Total Access Communication Public Company
Total Access Communication (dtac) is a Thai mobile telecommunications operator, now operating under True Corporation following the 2022-2023 merger, serving consumer and enterprise customers with 4G/5G connectivity, Cloud PBX, IoT, and bundled Google/Microsoft productivity solutions across Thailand.
- Company typePublic
- Founded1989
- HeadquartersBangkok, Thailand
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Total Access Communication Public Company does
Total Access Communication Public Company Limited, operating under the brand 'dtac', is a Thai telecommunications provider founded in 1989 and headquartered in Bangkok. Following the 2022-2023 merger with True Corporation, dtac services are now operated by True Move H Universal Communication Co., Ltd., while Total Access Communication Public Company Limited remains as the legal entity under the True Corporation Public Company Limited parent. dtac serves two primary customer segments: consumer individuals (prepaid and postpaid mobile subscribers via the dtac GO postpaid plans ranging from 499-1099 THB/month and prepaid offerings) and enterprise/SME customers via the 'dtac business' portfolio.
The company's core technology stack consists of 4G/5G mobile network infrastructure with stated speeds up to 1 Gbps on 5G and 100 Mbps on 4G LTE, supporting both consumer mobile services and enterprise connectivity. The product architecture extends well beyond connectivity into a layered portfolio: enterprise-grade services include dtac OneCall (Cloud PBX/VPBX), Cloud Contact Center, IoT SIM, 5G Private Network, 5G FWA, Corporate Internet, SD-WAN, and bundled Google Workspace and Microsoft 365 solutions. Value-added consumer sub-brands include Gaming Nation, Dsurance (digital insurance), Pay via dtac (mobile payments), dtac Safe (security), dtac Mobile Care (device protection), and dtac reward. The company distributes through owned retail stores, a 24/7 call center (1678), the True App, an extensive authorized dealer network (เพื่อนคุณค้า), and banking partners (KBank, SCB, BBL, KTB, TMB) for prepaid top-up services.
dtac's business model is anchored on subscription-based recurring revenue from mobile voice/data plans, supplemented by enterprise subscription contracts, device sales, international roaming (usage-based), and value-added services. The company targets the consumer mass-market through tiered prepaid and postpaid pricing and pursues B2B growth through dedicated sales teams, bundled productivity suites, and vertical-specific solutions (evidenced by named enterprise customers in healthcare, transportation, and photography). Post-merger, the combined True-Dtac entity reported revenue growth of 1-16% and EBITDA improvements of 3-22%, reflecting scale benefits in a structurally 3-MNO Thai telecom market.
Total Access Communication Public Company firmographics
Firmographics- Name
- Total Access Communication Public Company
- Legal name
- Total Access Communication Public Company Limited (บริษัท โทเทิ่ล แอ็คเซ็ส คอมมูนิเคชั่น จำกัด (มหาชน))
- Website
- http://www.dtac.co.th
- Company type
- Public
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Total Access Communication (dtac) is a Thai mobile telecommunications operator, now operating under True Corporation following the 2022-2023 merger, serving consumer and enterprise customers with 4G/5G connectivity, Cloud PBX, IoT, and bundled Google/Microsoft productivity solutions across Thailand.
