DNA Micro
- Company typePrivate
- Founded1998
- HeadquartersIrvine, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What DNA Micro does
DNA Micro, Inc. is a privately held custom software development firm headquartered in Irvine, California. Founded in 1998 by Farsheed Atef, the company delivers web application development, mobile application development, and product development services to small- and medium-sized enterprises, with an explicit geographic focus on Southern California. Over 26 years, it has built a portfolio spanning at least eight distinct verticals — including construction services (LJP Construction Services, Carpet Pros), textiles (Asher Fabric Concepts), electronics protection (Liquipel), digital asset management (AMP), stock footage licensing (AllStock), managed IT (Corporate Tech), and regulatory compliance (Health and Safety) — with several client relationships lasting more than a decade.
The firm's technical foundation is the proprietary DNA Platform, which combines five integrated modules — Portal (administrative interface), API (standard-based integration layer), Microservices (scalable architecture), Caching (performance optimization including a predictive caching service), and Socket (real-time event-driven communication) — alongside a Template system that produces functioning applications from day one. The platform is built on mainstream technologies (JavaScript, Node.js, React, Redux, MySQL, Socket.io, Android, iOS) and reportedly saves clients up to 30% on development time and startup costs. DNA Micro has also added Artificial Intelligence, IoT, and Desktop development to its stated expertise portfolio.
DNA Micro generates revenue through a mix of quote-based custom development projects and what appears to be platform licensing/maintenance with multi-year contracts. The company does not publicly disclose pricing tiers. Go-to-market is sales-led and direct, relying primarily on its website, contact forms, and inbound consultation rather than partnerships, resellers, or paid marketing channels. Notable enterprise logos displayed on the site (Mastercard, Visa, US Bank, Cisco, Citrix, Experian, Western Digital) appear as credibility signals rather than confirmed client relationships. The company has no disclosed external funding, operates as a founder-owned entity, and maintains a small professional team of 51-100 employees.
DNA Micro firmographics
Firmographics- Name
- DNA Micro
- Legal name
- DNA Micro, Inc.
- Website
- https://dnamicro.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Where DNA Micro is headquartered
LocationHeadquarters
- HQ city
- Irvine
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
DNA Micro business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Custom Software Development Services: DNA Micro generates revenue through custom software development projects including web application development, mobile application development, and product development. Projects are delivered from inception through deployment and ongoing support. Pricing is quote-based with costs varying by project scope and complexity. The company claims customers can save up to 30% on startup costs through their template-based approach.
- Platform Licensing and Maintenance: Revenue is generated from the DNA Platform usage and maintenance services. The platform combines Portal, API, Microservices, Caching, and Socket components that are optimized to scale infinitely and on demand.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing for web and mobile application development |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
DNA Micro product offering
Product offeringCore offering
DNA Micro is a technology services company that builds custom web, mobile, and desktop applications for small- and medium-sized enterprises, delivered on its proprietary DNA Platform combining Portal, API, Microservices, Caching, and Socket components. It provides end-to-end development from inception through deployment, maintenance, and support.
Product overview
DNA Micro offers a unified software platform called the DNA Platform, comprised of five integrated modules: Portal, API, Microservices, Caching, and Socket. This platform enables rapid application development through the Template component, which creates fully functioning applications on day one. The company complements its platform with professional services including Web Application Development, Mobile Application Development (Android, iOS, Windows), and Product Development. Built over 26 years of expertise, the customizable platform combines these technologies into a cohesive system that supports E-commerce capabilities and scales infinitely on demand.
Differentiator
Problem solved
Functional benefit
Products and services
- DNA Platform A customizable software platform combining Portal, API, Microservices, Caching, and Socket components into a cohesive system designed for rapid development and infinite scalability of web and mobile applications.
- Web Application Development Custom web application development services that convey client brands through solid platforms and streamlined processes for enterprises.
- Mobile Application Development Cross-platform mobile application development for Android, iOS, and Windows platforms.
