Superb AI
Superb AI is a Seoul-based industrial computer vision company that provides an end-to-end MLOps platform and the ZERO Vision Foundation Model for data labeling, curation, model training, and deployment. It serves enterprise customers in autonomous systems, physical security, logistics, and manufacturing globally.
- Company typePrivate
- Founded2018
- HeadquartersSan Mateo, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Superb AI does
Superb AI Co., Ltd. is an industrial computer vision AI company founded in 2018 and headquartered in Seoul, South Korea, with regional offices in San Mateo, California, and Tokyo, Japan. The company provides an end-to-end MLOps platform, branded as the Superb Platform, that integrates four modules — Superb Label for data annotation, Superb Curate for automated data curation and synthetic data generation, Superb Model for no-code model training and deployment, and Superb Apps for workflow automation — alongside a standalone product called Superb Video Analytics for real-time industrial monitoring. The platform is powered by ZERO, a 622-million-parameter industrial Vision Foundation Model that the company describes as Korea's first, trained on approximately 900,000 high-quality industrial images drawn from an accumulated dataset of roughly 130 million images across 100+ domains over seven years. Superb AI serves enterprise customers in autonomous systems/mobility, physical security, logistics, and manufacturing, with a disclosed customer base that includes Samsung Electronics, Hyundai Motor Company, Toyota, LG Electronics, Kakao, NCSOFT, POSCO, Nippon Steel, KEPCO KPS, Doosan, and Hanwha Vision.
The company monetizes through a combination of platform subscriptions (with a free tier for startups/SMEs and quote-based enterprise pricing covering CONSULT, DEVELOP, and APPLY service tiers), custom AI solutions and professional services for enterprise implementations, and licensing of the ZERO Vision Foundation Model via AWS Marketplace. Its go-to-market blends product-led growth for small customers (self-serve signup at platform.superb-ai.com) with direct enterprise field sales and cloud marketplace distribution. Superb AI has raised approximately $37.5 million in cumulative funding across seed, Series A, Series B, and Series C rounds from investors including Y Combinator, Hyundai, Samsung NEXT, Kakao Investment, Hanwha Investment & Securities, KDB Bank, Atinum Investment, Premier Partners, POSCO, Doosan, and KT&G, with an additional $10 million pre-IPO round in 2026 ahead of a planned public listing. Strategic positioning is anchored by partnerships with NVIDIA (sole Korean company in the Physical AI Ecosystem Partner program) and AWS (Rising Star Partner of the Year, multiple AWS competencies), selection into the Korean Ministry of Science and ICT's National AI Foundation Model Consortium, and external validation including first place at the CVPR 2026 Foundational Few-Shot Object Detection Challenge. The company holds SOC 2 Type II, ISO 27001, and GS Level 1 certifications and reports 51-100 employees.
Superb AI firmographics
Firmographics- Name
- Superb AI
- Legal name
- Superb AI Co., Ltd.
- Website
- https://superb-ai.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Superb AI is a Seoul-based industrial computer vision company that provides an end-to-end MLOps platform and the ZERO Vision Foundation Model for data labeling, curation, model training, and deployment. It serves enterprise customers in autonomous systems, physical security, logistics, and manufacturing globally.
- Ownership category
- akta.pro rank
Superb AI industry classification
Industry- Product category
- Computer Vision AI / MLOps Platform
- NAICS
- Software Publishers (51321)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)
- akta.pro secondary industries
- AI Observability, Monitoring & Evaluation Platforms (Drift, Quality, Safety) (HDAEANAF), Model Serving, Inference & Deployment Platforms (APIs, Edge/On-Prem) (HDAEANAC), AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), Medical Imaging AI (HDAAAEAH)
Keywords
Where Superb AI is headquartered
LocationHeadquarters
- HQ city
- San Mateo
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Superb AI business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Superb Platform Subscription: All-in-one MLOps platform subscription covering data labeling, curation, model training, and deployment. Tiered plans for different team sizes and requirements. Includes CONSULT (expert AI consultations), DEVELOP (platform access), and APPLY (custom model solutions) service tiers.
- Custom AI Solutions and Professional Services: Custom model-based solutions adaptable across various industries. Industry-specific AI consulting and project-based professional services for enterprise implementations.
