HR platform; directly comparable in targeting small/mid-market employers with integrated payroll-retirement solutions.
Broad incumbents
- Fidelity Investments: Diversified financial services giant with substantial retirement plan recordkeeping and administration business serving corporate 401(k) plans; competes with American Trust across plan sponsor and advisor segments.
- Charles Schwab: Major brokerage and retirement recordkeeper offering 401(k)/IRA services through Schwab Retirement Plan Services; comparable in plan sponsor and self-directed brokerage integration capabilities.
- Principal Financial Group: Diversified retirement and investment provider with significant recordkeeping, fiduciary, and plan administration business serving mid-market and enterprise plan sponsors.
- John Hancock Retirement: Insurance-backed retirement plan services business offering recordkeeping, fiduciary, and participant services; comparable in serving plan sponsors with bundled retirement administration solutions.
- T. Rowe Price Retirement Plan Services: Retirement recordkeeping arm of T. Rowe Price serving plan sponsors, advisors, and participants with bundled investment, recordkeeping, and administration services.
Emerging players
- Vestwell: Tech-forward recordkeeping platform focused on small/mid-market 401(k) and 403(b) plans; comparable in serving advisors and TPAs with modern recordkeeping technology.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
American Trust Retirement social profiles
Digital presenceAmerican Trust Retirement compliance and trust
Trust signalCompliance1 record
American Trust Retirement financial estimates
Financial estimateRevenue estimate
Valuation estimate
American Trust Retirement leadership team
Management profileNumber of profiles
Profiles6 records
American Trust Retirement funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
American Trust Retirement M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about American Trust Retirement
What does American Trust Retirement do?
American Trust Retirement provides outsourced retirement plan recordkeeping, administration, and fiduciary services to plan advisors, third-party administrators, financial institutions, and plan sponsors through its flagship WorkSaveRetire integrated platform. Offerings span plan setup and compliance testing, participant servicing, payroll integration, investment solutions, 3(16)/3(21)/3(38) fiduciary support, personalized managed accounts, IRA solutions, bank and business process outsourcing, and Pooled Employer Plan services.
Is American Trust Retirement a public or private company?
American Trust Retirement is a private company. It is classified as corporate owned and is currently acquired.
When was American Trust Retirement founded?
American Trust Retirement was founded in 1976. It employs 251 to 500 people.
Where is American Trust Retirement based?
American Trust Retirement is headquartered in Bettendorf, United States, in the North America region.
How does American Trust Retirement make money?
Three revenue lines are on record. Recordkeeping and Administration Services are the primary driver. The others are institutional Outsourcing and fiduciary Services.
Who are American Trust Retirement's main competitors?
Direct peers on record are Empower Retirement, Ascensus, ADP Retirement Services and Paychex Retirement Services. Broad incumbents are Fidelity Investments, Charles Schwab, Principal Financial Group, John Hancock Retirement and T. Rowe Price Retirement Plan Services. Vestwell is listed as an emerging player.
Does American Trust Retirement have an API?
No public API is recorded for American Trust Retirement.
What industry is American Trust Retirement in?
American Trust Retirement's product category is Retirement Plan Administration. Its primary akta.pro industry code is FSAAANAC, Employee Benefit & Retirement Plan Trust Services, with a secondary code of FSAAANAF, Trust Administration & Fiduciary Accounting Services. Its NAICS code is 524292 and its SIC code is 6282.