LifeLine Ambulance

What LifeLine Ambulance does

LifeLine EMS (also doing business as LifeLine Ambulance Service) is a private emergency medical transportation company founded in 2002 by Max Gorin in Los Angeles County. The company operates a fleet of over 100 ambulances staffed by 500+ EMS professionals across Los Angeles and Orange Counties in Southern California, coordinating deployments from a 24-hour Communications Center and more than 20 satellite stations. Service lines span Basic Life Support (BLS), Advanced Life Support (ALS), and Critical Care Transportation (CCT) functioning as a mobile ICU, plus specialty offerings in neonatal/pediatric ICU transport, bariatric transport, lift assists, and event standby for sporting events, concerts, and community gatherings.

The underlying technology stack is built around third-party integrated platforms rather than proprietary software. Operative IQ manages supply inventory with low-stock alerts; Atlas Labs provides onboard vehicle telematics (GPS, mileage, fuel, geofencing); Lytx adds an AI-enabled cloud dashcam system that monitors approximately 60 distracted-driving behaviors; FirstWatch delivers EMS-centric data analytics and real-time dashboards; and Blink serves as an internal employee communication app. Clinical capabilities are anchored by Zoll X-Series cardiac monitors, Philips Respironics ventilators, and IVAC infusion pumps, augmented by closed-circuit ventilator transport systems developed during the COVID-19 pandemic. The Continuous Quality Improvement (CQI) program reviews 100% of Code 3 emergent calls and 50% of all other transports under physician oversight, feeding the FirstWatch dashboards that are also shared with hospital partners.

LifeLine generates revenue primarily through contracted medical transportation services with hospital systems, healthcare networks, municipalities, and skilled nursing facilities, structured as long-term managed-services agreements. The most material of these is a five-year contract with Kaiser Permanente establishing LifeLine as the primary medical transportation provider in Orange County, acquired as part of the 2024 acquisition of Liberty Ambulance Service. Event standby services contribute a secondary, transaction-fee revenue stream. The company also invests in internal workforce development through proprietary training programs (BRIDGE, START, FIELD, ABM) and certified NAEMT and AHA courses, and achieved Commission on Accreditation of Ambulance Services (CAAS) accreditation in 2025.

Name

LifeLine Ambulance

Legal name

LifeLine EMS

Website

https://lifeline-ems.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

251–500 employees

Short description

LifeLine EMS is a private emergency medical transportation company founded in 2002 that operates 100+ ambulances and 500+ EMS professionals across Los Angeles and Orange Counties, providing BLS, ALS, Critical Care, and specialty transport services to hospitals, healthcare systems, and municipalities under multi-year contracts.

Ownership category

akta.pro rank

Product category

Emergency Medical Transportation Services

NAICS

Ambulance Services (62191), Ambulance Services (621910)

SIC

Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Private EMS Providers (Contract/Interfacility) (HLAFANAB)

akta.pro secondary industry

Critical Care Transport (CCT) & Specialty Transport Teams (HLAFANAE)

Keywords

• Emergency medical services
• Ambulance transportation
• Critical care transport
• Hospital partnerships
• Event medical standby

Headquarters

HQ city

Commerce

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Emergency Medical Transportation Contracts: Contract-based revenue from healthcare systems, hospitals, municipalities, and skilled nursing facilities for emergency and non-emergency medical transportation services. Revenue generated through negotiated contracts with hospital partners for primary medical transportation provider status.
2. Kaiser Permanente Contract: Five-year contract with Kaiser Permanente in Orange County to serve as the primary medical transportation provider.
3. Event Standby Services: Event standby services for sporting events, media coverage, concerts, and community events billed to event organizers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

LifeLine Ambulance operates a regional emergency and non-emergency medical transportation service across Los Angeles and Orange Counties using a fleet of 100+ ambulances and 500+ EMS professionals. Services span Basic Life Support, Advanced Life Support, mobile-ICU Critical Care Transport (with ventilators, cardiac monitors, and infusion pumps), neonatal/pediatric ICU transport, bariatric transport, lift assists, and on-site event standby. The company complements transport with hospital partnership programs, a 24/7 computer-aided dispatch center, a Continuous Quality Improvement program, and contracted primary-provider relationships including a five-year Kaiser Permanente Orange County contract.

Product overview

LifeLine Ambulance provides emergency medical transportation services throughout Southern California (Los Angeles and Orange Counties) operating a fleet of over 100 ambulances with 500+ EMS professionals. The company offers a comprehensive portfolio organized around service levels: Basic Life Support (BLS) and Advanced Life Support (ALS) for standard emergency transport, Critical Care Transportation (CCT) as a Mobile ICU for highest acuity patients, and specialty services including Neonatal/Pediatric ICU transport, Bariatric Transportation, and Event Standby. Supporting the core transport services are operational programs including a 24/7 Communications Center with GPS and computer-aided dispatch, a Continuous Quality Improvement (CQI) Program with physician oversight, and Hospital Partnership programs with data analytics. The company also provides extensive training and education through proprietary programs including BRIDGE (EMT transition), START (new hire onboarding), FIELD (leadership development), and ABM (assessment-based management), along with NAEMT and American Heart Association certification courses.

