Wiener Stadtische

What Wiener Stadtische does

Wiener Städtische Versicherung AG is the largest individual operating company within Vienna Insurance Group (VIG), one of the leading insurance groups in Central and Eastern Europe. Founded in 1824 and headquartered at Schottenring 30 in Vienna, the company writes all major lines of insurance — life, health, accident, and property/casualty — for private customers, sole proprietors (EPUs), small and medium enterprises (KMU), large corporations, the agricultural sector, municipalities, and property managers. It holds approximately 18% of the Austrian insurance market and serves customers through a multi-channel distribution model spanning a national advisor network, the direct online platform wienerstaedtische.at, the bancassurance brand s Versicherung (recently merged in), and live chat/video consultation.\n\nThe company's product portfolio spans private health insurance (including the MEDplus and bestHEALTH families), life and pension products (combined, unit-linked, and state-subsidized), household and homeowners, motor and EV, travel, liability and legal expense, drone liability, plus corporate schemes including betriebliche Altersvorsorge and group health. Underlying technology includes the losleben digital customer platform (mobile app + web) for policy management, claims, and invoicing; the los.fahren self-serve vehicle insurance sub-brand; and third-party integrated services TeleDoc (digital doctor consultation) and PluzCare (medication delivery). Pricing is quote-based per risk profile with monthly or annual billing; sample entry pricing for pension products starts at €50/month.\n\nThe revenue model is subscription/recurring, built on collecting insurance premiums across all major lines via advisors, online channels, and bank partnerships. The company operates in Austria as its core market with a branch presence in Slovenia and benefits from group-level international reach through VIG (including a ~25% Moldovan market share post-Moldasig acquisition). Wiener Städtische is governed by a Managing Board led by CEO Dr. Ralph Müller and is subject to GDPR, ISO 27001-certified hosting via twinformatics GmbH, and WACA Bronze web accessibility certification.

Name

Wiener Stadtische

Legal name

WIENER STÄDTISCHE Versicherung AG Vienna Insurance Group

Website

https://wienerstaedtische.at

Company type

Public

Founded year

1824

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Wiener Städtische Versicherung is Austria's largest individual insurer and the lead entity within Vienna Insurance Group, offering life, health, and property/casualty products to private customers, SMEs, corporates, and municipalities across Austria with a Slovenia branch presence.

Ownership category

akta.pro rank

Product category

Insurance

NAICS

Direct Life, Health, and Medical Insurance Carriers (52411)

SIC

Life Insurance (6311), Fire, Marine & Casualty Insurance (6331), Accident & Health Insurance (6321)

akta.pro primary industry

Travel & Accident (Non-Life) Insurance (FSAJAMAN)

akta.pro secondary industries

Disease-Specific & Condition-Specific Critical Illness (e.g., Cancer, Heart/Stroke) (FSAIAKAH), Specified Disease Hospital Indemnity (e.g., Cancer Hospital Indemnity) (FSAIAKAI), International/Expat Critical Illness & Hospital Indemnity (FSAIAKAJ)

Keywords

• Insurance products
• Health insurance
• Life insurance
• Property casualty insurance
• Pension planning

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. Insurance Premiums: Primary revenue from collecting insurance premiums across life, health, property, casualty, and accident insurance lines. Premiums are collected through multiple channels including advisors, online, and bank partnerships.
2. Bancassurance: Revenue through s Versicherung brand distributed via banking partners.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Wiener Städtische Versicherung is an Austrian insurance company offering comprehensive insurance coverage across all major lines—life and health, property and casualty, accident, liability, legal protection, vehicle, travel, and pension—serving both private individuals (Privatkunden) and business customers including sole proprietors (EPU), SMEs (KMU), large enterprises, municipalities, agriculture, and property management. The company distributes through financial advisors, online sales channels, the losleben digital customer platform, and bancassurance partnerships under the s Versicherung brand, with integrated digital health services including TeleDoc consultations and PluzCare medication delivery.

Product overview

Wiener Städtische Versicherung AG Vienna Insurance Group is Austria's largest insurance company with approximately 18% market share, operating as the largest individual company within the Vienna Insurance Group conglomerate. The company offers a comprehensive portfolio of insurance products organized across multiple lines: private health insurance (including MEDplus and bestHEALTH product families), life and pension insurance (combined, unit-linked, and state-subsidided pension products), property and casualty insurance (household, homeowners, vehicle, travel), liability and legal protection, and accident coverage. For business customers, it provides specialized insurance solutions for sole proprietors (EPU), small and medium enterprises (KMU), large corporations, agriculture, municipalities, and property management. The company operates the s Versicherung sub-brand for bank distribution channels. Its digital offerings include the losleben customer platform with mobile application for policy management and claims, integrated telehealth services (TeleDoc, PluzCare), and online sales platforms such as los.fahren for vehicle insurance. The company maintains branch operations in Slovenia as a secondary market.

Differentiator

Problem solved

Functional benefit

Brands

• losleben: Customer platform enabling policy management, claims reporting, and invoice submission via web or mobile app.
• losleben.stories

Products and services

• Private Krankenversicherung
• MEDplus Produktlinie
• bestHEALTH
• Kombinierte Lebensversicherung
• Fondsgebundene Lebensversicherung
• Geförderte Pensionsvorsorge
• Zukunftsplaner
• Unfallversicherung
• Berufsunfähigkeits-Versicherung
• Pflegeversicherung
• Risiko-Ablebensversicherung
• Haushaltsversicherung
• Eigenheimversicherung
• Autoversicherung (incl. los.fahren)
• Elektroauto-Versicherung
• Reiseversicherung
• Haftpflichtversicherung
• Rechtsschutzversicherung
• Betriebsversicherung EPU
• Betriebsversicherung KMU
• Betriebsversicherung Unternehmen
• Landwirtschaftliche Betriebsversicherung
• Gemeinde-Versicherung
• Wohnhaus-Versicherung
• Betriebliche Altersvorsorge
• Betriebliche Krankenversicherung
• losleben Customer Platform
• TeleDoc Digital Doctor Consultation
• PluzCare Medication Delivery Service

Segments8 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Vienna Insurance GroupcoreStrategic or Co-development Partner · 25 June 2026Vienna Insurance Group is the parent company and majority shareholder of Wiener Städtische. Wiener Städtische operates as the largest individual company within the Vienna Insurance Group, conducting property/casualty, life, and health insurance business in Austria. The Group has been present in Moldova for 12 years and recently acquired market leader Moldasig.
• MoldasigcoreStrategic or Co-development PartnerMarket leader acquired by Vienna Insurance Group in Moldova. Vienna Insurance Group holds approximately 25% market share in Moldova following this acquisition. This partnership strengthens Vienna Insurance Group's position in the Moldovan insurance market.
• FCB NEUWIEN Werbeagentur GmbHminorGTM or Marketing PartnerAdvertising agency responsible for website design, located at Stolberggasse 26, 1050 Wien.
• EGGER & LERCH Corporate MediaminorGTM or Marketing PartnerPlatform design for losleben.stories, provided by velcom GmbH, Vordere Zollamtsstraße 13, 1030 Wien.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@WienerSt%C3%A4dtischeVersicherung
• Facebookfacebook.com/wienerstaedtische
• LinkedInlinkedin.com/company/wiener-st-dtische-versicherung-ag---vienna-insurance-group
• Instagraminstagram.com/wienerstaedtische
• TikToktiktok.com/@wiener.staedtische
• Xx.com/wrstaedtische

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wiener Stadtische