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UCSC Center for Agroecology

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uuid000cmdy

Namestring
UCSC Center for Agroecology
Legal namestring
Center for Agroecology (UC Santa Cruz)
Company typeenum
Private
Founded yearint
1967
Descriptiontext

The UCSC Center for Agroecology is an interdisciplinary research, education, and public-service unit of the University of California, Santa Cruz, founded in 1967 and located in Santa Cruz, California. It operates the historic UCSC Farm and Alan Chadwick Garden as working demonstration sites and, through a partnership with The Conservation Fund, has access to more than 400 acres of additional farmland for research and teaching. The Center's mission is to advance sustainable agriculture and food systems through hands-on training, applied research, and community engagement.

Its core offerings include a six-month Apprenticeship in Ecological Horticulture (with more than 1,500 alumni), short courses, internships, public events, and educational publications, videos, and digital resources such as the Grow, Raise, Eat, and Well (GREW) curriculum. Research programs span organic farming systems, steam and anaerobic soil disinfestation (ASD), soil health, agroecology education, and applied technology including autonomous electric tractors. The Center reached an estimated 3.4 million learners cumulatively and produces roughly 32,300 pounds of produce annually for sale and donation.

The Center is a nonprofit unit embedded in a public university; it does not disclose revenue. Funding is a multi-stream mix of federal and state grants (USDA, CDFA, CITRIS), philanthropic donations, Conservation Fund support, program fees from paid apprenticeships and short courses, and on-farm produce sales. In 2022 it received UC Agricultural Experiment Station designation, formalizing its standing in California's agricultural research system, and in 2025 it was selected to lead the USDA Southwest Regional Food Business Center, extending its geographic and programmatic scope.

Short descriptiontext

The UCSC Center for Agroecology is a University of California, Santa Cruz research and education unit that trains farmers, conducts sustainable agriculture research, and runs a six-month apprenticeship program serving students, aspiring farmers, and the broader community.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSanta Cruz, United States
HQ citystring
Santa Cruz
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
sustainable agriculture education, agroecology research, organic farming training, farmer apprenticeship program, food systems extension
Industry4 codes
1EDAOAOAO
CodeEDAOAOAOPrimaryYes
2AFACABAA
CodeAFACABAAPrimaryNo
3AFACABAL
CodeAFACABALPrimaryNo
4EDAOAOAN
CodeEDAOAOANPrimaryNo
NAICS code3 codes
  • 115112
  • 1112
  • 111219
SIC code3 codes
  • 700
  • 100
  • 8731
Product category
Agricultural Education and Research
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model4 records
1Donations and Gifts
TypeSubscription Recurring
Description

The Center receives charitable contributions from individuals, foundations, and organizations through its Friends of the Farm membership program with tiered pricing from $20 to $1,000.

2Grants and Federal Funding
TypeSubscription Recurring
Description

Research grants from organizations including USDA, CITRIS, and other federal and state agencies fund specific programs and initiatives.

3Program Fees
TypeOne Time License
Description

Fees from educational programs including the Farm & Garden Apprenticeship in Sustainable Agriculture and other training offerings.

4Farm and Garden Product Sales
TypeTransaction Fee
Description

Revenue from produce stands, plant sales, U-pick operations, and direct-to-consumer sales of agricultural products grown at the UCSC Farm.

Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels6 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales
Pricing details6 tiers
1Student/Limited Income Membership
ModelSubscriptionBilling cadenceAnnual
Notes

$20 per year - designed for students and those with limited income to support the Center's mission

2Individual Membership
ModelSubscriptionBilling cadenceAnnual
Notes

$30 per year - standard individual membership supporting agroecological education and research

3Family Membership
ModelSubscriptionBilling cadenceAnnual
Notes

$50 per year - membership for families to engage with sustainable agriculture education

4Seed Starter Membership
ModelSubscriptionBilling cadenceAnnual
Notes

$100 per year - enhanced support tier for individuals passionate about seed saving and preservation

5Cover Cropper Membership
ModelSubscriptionBilling cadenceAnnual
Notes

$350 per year - premium membership for major supporters of cover crop and soil health initiatives

6Lifetime Membership
ModelSubscriptionBilling cadenceMulti-year contract
Notes

$1,000 one-time payment - lifetime membership for lifetime supporters of the Center's mission

GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

The UCSC Center for Agroecology provides experiential education, participatory research, and public service programs in sustainable agriculture and food systems, anchored by the certified-organic UCSC Farm and Alan Chadwick Garden. It sells fee-based training (Apprenticeship in Ecological Horticulture, short courses, public workshops, university Field Quarter, student internships), distributes fresh organic produce through farm stands, U-pick, plant sales, and Produce Pop-Ups, and operates a tiered Friends of the Farm membership and donation program.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • 32,300+ pounds of fresh organic produce distributed annually to the campus and local community
+2 more records
Product overview1 text field

The UCSC Center for Agroecology offers a comprehensive suite of educational programs, research initiatives, and community resources focused on advancing agroecology and sustainable food systems. The core offerings include the Apprenticeship Program for farmer training, short courses and public workshops, university-level agroecology courses with hands-on components, student internships, and educational publications and videos. The center also manages the 30-acre UCSC Farm and 3-acre Alan Chadwick Garden as living laboratories. Research programs focus on organic farming practices, soil health, climate resilience, and food systems innovation, with funded programs including the NextGen Program, GREW evaluation resources, and various USDA and CDFA research grants. Student support includes fellowships, scholarships, and career coaching through the NextGen Program.

Product and service6 records
1Apprenticeship in Ecological Horticulture
CategoryFarmer Training
2Short Courses and Public Workshops
CategoryCommunity Education
3Agroecology Courses and Field Quarter
CategoryUniversity Education
4Student Internships
CategoryUniversity Education
5Farm and Garden Produce Sales
CategoryAgricultural Product Sales
6Friends of the Farm & Garden Membership
CategoryMembership
Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2021-01-01
Description

The Conservation Fund partnered with the Center to acquire over 400 acres of land, enabling significant expansion of the UCSC Farm and agricultural research facilities. This land acquisition was critical to securing the long-term home for the Center's programs.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

The Center is an organized research unit of UC Santa Cruz, embedded within the university structure. This provides institutional support, academic integration, student access, and administrative infrastructure essential to operations.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Collaborates with the Center on the Agroecology Field Quarter program, providing academic exchange and joint educational opportunities for students across the UC system.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Collaborates with the Center on the Agroecology Field Quarter program, enabling cross-campus student participation in immersive agroecological education.

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Sister University of California program that conducts research, extension, and education in sustainable agriculture and food systems; directly comparable mission and structure to the UCSC Center for Agroecology.

2UC Berkeley Berkeley Food Institute
TypeDirect peer
Description

UC Berkeley's interdisciplinary food systems research and education initiative; partners with UCSC on the Agroecology Field Quarter and serves a parallel university-anchored agroecology audience.

TypeDirect peer
Description

Long-standing nonprofit research and education center focused on organic agriculture; similar combination of farm-based research, farmer training, and public outreach as the UCSC Center for Agroecology.

TypeDirect peer
Description

Working farm and education center that trains farmers, hosts research, and runs public programming on sustainable agriculture; comparable farm-anchored education and outreach model.

TypeDirect peer
Description

University-based program that supports beginning farmers through training, research, and resources; comparable mission of new-farmer education integrated with applied agricultural research.

TypeBroad incumbent
Description

USDA-funded national program advancing sustainable agriculture through grants, education, and outreach; a much larger national counterpart that frequently funds UCSC and similar centers.

TypeBroad incumbent
Description

National nonprofit delivering sustainable agriculture and energy research and education; broader portfolio but overlapping farmer-training and agroecology programming.

TypeEmerging player
Description

California-based nonprofit advancing organic and sustainable agriculture through education, conferences, and farmer networks; strong overlap with the Center's educational mission in the same region.

TypeRegional player
Description

California-focused nonprofit supporting family farms and sustainable agriculture through policy, education, and on-the-ground programs; regional peer with similar constituency.

TypeEmerging player
Description

Small nonprofit promoting farming systems that support biodiversity and ecological health; comparable agroecology mission and California footprint but narrower scope.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles22 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

UCSC Center for Agroecology

Agricultural Education and Researchagroecology.ucsc.edu

The UCSC Center for Agroecology is a University of California, Santa Cruz research and education unit that trains farmers, conducts sustainable agriculture research, and runs a six-month apprenticeship program serving students, aspiring farmers, and the broader community.

What UCSC Center for Agroecology does

The UCSC Center for Agroecology is an interdisciplinary research, education, and public-service unit of the University of California, Santa Cruz, founded in 1967 and located in Santa Cruz, California. It operates the historic UCSC Farm and Alan Chadwick Garden as working demonstration sites and, through a partnership with The Conservation Fund, has access to more than 400 acres of additional farmland for research and teaching. The Center's mission is to advance sustainable agriculture and food systems through hands-on training, applied research, and community engagement.

