MyArtBroker
MyArtBroker is a UK-founded, privately held online brokerage that facilitates discreet private sales of Modern and Contemporary prints and editions, serving a global network of 30,000+ collectors and investors through its proprietary Print Market Index, valuation tools, and personal broker services.
- Company typePrivate
- Founded2010
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What MyArtBroker does
MyArtBroker (legal entity MyArtBroker (London) Ltd, incorporated in England, company number 09238186) operates a specialized online platform for the private sale of original Modern and Contemporary prints and editions, founded in 2010 by brothers Ian and Joe Syer. The company connects a global network of 30,000+ collectors and investors—ranging from private individuals to fine art professionals and private galleries—with sellers seeking discreet, investment-led transactions outside the traditional auction and gallery channel. Operating from offices in London (6 Fitzroy Square) and New York (875 Washington St), MyArtBroker positions itself as the world's largest dedicated platform in the prints and editions segment, serving collectors focused on artists such as Banksy, Andy Warhol, David Hockney, Keith Haring, Roy Lichtenstein, Damien Hirst, and Bridget Riley.
The platform's core technology is a proprietary data and brokerage stack. Its foundation is the Print Market Index, which aggregates 48,500 auction histories from 400+ auction houses combined with 15+ years of private print sales data, described as the only dedicated print market index in the world. On top of this, the company operates a proprietary valuation algorithm that delivers data-driven value indications in under 60 seconds, the TradingFloor platform for live supply-and-demand tracking by print series, MyPortfolio as a dedicated collection management tool, and the MAB100 index tracking the top 100 prints and editions. Authentication, condition reports, and logistics are handled in-house or through specialist partners, supporting the broker service.
MyArtBroker makes money through two primary streams. First, it charges buyers an average commission of approximately 18% on facilitated private sales—materially below the 25–50% charged by traditional auction houses and galleries—while charging sellers 0%, with no unsold fees. Second, it sells individually priced subscriptions for unlimited access to Additional Data, market reports, and valuation tools on top of a free registered tier that imposes monthly data limits. Marketing and distribution combine a personal broker service (one-to-one specialist support) with self-service online tools, editorial content via Edition Magazine and podcasts, social media, email, SEO, and select charitable initiatives that generate press coverage.
MyArtBroker firmographics
Firmographics- Name
- MyArtBroker
- Legal name
- MyArtBroker (London) Ltd
- Website
- https://myartbroker.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MyArtBroker is a UK-founded, privately held online brokerage that facilitates discreet private sales of Modern and Contemporary prints and editions, serving a global network of 30,000+ collectors and investors through its proprietary Print Market Index, valuation tools, and personal broker services.
- Ownership category
- akta.pro rank
Where MyArtBroker is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
MyArtBroker business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Buyer's Commission: Buyers pay a commission averaging 18% on purchases, significantly lower than traditional auctions and galleries. This is the primary revenue stream from facilitating private sales between buyers and sellers.
- Subscription Services: Registered users receive free basic access with data limits. Subscribers pay fees for unlimited access to Additional Data including market data and valuations. Subscription charges are set individually based on subscriber requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Seller - 0% Commission |
| Transaction based/ take rate | Pay-as-you-go | Buyer - 18% Commission (Average) |
| Freemium | Monthly | Registered User - Free with Data Limits |
| Subscription | Monthly | Subscriber - Paid Unlimited Access |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels9 records
MyArtBroker product offering
Product offeringCore offering
MyArtBroker is an online art brokerage platform that acts as an intermediary connecting buyers and sellers of modern and contemporary prints, editions, and multiples for discreet private sales. The firm combines a proprietary data-driven platform (Print Market Index, valuations, TradingFloor, MyPortfolio) with personalized broker services spanning authentication, condition reporting, pricing negotiation, and logistics for transactions between collectors.
Product overview
MyArtBroker is a unified art investment platform specializing in original prints and editions. The core platform connects buyers and sellers for discreet private sales, supplemented by portfolio management tools (MyPortfolio), a live trading floor (TradingFloor), and a proprietary market index (MAB100). Additional services include free valuations, market reports, seller guides, and Edition Magazine content. The platform leverages a network of 30,000+ collectors and data from 400+ auction houses to provide transparent pricing with 0% seller fees and approximately 18% buyer commission.
Differentiator
Problem solved
Functional benefit
Brands
- MyPortfolio: The world's only dedicated print market management tool, providing unique insights into trends against a user's art collection with the ability to track artwork values and trade within the network of collectors and investors.
- TradingFloor
- MAB100
- Edition Magazine
Products and services
- MyArtBroker Brokerage Platform Core online brokerage platform that connects buyers and sellers of modern and contemporary prints, editions, and multiples for discreet, investment-led private sales at mutually agreed fixed prices. MyArtBroker acts as introducer, providing authentication, condition reports, valuation, and logistics coordination.
- TradingFloor Real-time auction tracking tool that monitors live and historic auction activity for prints and editions, enabling collectors to follow price movements and lot-level results.
