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Dataloft

Full company profile

uuid000ck2l

Namestring
Dataloft
Websiteurl
dataloft.co.uk
Company typeenum
Private
Founded yearint
2009
Descriptiontext

Dataloft was a UK-based property market intelligence company founded in 2009 and headquartered in Winchester. It operated as a data and analytics provider serving real estate professionals, advisors, and investors, delivering tools for property valuation, market analysis, and investment evaluation built on data-driven insights into the UK residential and commercial property markets.

Its core offering was a unified analytics platform that aggregated and processed property market data to support real estate and investment decision-making. The platform's described function spans property valuation, market trend analysis, and investment evaluation, positioning it as an intelligence layer for institutional and advisory buyers rather than a consumer-facing product. Underlying technology specifics — proprietary models, data sources, or platform architecture — are not disclosed in the available source material.

The company has since been acquired and rebranded as "Dataloft by PriceHubble," with the Dataloft product line now operating within the PriceHubble platform. Revenue mechanics, pricing model, customer segments, and go-to-market strategy are not disclosed. Leadership comprises a managing director (Sandra Jones), research director (Anna Zaccaria), a director (Rory Black), and a creative director (Sharon Cluett), suggesting a small (11-50 employees) specialist operation focused on UK property data and analytics delivery.

Short descriptiontext

Dataloft is a UK-based property market intelligence company providing data-driven analytics for property valuation, market analysis, and investment evaluation to real estate professionals and investors; it has been acquired and rebranded under PriceHubble.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersWinchester, United Kingdom
HQ citystring
Winchester
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
property market intelligence, real estate analytics, property valuation data, investment decision support, housing market insights
Industry2 codes
1BPAEAHAC
CodeBPAEAHACPrimaryYes
2BPAEAHAA
CodeBPAEAHAAPrimaryNo
NAICS code2 codes
  • 51821
  • 518
SIC code2 codes
  • 7370
  • 7374
Product category
Real Estate Analytics
Social media profiles2 records
Cost components4 values
Personnel, Technology or R&D, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Dataloft provides a property market intelligence platform delivering data-driven insights for real estate valuation, market analysis, and investment evaluation. The offering supports professionals in the UK property market with analytics tools that enable accurate, evidence-based decisions on property and investments.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Dataloft was a standalone real estate data and insights company that has been acquired by PriceHubble. The Dataloft product line operates under the PriceHubble brand, providing real estate and investment decision-making tools that leverage accurate, data-driven insights. The offering functions as a unified platform for property valuation and market analysis.

Product and service1 record
1Dataloft (now PriceHubble)
CategoryProperty Market Intelligence / Real Estate Analytics
Description

Real estate and investment decision support platform providing data-driven insights for property valuation, market analysis, and investment evaluation, targeted at real estate professionals and investors.

Recent move2 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Switzerland-based property analytics and valuation platform that acquired Dataloft; offers overlapping real estate decision-support, market analytics, and investment evaluation tools across European markets.

TypeBroad incumbent
Description

Largest commercial real estate data and analytics platform globally; competes in property market intelligence with deeper coverage, integrated workflows, and significantly larger resources.

TypeRegional player
Description

UK's leading residential property portal with extensive market data and valuation tools; shares UK property market focus with Dataloft and serves overlapping buyers, sellers, and agents.

TypeRegional player
Description

Major UK property platform offering valuation estimates, market insights, and agent tools; directly comparable UK-centric property intelligence offering.

TypeDirect peer
Description

US-based residential property analytics platform providing valuation and market forecasts; directly comparable property intelligence and decision-support model.

TypeDirect peer
Description

Property data and analytics provider offering valuation, market trends, and risk data to real estate professionals; directly comparable data-driven property intelligence model.

TypeDirect peer
Description

Commercial real estate data and intelligence platform serving brokers, lenders, and investors with property and market analytics; comparable commercial property intelligence offering.

TypeBroad incumbent
Description

Large SaaS provider for the real estate industry with analytics, valuation, and market intelligence offerings serving property managers, investors, and lenders.

TypeRegional player
Description

UK-focused property data, environmental risk, and market intelligence provider; comparable UK property data analytics footprint.

TypeBroad incumbent
Description

Global commercial real estate services firm with substantial data, valuation, and market analytics capabilities serving institutional real estate investors and occupiers.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Dataloft

Real Estate Analyticsdataloft.co.uk

Dataloft is a UK-based property market intelligence company providing data-driven analytics for property valuation, market analysis, and investment evaluation to real estate professionals and investors; it has been acquired and rebranded under PriceHubble.

What Dataloft does

Dataloft was a UK-based property market intelligence company founded in 2009 and headquartered in Winchester. It operated as a data and analytics provider serving real estate professionals, advisors, and investors, delivering tools for property valuation, market analysis, and investment evaluation built on data-driven insights into the UK residential and commercial property markets.

Its core offering was a unified analytics platform that aggregated and processed property market data to support real estate and investment decision-making. The platform's described function spans property valuation, market trend analysis, and investment evaluation, positioning it as an intelligence layer for institutional and advisory buyers rather than a consumer-facing product. Underlying technology specifics — proprietary models, data sources, or platform architecture — are not disclosed in the available source material.

The company has since been acquired and rebranded as "Dataloft by PriceHubble," with the Dataloft product line now operating within the PriceHubble platform. Revenue mechanics, pricing model, customer segments, and go-to-market strategy are not disclosed. Leadership comprises a managing director (Sandra Jones), research director (Anna Zaccaria), a director (Rory Black), and a creative director (Sharon Cluett), suggesting a small (11-50 employees) specialist operation focused on UK property data and analytics delivery.

