RED Development
RED Development is a privately held, wholly integrated commercial real estate company founded in 1995 that develops, leases, and manages more than 8 million square feet of retail, office, and mixed-use properties for national retailers, institutional investors, and select third-party owners across the U.S. Southwest and Midwest.
- Company typePrivate
- Founded1995
- HeadquartersPhoenix, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What RED Development does
RED Development is a wholly integrated, privately held commercial real estate company founded in 1995 by Mike Ebert and Scott Rehorn and headquartered in Phoenix, Arizona. The firm delivers ground-up development, leasing, acquisitions, asset management, and third-party property management services for retail, office, and mixed-use properties, managing more than 8 million square feet across the Southwest and Midwest. Its portfolio includes The Grove (Phoenix, 750,000+ SF), CityScape (Downtown Phoenix, 1.2M SF), The Union Dallas (800,000 SF), PV (Paradise Valley), and Village Pointe (Omaha), with Block 23 (Phoenix) sold to CityOffice REIT in December 2021 as a realized exit.
The company earns revenue through four primary streams: development fees and project delivery on mixed-use and retail builds, leasing commissions on retail, office, and mixed-use space, asset and property management fees on its owned portfolio and select third-party mandates, and transaction fees from acquisitions and dispositions. Its customer base is split between national retailers and restaurants (Apple, lululemon, SCHEELS, Whole Foods Market, Kimpton, Fox Restaurant Concepts), institutional real estate investors including pension funds and top-tier investment houses via joint ventures, and municipalities seeking sales-tax-generating destinations. The Grove Phoenix achieved 100% lease-up prior to construction completion, a first in Arizona CRE history.
The business model is relationship-driven and field-led, relying on 25+ year tenant relationships cultivated by the founders, a flat organizational structure for expedited decision-making, and direct outreach to retailers and investors rather than a self-service or consumer-facing platform. RED Development has no disclosed AI, software, or technology platform; its distribution operates entirely through direct leasing teams, JV partnerships, and property-specific marketing channels (property websites, LinkedIn, on-site events programming), with no public pricing and no disclosed revenue figures.
RED Development firmographics
Firmographics- Name
- RED Development
- Legal name
- RED Development
- Website
- https://reddevelopment.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- RED Development is a privately held, wholly integrated commercial real estate company founded in 1995 that develops, leases, and manages more than 8 million square feet of retail, office, and mixed-use properties for national retailers, institutional investors, and select third-party owners across the U.S. Southwest and Midwest.
- Ownership category
- akta.pro rank
RED Development industry classification
Industry- Product category
- Commercial Real Estate Development
- NAICS
- Commercial and Institutional Building Construction (23622)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552), Operative Builders (1531), Real Estate Dealers (For Their Own Account) (6532)
- akta.pro primary industry
- Urban Renewal, Brownfield Redevelopment & Land Reuse (BPAIANAI)
Keywords
Where RED Development is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RED Development business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Development Services: Ground-up development of mixed-use and retail properties, including design, entitlements, construction, and project delivery. Revenue generated through development fees and project completion.
- Leasing Commissions: Leasing services for retail, office, and mixed-use spaces to national retailers, regional tenants, restaurants, and entertainment concepts.
- Asset Management: Management of over 8 million square feet of retail, office, and mixed-use properties for own portfolio and select third-party clients. Services include financial management, leasing, property management, and marketing.
- Property Management: Third-party property management services helping property owners heighten performance metrics through superior management service and tenant relationship cultivation.
- Property Acquisitions and Dispositions: Acquisition and repositioning of properties, with noted sale of Block 23 to CityOffice REIT in December 2021.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
RED Development product offering
Product offeringCore offering
RED Development is a wholly integrated commercial real estate company that develops, leases, acquires, and manages retail, office, and mixed-use properties. The company manages over 8 million square feet of properties across the Southwest and Midwest U.S., serving national retailers, institutional investors, and municipalities with ground-up development, leasing, asset management, and property management services.
Product overview
RED Development is a wholly integrated commercial real estate company offering development, leasing, acquisitions, asset management, and property management services. The company manages a portfolio of high-quality mixed-use and retail properties across the Southwest and Midwest, totaling over 8 million square feet. Key properties include The Grove (Phoenix, AZ) featuring office, hotel, and residences; CityScape (Downtown Phoenix) with hotel, office, and residential towers; The Union Dallas (Dallas, TX) combining office and multifamily; PV (Paradise Valley, AZ) as a reimagined retail/entertainment district; and Village Pointe (Omaha, NE) as an open-air shopping center. The portfolio includes lifestyle retail destinations, power and grocery-anchored centers, and mixed-use properties with innovative combinations of office, hospitality, multi-family and retail.
Differentiator
Problem solved
Functional benefit
Products and services
- Development Services Ground-up development of high-quality retail and mixed-use properties in collaboration with diverse partners, spanning design, entitlements, leasing, construction and asset management.
- Leasing Services Expert matchmaking between national and local retailers and optimal properties and markets, creating smart merchandising mixes for tenants.
- Acquisitions Identification and acquisition of retail and mixed-use properties with repositioning and performance enhancement capabilities.
- Asset Management In-house management of over 8 million square feet of retail, office and mixed-use properties across Southwest and Midwest regions.
- Property Management Property management services helping third-party owners heighten performance metrics through superior management and tenant relationship cultivation.
- The Grove 750,000+ SF mixed-use development in Phoenix featuring 180,000+ SF Class AA office space, boutique hotel, luxury residences, and upscale dining/retail venues. Home to Phoenix Suns & Mercury training facility.
