Rochester Homes

What Rochester Homes does

Rochester Homes, Inc. is a privately held, family-owned modular home manufacturer founded in 1972 and headquartered in Rochester, Indiana. The company builds custom modular homes in a climate-controlled factory where approximately 80-85% of construction is completed indoors before modules are transported to permanent foundations. It offers three home styles (Ranch, Two-Story, and Cape Cod) across two product series: the Advantage Series, a budget-friendly line with streamlined customization, and the Standard Rochester Series, the flagship line offering full design flexibility across floor plans, finishes, roof pitch, cabinetry, and structural features. The company emphasizes a 60-180 day site completion timeline versus 8-12 months for traditional site-built homes, and claims an average 15% cost saving with additional savings of $15-$25 per square foot versus traditional construction.

Rochester Homes does not sell directly to consumers. Instead, it distributes exclusively through a network of independent, authorized Local General Contractors (LGCs) across 8 Midwest states: Indiana, Illinois, Michigan, Iowa, Missouri, Ohio, Wisconsin, and West Virginia. LGCs purchase modular units from the factory and manage all on-site activities including site preparation, foundation work, utility connections, finishing, garages, porches, and final customer delivery. The company supports the channel through physical sales centers, model centers, and weekly Saturday factory tours, alongside digital assets including an educational blog, YouTube channel, and Matterport-powered virtual walkthroughs.

The company has been continuously family-owned for over 50 years with no disclosed external investors, parent company, or venture backing. Leadership comprises founder Alex Berlin, President Kenny Anderson, and VP Operations/Co-Owner Tyler Anderson, indicating second-generation ownership continuity. Customers span first-time homebuyers, multi-generational families, and rural Midwest residents, with a recent expansion into the non-profit affordable housing vertical through documented Habitat for Humanity builds in April 2025. Revenue is not publicly disclosed and the company reports 11-50 employees, consistent with a focused regional manufacturer rather than a national volume player.

Name

Rochester Homes

Legal name

Rochester Homes, Inc.

Website

https://rochesterhomesinc.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

51–100 employees

Short description

Rochester Homes is a family-owned modular home manufacturer founded in 1972, building 80-85% of each home in a climate-controlled Indiana factory and selling through authorized Local General Contractors across 8 Midwest states, serving first-time buyers, rural residents, and multi-generational families.

Ownership category

akta.pro rank

Product category

Modular Home Manufacturing

NAICS

Prefabricated Wood Building Manufacturing (321992)

SIC

Prefabricated Wood Bldgs & Components (2452)

akta.pro industry

PRIMARYIMAFABAF

Residential Modular & Prefabricated Home Construction

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building Construction

SECONDARYIMAFABAC

Custom Home Building

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building Construction

SECONDARYIMAFABAA

Single-Family Home Construction (Detached Homes)

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building Construction

Keywords

• Modular home manufacturing
• Custom modular homes
• Factory-built housing
• Residential modular construction
• Modular home builder

Headquarters

HQ city

Rochester

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Modular Home Manufacturing and Sales: Rochester Homes manufactures custom modular home components in its Indiana factory and sells through a network of authorized Local General Contractors (LGCs). The company does not sell directly to end consumers. LGCs purchase the modular units and manage all on-site construction, finishing, and customer relationships.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Rochester Homes manufactures custom modular homes in a climate-controlled factory in Rochester, Indiana, building approximately 80-85% of each home indoors before modules are transported and set on permanent foundations. The company sells exclusively through a network of authorized Local General Contractors (LGCs) across eight Midwest states (Indiana, Illinois, Michigan, Iowa, Missouri, Ohio, Wisconsin, West Virginia), who handle site preparation, foundation, utilities, finishing, and the customer relationship.

Product overview

Rochester Homes manufactures custom modular homes built in climate-controlled facilities. The company offers two product series: the Advantage Series (budget-friendly option with streamlined customization) and the Standard Rochester Series (full customization). All homes are built as permanent, stick-built structures constructed in modules, meeting or exceeding local building codes. Home styles include Ranch, Two-Story, and Cape Cod designs. The company sells through authorized Local General Contractors (LGCs) rather than directly to consumers.

Differentiator

Problem solved

Functional benefit

Brands

• Advantage Series: A cost-effective modular home series offering budget-friendly options with essential quality features while streamlining some custom options.
• Standard Rochester Series

Products and services

• Advantage Series A budget-friendly modular home series offering essential quality features including energy-efficient windows, upgraded roofing shingles, and durable flooring options. Provides cost savings by streamlining some custom options while maintaining core quality standards. Sold to LGCs, not directly to consumers.
• Standard Rochester Series The flagship premium modular home series featuring full customization options including interior trim, colors, finishes, square footage, ceiling height, and structural features such as garages or patios. Built with the same high-quality materials as the Advantage Series but with complete design flexibility. Sold to LGCs, not directly to consumers.
• Ranch Style Homes Single-story, open-concept modular home layouts featuring wide profiles, eat-in kitchens, and split bedrooms for privacy. Designed for larger rural lots with an expansive feel.
• Two-Story Homes Two-story modular homes maximizing living space on smaller suburban lots. Features separation between common areas and private quarters, with kitchens and living rooms on the main level and bedrooms on the upper level.
• Cape Cod Style Homes Classic architectural style featuring steep-pitched roofs, charming dormers, and symmetrical layouts. Offers open airy common spaces with an optional second floor that can be finished later.

Quantifiable outcome

• Average cost saving of 15% compared to other home building options
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• BBS HomescoreChannel Partner/ Reseller/ DistributorBBS Homes is a trusted Local General Contractor (LGC) located inside the same building as Rochester Homes in Rochester, Indiana. They manage complete on-site construction including land preparation, foundations, utility connections, and finishing work such as garages, porches, and decks. They work directly with Rochester Homes to deliver seamless homebuilding experiences from factory to final delivery.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Clayton Homes: Clayton Homes is the largest manufactured and modular home builder in the U.S., owned by Berkshire Hathaway. It competes broadly with Rochester Homes across affordable and modular housing but operates at vastly greater national scale with hundreds of retail centers.
• Champion Home Builders:
• Cavco Industries: Cavco Industries designs and produces factory-built homes including modular and manufactured housing, with brands like Fleetwood, Palm Harbor, and Victory. It is a publicly traded national player comparable to Rochester Homes in core product category but at significantly larger scale.
• Skyline Champion Corporation: Skyline Champion is a publicly traded major manufacturer of modular and manufactured homes across the U.S. and Canada. It competes with Rochester Homes in the modular home category but offers a much broader product portfolio and national dealer network.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@RochesterHomesInc
• Facebookfacebook.com/rochesterhomesinc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rochester Homes