What Dataloft does

Dataloft was a UK-based property market intelligence company founded in 2009 and headquartered in Winchester. It operated as a data and analytics provider serving real estate professionals, advisors, and investors, delivering tools for property valuation, market analysis, and investment evaluation built on data-driven insights into the UK residential and commercial property markets.

Its core offering was a unified analytics platform that aggregated and processed property market data to support real estate and investment decision-making. The platform's described function spans property valuation, market trend analysis, and investment evaluation, positioning it as an intelligence layer for institutional and advisory buyers rather than a consumer-facing product. Underlying technology specifics — proprietary models, data sources, or platform architecture — are not disclosed in the available source material.

The company has since been acquired and rebranded as "Dataloft by PriceHubble," with the Dataloft product line now operating within the PriceHubble platform. Revenue mechanics, pricing model, customer segments, and go-to-market strategy are not disclosed. Leadership comprises a managing director (Sandra Jones), research director (Anna Zaccaria), a director (Rory Black), and a creative director (Sharon Cluett), suggesting a small (11-50 employees) specialist operation focused on UK property data and analytics delivery.

Name

Dataloft

Website

https://dataloft.co.uk

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Dataloft is a UK-based property market intelligence company providing data-driven analytics for property valuation, market analysis, and investment evaluation to real estate professionals and investors; it has been acquired and rebranded under PriceHubble.

Ownership category

akta.pro rank

Headquarters

HQ city

Winchester

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Core offering

Dataloft provides a property market intelligence platform delivering data-driven insights for real estate valuation, market analysis, and investment evaluation. The offering supports professionals in the UK property market with analytics tools that enable accurate, evidence-based decisions on property and investments.

Product overview

Dataloft was a standalone real estate data and insights company that has been acquired by PriceHubble. The Dataloft product line operates under the PriceHubble brand, providing real estate and investment decision-making tools that leverage accurate, data-driven insights. The offering functions as a unified platform for property valuation and market analysis.

Differentiator

Problem solved

Functional benefit

Products and services

• Dataloft (now PriceHubble) Real estate and investment decision support platform providing data-driven insights for property valuation, market analysis, and investment evaluation, targeted at real estate professionals and investors.

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights2 records

Direct peers

• PriceHubble: Switzerland-based property analytics and valuation platform that acquired Dataloft; offers overlapping real estate decision-support, market analytics, and investment evaluation tools across European markets.
• HouseCanary: US-based residential property analytics platform providing valuation and market forecasts; directly comparable property intelligence and decision-support model.
• ATTOM Data Solutions: Property data and analytics provider offering valuation, market trends, and risk data to real estate professionals; directly comparable data-driven property intelligence model.
• Reonomy: Commercial real estate data and intelligence platform serving brokers, lenders, and investors with property and market analytics; comparable commercial property intelligence offering.

Broad incumbents

• CoStar Group: Largest commercial real estate data and analytics platform globally; competes in property market intelligence with deeper coverage, integrated workflows, and significantly larger resources.
• RealPage: Large SaaS provider for the real estate industry with analytics, valuation, and market intelligence offerings serving property managers, investors, and lenders.
• Cushman & Wakefield (Valuation & Advisory): Global commercial real estate services firm with substantial data, valuation, and market analytics capabilities serving institutional real estate investors and occupiers.

Regional players

• Rightmove: UK's leading residential property portal with extensive market data and valuation tools; shares UK property market focus with Dataloft and serves overlapping buyers, sellers, and agents.
• Zoopla: Major UK property platform offering valuation estimates, market insights, and agent tools; directly comparable UK-centric property intelligence offering.
• Landmark Information Group: UK-focused property data, environmental risk, and market intelligence provider; comparable UK property data analytics footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/dataloftuk
• LinkedInlinkedin.com/company/dataloft-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dataloft