Differentiator

Problem solved

Functional benefit

Products and services

• Basic Life Support (BLS) Entry-level emergency medical transportation providing basic life support care and transport for patients with non-life-threatening conditions, available 24 hours a day, 7 days a week.
• Advanced Life Support (ALS) Higher-level emergency medical care and transport with paramedics and advanced medical equipment for patients requiring more intensive pre-hospital treatment, available 24/7.
• Critical Care Transportation (CCT) Mobile ICU service for highest-acuity patients with three-person teams (two EMTs plus critical care nurse or respiratory therapist) using Zoll X-Series cardiac monitors, Philips Respironics mechanical ventilators, and IVAC infusion pumps; handles cross-country calls, ER-to-ER/ICU transfers, and discharges to long-term facilities.
• Neonatal and Pediatric ICU Transport (NICU/PICU) Specialized transport for critically ill or premature newborns and pediatric patients requiring intensive care during transport between facilities.
• Bariatric Transportation Specialized ambulance service equipped to safely transport patients requiring bariatric care and handling due to weight or size.
• Lift Assists Non-emergency assistance service for patients needing help with mobility transfers but not requiring full medical transport.
• Event Standby Services On-site emergency medical standby for sporting events, media and filming coverage, concerts, community festivals, and public and private affairs, coordinated through the Communications Center.
• Hospital Partnership Program Customized partnership agreements combining medical transportation services with data analytics to improve patient experience and outcomes for hospitals, healthcare systems, municipalities, and skilled nursing facilities.
• Communications Center Dispatch 24/7 dispatch and coordination center using GPS technology and computer-aided dispatch software to coordinate ambulance crews and optimize patient care experience.
• Kaiser Permanente Primary Medical Transportation (Orange County) Five-year contract with Kaiser Permanente in Orange County designating LifeLine as the primary medical transportation provider.

Quantifiable outcome

• Transported over 15,000 COVID-19 positive patients during pandemic with closed-circuit ventilator systems
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature7 records

Partnerships

One partnership is on record.

• Kaiser PermanentecoreStrategic or Co-development Partner · 3 January 2024Five-year contract with Kaiser Permanente in Orange County establishing LifeLine EMS as the primary medical transportation provider. This major healthcare partnership supports LifeLine's expansion in the Orange County market and provides consistent revenue through a multi-year agreement with a major healthcare system.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Medic Ambulance Service: Medic Ambulance is a Northern California-based private EMS provider serving hospital systems with BLS, ALS, CCT, and event standby. Comparable in private-EMS business model and hospital partnership orientation, though operating in a different California geography from LifeLine.

Direct peers

• MedicWest Ambulance: MedicWest is a Las Vegas-based private EMS provider offering BLS, ALS, and CCT with hospital and healthcare-system contracts. Comparable in private-EMS operating model, technology emphasis, and contracted-service revenue mix to LifeLine, though in a different regional market.
• Schaefer Ambulance Service: Schaefer Ambulance is a Los Angeles-based private EMS provider offering BLS, ALS, and critical care transport with a similar hospital-partnership and event-standby model. It directly competes with LifeLine in the Los Angeles County market for the same hospital networks and skilled nursing facilities.
• Royal Ambulance: Royal Ambulance is a California-based private EMS provider serving hospitals and health systems with BLS, ALS, and CCT in the Bay Area and Southern California. Comparable in business model (private EMS, hospital partnerships, interfacility transport) to LifeLine.
• Care Ambulance Service: Care Ambulance is a large private EMS operator headquartered in Orange County, California, providing BLS, ALS, CCT, and event standby services to hospitals and health systems. It competes head-to-head with LifeLine for hospital partnerships and inter-facility transports in the same Southern California footprint.
• PRN Ambulance: PRN Ambulance is a private EMS provider in California offering BLS, ALS, critical care, and bariatric transport with hospital partnership programs. Comparable in private EMS service portfolio, customer segments, and California-based operations to LifeLine.

Broad incumbents

• Falck USA: Falck is a large international EMS and ambulance provider with US operations delivering private and public ambulance services. Comparable as a broad private EMS incumbent competing for hospital, municipal, and event contracts in similar customer segments to LifeLine.
• American Medical Response (AMR): AMR is the largest private ambulance provider in the United States, operating across California including Los Angeles and Orange Counties. It is the most direct large-scale competitor to LifeLine for hospital, municipal, and 911 contracts in the same Southern California geography.
• Acadian Ambulance Service: Acadian is one of the largest privately held ambulance and air medical companies in the US, offering ground BLS/ALS, CCT, and event standby. Comparable in service breadth and private-company ownership profile to LifeLine, though at a national scale.
• Rural Metro / Global Medical Response: Global Medical Response operates Rural Metro and other ambulance brands nationally, providing 911, interfacility, and specialty transports. Comparable as a large private EMS competitor with similar product mix (BLS, ALS, CCT) and customer segments including hospitals and municipalities.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/LifeLineAmbulanceEMS
• LinkedInlinkedin.com/company/lifeline-ambulance
• Instagraminstagram.com/lifeline_ambulance
• TikToktiktok.com/@lifeline_ems

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LifeLine Ambulance