- Vision Foundation Model Licensing: ZERO VFM available on AWS Marketplace for direct purchase and deployment. Cloud-based model access and API usage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for startups and SMEs |
| Subscription | Annual | Enterprise custom pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Superb AI product offering
Product offeringCore offering
Superb AI provides an end-to-end computer vision and MLOps platform (Superb Platform) that supports the full AI lifecycle — data labeling, curation, model training, deployment, and monitoring — for industrial Vision AI applications. Its flagship offering is ZERO, a 622-million-parameter industrial Vision Foundation Model that enables zero-shot object detection and multimodal prompting for sectors including autonomous systems, manufacturing, logistics, and physical security. The company also delivers Superb Video Analytics and on-premise/edge deployment options for real-time industrial AI.
Product overview
Superb AI offers a unified MLOps platform called Superb Platform, which integrates four core modules: Superb Label for data annotation, Superb Curate for automated data curation and synthetic data generation, Superb Model for model training and deployment, and Superb Apps for workflow automation. The platform is powered by ZERO, Korea's first industry-tailored Vision Foundation Model (VFM), and complemented by Superb Video Analytics for real-time video monitoring. Superb AI also provides On-Premise and Edge deployment options for organizations requiring local data processing. The company focuses on industrial Vision AI applications across autonomous systems, physical security, logistics, and manufacturing sectors.
Differentiator
Problem solved
Functional benefit
Brands
- Superb Platform: An end-to-end MLOps platform covering data collection, labeling, curation, model training, deployment, and operations for computer vision AI.
- ZERO
- Superb Video Analytics
- Superb Label
- Superb Curate
- Superb Model
- Superb Apps
Products and services
- Superb Platform Unified MLOps platform covering the entire AI development lifecycle from data collection, annotation, and curation to model training, deployment, and monitoring for enterprise computer vision teams.
- ZERO (Vision Foundation Model) Industrial Vision Foundation Model with approximately 622 million parameters enabling zero-shot object detection and multimodal prompting using text, images, or contextual information. Designed for industrial applications with 22x to 111x greater data efficiency than competing models.
- Superb Video Analytics AI-powered video analytics solution for real-time monitoring, anomaly detection, and operational intelligence across factories, warehouses, construction sites, and physical security environments.
- Superb On-Premise Solution On-premise and edge deployment option of the Superb Platform for organizations requiring data sovereignty, air-gapped environments, or real-time edge processing.
Quantifiable outcome
- Processing time reduced by 90% through automated labeling of autonomous driving video data
- +7 more outcomes
Companies that use Superb AI
Customer profileNamed customers30 records
Segments6 records
Ideal customer profiles3 records
Superb AI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability10 records
Feature10 records
Superb AI partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and major.
- NVIDIAcoreSelected as key Physical AI ecosystem partner at CES 2026, the only Korean company in NVIDIA's Physical AI ecosystem map. Showcased at GTC 2026 with booth presence and invited session. Core Vision Partner for Physical AI in NVIDIA Inception program. Integrating with NVIDIA Isaac Sim, Cosmos, Metropolis, and VSS Blueprint technologies.
- AWScoreAWS Rising Star Partner of the Year award winner. AWS Differentiated Partner with multiple designations: AWS Partner Network ISV Accelerate, AWS Marketplace Seller, AWS Qualified Software, AWS Generative AI Software Competency, AWS SageMaker Ready. ZERO VFM available on AWS Marketplace.
- Ministry of Science and ICT (MSIT)coreSelected as one of Top 5 teams in Korean Ministry of Science and ICT's National AI Foundation Model Consortium, the only Vision AI specialist and only non-LG affiliate responsible for foundation model development.
- K-Humanoid AlliancemajorParticipating in K-Humanoid Alliance as the company responsible for visual intelligence, alongside Samsung, LG, SK, POSTECH, Seoul National University, and KAIST.
Scale indicators9 records
Recent moves6 records
Expansion highlights7 records
Superb AI competitors and assessment
Company assessmentBroad incumbents
- Scale AI: Scale AI is a leading data-labeling and AI infrastructure platform serving enterprise and government customers. Comparable to Superb AI because both operate AI-data platforms with labeling, curation, and model-development workflows, although Scale's customer base skews toward US hyperscalers and autonomous-tech while Superb AI focuses on industrial computer vision.
- Cognex: Cognex is a leader in machine vision and industrial barcode/image-based inspection systems serving manufacturers globally. Comparable to Superb AI in the industrial-vision and quality-inspection end market, though Cognex's stack is hardware- and rule-based vision while Superb AI is software/AI-native.
