GoSwift

What GoSwift does

GoSwift Solutions OÜ is an Estonian-founded (2011) private SaaS company that builds intelligent transport management software for vehicle traffic at high-throughput hubs — primarily border crossings, seaports, logistics terminals, and industrial production facilities. The core product is the QMS (Queue Management Solution) platform, which replaces physical queues with virtual, time-slot-based arrival management and bundles five modules: arrival scheduling, real-time queue management, automated access control (via ANPR cameras, RFID readers, document scan, and GoSwift's own face-detection computer vision), yard management (driver guidance via mobile app, interactive screens, and custom Raspberry-Pi-powered LED signs), and a safety/security compliance module covering ADR dangerous-goods parking rules. The platform is delivered as a multi-tier subscription (START, EASY ACCESS, CUSTOM) with quote-based pricing for the CUSTOM tier that bundles bespoke API integrations to ERP, WMS, TMS, scales, ANPR, and LED display systems, complemented by professional services for project design, hardware supply, and PRINCE2-certified implementation.

GoSwift operates a hybrid go-to-market model. The CUSTOM tier and government border contracts are sold through dedicated country managers and consultative field sales in seven-plus countries (Estonia, Finland, Latvia, Kenya, Bulgaria, Turkey, Ukraine), with channel partners (Forus Security, IHL Turva Oy, BUNASTA) reselling joint solutions and Estonian government trade-mission programs (EAS, KredExi) supporting export pipelines. The START tier is offered as a self-serve, 14-day-free-trial SaaS via qms.goswift.eu, with companion iOS/Android apps enabling driver self-registration. The company holds a long-running Estonian border crossing concession (since 2010/2011) and is currently deploying similar systems for Latvian (LVRTC) and Lithuanian customs authorities. Notable customers include Steveco (Port of Hamina-Kotka), Puidukoda, EPiim, Puumarket, Solina, Kesko, SmartPosti, and NG Logistics.

The business model is subscription recurring revenue (SaaS tiers) plus professional services revenue from consulting, hardware supply/installation, and maintenance. To date, GoSwift has been funded primarily through EU grant programs (cumulative ~€1.08M via the European Regional Development Fund and NextGenerationEU) and is participating in the €23.8M EU eFTI4LIVE consortium; no external private equity or venture capital rounds are disclosed. The company is part of a small corporate group alongside the GScan spin-off (cosmic-ray-based 3D scanning), in which CEO Madis Sassiad holds a board seat. Reported scale metrics include 9 border crossing points across 4 countries, 1,000+ B2B users from 26+ countries, and over 50 million hours of truck waiting time saved annually at border crossings where the system has been deployed.

Name

GoSwift

Legal name

GoSwift Solutions OÜ

Website

https://goswift.eu

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

GoSwift is an Estonian SaaS company that provides intelligent queue management and vehicle scheduling software for border crossings, ports, logistics terminals, and industrial facilities across Europe. Its QMS platform combines arrival scheduling, automated access control, and yard management with hardware integrations.

Ownership category

akta.pro rank

Product category

Logistics Software

NAICS

Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)

akta.pro primary industry

Yard Management Systems (YMS) Platforms (TLAEAHAA)

akta.pro secondary industries

Yard Automation & IoT (RTLS, RFID, Sensors, Digital Yard) (TLAEAHAE), Trailer & Yard Asset Tracking (Trailers, Containers, Chassis, RTIs) (TLAEAHAD)

Keywords

• Queue management software
• Border crossing management
• Truck appointment systems
• Logistics scheduling platform
• Yard management systems

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SaaS Subscription (START Package): Subscription-based access to the QMS platform with core scheduling, booking management, notifications, ETA management, and unlimited users. Sold as a monthly/annual subscription with a 14-day free trial. Designed for SMEs with moderate traffic flow.
2. SaaS Subscription (EASY ACCESS Package): START features plus gate access automation with preconfigured IoT controller (4G/LAN) for barrier access rights management. Gate opening via mobile app. Targets both SMEs and larger companies with moderate to heavy traffic.
3. SaaS Subscription (CUSTOM Package): Full access to QMS platform with customized API integrations for ANPR, scales, LED displays, ERP and other customer-specific software. Bespoke pricing based on scope. Targets medium to heavy traffic operations at both SMEs and larger companies.
4. Professional Services: Consulting during project design phase (processes, software development, security, hardware), project management (PRINCE2 certified), custom software development, hardware supply and installation, and helpdesk/maintenance services.
5. EU Research Project Funding: GoSwift participates in EU-funded research projects (eFTI platform development, Competence Centre Program, GoData research) with co-financing from European Regional Development Fund and NextGenerationEU.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

GoSwift develops and sells a modular Queue Management (QMS) SaaS platform that converts physical vehicle queues at borders, ports, terminals, and industrial facilities into virtual online queues. The platform combines arrival scheduling, live queue management, automated gate access (ANPR, RFID, face detection), and yard management, integrating hardware (ANPR cameras, RFID readers, IoT gate controllers, LED signs via custom Raspberry PI) with ERP/WMS/TMS systems through REST APIs. It is offered in three subscription tiers (START, EASY ACCESS, CUSTOM) supported by professional services for deployment, custom development, and 24/7 operations.

