What EA Principals does

EA Principals, Inc. is a privately held, US-based specialist training and consulting company headquartered in Alexandria, Virginia, focused exclusively on Enterprise Architecture (EA) education and professional services. The company's core offering is a portfolio of accredited certification preparation courses covering the TOGAF Standard 10th Edition (Foundation and Practitioner levels, plus a Practitioner Bridge from TOGAF 9), ArchiMate 3.2 (Foundation and Practitioner), and Applied Business Architecture, all accredited by The Open Group. EA Principals is one of a small number of ArchiMate Certification sponsors globally and operates one of the earliest accredited ArchiMate programs (since 2012), positioning the firm as a recognized authority in the EA certification market.

The business operates a multi-channel delivery model: public classroom training across 35+ US and Canadian cities, live online virtual classes, customized private in-house training for groups of six or more, and a self-paced Moodle-based eLearning platform. Per-seat course prices range from approximately $1,495 to $2,995 depending on format and level, and bundles include Open Group exam vouchers, proprietary study materials, and a graduate LinkedIn community for ongoing coaching. Adjacent revenue streams include EA consulting (audit, management/decision support, project/portfolio management), practice quizzes, and book sales, including CEO Dr. Steven Else's 'The Customer-Centric Architecture Method.' The go-to-market is sales-led, targeting both individual professionals pursuing certification and enterprise clients seeking team training or transformation consulting, with named customers spanning Oracle, Moffitt Cancer Center, American Chemical Society, KORE, and unnamed major global telecom and government departments.

The company is founder-led, with Dr. Steve Else serving as CEO, Lead Trainer, and co-author of the ArchiMate 3 Pocket Guide, and Daniel Lambert, M.Sc., as a Healthcare-focused instructor. Headcount is reported in the 11-50 range, no external funding or parent company is disclosed, and operations are independently owned, consistent with a bootstrapped, profitable professional services firm rather than a venture-backed growth company.

Name

EA Principals

Legal name

EA Principals, Inc.

Website

https://eaprincipals.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

EA Principals is a privately held, US-based specialist provider of accredited Enterprise Architecture training, certification preparation, and consulting services covering TOGAF, ArchiMate, and Business Architecture, serving individual professionals and enterprise clients globally.

Ownership category

akta.pro rank

Product category

Professional Training and Certification

NAICS

Professional and Management Development Training (611430), Computer Training (611420), Management, Scientific, and Technical Consulting Services (5416)

SIC

Services-Educational Services (8200), Services-Management Consulting Services (8742)

akta.pro primary industry

IT Architecture & Solutions Design (Enterprise/Cloud Architecture, Integration) (EDABAFAK)

akta.pro secondary industries

Enterprise Architecture & IT Operating Model (BPAHAEAB), Enterprise Architecture & Technology Roadmapping (BPAEAAAC)

Keywords

• Enterprise architecture training
• TOGAF certification courses
• ArchiMate training
• Business architecture consulting
• Open Group accreditation

Headquarters

HQ city

Alexandria

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Certification Training: Revenue from delivering TOGAF, ArchiMate, and Applied Business Architecture certification courses both publicly and privately. Includes exam voucher fees bundled with course registration.
2. Enterprise Architecture Consulting: Consulting services for EA Audit, Management/Decision Support, and Project/Portfolio Management to help organizations redesign and realign architectures to accomplish business strategies.
3. Private On-Site Training: Customized, bespoke Enterprise Architecture training delivered at client facilities for groups of 6 or more, with tailored case studies and scenario materials.
4. Course Materials and Books: Sale of EA-related books and materials including 'The Customer-Centric Architecture Method' by Dr. Steven Else with discount codes available.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

EA Principals delivers accredited Enterprise Architecture training and certification preparation for TOGAF, ArchiMate, and Applied Business Architecture through public classroom courses, live online sessions, private on-site corporate engagements, and a self-paced Moodle eLearning platform. The firm also provides Enterprise Architecture consulting services covering EA Audit, Management/Decision Support, and Project/Portfolio Management, and sells exclusive EA books and practice materials authored by its CEO.

Product overview

EA Principals offers a portfolio of Enterprise Architecture training and certification preparation courses, primarily focused on TOGAF®, ArchiMate®, and Business Architecture frameworks accredited by The Open Group. The core offerings include comprehensive 4-day combined TOGAF® Foundation and Advanced Applied Architecture courses, ArchiMate® 3 combined Level 1 and Level 2 training, and Applied Business Architecture courses. The company provides multiple delivery formats including in-person classroom training across major US and Canadian cities, live online virtual classes, and a Moodle-based eLearning platform. Additional offerings include separate Level 1 (Foundation) and Level 2 (Practitioner) courses for modular learning, an intensive 3-day weekend bootcamp option, private/customized training for organizations, exam prep practice quizzes, and consulting services. The company also publishes exclusive Enterprise Architecture books and materials authored by its CEO and lead trainer.