Its core offerings include a six-month Apprenticeship in Ecological Horticulture (with more than 1,500 alumni), short courses, internships, public events, and educational publications, videos, and digital resources such as the Grow, Raise, Eat, and Well (GREW) curriculum. Research programs span organic farming systems, steam and anaerobic soil disinfestation (ASD), soil health, agroecology education, and applied technology including autonomous electric tractors. The Center reached an estimated 3.4 million learners cumulatively and produces roughly 32,300 pounds of produce annually for sale and donation.

The Center is a nonprofit unit embedded in a public university; it does not disclose revenue. Funding is a multi-stream mix of federal and state grants (USDA, CDFA, CITRIS), philanthropic donations, Conservation Fund support, program fees from paid apprenticeships and short courses, and on-farm produce sales. In 2022 it received UC Agricultural Experiment Station designation, formalizing its standing in California's agricultural research system, and in 2025 it was selected to lead the USDA Southwest Regional Food Business Center, extending its geographic and programmatic scope.

UCSC Center for Agroecology firmographics

Firmographics
Name
UCSC Center for Agroecology
Legal name
Center for Agroecology (UC Santa Cruz)
Website
https://agroecology.ucsc.edu
Company type
Private
Founded year
1967
Operating status
Operating
Headcount range
11–50 employees
Short description
The UCSC Center for Agroecology is a University of California, Santa Cruz research and education unit that trains farmers, conducts sustainable agriculture research, and runs a six-month apprenticeship program serving students, aspiring farmers, and the broader community.
Ownership category
akta.pro rank

Where UCSC Center for Agroecology is headquartered

Location

Headquarters

HQ city
Santa Cruz
HQ country
United States
HQ region
North America

Offices1 record

Markets served

UCSC Center for Agroecology business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

  1. Donations and Gifts: The Center receives charitable contributions from individuals, foundations, and organizations through its Friends of the Farm membership program with tiered pricing from $20 to $1,000.
  2. Grants and Federal Funding: Research grants from organizations including USDA, CITRIS, and other federal and state agencies fund specific programs and initiatives.
  3. Program Fees: Fees from educational programs including the Farm & Garden Apprenticeship in Sustainable Agriculture and other training offerings.
  4. Farm and Garden Product Sales: Revenue from produce stands, plant sales, U-pick operations, and direct-to-consumer sales of agricultural products grown at the UCSC Farm.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualStudent/Limited Income Membership
SubscriptionAnnualIndividual Membership
SubscriptionAnnualFamily Membership
SubscriptionAnnualSeed Starter Membership
SubscriptionAnnualCover Cropper Membership
SubscriptionMulti-year contractLifetime Membership

Go-to-market motion2 records

Distribution channels6 records

Marketing channels4 records

UCSC Center for Agroecology product offering

Product offering

Core offering

The UCSC Center for Agroecology provides experiential education, participatory research, and public service programs in sustainable agriculture and food systems, anchored by the certified-organic UCSC Farm and Alan Chadwick Garden. It sells fee-based training (Apprenticeship in Ecological Horticulture, short courses, public workshops, university Field Quarter, student internships), distributes fresh organic produce through farm stands, U-pick, plant sales, and Produce Pop-Ups, and operates a tiered Friends of the Farm membership and donation program.

Product overview

The UCSC Center for Agroecology offers a comprehensive suite of educational programs, research initiatives, and community resources focused on advancing agroecology and sustainable food systems. The core offerings include the Apprenticeship Program for farmer training, short courses and public workshops, university-level agroecology courses with hands-on components, student internships, and educational publications and videos. The center also manages the 30-acre UCSC Farm and 3-acre Alan Chadwick Garden as living laboratories. Research programs focus on organic farming practices, soil health, climate resilience, and food systems innovation, with funded programs including the NextGen Program, GREW evaluation resources, and various USDA and CDFA research grants. Student support includes fellowships, scholarships, and career coaching through the NextGen Program.

Differentiator

Problem solved

Functional benefit

Products and services

  • Apprenticeship in Ecological Horticulture
  • Short Courses and Public Workshops
  • Agroecology Courses and Field Quarter
  • Student Internships
  • Farm and Garden Produce Sales
  • Friends of the Farm & Garden Membership

Quantifiable outcome

  • 32,300+ pounds of fresh organic produce distributed annually to the campus and local community
  • +2 more outcomes

Companies that use UCSC Center for Agroecology

Customer profile

Named customers3 records

Segments4 records

Ideal customer profiles5 records

UCSC Center for Agroecology technology and API

Technology

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

UCSC Center for Agroecology partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered flagship, core and minor.