Product overview

GoSwift offers a comprehensive intelligent transport management ecosystem centered around its QMS (Queue Management Solution) platform. The product portfolio consists of three solution tiers (START, EASY ACCESS, and CUSTOM) providing graduated functionality from basic booking management to full automation with hardware integrations. The platform integrates multiple modules including Arrival Scheduling, Queue Management, Automated Access, Yard Management, and Safety Compliance. Key deployment contexts include border crossings (Borders Solution), ports and logistics terminals (Terminals Solution), and industrial facilities. The ecosystem extends via mobile applications for drivers, API integrations for enterprise systems (ERP, WMS, TMS), and eFTI platform connectivity for EU digital freight documents. The system combines hardware components (ANPR cameras, RFID, LED signs, Raspberry PI controllers) with cloud-based software to deliver end-to-end vehicle traffic management.

Differentiator

Problem solved

Functional benefit

Brands

• GScan: Spin-off company of GoSwift specializing in cosmic-ray-based 3D scanning and chemical composition analysis systems.

Products and services

• QMS (Queue Management Solution) Modular intelligent transport management SaaS platform providing arrival scheduling, live queue management, automated access, and yard management for vehicle traffic at borders, ports, terminals, and logistics facilities. Accessible via web application, mobile app (iOS/Android), electronic tablets, and self-service kiosks, with integrations to ERP, WMS, TMS, ANPR cameras, RFID readers, IoT gate controllers, and LED signs.
• QMS Mobile Application Standalone mobile companion app for drivers using the GoSwift QMS platform. Enables remote self-registration, booking of unloading time slots, notifications on when to start driving to arrive on time, gate/barrier access control, and multi-channel alerts. Distributed via Apple App Store and Google Play Store.
• Borders Solution Specialized queue management solution for border crossing authorities. Provides configurable time slots, electronic queue management, priority management, real-time KPI visualization, 24/7 call center operations, self-service terminals, and interfaces with national and Interpol SLTD databases. Designed to reduce physical queues and enable just-in-time arrivals at land borders.
• Terminals Solution Comprehensive traffic management solution for seaports, inland ports, container terminals, logistics centers and industrial terminals. Includes time-slot allocation, gate assistant with ANPR, transit corridor management, prepared loading area coordination with forklift and staff notifications, and ADR parking management for dangerous goods.

Quantifiable outcome

• Truck waiting time reduced from ~60 hours to ~1.5 hours per vehicle at border crossings
• +6 more outcomes

Named customers22 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability9 records

Feature10 records

Partnerships

13 partnerships are on record, tiered core and minor.

