Russo Law Group

What Russo Law Group does

Russo Law Group is a Long Island, New York-based law firm founded in 1985 by Vincent J. Russo, specializing in elder law, estate planning, special needs planning, Medicaid planning, and guardianship services. The firm serves individual clients — primarily seniors, families, and individuals with disabilities — across multiple offices on Long Island, with signaled expansion into Brooklyn and Queens. Its core service offerings include wills, trusts, special needs trusts, Medicaid eligibility planning, guardianships, and related estate administration work, delivered by a bench of partners and associates holding CELA and CAP designations. The firm's leadership holds governance roles across regional nonprofit and media organizations, and Vincent Russo maintains a public-facing media presence as a Legal Correspondent and frequent national TV commentator.

The firm's product surface has evolved beyond one-off transactional engagements toward packaged, recurring-service offerings. The Peace of Mind Program, Family Plan, and Client Portal suggest a deliberate move to retainer-style relationships with periodic plan reviews, document storage, and ongoing client touchpoints. A Client Portal functions as the operational backbone for these recurring services. The firm has also authored and distributes reference materials on New York elder law, reinforcing its positioning as an authoritative source rather than a general practitioner.

Russo Law Group operates under a traditional professional services business model, billing clients through a mix of flat fees for estate planning documents and hourly or specialized fees for Medicaid planning, litigation, and guardianship matters. The firm does not rely on external funding, has no enterprise or institutional anchor clients, and generates revenue across a fragmented base of individual consumer matters. Geographic concentration in Nassau and Suffolk counties provides demographic alignment with an aging population but also exposes the firm to regional economic and regulatory shifts.

Name

Russo Law Group

Legal name

Russo Law Group, P.C.

Website

https://vjrussolaw.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Russo Law Group is a Long Island, New York-based law firm founded in 1985 by Vincent J. Russo that provides elder law, estate planning, special needs planning, Medicaid planning, and guardianship services to seniors, families, and individuals with disabilities.

Ownership category

akta.pro rank

Product category

Elder Law and Estate Planning Legal Services

NAICS

Offices of Lawyers (54111)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Family & Private Client (Trusts & Estates) Law (BPAHAAAK)

akta.pro secondary industry

Document Preparation & Recording Services (Deeds, Liens) (BPAJAOAG)

Keywords

• Elder law services
• Estate planning
• Special needs planning
• Medicaid planning
• Guardianship services

Headquarters

HQ city

Garden City

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Legal Services: Attorney fees for legal services including estate planning, elder law, Medicaid planning, special needs planning, guardianship, trust administration, probate, and real estate transactions. Fee structure includes hourly rates and flat fees for specific services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Russo Law Group is a Long Island-based law firm providing specialized legal services in elder law, estate planning, special needs planning, Medicaid planning, guardianship, trust and estate administration, small business planning, and real estate. The firm serves individuals, families, seniors, and people with disabilities across Nassau and Suffolk counties from offices in Garden City, Lido Beach, and Islandia, New York, and has been operating continuously since 1985.

Product overview

Russo Law Group is a law firm providing legal services, not a software product. The firm operates as a single unified legal practice offering multiple specialized service areas including Estate Planning, Elder Law, Special Needs Planning, Trust & Estate Administration, Medicaid Planning, Guardianships, Small Business Planning, and Real Estate law. Client-facing services include a Client Portal for secure document access, a Peace of Mind maintenance program for ongoing legal document reviews and updates, and a Family Plan offering discounted services for client family members. The firm serves Long Island and greater New York area clients from offices in Garden City, Lido Beach, and Islandia, New York, and has been operating since 1985.

Differentiator

Problem solved

Functional benefit

Products and services

• Estate Planning Comprehensive estate planning services including wills, revocable living trusts, durable power of attorney, health care directives, estate tax planning, charitable gift giving, and retirement planning to control asset distribution after death.
• Elder Law Legal services addressing issues affecting older adults including care consulting, pooled trusts, retirement planning, and veterans benefits, with a focus on shielding assets from nursing home costs.
• Special Needs Planning Planning services for individuals with disabilities and their families, including supplemental needs trusts, settlement planning, pooled trusts, Social Security Disability, and government benefits maximization.
• Medicaid Planning Planning for Medicaid eligibility including asset protection strategies, Medicaid-compliant annuities, application assistance, and pooled trusts for long-term care coverage.
• Guardianships Legal services for establishing guardianships for adults with functional limitations, adults with intellectual disabilities, and minors.
• Trust & Estate Administration Administration services for trusts and estates including probate proceedings, fiduciary services, and trust and estate litigation support.
• Small Business Planning Business planning services for small business owners including succession planning and ownership transition guidance.
• Real Estate Real estate legal services including residential and commercial sales and purchases, leasing, and reverse mortgages.
• Client Portal Online portal providing existing clients with secure access to documents, account information, and firm communications.
• Peace of Mind Program Ongoing maintenance program providing enrolled clients with regular reviews, updates to legal documents, and continuous legal support.
• Family Plan Extended coverage program offering discounted legal services for family members of existing clients.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core, flagship and minor.

