GoProcure

What GoProcure does

GoProcure is a privately held B2B e-commerce procurement software company founded in 2015 and headquartered in the Atlanta metro area (Johns Creek and Duluth, GA). It develops a tail spend management platform that gives enterprise buyers a single marketplace surface to procure products and services while enforcing purchasing policies, automating pre-approvals, generating single-use virtual cards for B2B payments, and surfacing spend analytics. The platform combines a proprietary technology stack—AI/ML for fraud detection, predictive buying opportunities, product recommendations, and process automation—with a catalog of over 1 billion product SKUs and an RFP engine for services, and is differentiated by a URL copy-paste feature that captures purchases made at any internet supplier without requiring traditional punchout integration.

The underlying technology integrates with ERP/accounting systems, banking partners (Wells Fargo, BBVA, Bank of America), suppliers (Staples), logistics providers, and service providers, and is wrapped with human procurement consulting services. The platform supports additional use cases including supplier diversity management, IT/telecom expense management (the Mobile Management Program), strategic sourcing, RFQs, and procurement staffing. Underlying AI/ML capabilities are positioned as feature-level differentiators rather than as a core research-driven moat, and there is no published evidence of proprietary models, patents, or specialist AI hires.

GoProcure's business model combines SaaS platform subscription fees with transaction-based fees tied to purchasing volume, supplemented by professional services revenue from procurement consulting, sourcing, staffing, and diversity program engagements. It sells primarily through direct enterprise field sales targeting Fortune 500 CPOs and CFOs via a consultation/demo-driven motion, with multi-year enterprise contracts and quote-based pricing; no public pricing tiers exist. GoProcure is a certified Minority Business Enterprise (MBE), and supplier diversity is both a stated mission and a commercial wedge into Fortune 500 buyers with diversity spend mandates. The company has 251–500 employees, has not disclosed institutional funding or acquisition activity, and operates exclusively in the United States.

Name

GoProcure

Legal name

GoProcure

Website

https://goprocure.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

251–500 employees

Short description

GoProcure is a private B2B e-commerce procurement platform that helps Fortune 500 enterprises manage tail spend through AI-powered analytics, policy enforcement, virtual card payments, and consulting services across 1 billion+ product SKUs.

Ownership category

akta.pro rank

NAICS

Software Publishers (513210), Computer Systems Design Services (541512)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Procurement, Vendor Management & Purchase-to-Pay (P2P) (FSAGAJAK)

akta.pro secondary industries

Purchase-to-Pay (P2P) Operations (BPAAAJAA), Office Supplies, IT & Workplace Procurement Marketplaces (CRAFAHAF), Spend Analytics & Reporting Support (BPAAAJAJ)

Keywords

• B2B procurement software
• Tail spend management
• E-procurement platform
• Spend analytics software
• Supplier diversity management

Headquarters

HQ city

Duluth

HQ country

United States

HQ region

North America

Offices2 records

Markets served

Revenue model

1. Software Platform Subscription / Transaction Fees: GoProcure operates as a SaaS procurement platform that charges organizations for access to its tail spend management technology. Revenue is generated through a combination of platform subscription fees and transaction-based fees tied to purchasing volume processed through the platform. The company also offers procurement consulting services as an additional revenue stream.
2. Procurement Consulting Services: GoProcure generates revenue by pairing its software platform with expert procurement consultants who provide tail spend solutions including baseline assessment, spend analysis, spend solution roadmap, spend rationalization, and data-driven policy making.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

GoProcure operates a B2B e-commerce procurement platform that manages tail spend end-to-end, providing enterprise buyers real-time access to over 1 billion product SKUs with automated approvals, policy enforcement, and AI/ML-powered spend analytics. The platform combines software with expert procurement consultants offering services in cost savings, strategic sourcing, diversity spend management, and procurement staffing. It integrates with ERP systems, financial institutions (Wells Fargo, BBVA, Bank of America), and suppliers to deliver a connected purchasing ecosystem.