- Product Development Product development services using innovative technology and cutting-edge releases to get products to market faster without compromising quality.
Quantifiable outcome
- Save up to 30% upon startup on average using DNA's customizable platform
- +4 more outcomes
Companies that use DNA Micro
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles1 record
DNA Micro technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
DNA Micro partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
DNA Micro competitors and assessment
Company assessmentBroad incumbents
- EPAM Systems: Public, large-scale digital engineering and custom software development firm serving enterprise and mid-market clients globally. Overlaps directly with DNA Micro's custom dev services but at vastly greater scale, with broader geographic footprint and platform offerings.
- BairesDev: Large nearshore software development firm offering custom web and mobile development, with significantly larger scale and a primarily staff-augmentation delivery model. Comparable in core service offering but materially larger and global in reach, competing with DNA Micro for mid-market custom dev work.
- Perficient: Public digital consultancy offering custom software development, integration, and platform engineering for mid-market and enterprise clients. Comparable to DNA Micro in core custom dev and platform-based delivery, but at public-company scale and breadth.
- Globant: Global IT services and custom software development firm with a large delivery footprint. Overlaps with DNA Micro's custom web/mobile application development and platform-based delivery, but at public-company scale and breadth across industries.
- Slalom: Large technology consulting firm with significant custom software development and digital product delivery practice. Comparable to DNA Micro in custom application development focus, though operating at much greater scale with broader geographic reach.
Direct peers
- Iflexion: Custom software development firm delivering web, mobile, and enterprise applications for SMEs and mid-market clients. Comparable service mix, customer profile, and proprietary development practices — directly comparable to DNA Micro's project-based custom offering.
- Belitsoft: Custom software development company offering web, mobile, and enterprise application development for SMB and mid-market clients. Comparable service mix and customer profile to DNA Micro's SME-focused custom dev practice.
- Itransition: Custom software development and digital transformation services company with comparable scale (~1,000+ engineers) and similar full-stack web/mobile capabilities. Closely comparable in delivery model — project-based custom development for SMB and enterprise customers across verticals.
- Andersen (formerly Andersen Lab): Custom software development company providing web, mobile, and enterprise application development for SMEs and mid-market clients. Comparable in service portfolio, customer profile, and delivery methodology to DNA Micro's full-stack custom offering.
- ScienceSoft: Custom software development firm offering web, mobile, and enterprise application development for mid-market clients. Directly comparable to DNA Micro in service breadth (full-stack dev, integration, mobile), target customer size, and a similar template/platform-assisted delivery approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
DNA Micro social profiles
Digital presenceDNA Micro financial estimates
Financial estimateRevenue estimate
Valuation estimate
DNA Micro leadership team
Management profileNumber of profiles
Profiles1 record
DNA Micro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DNA Micro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DNA Micro
What does DNA Micro do?
DNA Micro is a technology services company that builds custom web, mobile, and desktop applications for small- and medium-sized enterprises, delivered on its proprietary DNA Platform combining Portal, API, Microservices, Caching, and Socket components. It provides end-to-end development from inception through deployment, maintenance, and support.
Is DNA Micro a public or private company?
DNA Micro is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DNA Micro founded?
DNA Micro was founded in 1998. It employs 51 to 100 people.
Where is DNA Micro based?
DNA Micro is headquartered in Irvine, United States, in the North America region.
How does DNA Micro make money?
Two revenue lines are on record. Custom Software Development Services are the primary driver. The others are platform Licensing and Maintenance.
Who are DNA Micro's main competitors?
Broad incumbents on record are EPAM Systems, BairesDev, Perficient, Globant and Slalom. Direct peers are Iflexion, Belitsoft, Itransition, Andersen (formerly Andersen Lab) and ScienceSoft.
Does DNA Micro have an API?
Yes. DNA's API platform allows software to connect across all services through a standard layer, enabling fluid integration and democratization of data. The platform provides a standard-based middle layer to coordinate communications seamlessly across systems.