Coupons and Promo Codes

What Coupons and Promo Codes does

Coupons and Promo Codes, operated by Bit Marketing Inc., is a coupon aggregation platform launched in 2016 that publishes verified promotional codes, discount coupons, free-shipping offers, and sale deals from a long tail of online merchants. The platform serves global online shoppers — primarily deal-seeking consumers — through its main website (coupons-promo-code.com) and an Android mobile application on Google Play. Content is organized around dedicated store pages (Temu, Booking.com, eBay, Nike, ASOS, DoubleTree, Emirates, and many others) spanning travel, fashion, electronics, beauty, and marketplace categories, with each offer annotated for expiration, eligibility, exclusions, minimum spend, payment-method, and regional restrictions.

The underlying technology is a WordPress-based web platform with a manual coupon verification workflow: a content team reviews and updates each offer before publication, and offers are explicitly labeled as promo codes, automatic sales, or non-code deals. Affiliate tracking links embedded in coupon pages redirect users to merchant sites, enabling commission-based monetization, and the site also carries third-party display advertising alongside coupon listings. No native iOS app, public API, SDK, or AI/ML components are disclosed; the platform holds no patents, certifications, or formal industry awards.

The business model is affiliate-referral plus advertising, with the consumer-facing service offered free of charge. Revenue depends entirely on merchant affiliate commissions earned when users complete purchases through tracked links, supplemented by display ad revenue. The company is privately held, bootstrapped, and registered in Panama City, Panama, with no disclosed venture or institutional shareholders. Operational scale appears small — only one named team member (Horia, Content Editor) is identified — consistent with a lean, content-driven affiliate operation.

Name

Coupons and Promo Codes

Legal name

Bit Marketing Inc.

Website

https://coupons-promo-code.com

Company type

Private

Founded year

2016

Operating status

Operating

Short description

Coupons and Promo Codes, operated by Panama-based Bit Marketing Inc., is a WordPress coupon aggregation platform publishing manually verified promo codes and deals from global merchants across travel, fashion, electronics, and marketplaces for free-savings-seeking online shoppers.

Ownership category

akta.pro rank

Product category

Coupon and Deals Aggregation

NAICS

Gift, Novelty, and Souvenir Retailers (45942)

SIC

Services-Direct Mail Advertising Services (7331)

akta.pro primary industry

Price Comparison, Deals, Cashback & Loyalty Shopping Platforms (BPAMAGAH)

akta.pro secondary industry

Couponing, Rebates & Cash-Back Promotions (BPAFAMAI)

Keywords

• Coupon aggregation
• Promo code platform
• Discount deals
• Affiliate marketing
• Deals website

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. Affiliate Marketing Commission: The company earns commission-based affiliate marketing revenue from merchant partners ('Affiliate Merchants'). When users purchase through links on the website, the company receives a commission at no extra cost to the user. This affiliate model is the primary revenue stream, with the company disclosing they may earn commissions from links on their coupon pages.
2. Display Advertising: The website displays advertisements from third-party merchants and advertisers alongside coupon listings, generating advertising revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Coupons and Promo Codes operates a coupon aggregation platform that curates and verifies promotional codes, discount coupons, free shipping offers, and sale deals from hundreds of online merchants across categories such as fashion, travel, electronics, beauty, and lifestyle. Offers are reviewed manually before publication and distributed through a WordPress-based website and an Android mobile app, with revenue generated from affiliate commissions and display advertising when users complete purchases through tracked merchant links.

Product overview

Coupons and Promo Codes operates as a single unified coupon aggregation platform with a companion mobile application. The core website serves as a centralized hub for verified promo codes, discount coupons, and deals from hundreds of online merchants across categories including fashion, travel, electronics, and lifestyle. The platform uses a commission-based affiliate model where offers are reviewed and verified before publication. The Android mobile app extends the platform's functionality with app-exclusive deals and push notifications.

Differentiator

Problem solved

Functional benefit

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Affiliate Merchants (various retail brands)coreChannel Partner/ Reseller/ DistributorThe company operates a commission-based affiliate marketing model with merchant partners ('Affiliate Merchants'). These merchants provide promotional codes and deals that are distributed through the platform. The company earns commissions when users complete purchases through tracked affiliate links. The relationship is primarily commercial, with merchants providing offers for distribution in exchange for sales referrals.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coupons and Promo Codes