Adshares
- Company typePrivate
- Founded2018
- HeadquartersWarszawa, Poland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Adshares firmographics
Firmographics- Name
- Adshares
- Legal name
- Adshares
- Website
- https://adshares.net
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Adshares industry classification
Industry- Product category
- Blockchain AdTech Infrastructure
- NAICS
- Advertising Agencies (54181), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Layer 1 Base Protocols & Consensus (execution, consensus, security, clients) (FSAPAAAA)
- akta.pro secondary industries
- Smart Contract Developer Platforms & Tooling (SDKs, APIs, frameworks, indexing) (FSAPAAAH), Offerwalls, Rewards & Performance Monetization (UA-linked payouts) (MPAFAJAI)
Keywords
Where Adshares is headquartered
LocationHeadquarters
- HQ city
- Warszawa
- HQ country
- Poland
- HQ region
- Europe
Markets served
Adshares business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Transaction Fees: Part of all transaction fees on the ADS blockchain goes to liquid staking rewards for ADS coin holders. Platform generates revenue from network transaction activity.
- Staking Rewards: Holders of ADS coin receive staking rewards from transaction fees in a decentralized economic model where token holders participate in network economics.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Open-source free tier |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Adshares product offering
Product offeringCore offering
Adshares operates a full blockchain ecosystem for AdTech that enables programmatic advertising across websites, metaverses, games, mobile apps, and AR/VR applications. Its core offering is the open-source AdServer (combining DSP and SSP functionalities) supported by the ADS Blockchain (1.4 million transfers per second) and the Adshares Protocol, enabling instant P2P payments, ad settlement, and decentralized ad networks without intermediaries.
Product overview
Adshares is a full blockchain ecosystem for AdTech combining multiple interconnected products. The core infrastructure consists of the ADS Blockchain (1.4M TPS for ad microtransactions), the Adshares Protocol (open standard for ad tech industry blockchain adoption), and AdServer (open-source ad server combining DSP/SSP functionality). The ecosystem includes specialized modules: AdSelect (ML-based ad selection), AdUser (bot detection and context), AdPay (automated payment calculations), and AdClassify (banner classification). The ADS Coin serves as native currency with staking rewards, accessible via the ADS Wallet. Developers can integrate via the Adshares SDK, while the Network provides directory of SSP/DSP servers. Adshares Ventures and Developer Grant Program support ecosystem growth. Web3Ads represents the public-facing ad network. The ecosystem connects traditional web2 and web3 advertising, supporting any-media formats including metaverses, games, AR/VR, and standard websites.
Differentiator
Problem solved
Functional benefit
Brands
- Web3Ads: The first decentralized ad network for website and metaverse programmatic advertisement.
Products and services
- ADS Blockchain High-performance blockchain capable of processing 1.4 million transfers per second, designed specifically for advertising microtransactions. Combines RTB (Real-Time Bidding) and SWIFT-like payment capabilities for instant, secure, transparent P2P payments and ad settlement.
- Adshares Protocol Open protocol enabling the ad tech industry to adopt blockchain with minimum effort. Provides definitions for actors (advertisers, publishers, DSPs, SSPs), objects (creatives, events), and infrastructure specifications for supply-side and demand-side platforms.
- AdServer Open-source ad server combining DSP (Demand-Side Platform) and SSP (Supply-Side Platform) functionalities. Connects web2 and web3 worlds, enables monetization of both traditional and blockchain-based advertising, and supports any ad type at any location including metaverses, games, and AR/VR.
- ADS Coin Native cryptocurrency powering the Adshares ecosystem. Holders receive liquid staking rewards from transaction fees, enabling participation in the advertising economy. Used for ad payments, settlements, and network transactions.
- Adshares SDK Developer toolkit for seamless integration with the Adshares ecosystem. Supports ad servers, ad networks, metaverses, games, AR/VR, influencer marketplaces, web3 analytics, and browser apps/plugins. Available as open-source SDK with PHP support.
- Web3Ads First decentralized ad network for website and metaverse programmatic advertisement. Represents the public-facing advertising platform built on Adshares infrastructure, enabling advertisers to launch campaigns across websites and metaverse environments.
- ADS Wallet Browser-based wallet for storing ADS coins, managing transactions, and interacting with the Adshares network. Available as browser extension enabling users to participate in the advertising economy and manage liquid staking rewards.
Quantifiable outcome
- 1.4 million transfers per second blockchain throughput
- +1 more outcomes
Companies that use Adshares
Customer profileSegments3 records
Ideal customer profiles3 records
Adshares technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability9 records
Feature6 records
Adshares partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- NOWPayments.iocoreCryptocurrency payment gateway enabling deposits via 30+ cryptocurrencies including Bitcoin, Ethereum, Litecoin. Minimum deposit $25-$1000 via this gateway.
- AdAroundcoreActive AdServer partner operating adaround.net. Publishers can register and monetize websites; advertisers can run campaigns.
