Once Innovations

What Once Innovations does

Once Innovations operates as an agricultural LED lighting brand under Signify (formerly Philips Lighting), designing and manufacturing dynamic lighting systems for poultry, swine, and aquaculture operations. Its core product platform centers on NatureDynamics, a connected, spectrally-tunable lighting system that mixes precise wavelengths (red, green, blue for broilers; red, 3000K white, blue for layers) and runs patented light recipes across up to 16 zones via a wireless mesh network controlled through the Interact Agriculture Mobile App. The company also markets Optient, a gradient (non-uniform) lighting system co-developed with Tyson Foods that improves broiler feed conversion by up to 4 points and reduces energy use by up to 70%, and BioShift, a UV-C disinfection chamber achieving 99.99% pathogen reduction. ONCE's product portfolio spans dozens of fixture families across multiple form factors (domes, tubes, multi-adapter, junction-box mounted), power levels (7W-18W), and spectra (warm white, cool white, dim-to-red, dim-to-blue, Junglite blue/green), with supporting infrastructure including dimmers, power supplies, cabling, and controllers.

ONCE generates revenue primarily through quote-based hardware sales (LED fixtures, controllers, biosecurity equipment) supplemented by professional services in the form of custom light planning using specialized modeling software. Go-to-market combines direct enterprise field sales with regional sales representatives covering Eastern and Western US markets, alongside a channel partner network of authorized distributors and dealers. An exclusive partnership with Val-Co routes the Optient product line to poultry producers globally. Regional offices operate in Plymouth (US headquarters), Vechta (Germany), and Piła (Poland), with localized websites in seven languages and an active presence at major industry events such as IPPE and VIV Europe. The company is incorporated as ONCE Innovations Inc. in Minnesota, ONCE GmbH in Germany, and ONCE Sp. z o.o. in Poland, all wholly owned under the Signify corporate umbrella.

Name

Once Innovations

Legal name

ONCE Innovations Inc.

Website

https://once.lighting

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

101–250 employees

Short description

Once Innovations, a Signify brand, designs and manufactures dynamic, spectrally-tunable LED lighting systems and UV-C biosecurity products for poultry, swine, and aquaculture producers worldwide.

Ownership category

akta.pro rank

Product category

Agricultural LED Lighting

NAICS

Electric Lighting Equipment Manufacturing (3351), Electric Lighting Equipment Manufacturing (33513)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Controlled Environment Lighting (LED Grow Lights, Controls) (AFAAAHAC)

akta.pro secondary industries

Lighting Controls & Smart Lighting Systems (BPABAGAC), Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB)

Keywords

• Agricultural LED lighting
• Poultry lighting systems
• Animal welfare lighting
• Dynamic LED fixtures
• UV-C biosecurity chambers

Headquarters

HQ city

Plymouth

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. LED Lighting Hardware Sales: Sale of LED lighting fixtures and systems including brooders, layers, swine, and aquaculture lighting products. Products range from basic white LED to advanced dynamic lighting systems. Includes controllers, dimmers, cables, and accessories.
2. Professional Services - Light Planning: Custom light calculations and planning services for farms. ONCE specialists create tailored lighting plans using specialized software that models light performance and distribution to ensure optimal production conditions.
3. Biosecurity Solutions: UV-C disinfection products including BioShift chambers for farm biosecurity applications. Available in tabletop and XL (6 feet tall) sizes.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Once Innovations (ONCE by Signify) designs, manufactures, and sells specialized LED lighting systems and biosecurity solutions for animal agriculture. Its portfolio includes dynamic, spectrally-tunable lighting fixtures for poultry (broilers, layers, breeders, pullets, turkeys), swine, and aquaculture, as well as UV-C disinfection chambers for farm biosecurity. The company also provides custom light planning services tailored to specific farm applications.

