classoos

What classoos does

Classoos is a cloud-based digital textbook platform that aggregates titles from major international publishers — including Pearson, Hodder Education, Oxford University Press, Cambridge University Press, and Bloomsbury — into a single login serving K12 schools, teachers, and students in the UK, Israel, and other international markets. The company was founded in Israel by Amir Golan (CEO), Avshi Segev (Chief Rights/Publishing Officer), Gil Behar (CTO), and Guy Behar (CPO), and launched in the UK in 2017. Its product surface includes the core Classoos platform, a freemium model with individual and bulk textbook licenses, a Classoos Pro subscription tier priced at £1.25 per book/user/year, native mobile apps for iOS, Android, and Windows with offline access, and integrations with Google, Microsoft, Firefly, Moodle, Blackboard, and school MIS systems. The platform supports annotation, content enrichment with multimedia, and teacher-to-student resource sharing, and was recognized with the Best of BETT 2018 award.

The business model combines one-time digital textbook license sales (one-week, one-month, one-year, or perpetual terms) with a recurring Pro subscription that adds MIS integration, phone support, unlimited free trials, and school purchase-order billing. Go-to-market is hybrid: a self-serve e-commerce store at my.classoos.com, a direct enterprise sales team led by a UK & International School Market Sales Director and an EMEA Sales Director, and an emerging local partner/reseller program for new geographies. Customer evidence centers on independent schools such as Lady Eleanor Holles, St Edmund's College, and Da Vinci International School (Belgium), with reported reach of approximately 40,000 students in Israel, of whom 25,000 use Classoos for their full curriculum.

Strategically, Classoos is positioned as a multi-publisher distribution layer rather than a single-publisher tool, with the partnership roster functioning as the primary competitive asset. Founder-controlled, privately held, and based across Israel and the UK with data processing in Ireland, the UK, and Israel, the company operates at a small scale (approximately 10 team members) and has no disclosed institutional capital beyond early-stage investment from Firstime Venture Capital across 2015-2018. The principal growth levers going forward are international partner-led expansion, deeper LMS/MIS integration, and conversion of the freemium base into Classoos Pro subscribers.

Name

classoos

Legal name

Classoos UK Ltd.

Website

https://classoos.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Classoos is a cloud-based digital textbook platform serving K12 schools, teachers, and students in the UK and international markets. It aggregates titles from Pearson, Oxford University Press, Cambridge University Press, and other leading publishers on a single platform with mobile and offline access.

Ownership category

akta.pro rank

Product category

Digital Education / K-12 Digital Textbooks

NAICS

Book Publishers (513130), Software Publishers (5132), Elementary and Secondary Schools (6111)

SIC

Books: Publishing Or Publishing & Printing (2731), Services-Prepackaged Software (7372)

akta.pro primary industry

Digital/Blended K–12 Courseware & Interactive Textbooks (EDAGAAAJ)

akta.pro secondary industries

K–12 Digital Curriculum & Interactive Lessons (EDAGAEAA), Core Subject Textbooks (ELA, Math, Science, Social Studies) (EDAGAAAA), K–12 Textbook Publishing (Core Curriculum) (MPAJABAA)

Keywords

• Digital textbooks
• K-12 education software
• E-learning platform
• School learning resources
• Educational content distribution

Headquarters

HQ city

Glil Yam

HQ country

Israel

HQ region

Middle East

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain

Revenue model

1. Digital Textbook Sales: Individual digital textbook licenses sold directly to students, teachers, and schools. Licenses available as one-time purchases or for limited periods (1 week, 1 month, 1 year). Perpetual licenses may require maintaining DRM provider account.
2. Classoos Pro Subscription: Premium subscription tier at £1.25 per book/user/year plus the book price. Includes advanced features: school resource hub, MIS integration, phone support, unlimited free trials, and enhanced sharing capabilities.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Classoos operates a cloud-based digital textbook platform that aggregates digital editions from leading international publishers (Pearson, Hodder Education, Oxford University Press, Cambridge University Press, Bloomsbury, PG Online, Elmwood, and others) on a single login, accessible via web and native iOS, Android, and Windows apps. Schools, teachers, students, and parents can purchase digital textbook licenses individually through an online store or in bulk via enterprise sales, with an optional Classoos Pro subscription tier adding advanced reader features, school MIS integration, phone support, and unlimited free trials.