Product overview

GoProcure is an all-in-one tail spend solution that provides a unified B2B e-commerce platform combined with professional services. The core Tail Spend Management Platform enables any business user to purchase products or services while adhering to Finance and Procurement standards, offering real-time access to over 1 billion competitively priced product SKUs and an RFP engine for services. The E-Commerce Marketplace and Cost Savings Calculator are key platform features, while the Cost Savings Program, Strategic Sourcing, Procurement Consulting, Diversity Spend Management, Procurement Staffing, Buyers Desk, and Mobile Management Program are complementary professional services that support the platform. Using AI and machine learning, the platform turns disorganized purchasing activity into business insights. The ecosystem connects financial institutions, merchants, suppliers, logistics, and service providers to deliver a frictionless buying experience.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 10-15% cost savings delivered to clients on average
• +4 more outcomes

Named customers4 records

Segments3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature7 records

Partnerships

Six partnerships are on record, tiered core and supporting.

• Wells FargocoreTechnology or IntegrationGoProcure integrates with Wells Fargo as a banking partner within its ecosystem, enabling seamless payment processing and financial services for enterprise procurement transactions on the platform.
• BBVAcoreTechnology or IntegrationGoProcure integrates with BBVA as a banking partner, enabling secure payment processing and financial services within the GoProcure procurement ecosystem.
• Bank of AmericacoreTechnology or IntegrationGoProcure integrates with Bank of America as a banking partner to provide seamless payment processing capabilities within its procurement platform.
• StaplescoreTechnology or IntegrationGoProcure has a seamless integration with Staples as an office products supplier partner, enabling enterprise customers to procure office supplies through the GoProcure platform.
• Metasys TechnologiescoreImplementation/ SI/ Consulting PartnerGoProcure's sister company Metasys Technologies (a minority business enterprise) provides a wide range of staffing and workforce management solutions, including executive searches, complementing GoProcure's procurement staffing services. The two companies cross-refer clients and share a mission of diversity and inclusion.
• Red Flag GroupsupportingImplementation/ SI/ Consulting PartnerGoProcure leverages the Red Flag Group for due diligence services, utilizing their analyst reports that provide risk ratings on suppliers by analyzing media articles, court records, and financial information to support supplier vetting.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Jaggaer: Jaggaer is an enterprise procurement and supplier management platform covering direct, indirect, and services spend. It is a direct competitor to GoProcure for large-enterprise procurement contracts with overlapping functional depth in sourcing and spend analytics.
• Basware: Basware is an AP automation and P2P network focused on invoice processing, electronic invoicing, and B2B payments. It competes for the same finance and procurement buyer at large enterprises with comparable spend analytics and payment capabilities.
• Zip: Zip is a B2B intake-to-procurement orchestration platform that automates purchase requests, approvals, and vendor selection across SaaS and tail spend. It targets the same Fortune 500 procurement and finance buyers as GoProcure with an overlapping product surface.
• Order.co: Order.co is a B2B procurement platform specializing in tail spend management, automating ordering and approval workflows for decentralized purchases. It directly competes with GoProcure in the same enterprise tail-spend niche with similar SaaS-plus-payments positioning.

Broad incumbents

• GEP: GEP combines procurement software (SMART by GEP) with managed procurement services for Fortune 500 buyers. The hybrid software-plus-services model closely mirrors GoProcure's pairing of SaaS platform with consulting expertise.
• SAP Ariba: SAP Ariba is the dominant P2P and procurement suite for large enterprises, offering sourcing, contract management, supplier risk, and invoicing. It competes broadly with GoProcure for Fortune 500 procurement wallet share, particularly as customers consolidate vendor stacks.
• Coupa Software: Coupa (now owned by Thoma Bravo) is a broad Business Spend Management platform covering procurement, invoicing, expense, and supplier management. It is a leading incumbent in the same overall spend management category GoProcure addresses at the enterprise tier.

Emerging players

• Brex: Brex combines corporate cards with an embedded spend management and bill-pay platform, increasingly competing for the same virtual-card-enabled tail-spend use case as GoProcure. Overlap is partial but intensifying as Brex moves up-market.
• Stampli: Stampli is an AP automation and invoice collaboration platform that has expanded into broader procurement and spend management. It represents an emerging competitor intersecting with GoProcure's payments-and-approvals territory.
• Procurify: Procurify is a cloud procurement and AP automation platform primarily serving mid-market companies without dedicated procurement departments — a segment GoProcure also targets. Overlapping value prop in spend visibility, approval workflows, and purchase order management.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks1 record

Key highlights7 records

Customer concentration

• Xx.com/go_procure
• Facebookfacebook.com/GoProcure
• LinkedInlinkedin.com/company/goprocure

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GoProcure