What Thomas Financial does

Thomas Financial Group is an independently owned financial services firm headquartered in Tampa, Florida, founded in 1975 and operated under a partnership/principal structure. The firm delivers a coordinated suite of financial services to high net worth individuals, families, and growth companies across five lines: life insurance (with sub-specializations in estate planning, business continuation, and executive benefits), wealth and asset management (supported by two proprietary investment vehicles, ZENdex Portfolios and CapVega), corporate retirement planning (including 401(k) design and a co-fiduciary "3-(2-1) GO!" service), employee benefits administration (including a proprietary captive health plan), and risk management (personal and commercial P&C plus cyber, delivered via a 2023 partnership with Johnson, Kendall & Johnson). The firm is a member of M Financial Group, a network of more than 130 independent advisory firms, which provides collective buying power, exclusive insurance products, and access to an In-Force Management capability for ongoing policy monitoring. Securities and investment advisory services are routed through M Holdings Securities, Inc. (a FINRA/SIPC-registered broker-dealer and investment adviser). Advisory delivery is exclusively direct and relationship-led, with no self-serve or digital channels; ownership transitioned from founder Rick Thomas to Lauren Thomas Compton as CEO in 2021 alongside Leslie Darrigo's promotion to Principal and COO.

Name

Thomas Financial

Legal name

Thomas Financial Group

Website

https://thomasfinancial.com

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

11–50 employees

Short description

Thomas Financial is an independent Tampa-based financial services firm that provides life insurance, wealth management, corporate retirement planning, employee benefits, and risk management to high net worth individuals, families, and growth companies, operating as a member of M Financial Group.

Ownership category

akta.pro rank

Product category

Wealth Management & Insurance Services

NAICS

Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (52421), Portfolio Management and Investment Advice (523940), Direct Insurance (except Life, Health, and Medical) Carriers (52412)

SIC

Insurance Agents, Brokers & Service (6411), Life Insurance (6311), Investment Advice (6282), Accident & Health Insurance (6321), Fire, Marine & Casualty Insurance (6331)

akta.pro primary industry

Insurance-Integrated Wealth Managers (RIA + Insurance Solutions) (FSAAACAI)

akta.pro secondary industries

Whole Life Insurance (FSAIABAA), Tax-Advantaged Investing & Wrappers (ISA, 529, Insurance Bonds, etc.) (FSAAAAAL), Basic Group Term Life (Employer-Paid) (FSAIADAA)

Keywords

• Life insurance planning
• Wealth management services
• Corporate retirement planning
• Employee benefits administration
• Estate planning services

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Life Insurance: Thomas Financial delivers life insurance products designed to meet the needs of the affluent and corporate markets, specializing in sophisticated life insurance solutions for estate planning, wealth transfer, business continuation, and executive benefits.
2. Asset/Wealth Management: Strategic asset management solutions for complex long-term planning requirements of high net worth clients, including investment management, estate planning, and holistic financial planning.
3. Corporate Retirement Planning: 401(k) plan design and administration, fiduciary oversight programs, and investment advisory services for businesses, including their 3-(2-1) GO! fiduciary service.
4. Employee Benefits: Benefits administration including health coverage, voluntary benefits, and employee benefits plan design. Services include COBRA administration, compliance assistance, and technology-enabled benefits management.
5. Risk Management: Personal and commercial insurance protection services through partnership with Johnson, Kendall & Johnson (JKJ), including property and casualty coverage, cyber risk, and specialized industry coverage.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Thomas Financial delivers life insurance solutions for affluent and corporate markets, asset/wealth management for high net worth clients, corporate 401(k) retirement plan design and administration including 3-(2-1) GO! co-fiduciary services, employee benefits administration, executive benefits (SERPs, deferred compensation, split-dollar), and risk management for personal and commercial lines. The firm is a member of M Financial Group, providing access to exclusive insurance products and proprietary investment offerings (ZENdex, CapVega), and partners with Johnson, Kendall & Johnson for property and casualty and cyber coverage.

Product overview

Thomas Financial is a financial services firm offering a portfolio of interconnected insurance and wealth management products and services. Core offerings include Life Insurance (with sub-products for estate planning, charitable planning, and business continuation), Asset Management/Wealth Management (incorporating ZENdex Portfolios and CapVega for volatility management), Corporate Retirement Planning (including 3-(2-1) GO! fiduciary services), Employee Benefits administration, Risk Management (personal and commercial insurance via Johnson, Kendall & Johnson partnership), and Executive Benefits programs. The M Financial Group affiliation provides access to exclusive insurance products and collective buying power for clients.