• IHL Turva OycoreChannel Partner/ Reseller/ Distributor · 21 May 2025IHL Turva Oy became a trusted partner in Finland in May 2025. The partnership enables successful joint projects together in the Finnish market for security and logistics solutions.
• Forus SecuritycoreStrategic or Co-development Partner · 9 September 2024Strategic collaboration between GoSwift and Forus Security to implement security and logistics management solutions. Joint solutions nominated for ETEL Best Security Solutions in both 2023 (E-Piim Paide project) and 2024 (Solina project). Forus provides on-site security services while GoSwift provides automated vehicle management. The partnership combines GoSwift's QMS with Forus's security infrastructure including video monitoring and 24/7 operations center.
• eFTI4LIVE ConsortiumcoreStrategic or Co-development Partner · 1 July 2024GoSwift is part of the eFTI4LIVE project — a 48-month initiative awarded €23.8 million in CEF (Connecting Europe Facility) EU funding. The project involves 31 partners from 16 EU Member States. GoSwift contributes to the next big step in digitalisation of freight transport, focusing on certification, governance, interoperability, and go-live planning for eFTI implementation across Europe.
• BUNASTAcoreChannel Partner/ Reseller/ Distributor · 1 October 2023BUNASTA is a leading customs and logistics services company in Lithuania. They hosted a three-week visit for GoSwift's intern from Mexico, showcasing how customs and logistics operations are handled in Lithuania. BUNASTA collaborates with GoSwift for customs operations and logistics chain management.
• Estonian Border Crossing AuthoritiescoreStrategic or Co-development PartnerConcession agreement with the Estonian government since 2010 to develop and operate electronic queue at Estonian borders. The solution has been implemented at border crossing points, with the government providing the regulatory framework and GoSwift providing the technology platform.
• University of TartuminorStrategic or Co-development PartnerAcademic partnership for the GoData project — predictive and mining algorithms for behavioral analysis and performance assessment. University of Tartu conducted data mining, process mining, and predictive algorithm research for GoSwift's service enhancement. Budget: EUR 83,333 (May 2017 – October 2018).
• LVRTC (Latvian State Radio and Television Centre)minorChannel Partner/ Reseller/ DistributorPartnership for the Latvian Border project announced in late 2024/early 2025. LVRTC is the Latvian government entity responsible for the border crossing digitalization initiative.
• Lithuanian Customs (Muitinės departamentas)minorChannel Partner/ Reseller/ DistributorPartnership for the Lithuanian Customs project announced in late 2024/early 2025. GoSwift provides queue management solutions for Lithuanian border crossing management.
• ADMIRAL Project (EU)minorStrategic or Co-development PartnerADMIRAL is an EU initiative focusing on AI-driven solutions for logistics supply chains. It aims to reduce emissions, enhance transparency, and foster stakeholder cooperation. GoSwift participated in a Finnish pilot with their Truck Appointment System (TAS) as part of this project.
• EAS and KredExi (Enterprise Estonia)coreGTM or Marketing PartnerEstonian government export agencies that organize trade missions for Estonian companies. GoSwift participates in trade missions to UK, Portugal, Kenya, and other markets facilitated by EAS and KredExi. These agencies also provide financial support programs (up to €15,000) for eCMR integration.
• Latvijas Tirdzniecības un rūpniecības kamera (Latvian Chamber of Commerce)minorGTM or Marketing PartnerGoSwift became a member of the Latvian Chamber of Commerce and Industry, providing access to networking events, business forums, and market intelligence for expanding business in Latvia and internationally.
• GScanminorOthersGScan is a spin-off company of GoSwift, specializing in cosmic-ray-based 3D scanning and chemical composition analysis systems (muon tomography). GoSwift's CEO Madis Sassiad serves on the board. GScan demonstrates Estonia's smart industry capabilities at international events.
• Eliko Competence CentreminorStrategic or Co-development PartnerEliko Competence Centre Project (EU486693, running 01.07.2015–30.06.2022) focused on IoT-driven industrial R&D. GoSwift participated in the sensing and signal processing program, specifically creating and configuring a new server environment. Total program financing: EUR 6,996,700 from European Regional Development Fund.

Scale indicators14 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Körber: Körber offers a broad warehouse and yard management suite within its supply chain software portfolio. It is comparable to GoSwift as a competing provider of yard management modules for ports and terminals, but typically serves larger enterprises with broader WMS requirements.
• Manhattan Associates: Manhattan Associates provides warehouse, transportation, and yard management solutions to large distribution and logistics operators. It is comparable to GoSwift as a competing yard management provider, but its broader suite and scale target large enterprise WMS buyers rather than the border/terminal niche.
• Descartes Systems Group: Descartes offers a broad logistics technology platform including transportation management, customs, and cross-border compliance. It is comparable to GoSwift as a provider of cross-border visibility and queue management solutions, but addresses a much wider customer base across global trade compliance.
• Trimble Transportation: Trimble provides fleet, transportation, and logistics solutions including telematics and yard management modules. It is comparable to GoSwift in serving logistics hubs and cross-border operations, but offers a much broader portfolio including in-cab telematics and fleet management.
• Samsara: Samsara provides IoT-based fleet management, visibility, and site visibility solutions including connected workflows for logistics operations. It is comparable to GoSwift as an IoT-enabled operations platform, though Samsara's primary offering centers on fleet telematics and asset tracking rather than border/terminal queue management.

Direct peers

• PINC: PINC specializes in yard management and dock scheduling software for distribution centers, ports, and manufacturing sites. It is a direct competitor to GoSwift in the yard management module space, serving similar industrial and logistics customers with comparable time-slot booking functionality.
• FourKites: FourKites offers a Dynamic Yard and appointment scheduling product as part of its real-time transportation visibility platform. It is directly comparable to GoSwift's QMS for port, terminal, and industrial facility appointments, though it sells into larger North American/European shipper accounts.

Emerging players

• project44: project44 provides a supply chain visibility platform with appointment scheduling and yard visibility features for shippers and 3PLs. It is comparable to GoSwift as an emerging platform addressing real-time truck appointment management, though its strength is broader multi-modal visibility rather than border-specific queue management.
• Roambee: Roambee offers real-time shipment visibility and yard monitoring through IoT sensors and a SaaS platform. It is comparable to GoSwift in the use of IoT and visibility data for logistics optimization, though its focus is in-transit visibility rather than queue and yard scheduling.

Others

• Cognizant: Cognizant provides IT services and digital transformation support, including logistics technology implementations. It is comparable to GoSwift as a systems integration and digital logistics services provider for enterprise and government customers, though it does not sell a competing queue management product.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/goswift
• Instagraminstagram.com/goswift

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GoSwift