Sunrise Health

What Sunrise Health does

Sunrise Health System is a regional acute-care delivery network operating exclusively in the Las Vegas Valley of Nevada, wholly owned by HCA Healthcare, Inc. (NYSE: HCA), one of the largest publicly traded hospital operators in the United States. The network encompasses four hospitals (Sunrise Hospital & Medical Center, Sunrise Children's Hospital, MountainView Hospital, and Southern Hills Hospital & Medical Center), six freestanding emergency rooms, 19 urgent care centers, and five surgery centers, providing 24/7 emergency care plus specialty coverage in cardiology, oncology, orthopedics, neurology, pediatrics, burn care, NICU, and an 80-bed behavioral health unit. Sunrise Health serves a broad patient population including commercially insured, Medicare/Medicaid, and uninsured/self-pay patients, with financial assistance programs structured around Federal Poverty Level thresholds.

The primary digital product is the MyHealthONE patient portal, available via web and mobile applications (iOS and Android), which centralizes health record access, appointment scheduling, bill payment, pre-registration, and record-sharing functionality. Supporting digital tools include a Patient Payment Estimator providing cost transparency based on insurance and procedure type, and online bill payment with itemized charge visibility. Distribution is direct-to-consumer through physical facility visits, supplemented by the Consult-A-Nurse phone line and internal physician referral network. Marketing channels span organic social (Facebook, X/Twitter, YouTube), email newsletters, a healthy living blog, SEO, and patient portal-driven retention.

Revenue is generated through patient care services, ancillary services (rehabilitation, imaging, laboratory), contracted payer relationships (Aetna, Anthem, Cigna, Humana, United Healthcare, Molina Healthcare, plus Medicare, Medicaid, and Workers Compensation), and facility/resource fees. Pricing is quote-based with transparent estimates available, and charity care is extended to qualifying low-income patients. As a subsidiary of HCA Healthcare, Sunrise Health does not publicly disclose standalone revenue figures.

Name

Sunrise Health

Legal name

C-HCA, Inc.

Website

https://sunrisehealthinfo.com

Company type

Public

Operating status

Operating

Short description

Sunrise Health System is a wholly-owned subsidiary of HCA Healthcare operating four hospitals, six freestanding ERs, 19 urgent care centers, and five surgery centers across the Las Vegas Valley, serving insured, Medicare/Medicaid, and self-pay patients with specialty and emergency care anchored by the MyHealthONE patient portal.

Ownership category

akta.pro rank

Product category

Acute Care Hospital Services

NAICS

General Medical and Surgical Hospitals (6221), Specialty (except Psychiatric and Substance Abuse) Hospitals (622310), Psychiatric and Substance Abuse Hospitals (62221)

SIC

Services-Hospitals (8060), Services-General Medical & Surgical Hospitals, Nec (8062), Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Children’s Hospitals (Acute Care) (HLAFAAAI)

akta.pro secondary industries

Hospital-Integrated Cancer Centers (Acute Oncology Programs) (HLAFAAAM), Hospital-Operated Urgent Care Centers (HLAFADAC), Ambulatory Oncology Centers (Outpatient Chemo/Radiation) (HLAFABAI)

Keywords

• Acute hospital care
• Emergency medical services
• Urgent care services
• Specialty healthcare network
• Patient portal access

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Patient Care Services: Direct healthcare services revenue generated from inpatient and outpatient medical services, emergency care, surgical procedures, diagnostic imaging, laboratory services, and specialty care including cardiology, oncology, orthopedics, pediatrics, and neurological care. Revenue is received from insurance payers (including Medicare, Medicaid, commercial insurance) and self-pay patients.
2. Ancillary Healthcare Services: Revenue from additional healthcare services such as rehabilitation services (inpatient and outpatient physical rehabilitation), wound care, imaging services, and laboratory diagnostics provided to hospital patients and outpatient visitors.
3. Insurance and Managed Care Contracts: Contracted revenue from health insurance plans and managed care networks including Aetna, Anthem, Cigna, Humana, United Healthcare, Molina Healthcare, and others. The facility accepts all forms of US, Canadian, and foreign government insurance including Medicare, Medicaid, Champus, and Workers Compensation.
4. Facility and Resource Fees: Charges for facility use including operating room time, equipment usage, room and board for inpatients, and medical supplies. Pricing is transparent and estimates are available through their patient payment estimator.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels8 records

Core offering

Sunrise Health System delivers inpatient, outpatient, emergency, urgent, and surgical healthcare services through 4 hospitals, 6 freestanding ERs, 19 urgent care centers, and 5 surgery centers across the Las Vegas Valley. It is the Las Vegas affiliate of HCA Healthcare (NYSE: HCA), offering specialties such as cardiology, oncology, orthopedics, pediatrics, neurology, women's care, mental health, and burn care, and supported by the MyHealthONE patient portal, online bill payment, and a Patient Payment Estimator tool.