Dataloft firmographics

Firmographics
Name
Dataloft
Website
https://dataloft.co.uk
Company type
Private
Founded year
2009
Operating status
Operating
Headcount range
11–50 employees
Short description
Dataloft is a UK-based property market intelligence company providing data-driven analytics for property valuation, market analysis, and investment evaluation to real estate professionals and investors; it has been acquired and rebranded under PriceHubble.
Ownership category
akta.pro rank

Where Dataloft is headquartered

Location

Headquarters

HQ city
Winchester
HQ country
United Kingdom
HQ region
Europe

Markets served

Dataloft business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales

Dataloft product offering

Product offering

Core offering

Dataloft provides a property market intelligence platform delivering data-driven insights for real estate valuation, market analysis, and investment evaluation. The offering supports professionals in the UK property market with analytics tools that enable accurate, evidence-based decisions on property and investments.

Product overview

Dataloft was a standalone real estate data and insights company that has been acquired by PriceHubble. The Dataloft product line operates under the PriceHubble brand, providing real estate and investment decision-making tools that leverage accurate, data-driven insights. The offering functions as a unified platform for property valuation and market analysis.

Differentiator

Problem solved

Functional benefit

Products and services

  • Dataloft (now PriceHubble) Real estate and investment decision support platform providing data-driven insights for property valuation, market analysis, and investment evaluation, targeted at real estate professionals and investors.

Companies that use Dataloft

Customer profile

Ideal customer profiles1 record

Dataloft technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Dataloft partnerships and signals

Strategic signal

Recent moves2 records

Expansion highlights2 records

Dataloft competitors and assessment

Company assessment

Direct peers

  • PriceHubble: Switzerland-based property analytics and valuation platform that acquired Dataloft; offers overlapping real estate decision-support, market analytics, and investment evaluation tools across European markets.
  • HouseCanary: US-based residential property analytics platform providing valuation and market forecasts; directly comparable property intelligence and decision-support model.
  • ATTOM Data Solutions: Property data and analytics provider offering valuation, market trends, and risk data to real estate professionals; directly comparable data-driven property intelligence model.
  • Reonomy: Commercial real estate data and intelligence platform serving brokers, lenders, and investors with property and market analytics; comparable commercial property intelligence offering.

Broad incumbents

  • CoStar Group: Largest commercial real estate data and analytics platform globally; competes in property market intelligence with deeper coverage, integrated workflows, and significantly larger resources.
  • RealPage: Large SaaS provider for the real estate industry with analytics, valuation, and market intelligence offerings serving property managers, investors, and lenders.
  • Cushman & Wakefield (Valuation & Advisory): Global commercial real estate services firm with substantial data, valuation, and market analytics capabilities serving institutional real estate investors and occupiers.

Regional players

  • Rightmove: UK's leading residential property portal with extensive market data and valuation tools; shares UK property market focus with Dataloft and serves overlapping buyers, sellers, and agents.
  • Zoopla: Major UK property platform offering valuation estimates, market insights, and agent tools; directly comparable UK-centric property intelligence offering.
  • Landmark Information Group: UK-focused property data, environmental risk, and market intelligence provider; comparable UK property data analytics footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

Dataloft social profiles

Digital presence

Dataloft financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Dataloft leadership team

Management profile

Number of profiles

Profiles4 records

Dataloft funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Dataloft M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dataloft

What does Dataloft do?

Dataloft provides a property market intelligence platform delivering data-driven insights for real estate valuation, market analysis, and investment evaluation. The offering supports professionals in the UK property market with analytics tools that enable accurate, evidence-based decisions on property and investments.

When was Dataloft founded?

Dataloft was founded in 2009. It employs 11 to 50 people.

Where is Dataloft based?

Dataloft is headquartered in Winchester, United Kingdom, in the Europe region.

Who are Dataloft's main competitors?

Direct peers on record are PriceHubble, HouseCanary, ATTOM Data Solutions and Reonomy. Broad incumbents are CoStar Group, RealPage and Cushman & Wakefield (Valuation & Advisory). Regional players are Rightmove, Zoopla and Landmark Information Group.

Does Dataloft have an API?

No public API is recorded for Dataloft.

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Live signals
The NegotiatorPriceHubble acquires Dataloft to speed up UK GrowthPriceHubble has acquired UK residential property intelligence company Dataloft for an undisclosed sum to accelerate its growth in the UK market. The acquisition allows PriceHubble to combine Dataloft's local expertise with its own technology and Europe-wide data resources, while Dataloft will continue operating as a separate legal entity.Estate Agent TodayPriceHubble acquires Dataloft to accelerate UK growthPriceHubble has acquired UK residential property market intelligence brand Dataloft, allowing the latter to continue operating as a separate legal entity while gaining access to PriceHubble's technology and data resources. This transaction marks PriceHubble's fifth acquisition and is intended to accelerate its growth in the UK, which it considers Europe's largest real estate and banking market.FfnewsGlobal Property Data and Technology Business PriceHubble Acquires Dataloft to Accelerate Its Growth in the UKPriceHubble has acquired Dataloft, a UK residential property market intelligence company, to accelerate its growth in the UK market. This transaction marks PriceHubble's fifth acquisition and allows Dataloft to leverage PriceHubble's technology and Europe-wide data resources while continuing to operate as a separate legal entity under current leadership.BdailyLondon based property market intelligence platform acquired by European proptechPriceHubble has acquired Dataloft, a London-based residential property market intelligence company, marking its fifth acquisition as part of its global growth strategy. Under the deal, Dataloft will continue to operate as a separate legal entity in the UK while gaining access to PriceHubble’s technology and Europe-wide data resources. This move aims to strengthen PriceHubble's position in the UK market by leveraging Dataloft's local expertise and customer relationships.