• Theresa FoundationcoreStrategic or Co-development PartnerNon-profit foundation for children with special needs. Vincent J. Russo is Co-Founder and Treasurer of The Theresa Alessandra Russo Foundation.
• Catholic Faith NetworkflagshipGTM or Marketing PartnerVincent J. Russo serves as Legal Correspondent on CFN Live show with his segment 'In The Legal Know', providing elder law and estate planning education to viewers.
• Alzheimer's Disease Resource CentercoreStrategic or Co-development PartnerVincent J. Russo is Founding Chair of the Legal Advisory Committee of the Alzheimer's Disease Resource Center.
• Guardianship Corporation of Nassau Cerebral Palsy AssociationcoreStrategic or Co-development PartnerVincent J. Russo serves as President of the Guardianship Corporation, providing guardianship services for individuals with disabilities.
• American Cancer SocietyminorOthersCommunity support through Making Strides Against Breast Cancer initiative.
• Arthritis FoundationminorOthersAnnual Walk to Cure Arthritis sponsor and supporter.
• CP Nassau (Cerebral Palsy Association of Nassau County)coreStrategic or Co-development PartnerCommunity organization supporting individuals with cerebral palsy. Vincent Russo past Board Member and current President of Guardianship Corporation.
• EPIC Long IslandminorOthersAnnual Dinner Gala supporter for extraordinary people in care.
• Long Island CaresminorOthersCasual for the Cause program supporter.
• Little Sisters of the PoorminorOthersAnnual Golf Outing supporter for care of the elderly.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• LegalZoom: LegalZoom is a large online legal services platform offering wills, trusts, and estate planning among a broad portfolio of consumer and SMB legal products. Comparable to Russo Law Group on the estate planning service line, but competes across a much wider product range and at lower price points rather than specializing in elder law.
• Rocket Lawyer: Rocket Lawyer is an online legal services platform providing wills, business formation, and document services to consumers and small businesses. Comparable to Russo Law Group's estate planning and small business planning offerings, but operates a tech-enabled subscription model rather than a specialized elder law practice.
• Nolo (Internet Brands Legal): Nolo is a long-standing publisher of do-it-yourself legal guides, forms, and articles covering wills, estate planning, and elder law topics. Comparable to Russo's estate planning and elder law practice on the consumer information side, but operates as a content/forms publisher rather than a direct legal services provider.
• AARP Legal Services Network: AARP's Legal Services Network connects members with attorneys for estate planning, elder law, and related services, often via discounted fee arrangements. Comparable to Russo's elder law client base and Peace of Mind/Family Plan programs, but operates as a referral network and member-benefit channel rather than a dedicated elder law firm.

Emerging players

• Trust & Will: Trust & Will is a digital estate planning platform offering online wills and trusts targeting consumers and financial advisor partners. Directly comparable to Russo's estate planning core service, but competes on convenience and price rather than specialized elder law or Medicaid expertise.
• Wealth.com: Wealth.com is an estate planning platform built for financial advisors to deliver wills, trusts, and beneficiary planning to their clients. Comparable to Russo's estate and special needs planning practice, but delivers through advisor channel and software rather than direct attorney-led service.
• FreeWill: FreeWill is a free online will-writing platform used by consumers and nonprofits for basic estate planning documents. Comparable to Russo's entry-level estate planning work, but focuses on simple wills rather than the elder law, Medicaid, and special needs planning that anchor Russo's higher-value practice.
• Snug: Snug is a digital estate planning marketplace connecting consumers with attorney-drafted wills and trusts. Comparable to Russo's estate planning services, but competes via an online marketplace model with partner attorneys rather than a Long Island-based specialized elder law practice.
• Vanilla: Vanilla is an estate planning software platform that enables financial advisors and estate attorneys to deliver wills and trusts at scale. Comparable to Russo's estate planning core service, but competes on advisor enablement and software rather than direct elder law specialization.

Others

• ElderLawAnswers: ElderLawAnswers is a consumer-facing information and attorney directory site covering Medicaid, estate planning, and guardianship topics. Comparable to Russo's elder law content marketing strategy and consumer education channels (blog, guides, seminars), but functions as an information portal and referral directory rather than a competing law firm.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/vjrussolaw
• Facebookfacebook.com/russolawgroup
• LinkedInlinkedin.com/company/russolawgroup
• Instagraminstagram.com/russolawgroup
• TikToktiktok.com/@russolawgroup
• Xx.com/RussoLawGrp

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Russo Law Group