Product overview

Sunrise Health System is a healthcare network operating 4 hospitals, 6 freestanding ERs, 19 urgent care centers, and 5 surgery centers across the Las Vegas Valley. The primary patient-facing digital product is the MyHealthONE platform, consisting of a web-based patient portal and mobile applications (iOS and Android) that enable patients to manage their healthcare by viewing health records (lab results, physician notes, imaging reports), scheduling appointments, paying bills, and pre-registering for procedures. Supporting digital services include the Patient Payment Estimator tool and online bill payment system. Each hospital facility offers distinct specialty services, with Sunrise Hospital & Medical Center serving as the flagship facility with the broadest range of services including Burn Care and NICU, MountainView Hospital focusing on cardiovascular and thoracic care, Southern Hills Hospital featuring an 80-bed behavioral health unit, and Sunrise Children's Hospital providing dedicated pediatric services.

Differentiator

Problem solved

Functional benefit

Brands

• MyHealthONE: Secure online patient portal allowing patients to manage healthcare, view health records, schedule appointments, and pay bills
• Consult-A-Nurse
• Sunrise Health System

Products and services

• Sunrise Hospital & Medical Center

Quantifiable outcome

• Network of 4 hospitals, 6 freestanding ERs, 19 urgent care centers, and 5 surgery centers across Las Vegas Valley
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• HCA HealthcarecoreStrategic or Co-development PartnerHCA Healthcare is the parent company and operator of Sunrise Health System. As an affiliate of HCA Healthcare, Sunrise Health facilities benefit from national quality standards, integrated systems of care, technology investments, and data-driven protocols developed across HCA's nationwide hospital network. HCA Healthcare is committed to the care and improvement of human life and provides oversight, resources, and operational support to ensure consistent, high-quality healthcare delivery.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Valley Hospital Medical Center (Universal Health Services): Direct competitor operating an acute care hospital in central Las Vegas, part of the Universal Health Services network. Competes head-to-head with Sunrise Hospital & Medical Center for emergency, inpatient, and specialty volume in the Las Vegas Valley.
• St. Rose Dominican Hospitals (CommonSpirit Health / Dignity Health): CommonSpirit/Dignity Health operates multiple acute care hospitals in the Las Vegas and Henderson markets. Direct competitor to Sunrise's hospitals across emergency, inpatient, and women's care services.
• University Medical Center of Southern Nevada: Clark County's public Level I trauma center and teaching hospital. Competes with Sunrise Hospital for the highest-acuity trauma and complex cases in the Las Vegas Valley.
• Centennial Hills Hospital (Universal Health Services): UHS-operated acute care hospital in northwest Las Vegas. Directly competes with MountainView Hospital for emergency and specialty services in the northwest quadrant of the valley.
• Summerlin Hospital (Universal Health Services): UHS-operated acute care hospital in the Summerlin master-planned community. Competes with Sunrise facilities for western Las Vegas Valley inpatient and emergency volume.
• Spring Valley Hospital (Universal Health Services): UHS-operated acute care hospital in southwest Las Vegas. Direct competitor to Sunrise's facilities serving the southern and southwestern Las Vegas Valley population.
• North Vista Hospital: Independent acute care hospital in North Las Vegas competing with Sunrise's MountainView and other northern Las Vegas facilities for emergency and inpatient volume.
• Mountain's Edge Hospital: Community hospital in southwest Las Vegas competing with Sunrise for southern valley emergency and outpatient services. Smaller scale but operates in the same geographic market.

Broad incumbents

• Tenet Healthcare (parent of Desert Regional, etc.): One of the largest publicly traded hospital operators in the U.S., comparable to HCA Healthcare at the corporate level. Tenet and HCA compete nationally for capital, talent, and payer contracts, providing a relevant benchmark for Sunrise's parent-level operating model.
• HCA Healthcare (parent company): Sunrise's publicly traded parent (NYSE: HCA), operating ~180 hospitals and 2,300+ sites of care nationally with ~$71B in 2023 revenue. Functions as the broader incumbent whose capital, technology, and clinical standards underpin Sunrise's operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/sunriselasvegas
• YouTubeyoutube.com/user/sunriselasvegas
• Facebookfacebook.com/SunriseHospital

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sunrise Health