- Ownership category
- akta.pro rank
Where Total Access Communication Public Company is headquartered
LocationHeadquarters
- HQ city
- Bangkok
- HQ country
- Thailand
- HQ region
- Asia
Offices1 record
Markets served
Total Access Communication Public Company business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Mobile Telecommunications Services: Core mobile voice and data services including prepaid and postpaid subscriptions with bundled minutes, data, and SMS
- Enterprise/Business Solutions: B2B telecommunications services including mobile packages for businesses, IoT solutions, cloud communications, and network services
- Device Sales: Smartphones and accessories sold alongside mobile plans
- International Roaming Services: International roaming services for travelers
- Value-Added Services: Premium content, entertainment services, and add-on packages
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | dtac GO 499 - Basic plan with 10GB data and 200 minutes |
| Subscription | Monthly | dtac GO 599 - Mid-tier with 16GB data and 300 minutes |
| Subscription | Monthly | dtac GO 699 - Data-focused with 20GB data |
| Subscription | Monthly | dtac GO 899 - Premium with 30GB and 400 minutes |
| Subscription | Monthly | dtac GO 1099 - Unlimited data with 700 minutes |
| Usage-based | Pay-as-you-go | Prepaid Unlimited 4Mbps - Daily pass |
| Usage-based | Monthly | Prepaid Unlimited 1Mbps - Monthly pass |
| Subscription | Monthly | Business Plan 499 - SME with data focus |
| Subscription | Monthly | Business Plan 899 - Recommended with unlimited data |
| Subscription | Monthly | Business Plan 1299 - Enterprise with full features |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels5 records
Total Access Communication Public Company product offering
Product offeringCore offering
Total Access Communication Public Company (dtac) is a Thai telecommunications operator providing mobile voice, data, and SMS services to consumers via prepaid and postpaid plans (dtac GO packages, 499-1099 THB) on 4G/5G networks, and to enterprises through dtac business offering mobile plans, IoT SIMs, 5G private networks, cloud PBX, cloud contact center, SD-WAN, fiber, fixed wireless access, and SMS marketing solutions.
Product overview
Total Access Communication Public Company (dtac) operates as a telecommunications provider in Thailand offering a multi-tiered product portfolio. The core offering consists of mobile services via two main sub-brands: dtac (consumer postpaid and prepaid mobile plans including dtac GO packages ranging from 499-1099 THB with voice and data bundles) and the merged True-dtac entity. The product architecture extends into enterprise solutions through dtac business, providing B2B mobile packages (dtac BIZ 5G MAX), cloud-based communication tools (dtac OneCall/VPBX, Cloud PBX, Cloud Contact Center), IoT/M2M connectivity (IoT SIM, 5G Private Network), network infrastructure services (5G FWA, True Gigatex Fiber, Corporate Internet, Business Fixed IP, Ethernet, SD-WAN), and value-added services (SMS Marketing, dtac Mobile Security, Smart Connect, dtac Mobile Care). Additional sub-brands include Gaming Nation (gaming), Dsurance (digital insurance), and Pay via dtac (payments). Prepaid recharge is facilitated through the dtac Online retailer program.
Differentiator
Problem solved
Functional benefit
Brands
- dtac business: Enterprise and corporate mobile telecommunications solutions and services including B2B mobile packages, IoT SIM, 5G private network, and business productivity tools.
- dtac Beyond
- dtac GO
Products and services
- dtac GO Postpaid Packages
Quantifiable outcome
- Revenue growth of 1-16% post-merger
- +1 more outcomes
Companies that use Total Access Communication Public Company
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Total Access Communication Public Company technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature5 records
Total Access Communication Public Company partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- True Corporation Public Company LimitedcoreTotal Access Communication (dtac) operates under True Corporation following the merger of True and Dtac. The combined entity is one of Thailand's largest telecommunications operators, reporting revenue growth of 1-16% and EBITDA improvements of 3-22% post-merger.
- KBank (ธนาคารกสิกรไทย)minorBanking partner for prepaid top-up services, allowing customers to purchase airtime through KBank channels
- SCB (ธนาคารไทยพาณิชย์)minorBanking partner for prepaid top-up services
- BBL (ธนาคารกรุงเทพ)minorBanking partner for prepaid top-up services
- KTB (ธนาคารกรุงศรีอยุธยา)minorBanking partner for prepaid top-up services
- TMB (ธนาคารกรุงไทย)minorBanking partner for prepaid top-up services
- GooglecoreReseller of Google Workspace and Google Workspace for Education, offering cloud productivity tools bundled with business mobile plans
- MicrosoftcoreIntegration partner for Microsoft 365 solutions for business customers
- Sunday (บริษัท ซันเดย์ อินส์ จำกัด)coreThird-party service provider for dtac Mobile Care device repair and replacement services
- MorDee (หมอดี)minorHealthcare consultation app partnership offering doctor consultations bundled with business plans
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Total Access Communication Public Company competitors and assessment
Company assessmentDirect peers
- Advanced Info Service (AIS): Thailand's largest mobile network operator and dtac's principal domestic competitor. Offers 4G/5G consumer mobile, enterprise, and fixed broadband with comparable B2C/B2B service portfolios and pricing tiers.