- FlyerSquarecoreActive AdServer partner operating flyersquare.com. Part of the decentralized Adshares network for publishers and advertisers.
- SwashminorWeb3 project reimagining data ownership. Building on Adshares ecosystem for new data economy.
- Web3AdscoreFirst decentralized ad network for website and metaverse programmatic advertisement. Primary application built on Adshares.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Adshares competitors and assessment
Company assessmentBroad incumbents
- MediaMath: MediaMath is a programmatic DSP focused on data-driven ad buying, comparable to the DSP side of Adshares' AdServer. It serves as another example of a traditional AdTech platform against which the Adshares decentralized model is positioned.
- Equativ (formerly Smart AdServer): Equativ operates a full-stack ad tech platform (SSP, DSP, curation) comparable to Adshares' combined DSP/SSP AdServer, but as a traditional centralized incumbent rather than a blockchain-native protocol.
- The Trade Desk: The Trade Desk is a leading independent DSP handling programmatic ad buying across CTV, display, and audio. It anchors the broader incumbent landscape that Adshares' decentralized DSP/SSP infrastructure is positioned against.
- Google Ad Manager: Google Ad Manager is the dominant ad server and SSP, combining traditional programmatic infrastructure with emerging privacy-centric features. It represents the incumbent standard against which any blockchain-based ad server competes.
Direct peers
- AdEx: AdEx is a blockchain-based advertising ecosystem offering decentralized ad serving and transparent settlement through its ADX token, making it the most directly comparable peer to Adshares in the Web3 AdTech space.
- Theta Network: Theta is a blockchain-based video and content delivery network with built-in ad mechanics (Theta Ads) and a native token economy. It parallels Adshares' positioning of blockchain infrastructure for media monetization and micropayments at scale.
- Basic Attention Token (Brave): Brave Browser and the BAT token create a Web3 attention economy where users are compensated for viewing privacy-preserving ads. Both Brave and Adshares attack the same trust/transparency problems in digital advertising via decentralized, token-incentivized infrastructure.
Emerging players
- Swash: Swash is a Web3 data ownership and monetization platform already building on Adshares' ecosystem. It is comparable as a peer within the Adshares protocol stack enabling user-controlled data monetization.
- Livepeer: Livepeer is a decentralized video transcoding and delivery network using Ethereum-based micropayments. It overlaps with Adshares as a Web3 infrastructure project providing cheaper, transparent primitives to media workflows.
Others
- Holochain: Holochain is a peer-to-peer distributed computing framework using agent-centric architecture rather than global consensus. It represents a category peer as alternative Web3 infrastructure philosophy that Adshares' Layer-1 blockchain sits adjacent to.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Adshares social profiles
Digital presenceAdshares financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adshares leadership team
Management profileNumber of profiles
Profiles1 record
Adshares subsidiaries and ownership
Company hierarchySubsidiaries1 record
Adshares funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adshares M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adshares
What does Adshares do?
Adshares operates a full blockchain ecosystem for AdTech that enables programmatic advertising across websites, metaverses, games, mobile apps, and AR/VR applications. Its core offering is the open-source AdServer (combining DSP and SSP functionalities) supported by the ADS Blockchain (1.4 million transfers per second) and the Adshares Protocol, enabling instant P2P payments, ad settlement, and decentralized ad networks without intermediaries.
Is Adshares a public or private company?
Adshares is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Adshares founded?
Adshares was founded in 2018. It employs 11 to 50 people.
Where is Adshares based?
Adshares is headquartered in Warszawa, Poland, in the Europe region.
How does Adshares make money?
Two revenue lines are on record. Transaction Fees are the primary driver. The others are staking Rewards.
Who are Adshares's main competitors?
Broad incumbents on record are MediaMath, Equativ (formerly Smart AdServer), The Trade Desk and Google Ad Manager. Direct peers are AdEx, Theta Network and Basic Attention Token (Brave). Emerging players are Swash and Livepeer. Holochain is listed as an others.
Does Adshares have an API?
Yes. AdServer API is a RESTful API with OAuth 2.0 authorization (via Laravel Passport) supporting three authentication methods: personal access tokens (for direct user API interaction), authorization code grants (for server applications with user interaction like AdController), and client credentials grants (for machine access). The API provides endpoints for taxonomy (GET /api/v2/taxonomy/media, vendors, and taxonomy by medium), campaigns (CRUD operations for campaigns and creatives), impressions (supply-side register and find creatives endpoints), pagination, and error responses. Version is v2. Developer documentation is at docs.adshares.net/adserver/api/index.html.
What industry is Adshares in?
Adshares's product category is Blockchain AdTech Infrastructure. Its primary akta.pro industry code is FSAPAAAA, Layer 1 Base Protocols & Consensus (execution, consensus, security, clients), with a secondary code of FSAPAAAH, Smart Contract Developer Platforms & Tooling (SDKs, APIs, frameworks, indexing). Its NAICS code is 54181 and its SIC code is 7310.