- CityScape 1.2 million SF urban mixed-use project in Downtown Phoenix with four buildings, 5,000 SF park/open space, 3,000 below-grade parking spaces, hotel, office tower, and residential tower.
- The Union Dallas 800,000 SF mixed-use development in Dallas with 417,000 SF Class-AA office tower (22 stories), 309-unit high-rise apartment building (23 floors), and 87,000 SF retail/dining.
- PV Reimagined Paradise Valley retail/dining/entertainment district with central park, luxury residential, office campuses, Whole Foods Market, and upscale restaurants/retail.
- Village Pointe Omaha's premier open-air shopping, dining and entertainment destination with more than 60 national and local retailers.
Quantifiable outcome
- The Grove Phoenix achieved 100% lease-up prior to construction completion - a first in Arizona commercial real estate history
- +1 more outcomes
Companies that use RED Development
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
RED Development technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
RED Development partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered notable.
- Phoenix Suns & MercurynotableThe Grove Phoenix development includes the new, state-of-the-art Phoenix Suns & Mercury training facility as part of the mixed-use campus.
- Kimpton HotelsnotableThe 250-room, 4-star Hotel Palomar by Kimpton is a key tenant component of the CityScape Phoenix mixed-use development.
- Sam Fox (Restaurateur)notableThe Grove Phoenix features a first-ever boutique hotel by famous restaurateur Sam Fox, along with upscale dining venues.
- AVE (Apartment Development)notablePhase one of PV Phoenix includes a 400-unit multi-family luxury development by AVE Paradise Valley.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
RED Development competitors and assessment
Company assessmentDirect peers
- Vestar: Phoenix-based privately-held real estate development and management company focused on retail and mixed-use properties in the Western US. Vestar has a similar asset profile, geographic focus, and integrated platform model to RED Development, making it a closely comparable private peer.
- Trademark Property Company: Fort Worth-based retail and mixed-use real estate developer specializing in open-air shopping, dining, and entertainment destinations. Trademark's focus on lifestyle retail-anchored mixed-use properties is highly comparable to RED's portfolio strategy.
- North American Properties: Atlanta-based mixed-use real estate developer focused on retail-anchored projects across the Southeast and Midwest. Similar integrated model spanning development, leasing, and management of mixed-use destinations.
- CenterCal Properties: Retail and mixed-use real estate developer operating primarily in the Western US, with a portfolio of lifestyle centers and mixed-use projects. Comparable in size, strategy, and tenant mix to RED Development.
- SRS Real Estate Partners: Dallas-based commercial real estate services firm specializing in retail tenant representation, leasing, and investment sales. Comparable to RED in retail focus and Southwestern US market presence, though more services-oriented.
Broad incumbents
- The Howard Hughes Corporation: Large publicly-traded developer of master-planned communities and mixed-use properties including The Woodlands, Ward Village, and Downtown Columbia. Operates in a similar mixed-use development space but at significantly greater scale and with publicly-traded access to capital.
- Simon Property Group: Largest US publicly-traded retail REIT with national portfolio of premium outlet centers, lifestyle malls, and mixed-use destinations. While vastly larger and broader in scope, Simon's mixed-use and premium retail destination focus overlaps with RED's value-add retail strategy.
- Macerich: Major publicly-traded retail REIT with a portfolio of high-quality regional malls and mixed-use properties in top US markets. Comparable in retail focus and trophy asset orientation, though at much larger scale.
- Brookfield Property Partners: Global commercial real estate platform with major retail and mixed-use assets including Brookfield Place and various mall portfolios. Operates across a much broader portfolio but overlaps with RED in mixed-use retail-anchored development.
- Federal Realty Investment Trust: Publicly-traded REIT specializing in open-air retail and mixed-use properties in affluent US coastal markets. Comparable tenant quality and mixed-use strategy, though more geographically focused on East and West Coast metros than RED's Sun Belt footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
RED Development social profiles
Digital presenceRED Development financial estimates
Financial estimateRevenue estimate
Valuation estimate
RED Development leadership team
Management profileNumber of profiles
Profiles10 records
RED Development funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RED Development M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RED Development
What does RED Development do?
RED Development is a wholly integrated commercial real estate company that develops, leases, acquires, and manages retail, office, and mixed-use properties. The company manages over 8 million square feet of properties across the Southwest and Midwest U.S., serving national retailers, institutional investors, and municipalities with ground-up development, leasing, asset management, and property management services.
Is RED Development a public or private company?
RED Development is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RED Development founded?
RED Development was founded in 1995. It employs 101 to 250 people.
Where is RED Development based?
RED Development is headquartered in Phoenix, United States, in the North America region.
How does RED Development make money?
Five revenue lines are on record. Development Services are the primary driver. The others are leasing Commissions, asset Management, property Management and property Acquisitions and Dispositions.
Who are RED Development's main competitors?
Direct peers on record are Vestar, Trademark Property Company, North American Properties, CenterCal Properties and SRS Real Estate Partners. Broad incumbents are The Howard Hughes Corporation, Simon Property Group, Macerich, Brookfield Property Partners and Federal Realty Investment Trust.
Does RED Development have an API?
No public API is recorded for RED Development.
What industry is RED Development in?
RED Development's product category is Commercial Real Estate Development. Its primary akta.pro industry code is BPAIANAI, Urban Renewal, Brownfield Redevelopment & Land Reuse. Its NAICS code is 23622 and its SIC code is 6552.