Rosenthal & Rosenthal
Rosenthal & Rosenthal (Rosenthal Capital Group) is a family-owned, U.S. non-bank financial services firm founded in 1938 that provides asset-based loans, factoring, and customized financing up to $40 million to approximately 550 mid-market and growing businesses nationwide.
- Company typePrivate
- Founded1938
- HeadquartersNew York, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Rosenthal & Rosenthal does
Rosenthal & Rosenthal, operating legally as Rosenthal Capital Group, is a U.S. non-bank financial services firm founded in 1938 and continuously owned across four generations of the founding family. Headquartered in New York with five offices nationwide, the firm provides customized financing solutions to approximately 550 mid-market and growing businesses, deploying an average of $1 billion in capital annually through loans of up to $40 million per client. Core offerings include asset-based lending, factoring, and proof-of-funds services, with services positioned as flexible alternatives to traditional bank credit.
The company's go-to-market is sales-led and relationship-driven, originating deals through direct outreach by in-house relationship managers, professional advisor referrals (lawyers, accountants, turnaround professionals), and co-lending arrangements with banks, investment banks, hedge funds, and private equity sponsors. Revenue is generated through interest on loans, origination and structuring fees, and related financial services charges on a quote-based, customized pricing model; specific rates and terms are not publicly disclosed. The firm operates without a disclosed proprietary technology platform and does not market AI-driven capabilities.
Strategically, Rosenthal has executed three acquisitions historically, most recently Accord Equipment Finance in October 2024, signaling an active inorganic posture to broaden its product set into equipment finance. The firm maintains a horizontal segmentation approach across industries, serving clients that include established mid-market companies and emerging growth businesses seeking working capital, growth capital, acquisition financing, and operational liquidity. As a private, family-owned enterprise, it discloses no public financial statements, parent organization, or external institutional shareholders.
Rosenthal & Rosenthal firmographics
Firmographics- Name
- Rosenthal & Rosenthal
- Legal name
- Rosenthal Capital Group
- Website
- https://rosenthalinc.com
- Company type
- Private
- Founded year
- 1938
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Rosenthal & Rosenthal (Rosenthal Capital Group) is a family-owned, U.S. non-bank financial services firm founded in 1938 that provides asset-based loans, factoring, and customized financing up to $40 million to approximately 550 mid-market and growing businesses nationwide.
- Ownership category
- akta.pro rank
Rosenthal & Rosenthal industry classification
Industry- Product category
- Commercial Lending / Asset-Based Lending
- NAICS
- Credit Intermediation and Related Activities (522)
- SIC
- Short-Term Business Credit Institutions (6153), Finance Lessors (6172)
- akta.pro primary industry
- Supply Chain Finance (Trade Credit, PO/Inventory Financing) (FSAKAGAE)
- akta.pro secondary industry
- Balance-Sheet / Portfolio CRE Lending (FSALADAG)
Keywords
Where Rosenthal & Rosenthal is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Rosenthal & Rosenthal business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Alternative Finance / Lending Services: Rosenthal Capital Group (dba Rosenthal & Rosenthal) operates as a non-bank financial services provider offering customized financing solutions to businesses. The company generates revenue through interest on loans, origination fees, and related financial services fees. They deploy capital through loans up to $40 million and work with clients across diverse industries requiring working capital and growth financing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Loans up to $40 million for qualified borrowers |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Rosenthal & Rosenthal product offering
Product offeringCore offering
Rosenthal & Rosenthal is a family-owned non-bank financial services firm that provides customized asset-based loans, factoring (including international factoring), proof-of-funds (POF) services, working capital financing, growth capital, and acquisition financing to U.S. businesses. Loans are available up to $40 million per client, with solutions tailored to entrepreneurs and mid-market companies that need flexible alternatives to traditional bank credit.
Product overview
Rosenthal Capital Group is a non-bank financial services firm that provides customized financing solutions and capital access to businesses. Founded in 1938, the company has been operating for over 88 years across four generations. They offer loans up to $40 million and serve approximately 550 clients, with an average of $1 billion in funds deployed annually. The company operates 5 offices nationwide and collaborates with banks, investment banks, hedge funds, and private equity firms to deliver tailored financial solutions for businesses of various sizes, including mid-market retail chains facing operational challenges.
