Pmgrow
Pmgrow (PMGROW Corp.) is a South Korea-based EV battery circular economy company offering real-time battery safety monitoring (WattSafe), government-certified battery inspection, second-life energy storage products (R-ESS), and residual battery performance certification (WattEver) to parking operators, transport fleets, battery manufacturers, and individual EV drivers.
- Company typePrivate
- Founded2021
- HeadquartersUiwang, South Korea
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Pmgrow does
Pmgrow (PMGROW Corp.) is a South Korea-based private company operating across the EV battery circular economy, with activities spanning battery pack solutions, subscription and care services, real-time safety monitoring, government-certified battery inspection, and second-life energy storage products. Its core technology platform is WattSafe, a real-time battery safety notification service that uses the WattBox in-vehicle data terminal to collect more than 20 battery parameters (voltage, current, temperature) and produces a proprietary Status Data Score (SDS) safety index through an algorithm trained on over 80 million kilometers of real-time operational data. The product portfolio also includes SafePass (access control gating parking and charging based on real-time vehicle safety ratings), WattEver (residual battery performance certification), and the R-ESS line (Home, C&I, EV Station) that repurposes end-of-first-life EV batteries into stationary storage. Pmgrow operates a Battery Green Cycle Camp inspection facility in Pohang and holds a unique regulatory designation as South Korea's first private reusable battery safety inspection agency, authorized by the Ministry of Trade, Industry and Energy's National Institute of Technology and Standards to issue official safety certificates for post-consumer EV batteries being repurposed into energy storage and other second-life applications.
Revenue is generated through multiple streams: subscription-based B2B safety notification services to parking operators, apartment managers, and transport fleets (bus and taxi); a freemium B2C WattSafe app for individual EV drivers (free for the first two months, then subscription); government-authorized battery safety inspection and certification fees; battery data services; and hardware sales of second-life R-ESS products. The go-to-market combines enterprise field sales anchored by the ADT Caps (SK Shieldus) partnership, which provides a path to Tmap Parking and FMS integrations, with product-led growth via WattSafe on the Play Store and App Store, supplemented by international distribution through the TUV NORD certification partnership covering Southeast Asian markets.
Pmgrow firmographics
Firmographics- Name
- Pmgrow
- Legal name
- PMGROW Corp.
- Website
- https://pmgrow.co.kr
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pmgrow (PMGROW Corp.) is a South Korea-based EV battery circular economy company offering real-time battery safety monitoring (WattSafe), government-certified battery inspection, second-life energy storage products (R-ESS), and residual battery performance certification (WattEver) to parking operators, transport fleets, battery manufacturers, and individual EV drivers.
- Ownership category
- akta.pro rank
Pmgrow industry classification
Industry- Product category
- EV Battery Services
- NAICS
- Battery Manufacturing (33591), Electric Power Generation (22111)
- SIC
- Instruments For Meas & Testing Of Electricity & Elec Signals (3825)
- akta.pro primary industry
- Battery Second-Life, Testing & Repurposing (EV-to-Stationary) (EUAIAIAK)
- akta.pro secondary industries
- EV & Hybrid Battery Service, Diagnostics & Reconditioning (TLAKAMAA), Battery Pack Repair/Remanufacturing & Module/Cell Replacement (TLAKAMAB), Microgrid EPC, Integration & Commissioning (Design-Build, Interconnection) (EUAFAJAI), Microgrid O&M, Monitoring & Asset Management Services (EUAFAJAJ)
Keywords
Where Pmgrow is headquartered
LocationHeadquarters
- HQ city
- Uiwang
- HQ country
- South Korea
- HQ region
- Asia
Offices2 records
Markets served
Pmgrow business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Battery Subscription Services: Battery subscription services as part of the battery circular economy model. The company provides ongoing subscription-based access to battery-related services, including battery care and management.
- Battery Safety Inspection and Certification Fees: Fees charged for official battery safety inspection and certification services as a designated inspection agency for reusable batteries. Covers inspection of post-consumer EV batteries for reuse as ESS, camping power banks, etc.
- WattSafe B2B Safety Notification Service: Real-time battery safety monitoring services provided to B2B customers including parking management companies and transport operators. B2B customers (apartment managers, parking operators, transport companies) pay for safety information and monitoring services.
- WattSafe B2C App Service: Free for the first two months after WattBox installation. Subscription-based service for individual EV drivers providing real-time battery safety notifications and status monitoring via the WattSafe mobile app.