- AWS SageMaker: AWS SageMaker is the hyperscaler's end-to-end ML platform for data labeling, training, and deployment, including ground truth and JumpStart vision models. Comparable to Superb AI as a competing MLOps platform; Superb AI differentiates via specialization in industrial computer vision and a proprietary foundation model.
Direct peers
- Roboflow: Roboflow offers an end-to-end computer vision platform for dataset management, labeling, training, and deployment. Comparable to Superb AI because both target developers and enterprises building vision AI with similar MLOps workflows; Superb AI differentiates with industrial specialization and a proprietary foundation model.
- Landing AI: Landing AI (founded by Andrew Ng) provides visual inspection and computer vision platforms targeting manufacturing and industrial use cases. Directly comparable to Superb AI in industrial vision AI, defect detection, and few-shot learning for factories.
- V7 Labs: V7 Labs provides an AI data platform for image annotation, dataset management, and model training focused on complex computer-vision tasks. Comparable to Superb AI's Superb Label/Curate/Model modules; both compete in the labeling-to-deployment MLOps layer for vision.
- Encord: Encord offers a data-centric AI platform for labeling, curation, and evaluation of vision and multimodal datasets. Comparable to Superb AI in the data-labeling and curation MLOps segment, particularly for complex annotation types like segmentation and 3D cuboids.
- Labelbox: Labelbox provides an enterprise data-labeling and annotation platform for AI development, including computer vision workflows. Comparable to Superb AI in target market (enterprise AI teams) and product category (annotation + curation + model-assisted labeling).
- Clarifai: Clarifai offers an AI platform for visual and multimodal content understanding, including image/video labeling and model deployment. Comparable to Superb AI in computer vision AI platform offering and enterprise focus; Clarifai leans more general-purpose while Superb AI focuses on industrial applications.
Emerging players
- Hailo: Hailo provides edge-AI processors and an AI software stack for running vision AI on edge devices. Comparable to Superb AI in enabling industrial and Physical AI deployments; the two are complementary but overlap at the edge-AI inference layer where Superb AI's ZERO-on-edge and Hailo's hardware stack can be combined.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Superb AI social profiles
Digital presenceSuperb AI compliance and trust
Trust signalCompliance3 records
Superb AI financial estimates
Financial estimateRevenue estimate
Valuation estimate
Superb AI leadership team
Management profileNumber of profiles
Profiles4 records
Superb AI funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Superb AI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Superb AI
What does Superb AI do?
Superb AI provides an end-to-end computer vision and MLOps platform (Superb Platform) that supports the full AI lifecycle — data labeling, curation, model training, deployment, and monitoring — for industrial Vision AI applications. Its flagship offering is ZERO, a 622-million-parameter industrial Vision Foundation Model that enables zero-shot object detection and multimodal prompting for sectors including autonomous systems, manufacturing, logistics, and physical security. The company also delivers Superb Video Analytics and on-premise/edge deployment options for real-time industrial AI.
Is Superb AI a public or private company?
Superb AI is a private company. It is classified as venture growth investor backed and is currently operating.
When was Superb AI founded?
Superb AI was founded in 2018. It employs 51 to 100 people.
Where is Superb AI based?
Superb AI is headquartered in San Mateo, United States, in the North America region.
How does Superb AI make money?
Three revenue lines are on record. Superb Platform Subscription is the primary driver. The others are custom AI Solutions and Professional Services and vision Foundation Model Licensing.
Who are Superb AI's main competitors?
Broad incumbents on record are Scale AI, Cognex and AWS SageMaker. Direct peers are Roboflow, Landing AI, V7 Labs, Encord, Labelbox and Clarifai. Hailo is listed as an emerging player.
Does Superb AI have an API?
Yes. Superb AI provides an SDK/CLI with access keys for API calls. For general login, JWT is used for authentication. The platform supports HTTPS for all communications and AWS WAF for security. API documentation is available at docs.superb-ai.com. Developer documentation is at docs.superb-ai.com.
What industry is Superb AI in?
Superb AI's product category is Computer Vision AI / MLOps Platform. Its primary akta.pro industry code is HDAEANAA, End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management), with a secondary code of HDAEANAF, AI Observability, Monitoring & Evaluation Platforms (Drift, Quality, Safety). Its NAICS code is 51321 and its SIC code is 7372.