Differentiator
Problem solved
Functional benefit
Products and services
- Asset-Based Lending
Companies that use Rosenthal & Rosenthal
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Rosenthal & Rosenthal technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rosenthal & Rosenthal partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Lawyers and Accountants (Professional Services)coreRosenthal works tandem with lawyers, accountants, and turnaround professionals to find comprehensive solutions for clients. These professional advisors serve as referral sources and collaborative partners in structuring complex financing transactions.
Scale indicators8 records
Recent moves5 records
Rosenthal & Rosenthal competitors and assessment
Company assessmentEmerging players
- BlueVine: Fintech platform providing online invoice factoring and working capital lines to small businesses, competing for the same SMB and lower mid-market clients as Rosenthal through a digital-first model.
- Fundbox: SMB working capital fintech offering short-term credit and invoice advances, representing the technology-driven edge of the non-bank finance market where Rosenthal has limited platform presence.
Direct peers
- Crest Capital: Non-bank commercial equipment finance and working capital provider, particularly relevant given Rosenthal's 2024 acquisition of Accord Equipment Finance and its push into equipment leasing.
- White Oak Global Advisors: Non-bank private lender providing asset-based lending, factoring, and working capital solutions to mid-market and SMB borrowers across the U.S., closely mirroring Rosenthal's core ABL and factoring franchise.
- TCI Business Capital: Directly comparable non-bank factor and asset-based lender offering invoice factoring, ABL, and working capital lines to SMB and mid-market businesses, overlapping with Rosenthal's factoring and growth capital offerings.
- Gibraltar Business Capital: Specialty non-bank lender focused on asset-based lending and factoring for middle-market companies, serving a similar client profile and use cases to Rosenthal's mid-market growth and working-capital borrowers.
- Faulconer Capital Partners: Non-bank commercial finance provider focused on asset-based lending and factoring for mid-market borrowers, a direct analog to Rosenthal's ABL-led model.
Broad incumbents
- Ares Capital Corporation: Large publicly traded business development company with deep exposure to middle-market direct lending, unitranche, and asset-based finance, representing a well-capitalized competitor in the mid-market credit space.
- CIT Group (First Citizens BancShares): Large commercial finance franchise with significant ABL, factoring, and capital finance capabilities, serving many of the same mid-market and sponsor-backed clients as Rosenthal at substantially greater scale.
- Wells Fargo Capital Finance: Bank-affiliated ABL and factoring platform serving middle-market and large corporate clients, a scaled incumbent competing for the same ABL/factoring opportunities Rosenthal pursues.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Rosenthal & Rosenthal social profiles
Digital presenceRosenthal & Rosenthal financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rosenthal & Rosenthal leadership team
Management profileNumber of profiles
Profiles1 record
Rosenthal & Rosenthal funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rosenthal & Rosenthal M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rosenthal & Rosenthal
What does Rosenthal & Rosenthal do?
Rosenthal & Rosenthal is a family-owned non-bank financial services firm that provides customized asset-based loans, factoring (including international factoring), proof-of-funds (POF) services, working capital financing, growth capital, and acquisition financing to U.S. businesses. Loans are available up to $40 million per client, with solutions tailored to entrepreneurs and mid-market companies that need flexible alternatives to traditional bank credit.
Is Rosenthal & Rosenthal a public or private company?
Rosenthal & Rosenthal is a private company. It is classified as family owned and is currently operating.
When was Rosenthal & Rosenthal founded?
Rosenthal & Rosenthal was founded in 1938. It employs 101 to 250 people.
Where is Rosenthal & Rosenthal based?
Rosenthal & Rosenthal is headquartered in New York, United States, in the North America region.
How does Rosenthal & Rosenthal make money?
One revenue line is on record: alternative Finance / Lending Services.
Who are Rosenthal & Rosenthal's main competitors?
Emerging players on record are BlueVine and Fundbox. Direct peers are Crest Capital, White Oak Global Advisors, TCI Business Capital, Gibraltar Business Capital and Faulconer Capital Partners. Broad incumbents are Ares Capital Corporation, CIT Group (First Citizens BancShares) and Wells Fargo Capital Finance.
Does Rosenthal & Rosenthal have an API?
No public API is recorded for Rosenthal & Rosenthal.
What industry is Rosenthal & Rosenthal in?
Rosenthal & Rosenthal's product category is Commercial Lending / Asset-Based Lending. Its primary akta.pro industry code is FSAKAGAE, Supply Chain Finance (Trade Credit, PO/Inventory Financing), with a secondary code of FSALADAG, Balance-Sheet / Portfolio CRE Lending. Its NAICS code is 522 and its SIC code is 6153.