Product overview

Classoos is a cloud-based digital textbook platform that provides online textbooks for students, teachers, and schools. The platform consists of the Classoos core platform (digital textbook service and learning resources), the Classoos Pro premium subscription tier (£1.25/book/user/year), the Classoos mobile app (iOS, Android, Windows for offline access), and a Digital Textbook Store. Publishers include Pearson, Hodder Education, Oxford University Press, Cambridge University Press, Bloomsbury, and others. The platform enables single sign-on integration with school systems (Firefly, Office 365, Google), MIS integration, and learning management system compatibility (Moodle, Blackboard).

Differentiator

Problem solved

Functional benefit

Products and services

• Classoos Digital Textbook Platform Cloud-based digital textbook service and learning resources platform that allows schools, teachers and students to access, annotate, and share online textbooks via PC, tablet, or smartphone from a single login.
• Classoos Pro

Quantifiable outcome

• Save up to 70% on textbook costs
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability2 records

Feature7 records

Partnerships

Nine partnerships are on record, tiered core.

• PearsoncoreStrategic or Co-development PartnerMajor international publisher providing digital textbooks through Classoos platform. Distribution arrangement for digital textbook sales to schools and students.
• Hodder EducationcoreStrategic or Co-development PartnerUK educational publisher with digital textbooks available on Classoos platform.
• Oxford University PresscoreStrategic or Co-development PartnerInternational publisher providing digital textbooks through Classoos distribution network.
• Cambridge University PresscoreStrategic or Co-development PartnerInternational publisher providing digital textbooks through Classoos platform.
• Bloomsbury PublishingcoreStrategic or Co-development PartnerPublisher providing digital textbooks through Classoos platform for UK schools.
• PG OnlinecoreStrategic or Co-development PartnerUK educational publisher with digital textbooks available on Classoos.
• ElmwoodcoreStrategic or Co-development PartnerUK educational publisher providing digital textbooks through Classoos.
• GooglecoreTechnology or IntegrationSingle Sign-On integration allowing students and teachers to log in using Google accounts. Enables seamless authentication within school Google ecosystems.
• MicrosoftcoreTechnology or IntegrationIntegration with Microsoft authentication and Windows app development. Office 365 integration enables seamless school deployment.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Cengage: Global education publisher with its own digital platforms (Cengage Unlimited, MindTap) competing for school and college digital content budgets — a broad incumbent in digital educational publishing.
• Pearson: The world's largest education publisher and a content partner to Classoos — but also a competitor via Pearson eText and direct-to-school digital platforms, representing both a dependency and a broader incumbent threat.
• Hodder Education: Major UK educational publisher available on Classoos that also sells digital editions directly — represents both a key content partner and a partial competitor for the same UK school textbook budgets.
• Oxford University Press (Education): Major international education publisher whose textbooks are distributed through Classoos but which also operates its own direct digital textbook platform — a content partner that could become a direct competitor.
• Cambridge University Press (Education): Global educational publisher whose content is distributed via Classoos while also running its own digital platforms (Cambridge Go, etc.) — comparable incumbent with parallel direct-distribution capabilities.

Direct peers

• Kortext: UK-based digital textbook platform and aggregator working with major publishers to serve universities and increasingly K–12/international schools — the closest direct competitor to Classoos in the UK digital textbook aggregation space.
• BibliU: Digital textbook and course content platform originally focused on higher education, expanding into K–12 and schools with multi-publisher distribution — directly comparable to Classoos's model and customer base.
• VitalSource (Bookshelf): Ingram's digital textbook delivery platform used by schools and universities to access e-textbooks from multiple publishers with offline reading and annotation — a peer in the same multi-publisher digital textbook delivery category.

Others

• Firefly Learning: UK-based Virtual Learning Environment (VLE) used by secondary schools and integrated with Classoos for content delivery — an ecosystem partner whose expanding learning platform represents both a distribution channel and a potential competitor for school workflow real estate.

Emerging players

• Perlego: Subscription-based digital textbook platform offering unlimited access to a publisher catalogue for a flat monthly fee — comparable aggregator model, primarily serving higher education but adjacent to Classoos's K–12 market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/classoos_edu
• YouTubeyoutube.com/channel/UCXEuHeFoD98spKJRzaHdf1w
• Facebookfacebook.com/classoos
• LinkedInlinkedin.com/company/classoos

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds4 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about classoos