  • The Conservation FundflagshipStrategic or Co-development Partner · 1 January 2021The Conservation Fund partnered with the Center to acquire over 400 acres of land, enabling significant expansion of the UCSC Farm and agricultural research facilities. This land acquisition was critical to securing the long-term home for the Center's programs.
  • UC Santa CruzcoreStrategic or Co-development PartnerThe Center is an organized research unit of UC Santa Cruz, embedded within the university structure. This provides institutional support, academic integration, student access, and administrative infrastructure essential to operations.
  • UC DavisminorStrategic or Co-development PartnerCollaborates with the Center on the Agroecology Field Quarter program, providing academic exchange and joint educational opportunities for students across the UC system.
  • UC BerkeleyminorStrategic or Co-development PartnerCollaborates with the Center on the Agroecology Field Quarter program, enabling cross-campus student participation in immersive agroecological education.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

UCSC Center for Agroecology competitors and assessment

Company assessment

Direct peers

  • UC Davis Sustainable Agriculture Research and Education Program (SAREP): Sister University of California program that conducts research, extension, and education in sustainable agriculture and food systems; directly comparable mission and structure to the UCSC Center for Agroecology.
  • UC Berkeley Berkeley Food Institute: UC Berkeley's interdisciplinary food systems research and education initiative; partners with UCSC on the Agroecology Field Quarter and serves a parallel university-anchored agroecology audience.
  • Rodale Institute: Long-standing nonprofit research and education center focused on organic agriculture; similar combination of farm-based research, farmer training, and public outreach as the UCSC Center for Agroecology.
  • Stone Barns Center for Food & Agriculture: Working farm and education center that trains farmers, hosts research, and runs public programming on sustainable agriculture; comparable farm-anchored education and outreach model.
  • Cornell Small Farms Program: University-based program that supports beginning farmers through training, research, and resources; comparable mission of new-farmer education integrated with applied agricultural research.

Broad incumbents

Emerging players

  • Ecological Farming Association (EcoFarm): California-based nonprofit advancing organic and sustainable agriculture through education, conferences, and farmer networks; strong overlap with the Center's educational mission in the same region.
  • Wild Farm Alliance: Small nonprofit promoting farming systems that support biodiversity and ecological health; comparable agroecology mission and California footprint but narrower scope.

Regional players

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

UCSC Center for Agroecology social profiles

Digital presence

UCSC Center for Agroecology compliance and trust

Trust signal

Compliance1 record

UCSC Center for Agroecology financial estimates

Financial estimate

Revenue estimate

Valuation estimate

UCSC Center for Agroecology leadership team

Management profile

Number of profiles

Profiles22 records

UCSC Center for Agroecology funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

UCSC Center for Agroecology M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UCSC Center for Agroecology

What does UCSC Center for Agroecology do?

The UCSC Center for Agroecology provides experiential education, participatory research, and public service programs in sustainable agriculture and food systems, anchored by the certified-organic UCSC Farm and Alan Chadwick Garden. It sells fee-based training (Apprenticeship in Ecological Horticulture, short courses, public workshops, university Field Quarter, student internships), distributes fresh organic produce through farm stands, U-pick, plant sales, and Produce Pop-Ups, and operates a tiered Friends of the Farm membership and donation program.

Is UCSC Center for Agroecology a public or private company?

UCSC Center for Agroecology is a private company. It is classified as state government owned and is currently operating.

When was UCSC Center for Agroecology founded?

UCSC Center for Agroecology was founded in 1967. It employs 11 to 50 people.

Where is UCSC Center for Agroecology based?

UCSC Center for Agroecology is headquartered in Santa Cruz, United States, in the North America region.

How does UCSC Center for Agroecology make money?

Four revenue lines are on record. Donations and Gifts are the primary driver. The others are grants and Federal Funding, program Fees and farm and Garden Product Sales.

Who are UCSC Center for Agroecology's main competitors?

Direct peers on record are UC Davis Sustainable Agriculture Research and Education Program (SAREP), UC Berkeley Berkeley Food Institute, Rodale Institute, Stone Barns Center for Food & Agriculture and Cornell Small Farms Program. Broad incumbents are Sustainable Agriculture Research and Education (SARE) and National Center for Appropriate Technology (NCAT). Emerging players are Ecological Farming Association (EcoFarm) and Wild Farm Alliance. Community Alliance with Family Farmers (CAFF) is listed as a regional player.

Does UCSC Center for Agroecology have an API?

No public API is recorded for UCSC Center for Agroecology.

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