Analytikus

What Analytikus does

Analytikus is a private higher-education technology company that sells "The Augmented University Platform," an integrated three-layer AI system for universities. The WHALE layer ingests and standardizes data from institutional systems (SIS, LMS, CRM, ERP, academic tools); the SEAL layer applies statistical models, machine learning, and predictive analytics to produce risk, yield, engagement, and employability forecasts; and the ORCA layer deploys specialized operational AI agents that prioritize actions, recommend next-best interventions, and orchestrate cross-team workflows. The platform is delivered as four product modules — Augmented Enrollment, Augmented Retention, Augmented Learning, and Augmented Employability — covering the full student lifecycle from admissions through career outcomes. Analytikus' revenue model is enterprise SaaS subscriptions plus implementation and managed services, sold via direct field sales and a Microsoft co-sell motion; deal flow is quote-based with annual billing and no public pricing tiers. The company, founded in 2017 by Miguel Molina-Cosculluela and Armando Alvarez Govela, is headquartered in Miami with operational hubs in Madrid and Mexico City, and serves 25+ named universities across Latin America, North America, and Europe — including UPN Peru (97,000+ students), Aliat Universidades (~50,000 students across Mexico's largest network), Universidad Tecmilenio (29 campuses), Qatar University, and Universidad de Murcia. Compliance posture covers GDPR, CCPA, and Mexico's LFPDPPP/LGPD, and operational alliances include a certified Microsoft AI/data partnership and a flagship implementation alliance with Talentus Global (announced June 2026).

Name

Analytikus

Legal name

Analytikus LLC

Website

https://analytikus.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Analytikus provides an AI-powered "Augmented University" platform that unifies institutional data and deploys predictive analytics and operational AI agents to optimize enrollment, retention, learning, and employability outcomes for universities worldwide.

Ownership category

akta.pro rank

Product category

Higher Education Analytics Software

NAICS

Educational Support Services (61171), Educational Support Services (611710), Other Computer Related Services (541519)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Early Warning & Risk Prediction (Dropout/Failure Alerts, Intervention Targeting) (EDAFAFAE)

akta.pro secondary industries

Learning Data Infrastructure & Interoperability (LRS, xAPI/LTI/OneRoster, Data Pipelines) (EDAFAFAJ), Curriculum & Instruction Effectiveness Analytics (Content Efficacy, A/B Testing) (EDAFAFAH), Model Development & Training Platforms (AutoML, Notebooks, Feature Stores) (HDAEANAB)

Keywords

• Higher education analytics
• Student retention platform
• Enrollment intelligence software
• Learning analytics SaaS
• Student success platform

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Platform Subscription: Annual or multi-year subscription model for access to the Augmented University platform and its four product modules (Augmented Enrollment, Retention, Learning, Employability). The platform operates as a cloud-based SaaS solution with enterprise licensing agreements with universities.
2. Professional Services: Implementation, training, and consulting services to deploy the platform at institutional clients. Mentioned as part of partnerships with implementation partners like Talentus Global.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Analytikus builds and sells "The Augmented University Platform," a SaaS analytics and AI solution for higher education institutions. The platform integrates institutional data from SIS, LMS, CRM, and ERP systems (WHALE layer), applies predictive analytics and machine learning (SEAL layer), and orchestrates operational AI agents that recommend and automate interventions (ORCA layer). It is delivered through four product modules covering enrollment, retention, learning, and employability across the student lifecycle.

Product overview

Analytikus offers The Augmented University Platform — a unified three-layer AI platform (WHALE, SEAL, ORCA) that delivers four integrated product modules addressing the complete student lifecycle: Augmented Enrollment (admissions intelligence), Augmented Retention (student success), Augmented Learning (academic intelligence), and Augmented Employability (career and lifelong learning). All products share the same WHALE data foundation, SEAL analytics layer, and ORCA action layer, enabling coordinated institutional operations rather than isolated dashboards.