Broad incumbents
- True Corporation: Parent company of dtac post-merger and one of Thailand's largest telecom conglomerates spanning mobile (TrueMove H), fixed broadband, pay TV, and content. Comparable as a broader incumbent with overlapping mobile capabilities.
Regional players
- National Telecom (NT): Thai state-owned telecom offering fixed-line, mobile, and enterprise services. Comparable as the third major domestic telecom operator with overlapping mobile and enterprise connectivity offerings in Thailand.
- Axiata Group: Malaysian telecommunications group with mobile operations across Southeast Asia (XL Axiata, Smart Axiata, Robi). Comparable as a regional mobile operator group with similar B2C/B2B telecom positioning and digital services.
- Singtel: Singapore-based telecom group with mobile operations and stakes across SE Asia (Optus, Telkomsel, AIS). Comparable as a regional incumbent operating consumer mobile, enterprise, and digital services across multiple Southeast Asian markets.
- Globe Telecom: Major Philippines mobile operator with consumer mobile, broadband, and enterprise solutions. Comparable in scale, mobile-first business model, and emerging focus on 5G enterprise services in an emerging Southeast Asian market.
- XL Axiata: Indonesian mobile operator owned by Axiata offering prepaid, postpaid, and enterprise solutions. Comparable as a Southeast Asian mobile carrier competing on price/data tiers and expanding into B2B digital services.
- Viettel Group: Vietnamese state-owned telecom operating mobile, fixed, and enterprise services domestically and in multiple emerging markets. Comparable as a large-scale Southeast Asian carrier with diversified telecom and digital infrastructure offerings.
- Maxis: Malaysian integrated telco offering mobile, fixed, and enterprise solutions including IoT and cloud. Comparable as a regional mobile operator with similar consumer plan tiering and growing B2B digital services portfolio.
- Smart Axiata: Cambodian mobile operator and Axiata subsidiary offering 4G/5G mobile and enterprise solutions. Comparable as a Southeast Asian mobile carrier with similar consumer plans, prepaid/postpaid structure, and enterprise connectivity focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Total Access Communication Public Company social profiles
Digital presenceTotal Access Communication Public Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Total Access Communication Public Company leadership team
Management profileNumber of profiles
Profiles5 records
Total Access Communication Public Company subsidiaries and ownership
Company hierarchySubsidiaries2 records
Total Access Communication Public Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Total Access Communication Public Company M&A and investment
M&A and investmentM&A
Investments6 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Total Access Communication Public Company
What does Total Access Communication Public Company do?
Total Access Communication Public Company (dtac) is a Thai telecommunications operator providing mobile voice, data, and SMS services to consumers via prepaid and postpaid plans (dtac GO packages, 499-1099 THB) on 4G/5G networks, and to enterprises through dtac business offering mobile plans, IoT SIMs, 5G private networks, cloud PBX, cloud contact center, SD-WAN, fiber, fixed wireless access, and SMS marketing solutions.
Is Total Access Communication Public Company a public or private company?
Total Access Communication Public Company is a public company. It is classified as public and is currently operating.
When was Total Access Communication Public Company founded?
Total Access Communication Public Company was founded in 1989. It employs 51 to 100 people.
Where is Total Access Communication Public Company based?
Total Access Communication Public Company is headquartered in Bangkok, Thailand, in the Asia region.
How does Total Access Communication Public Company make money?
Five revenue lines are on record. Mobile Telecommunications Services are the primary driver. The others are enterprise/Business Solutions, device Sales, international Roaming Services and value-Added Services.
Who are Total Access Communication Public Company's main competitors?
Advanced Info Service (AIS) is listed as a direct peer. True Corporation is listed as a broad incumbent. Regional players are National Telecom (NT), Axiata Group, Singtel, Globe Telecom, XL Axiata, Viettel Group, Maxis and Smart Axiata.
Does Total Access Communication Public Company have an API?
No public API is recorded for Total Access Communication Public Company.