- Second Life Battery Products (R-ESS): Manufacturing and sale of second-life products such as R-ESS (Reuse Energy Storage Systems) and R-ESS EV Station, R-ESS C&I, R-ESS Home using repurposed EV batteries.
- Battery Data Services: Battery data services providing real-time and statistical information to transport operators and B2B customers for vehicle safety management and decision-making.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free trial period for WattSafe B2C app users |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Pmgrow product offering
Product offeringCore offering
PMGrow operates an electric vehicle (EV) battery circular economy business spanning the full battery lifecycle. The company provides battery safety monitoring and notification services (WattSafe) backed by real-time data analytics, official battery safety inspection and certification for second-life reuse, residual performance guarantee services (WattEver), and manufactures second-life energy storage systems (R-ESS) using repurposed EV batteries.
Product overview
PMGROW operates as an EV battery circular economy business offering a comprehensive portfolio of products and services across the entire battery lifecycle. The core offerings include Battery Pack Solution (manufacturing), Battery Subscription & Care (ongoing services), and Diagnosis & Evaluation (safety inspection and certification). The company's technology platform centers on WattSafe, a battery safety notification service that provides real-time diagnostics through the WattBox terminal and generates Safety Index scores using advanced algorithms analyzing over 80 million kilometers of driving data. Related products include WattEver for residual battery performance guarantees and SafePass for parking access control based on battery safety ratings. For second-life applications, PMGROW offers the R-ESS product line (Home, C&I, and EV Station) enabling reuse of used EV batteries as energy storage systems. The company also holds official designation as Korea's first private reusable battery safety inspection agency, enabling issuance of safety certificates for battery reuse applications.
Differentiator
Problem solved
Functional benefit
Brands
- WattSafe: Electric vehicle battery safety notification service that provides real-time status diagnostics and safety notifications for over 20 items including voltage, current, and temperature. Users monitor battery status through mobile app with WattBox information collection terminal.
- SafePass
- Battery Green Cycle Camp
Products and services
- WattSafe Electric vehicle battery safety notification service that provides real-time status diagnostics and safety notifications for over 20 battery health indicators including voltage, current, and temperature. Powered by the SDS (Status Data Score) algorithm analyzing over 80 million kilometers of operational data. Available as a mobile app for individual EV drivers (B2C) and integrated with parking operators, transport fleets, and enterprises (B2B).
- SafePass Access control service for parking facilities and buildings that checks the real-time safety rating of vehicles equipped with WattSafe when entering parking lots, determining entry permission and permissible charging level. Designed for parking operators, apartment managers, and enterprise facilities.
- WattEver
Quantifiable outcome
- WattSafe monitors over 20 battery safety parameters in real-time and provides safety notifications based on a highly advanced evaluation algorithm.
- +2 more outcomes
Companies that use Pmgrow
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Pmgrow technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature6 records
Pmgrow partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- SK Shieldus (ADT Caps)coreADT Caps (SK Shieldus) introduced PMgrow's EV battery safety solutions (WattSafe and SafePass) to prevent electric vehicle fires. The cooperation ceremony took place on Nov 27 at SK Shieldus' Samseong-dong office with key executives from both companies in attendance. WattSafe will be piloted in ADT Caps' operational EVs (dispatch and business vehicles), with plans to expand to Tmap Parking (unmanned parking management) and FMS (vehicle management system). SafePass will be introduced in ADT Caps' buildings and parking facilities. Target for first phase technical verification: Q1 2025, commercialization: Q2 2025.
- Battery AllianceminorPMgrow is a member of the Battery Alliance alongside LG Energy Solution, Samsung SDI, SK On, Hyundai Motor Company, Hyundai Glovis, Seongil Hitech, Insun Motors, and the Korea Battery Industry Association. The alliance submitted an industry plan for a 'battery integrated management system' and proposed the 'Act on Stabilization and Promotion of Utilization of Electric Vehicle Battery Supply Chain' to the Ministry of Trade, Industry and Energy. Key proposals include a battery passport system and integrated battery history management system.