- MyPortfolio Free collector portfolio management tool that lets users catalogue and track the value of their print and edition holdings, supported by the MyArtBroker valuation algorithm.
- MAB100 Market Index Proprietary market index built on 48,500+ auction histories that benchmarks pricing for modern and contemporary prints and editions, providing transparent price discovery in the niche segment.
- Edition Magazine Editorial publication from MyArtBroker covering the modern and contemporary prints and editions market, including artist profiles, market analysis, and collector commentary.
Quantifiable outcome
- 48,500 auction histories tracked in proprietary Print Market Index
- +4 more outcomes
Companies that use MyArtBroker
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles2 records
MyArtBroker technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
MyArtBroker partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Ohmatdyt Children's HospitalcoreMyArtBroker held a 10-day silent auction (March 18-27, 2022) for Banksy's CND Soldiers print, raising £81,000 ($106,500) with 100% of proceeds going directly to Ohmatdyt Children's Hospital in Kyiv, Ukraine. The company donated its entire commission to the cause, selling at 0% fee rate to both buyer and seller. The hospital is Ukraine's largest children's hospital, providing critical medical care including cancer treatment and dialysis during the Russian invasion.
Scale indicators8 records
Recent moves5 records
Expansion highlights5 records
MyArtBroker competitors and assessment
Company assessmentDirect peers
- Artnet: Artnet is an art market data and online auction platform that aggregates auction results, runs price databases, and facilitates online sales. It is the most direct peer to MyArtBroker's data-plus-marketplace model, although Artnet operates across all art categories rather than specialising in prints and editions.
- Artsy: Artsy is an online marketplace connecting collectors with galleries and auction houses, offering artwork listings, artist pages, and editorial content. It overlaps with MyArtBroker on the discovery, listing, and content-marketing layers of the buyer/seller journey.
- Weng Contemporary: Weng Contemporary is an online gallery specialising in original prints and editions from blue-chip contemporary artists. It is comparable to MyArtBroker in product focus (prints/editions), target buyer (collectors and investors), and online-first distribution, though it operates more as a gallery than a broker-led private-sale platform.
Broad incumbents
- Christie's: Christie's is one of the world's largest traditional auction houses, selling fine and decorative art including prints and editions. It competes for blue-chip print consignments and buyer demand that MyArtBroker targets, but at a much broader scale and with established brand authority.
- Sotheby's: Sotheby's is a leading global auction house offering prints, editions, and a wide range of fine art. It overlaps directly with MyArtBroker's prints and editions category and competes for the same high-net-worth collector base, but with substantially greater scale, brand recognition, and offline auction infrastructure.
- Phillips auction house: Phillips is a global auction house active in contemporary art, editions, and prints. It is a direct competitor for blue-chip print consignments, particularly in the contemporary segment where MyArtBroker is strongest.
- Bonhams: Bonhams is a global auction house with a strong prints and multiples category. It competes with MyArtBroker for seller consignments and buyer attention in the blue-chip print market, although it operates across many collecting categories rather than specialising.
Emerging players
- Masterworks: Masterworks is a fintech platform that allows investors to buy fractional shares in blue-chip artworks. It targets a similar investor-collector demographic to MyArtBroker and represents a competitive threat at the entry-point of the market, though with a different (securities-based) acquisition model.
- LiveArt: LiveArt operates an art data and trading platform providing market analytics, artist indices, and transactional tools. It is comparable to MyArtBroker in blending data-driven valuation with marketplace functionality, though its scope extends beyond prints.
- Maecenas: Maecenas is a blockchain-based platform for fractional ownership and trading of fine art. It targets a similar investor demographic to MyArtBroker through a tech-enabled model and represents an adjacent competitive vector in the digitisation of art investment.
Market position
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
MyArtBroker social profiles
Digital presenceMyArtBroker financial estimates
Financial estimateRevenue estimate
Valuation estimate
MyArtBroker leadership team
Management profileNumber of profiles
Profiles3 records
MyArtBroker funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MyArtBroker M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MyArtBroker
What does MyArtBroker do?
MyArtBroker is an online art brokerage platform that acts as an intermediary connecting buyers and sellers of modern and contemporary prints, editions, and multiples for discreet private sales. The firm combines a proprietary data-driven platform (Print Market Index, valuations, TradingFloor, MyPortfolio) with personalized broker services spanning authentication, condition reporting, pricing negotiation, and logistics for transactions between collectors.
Is MyArtBroker a public or private company?
MyArtBroker is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MyArtBroker founded?
MyArtBroker was founded in 2010. It employs 11 to 50 people.
Where is MyArtBroker based?
MyArtBroker is headquartered in London, United Kingdom, in the Europe region.
How does MyArtBroker make money?
Two revenue lines are on record. Buyer's Commission is the primary driver. The others are subscription Services.
Who are MyArtBroker's main competitors?
Direct peers on record are Artnet, Artsy and Weng Contemporary. Broad incumbents are Christie's, Sotheby's, Phillips auction house and Bonhams. Emerging players are Masterworks, LiveArt and Maecenas.
Does MyArtBroker have an API?
No public API is recorded for MyArtBroker.