Differentiator

Problem solved

Functional benefit

Brands

• ZENdex Portfolios: Investment portfolios designed to reduce risk during market downturns and capitalize on recoveries, with a secondary objective of minimizing the tax impact of recurring distributions.
• CapVega

Products and services

• Life Insurance Sophisticated life insurance solutions for high net worth individuals and corporate markets, specializing in estate planning, charitable planning, gifting strategies, and business continuation planning for business owners and executives.
• Asset Management / Wealth Management Strategic asset and wealth management for the complex, long-term planning requirements of high net worth clients, including investment management, estate planning, and holistic financial planning.
• ZENdex Portfolios Proprietary investment portfolios exclusively available through Thomas Financial, designed to reduce risk during market downturns, capitalize on recoveries, and minimize the tax impact of recurring distributions.
• CapVega Liquid Alternative Investment designed to potentially offer less risk than the S&P 500 with higher returns, serving as a portfolio diversifier with no lockups, performance fees, or capital calls.
• Corporate Retirement Planning 401(k) plan design and administration for businesses, including fiduciary oversight programs and the 3-(2-1) GO! co-fiduciary investment advisory service that supports fund menu due-diligence and methodology to minimize plan litigation risk.
• Employee Benefits Health insurance and benefits administration for employer clients, including client-branded websites, employee education, benefits helpline, COBRA administration, and compliance assistance; uses Thomas Financial's proprietary captive insurance plan stated to be 20% or more below the cost of national carriers.
• Risk Management Full-service personal insurance (homes, automobiles, watercraft, fine jewelry, collectibles, art) and commercial insurance across manufacturing, sports and entertainment, construction, health and human services, real estate development, and technology, delivered through partnership with Johnson, Kendall & Johnson (JKJ), including property, casualty, and cyber coverage.
• Executive Benefits Executive compensation structures including nonqualified deferred compensation plans, supplemental disability plans, and Supplemental Executive Retirement Plans (SERPs) for executive recruitment and retention, including split-dollar arrangements.
• 3-(2-1) GO! Fiduciary Services Co-fiduciary investment advisory service supporting 401(k) plan sponsors with due-diligence on fund menu selection and methodology designed to minimize plan litigation risk.

Quantifiable outcome

• Over $5 billion of life insurance underwritten and $485 million in assets under management facilitated
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered flagship and core.

• Johnson, Kendall & Johnson (JKJ)flagshipStrategic or Co-development Partner · 1 January 2023In 2023, Thomas Financial expanded its product offerings to include full-service protection by partnering with Johnson, Kendall & Johnson (JKJ), one of the nation's largest and oldest privately held property and casualty practices. JKJ is also a leader in Cyber Risk Practice space. Through this partnership, Thomas Financial offers personal insurance (homes, automobiles, watercraft, fine jewelry, collectibles, art) and commercial insurance across industries including manufacturing, sports & entertainment, senior living, construction, health & human services, real estate development, and technology.
• M Financial GroupcoreStrategic or Co-development PartnerThomas Financial is a member firm of M Financial Group, a network of over 130 independent firms serving high net worth individuals and growth companies. M Financial provides exclusive insurance products, collective buying power, and a platform for independent thought leadership, client advocacy, and risk sharing. Securities and investment advisory services are offered through M Holdings Securities, Inc., a registered broker/dealer and investment adviser.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Northwestern Mutual: Large incumbent offering integrated life insurance, wealth management, and planning for HNW individuals; comparable to Thomas Financial in service mix but vastly larger scale and broader advisor network.
• New York Life: Mutual life insurer with a strong HNW estate and business-planning franchise; overlaps with Thomas Financial on sophisticated life insurance for affluent and corporate markets.
• MassMutual: Provides life insurance and wealth/investment management including the HNW-focused MassMutual Strategic Wealth; comparable product breadth, much larger balance sheet and distribution.
• Lincoln Financial Group: Offers life insurance, retirement plan services, and wealth management targeted at HNW and corporate markets; competes with Thomas Financial across multiple of the same product lines.
• Principal Financial Group: Retirement and insurance provider with strong 401(k) and group benefits capabilities; directly comparable to Thomas Financial's corporate retirement and employee benefits divisions.
• Ameriprise Financial: Advisor-led wealth management and planning firm serving HNW and mass-affluent clients; similar relationship-driven distribution to Thomas Financial, but with a national footprint.

Direct peers

• Penn Mutual Life Insurance: Mutual life insurer serving HNW and business markets with whole life and estate-planning solutions; closely mirrors Thomas Financial's life insurance and wealth positioning for affluent clients.
• Cetera Financial Group: Independent advisor network offering wealth management, retirement, and insurance products to HNW clients; similar intermediary model bridging insurance carriers and affluent clients.
• HighTower Advisors: Advisor-built RIA serving HNW clients with integrated wealth, retirement, and insurance planning; closest model match to Thomas Financial's RIA-plus-insurance integrated offering.
• USA Financial / USA Financial Advisors: Independent broker-dealer focused on insurance-integrated wealth solutions for HNW; closely mirrors Thomas Financial's combination of life insurance distribution and wealth advisory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ThomasTampa
• Facebookfacebook.com/Thomas-Financial-106846874417341
• LinkedInlinkedin.com/company/thomas-financial-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Thomas Financial