- TUV NORDcoreBusiness agreement signed with TUV NORD (German global certification body) covering: condition and safety evaluation technology for in-operation EV batteries, used batteries, and remanufactured batteries; battery safety standards research; joint research on safety and performance evaluation related to used batteries; and participation in the Southeast Asian technology market. PMgrow plans to launch an EV battery certification service by improving the quality of diagnosis and evaluation.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Pmgrow competitors and assessment
Company assessmentDirect peers
- Connected Energy: Connected Energy is a UK-based company that repurposes end-of-life EV batteries into grid-scale and C&I energy storage systems (E-STOR), directly comparable to Pmgrow's R-ESS C&I and second-life battery reuse business.
- Relectrify: Relectrify is an Australia-based company developing battery management and second-life battery storage systems using repurposed EV cells, directly comparable to Pmgrow's R-ESS and battery management technology.
- TWAICE: TWAICE is a Munich-based battery analytics software company that provides cloud-based battery analytics and predictive insights for EV and stationary storage batteries, making it a direct competitor to Pmgrow's WattSafe battery safety monitoring and SDS scoring service.
- ReJoule: ReJoule is a US-based battery diagnostics company focused on battery state-of-health and state-of-safety measurement, directly comparable to Pmgrow's WattSafe monitoring and Diagnosis & Evaluation services.
- B2U Storage Solutions: B2U Storage Solutions is a US-based operator of large-scale energy storage systems built from repurposed EV batteries, directly comparable to Pmgrow's R-ESS second-life product line covering home, C&I and EV charging station use cases.
- Accure Battery Intelligence: Accure is a German/American battery safety and analytics company specializing in real-time monitoring of lithium-ion battery health and fire-risk prediction, directly comparable to Pmgrow's WattSafe safety notification and SafePass parking access control offerings.
- Voltaiq: Voltaiq is a US-based battery intelligence platform that monitors cell-level battery performance and safety for EV and storage applications, directly comparable to Pmgrow's WattSafe diagnostics and WattEver residual performance service.
Broad incumbents
- SungEel HiTech: SungEel HiTech is a Korea-based battery recycling and second-life materials company, listed on KOSDAQ, and an adjacent peer to Pmgrow in the Korean battery circular economy value chain, particularly around end-of-life battery processing and reuse.
- Samsung SDI: Samsung SDI is a major global battery manufacturer and Battery Alliance partner with Pmgrow, also developing second-life and battery passport capabilities through its own programs — a broad incumbent competing in adjacent areas of the same battery circular economy.
- LG Energy Solution: LG Energy Solution is one of the world's largest lithium-ion battery manufacturers, a Battery Alliance partner with Pmgrow, and is pursuing its own battery lifecycle, diagnostic and recycling initiatives — making it a broad incumbent in the same battery circular economy space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Pmgrow social profiles
Digital presencePmgrow financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pmgrow leadership team
Management profileNumber of profiles
Profiles1 record
Pmgrow funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pmgrow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pmgrow
What does Pmgrow do?
PMGrow operates an electric vehicle (EV) battery circular economy business spanning the full battery lifecycle. The company provides battery safety monitoring and notification services (WattSafe) backed by real-time data analytics, official battery safety inspection and certification for second-life reuse, residual performance guarantee services (WattEver), and manufactures second-life energy storage systems (R-ESS) using repurposed EV batteries.
Is Pmgrow a public or private company?
Pmgrow is a private company. It is classified as venture growth investor backed and is currently operating.
When was Pmgrow founded?
Pmgrow was founded in 2021. It employs 11 to 50 people.
Where is Pmgrow based?
Pmgrow is headquartered in Uiwang, South Korea, in the Asia region.
How does Pmgrow make money?
Six revenue lines are on record. Battery Subscription Services are the primary driver. The others are battery Safety Inspection and Certification Fees, wattSafe B2B Safety Notification Service, wattSafe B2C App Service, second Life Battery Products (R-ESS) and battery Data Services.
Who are Pmgrow's main competitors?
Direct peers on record are Connected Energy, Relectrify, TWAICE, ReJoule, B2U Storage Solutions, Accure Battery Intelligence and Voltaiq. Broad incumbents are SungEel HiTech, Samsung SDI and LG Energy Solution.
Does Pmgrow have an API?
No public API is recorded for Pmgrow.
What industry is Pmgrow in?
Pmgrow's product category is EV Battery Services. Its primary akta.pro industry code is EUAIAIAK, Battery Second-Life, Testing & Repurposing (EV-to-Stationary), with a secondary code of TLAKAMAA, EV & Hybrid Battery Service, Diagnostics & Reconditioning. Its NAICS code is 33591 and its SIC code is 3825.