URSA
URSA is a Madrid-headquartered European manufacturer of mineral wool, XPS, and blow-in wool insulation materials, serving construction, residential, and building-renovation markets across 24 European countries as a subsidiary of Etex Group.
- Company typePrivate
- Founded2003
- HeadquartersMadrid, Spain
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What URSA does
URSA is a European manufacturer and supplier of thermal and acoustic insulation materials, headquartered in Madrid, Spain, and operating as a wholly-owned subsidiary of Belgium-based Etex Group, a diversified building materials conglomerate. The company sells a three-product platform — mineral wool, extruded polystyrene (XPS), and blow-in wool (PUREFLOC) — targeting the building and construction industry across 24 European countries, with localized websites, direct field-sales engagement, and reference projects spanning cultural, residential, and charitable-housing use cases. Its product positioning emphasizes energy efficiency, acoustic comfort, fire safety (incombustible mineral wool), and eco-friendly manufacturing, aligned with European building-decarbonization regulation and circular-economy requirements.
URSA generates revenue through B2B hardware sales of insulation materials to construction companies, developers, architects, contractors, and residential builders, primarily via a quote- or distributor-based pricing model rather than publicly disclosed list pricing. Distribution is handled through a multi-country direct and channel model, with regional websites serving markets from the UK and Iberia to the Nordics, Baltics, and Ukraine. The company has 1,001-5,000 employees and recently executed a strategic brand repositioning under the "#OneTeamOneVoice" theme, with parallel investment in sustainability reporting (Decarbonization, Circular Economy, ESG/CSR) and ESG-aligned product certification. No AI/ML, software, or platform products are part of the offering; the competitive differentiation is materials-science based and reinforced by Etex Group's industrial scale and cross-border infrastructure.
URSA firmographics
Firmographics- Name
- URSA
- Legal name
- URSA Insulation S.A.
- Website
- https://ursa.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- URSA is a Madrid-headquartered European manufacturer of mineral wool, XPS, and blow-in wool insulation materials, serving construction, residential, and building-renovation markets across 24 European countries as a subsidiary of Etex Group.
- Ownership category
- akta.pro rank
URSA industry classification
Industry- Product category
- Building Insulation Materials
- NAICS
- Mineral Wool Manufacturing (327993), Polystyrene Foam Product Manufacturing (32614)
- SIC
- Plastics Foam Products (3086), Wholesale-Lumber & Other Construction Materials (5030)
- akta.pro primary industry
- Mineral Wool (Rock/Slag Wool) Insulation (IMADAGAB)
- akta.pro secondary industries
- Foam Plastic Insulation (EPS/XPS/PIR/PUR) (IMADAGAD), Thermal & Acoustic Insulation Textiles (Insulation Felts/Soundproofing) (IMAOADAL)
Keywords
Where URSA is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
URSA business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insulation Materials Sales: URSA generates revenue through the manufacture and sale of insulation materials including mineral wool, XPS, and blow-in wool products to the building and construction industry. The company operates as a subsidiary of Etex Group, a global building materials manufacturer.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
URSA product offering
Product offeringCore offering
URSA manufactures and sells insulation materials — mineral wool, extruded polystyrene (XPS), and blow-in wool (PUREFLOC) — for thermal, acoustic, and fire-safety performance in buildings. Products are sold primarily to construction companies, developers, architects, and contractors for new builds and renovation projects across Europe.
Product overview
URSA is a European insulation materials supplier offering a unified portfolio of thermal and acoustic insulation solutions. The core product range consists of three main product lines: Mineral Wool (durable, eco-friendly insulation for energy efficiency and noise reduction), Extruded Polystyrene (XPS) (high-performance thermal protection for extreme conditions), and Blow-in Wool (innovative insulation for hard-to-reach spaces using PUREFLOC technology). These products serve building and construction applications across residential and commercial sectors, with a focus on sustainability, energy efficiency, and fire safety.
Differentiator
Problem solved
Functional benefit
Products and services
- Mineral Wool Durable, eco-friendly insulation for energy efficiency and noise reduction; designed for thermal and acoustic performance in various building applications.
- Extruded Polystyrene (XPS) High-performance insulation for thermal protection in extreme conditions, providing superior moisture resistance and long-term thermal performance for demanding applications.
- Blow-in Wool (PUREFLOC) Innovative insulation solution applied using blown wool technology for efficient coverage in cavities and hard-to-reach spaces.
Quantifiable outcome
- Buildings equipped with URSA insulation achieve consistent indoor comfort year-round through minimized heat transfer
Companies that use URSA
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
URSA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
URSA partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
URSA competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
URSA social profiles
Digital presenceURSA financial estimates
Financial estimateRevenue estimate
Valuation estimate
URSA leadership team
Management profileNumber of profiles
Profiles2 records
URSA funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
URSA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about URSA
What does URSA do?
URSA manufactures and sells insulation materials — mineral wool, extruded polystyrene (XPS), and blow-in wool (PUREFLOC) — for thermal, acoustic, and fire-safety performance in buildings. Products are sold primarily to construction companies, developers, architects, and contractors for new builds and renovation projects across Europe.
Is URSA a public or private company?
URSA is a private company. It is classified as corporate owned and is currently operating.
When was URSA founded?
URSA was founded in 2003. It employs 1,001 to 5,000 people.
Where is URSA based?
URSA is headquartered in Madrid, Spain, in the Europe region.
How does URSA make money?
One revenue line is on record: insulation Materials Sales.
Does URSA have an API?
No public API is recorded for URSA.
What industry is URSA in?
URSA's product category is Building Insulation Materials. Its primary akta.pro industry code is IMADAGAB, Mineral Wool (Rock/Slag Wool) Insulation, with a secondary code of IMADAGAD, Foam Plastic Insulation (EPS/XPS/PIR/PUR). Its NAICS code is 327993 and its SIC code is 3086.