Differentiator

Problem solved

Functional benefit

Products and services

• Augmented Enrollment Admissions intelligence platform providing lead scoring, conversion prediction, yield prediction, scholarship optimization, enrollment forecasting, campaign optimization, funnel friction detection, and contact strategy optimization for university enrollment teams.
• Augmented Retention Student success platform enabling dropout risk prediction, academic disengagement detection, financial risk identification, intervention effectiveness measurement, re-enrollment prediction, early alert coordination, cohort retention forecasting, and support service optimization for universities.
• Augmented Learning Academic intelligence platform providing DFW prediction, learning engagement intelligence, academic performance analytics, instructional effectiveness measurement, learning path optimization, assessment intelligence, content effectiveness analysis, and intervention coordination for academic teams.
• Augmented Employability Lifelong education platform connecting graduate talent with market opportunities through skills profile mapping, employability prediction, skills gap detection, job market intelligence, employer matching, program impact measurement, alumni engagement, and curriculum alignment.
• The Augmented University Platform Unified three-layer AI SaaS platform that integrates institutional data via WHALE, applies predictive analytics via SEAL, and orchestrates operational actions via ORCA, serving as the integrated foundation for the four product modules covering enrollment, retention, learning, and employability.

Quantifiable outcome

• Reduced dropout rate from 34.3% to 28.9% at Universidad Latina
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability6 records

Feature7 records

Partnerships

Five partnerships are on record, tiered flagship, minor, core and strategic.

• Talentus GlobalflagshipImplementation/ SI/ Consulting Partner · 9 June 2026Strategic partnership combining Talentus Global's integration, implementation, and managed services with Analytikus' AI-native platform to help higher education institutions across Latin America, Canada, the UK, Ireland, and Puerto Rico accelerate their transition toward augmented operations.
• Microsoft Sweden / ITCFminorGTM or Marketing Partner · 1 April 2026Microsoft hosted Sweden's University CIO Network for strategic dialogue on AI, cybersecurity, and digital sovereignty, with Analytikus participating in discussions on AI in higher education.
• Fundación AliatcoreGTM or Marketing Partner · 2 February 2026Launched the INNOVA+SOCIAL Competition inspiring Mexican university students to develop innovative solutions to social challenges, supporting youth social innovation through education technology.
• Frequency FoundrystrategicStrategic or Co-development Partner · 22 June 2023Strategic partnership combining greymatter's student engagement platform with Analytikus' AI capabilities to transform higher education outcomes through integrated student engagement and analytics solutions.
• MicrosoftcoreTechnology or IntegrationAnalytikus is a certified Microsoft AI and data partner, leveraging the latest in AI and cloud technology. The partnership enables universities to deploy solutions on Microsoft Azure, utilizing services like Azure Data Factory, Azure ML, and Power BI for predictive analytics and dropout prevention.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Instructure (Canvas): Instructure's Canvas LMS dominates higher-ed learning management and is extending into analytics and student-success adjacencies, putting it in direct competition with Analytikus' Augmented Learning module and underlying LMS data layer.
• Salesforce Education Cloud: Salesforce Education Cloud offers recruitment, advising, and student-success CRM for higher education, overlapping directly with Analytikus' Augmented Enrollment and Retention modules and bringing the CRM/data foundation that ORCA-style actions integrate with.
• Anthology (formerly Blackboard): Anthology combines Blackboard LMS with a broad higher-ed product suite including retention, enrollment, and student-success tools. As an incumbent it competes for the same institutional budget lines Analytikus targets.
• D2L (Brightspace): D2L provides Brightspace LMS plus learning analytics and competency-based offerings used by universities worldwide, overlapping with Analytikus' academic-intelligence and learning-engagement positioning.
• Ellucian: Ellucian is the dominant Student Information System (SIS) vendor in higher education (Banner, Colleague, PowerCampus), now embedding analytics and AI capabilities. As a system-of-record incumbent, it competes with WHALE on data unification and increasingly on analytics at the institutional level.
• EAB (formerly EAB Starfish): EAB is a broad higher-education advisory and technology incumbent that owns Starfish (student success/retention) and Civitas (predictive analytics), placing it squarely across Analytikus' core retention and enrollment modules. Larger portfolio and existing university footprint make it the principal incumbent competitor.

Direct peers

• Civitas Learning: Civitas Learning is the most direct comparable in higher-education predictive analytics for student success, retention, and enrollment — historically the closest rival in the predictive student-success category before being acquired by EAB. Operates a directly overlapping product set targeting university enrollment and student-success leaders.
• Starfish by Hobsons: Starfish is one of the most widely deployed student-success/early-alert platforms in higher education, directly comparable to Analytikus' Augmented Retention module on dropout risk identification and intervention coordination.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/analytikus1

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Analytikus