Differentiator

Problem solved

Functional benefit

Products and services

• TOGAF Foundation and Advanced Applied Architecture (4-day combined course) A comprehensive 4-day instructor-led training course covering the TOGAF Standard 10th Edition, preparing candidates for the TOGAF Enterprise Architecture Part 1 (Foundation) and Part 2 (Practitioner) certification exams. Delivered publicly in US/Canadian cities, live online, and via private in-house formats.
• ArchiMate 3 Training Course (Combined Level 1 and Level 2) A combined Level 1 and Level 2 instructor-led training course covering the ArchiMate 3.2 Specification, preparing candidates for the ArchiMate 3 Foundation and Practitioner certification exams administered by The Open Group through Pearson VUE.
• Applied Business Architecture Course An instructor-led training course covering Business Modeling, Business Capabilities, TOGAF Business Scenarios, Information Mapping, and Value Streams, preparing candidates for the TOGAF Business Architecture Foundation Certification exam.
• TOGAF EA Foundation (Level 1) Course A 2-day training course covering the TOGAF Enterprise Architecture Foundation syllabus, preparing candidates for the TOGAF Enterprise Architecture Part 1 examination.
• TOGAF EA Practitioner (Level 2) Course An advanced training course covering the TOGAF Enterprise Architecture Practitioner syllabus, preparing candidates for the TOGAF Enterprise Architecture Part 2 examination and the TOGAF Applied Practitioner badge.
• TOGAF EA Practitioner Bridge Course A bridge course designed for professionals with existing TOGAF 9 certification to transition to the TOGAF Standard 10th Edition Practitioner credential.
• TOGAF Foundation and Advanced 3-day Weekend Bootcamp An intensive 3-day weekend bootcamp version of the TOGAF Foundation and Advanced Applied Architecture course designed for professionals who cannot attend weekday classes.
• Private In-House Enterprise Architecture Training Customized on-site or virtual Enterprise Architecture training tailored to an organization's specific requirements, delivered at client facilities for groups of six or more participants with bespoke case studies and scenario materials.
• EA eLearning Platform (Moodle Cloud) Self-paced online learning platform on Moodle Cloud providing access to TOGAF Foundation, Advanced, Practitioner Bridge, and Applied Business Architecture courses for independent learners.
• Enterprise Architecture Consulting Services
• TOGAF and ArchiMate Practice Quizzes Online practice quizzes that help students prepare for TOGAF and ArchiMate certification exams through question-based self-assessment.
• The Customer-Centric Architecture Method (Book) An exclusive published book on customer-centric Enterprise Architecture authored by Dr. Steven Else, available in paperback and digital formats, providing a methodology pathway to high-value EA.

Quantifiable outcome

• 99% first-time pass rate for TOGAF and ArchiMate exams
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• The Open GroupcoreStrategic or Co-development PartnerEA Principals holds accreditation from The Open Group for TOGAF, ArchiMate, and Applied Business Architecture courses. As an accredited training provider, EA Principals is authorized to deliver courses that prepare candidates for The Open Group certification examinations. The company is one of only a few ArchiMate Certification sponsors in The Open Group.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Avancier Limited: Avancier is another Open Group-accredited training provider focused on TOGAF and ArchiMate certification. It targets the same individual professionals and corporate enterprise buyers with a similar multi-channel delivery model, making it the most head-to-head competitor to EA Principals in the Open Group-certified training niche.
• Effective Trainings: Effective Trainings offers accredited TOGAF, ArchiMate, and Business Architecture certification courses. It competes head-to-head with EA Principals on instructor-led and online TOGAF exam preparation for individual and enterprise learners.
• ITpreneurs (Global Knowledge): ITpreneurs is an Open Group-accredited provider of TOGAF and IT best-practice training courses, now operating under Global Knowledge. It directly competes for the same enterprise L&D customers and certified-learner audience as EA Principals, with broader geographic reach and scale.

Others

• Orbus Software / Bizzdesign (iServer): Bizzdesign is an EA tooling vendor (ArchiMate-supported) that partners with training providers and competes more broadly in the enterprise architecture ecosystem. It is comparable to EA Principals as an enabler in the same EA market and adjacent to the certified-training buyer.

Emerging players

• Architecting the Enterprise (Udemy instructors / boutique providers): Various boutique EA training firms and online instructors offer TOGAF/ArchiMate courses via marketplaces and self-paced platforms. They compete at the low end of the price stack and increasingly for online-seat buyers who might otherwise attend an EA Principals live-online cohort.
• Pluralsight: Pluralsight is an online IT skills platform that includes TOGAF content. While primarily self-paced and subscription-based rather than instructor-led certification, it competes for the same enterprise L&D training budget and individual learner certification path.
• KnowledgeHut: KnowledgeHut is a corporate training provider that bundles TOGAF and other IT certification bootcamps. It competes with EA Principals in the corporate bootcamp segment and in live-online instructor-led delivery for individual learners.

Broad incumbents

• Skillsoft / Global Knowledge: Skillsoft / Global Knowledge is a large, broad IT and enterprise training incumbent offering TOGAF and ArchiMate courses alongside a much wider technology certification catalog. It overlaps with EA Principals in EA framework training but competes as a one-stop enterprise L&D vendor rather than an EA-specialist.
• BCS, The Chartered Institute for IT: BCS is a major professional membership body offering vendor-neutral IT training, certifications, and EA-related qualifications. It shares the enterprise and individual learner audience with EA Principals but delivers its own certifications rather than serving as an Open Group channel partner.
• Learning Tree International: Learning Tree is an established IT and management training provider delivering instructor-led and on-site courses to enterprise clients. It serves the same enterprise L&D buyer persona as EA Principals but offers a broader course catalog with no EA specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ea-principals-inc.
• Xx.com/EAPrincipals
• Facebookfacebook.com/EAPrincipals

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EA Principals