Product overview

ONCE by Signify offers a comprehensive portfolio of agricultural LED lighting products and systems designed for animal welfare and production optimization. The portfolio centers on three main systems: (1) Optient — a gradient (non-uniform) LED lighting system for broilers, co-developed with Tyson Foods and distributed exclusively through Val-Co; (2) NatureDynamics — a connected, spectrally-tunable dynamic lighting platform controlled via the Interact Agriculture Mobile App over a wireless mesh network, supporting up to 16 zones with dedicated light recipes; and (3) BioShift UV-C Chamber — a chemical-free UV-C disinfection chamber for biosecurity. These systems are complemented by a broad range of LED fixture families spanning multiple form factors (dome, tube, multi-adapter, junction-box mounted, low-profile), power levels (7W–18W), and light spectra (warm white, cool white, dim-to-red, dim-to-blue, Junglite blue/green, UVC biosecurity). Products serve poultry segments including broilers, layers, breeders, pullets, and turkeys, as well as swine and aquaculture (SeaCage for underwater, Landfarming for land-based). Supporting infrastructure includes dimmer controllers (EPU-1500, SPU-48, Controller, Phason LDB-2, Dimmer LEL), power supplies (MEANWELL XLG-320), and cabling systems (White LED Stringer Cable, Starter Cable, ILU-concept). All products carry standard or limited warranties, with region-specific warranty policies for NAM, EU, and Rest of World.

Differentiator

Problem solved

Functional benefit

Brands

• NatureDynamics: A connected lighting system for poultry, swine, aquatic species and more. Adjust spectrum and intensity throughout the day and production cycle with dedicated light recipes.
• Optient
• BioShift
• Interact Agriculture

Products and services

• Optient Gradient Lighting System Gradient (non-uniform) LED lighting system for broiler chickens that mimics varied natural lighting environments to promote natural bird behavior, reduce stress, improve feed conversion by up to 4 points, and reduce energy use by up to 70%.
• NatureDynamics Connected Lighting System Connected, spectrally-tunable dynamic lighting system for poultry, swine, and aquatic species. Adjusts light spectrum and intensity throughout the day and production cycle via dedicated light recipes, controlled through a wireless mesh network via the Interact Agriculture Mobile App. Supports up to 16 zones, each running unique lighting recipes.
• BioShift UV-C Disinfection Chamber

Quantifiable outcome

• Improve feed conversion by up to 4 points
• +4 more outcomes

Named customers9 records

Segments7 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and supporting.

• Tyson FoodscoreStrategic or Co-development PartnerCo-developed Optient gradient lighting system with Tyson Foods. This collaboration produced the revolutionary gradient lighting solution that improves feed conversion by up to 4 points, reduces energy use by up to 70%, and promotes natural bird behaviors for improved welfare.
• VAL-COcoreChannel Partner/ Reseller/ DistributorExclusive partnership bringing the revolutionary Optient gradient lighting system to poultry producers through VAL-CO's distribution network. VAL-CO serves as the exclusive channel partner for Optient products.
• Signify (Parent Company)coreStrategic or Co-development PartnerONCE is a brand of Signify, the world leader in lighting (formerly Philips Lighting). Signify provides global scale, R&D resources, and manufacturing capabilities supporting ONCE's agricultural lighting innovations.
• Interact (Signify Platform)supportingTechnology or IntegrationInteract Agriculture mobile application platform developed by Signify for controlling connected lighting systems. Used for NatureDynamics system management and light recipe administration.
• Philips Hue (Signify Technology)supportingTechnology or IntegrationNatureDynamics wireless mesh network architecture is similar to Philips Hue lighting system, utilizing proven wireless connectivity technology for agricultural lighting control.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Acuity Brands: Large US lighting conglomerate serving commercial, industrial, and specialty markets. Overlaps with ONCE in the broader lighting equipment category though lacks ONCE's agricultural specialization.
• Hubbell Lighting: Major North American lighting manufacturer with broad industrial and agricultural product lines. Competes with ONCE at the industrial lighting fixture level, though less specialized in animal-specific spectral science.
• Signify (Philips Lighting): Parent company of ONCE and global lighting leader across commercial, residential, and specialty applications. Provides platform technology (Interact, Philips Hue) that ONCE leverages, and competes broadly in agricultural lighting through other product lines.
• Eaton Lighting (Cooper Lighting): Diversified power management company with a sizable lighting business. Competes with ONCE in industrial and agricultural lighting fixtures, primarily via its Cooper Lighting portfolio.

Emerging players

• Phason (autonomous lighting controls): Canadian manufacturer of lighting controls and dimmers used in poultry and livestock barns. Resells compatible control products (e.g., Phason LDB-2 is an ONCE accessory) and overlaps with ONCE on the lighting management system layer.
• Vencomatic Group (Prinzen): Dutch poultry housing and egg handling systems provider with growing lighting integration offerings. Partnered with ONCE on the ZUCAMI VISION aviary launch in Spain and competes in integrated layer housing solutions.

Direct peers

• Big Dutchman: Global leader in poultry and swine housing equipment, including LED lighting systems for barns. Directly competes with ONCE in agricultural LED lighting for broilers, layers, and swine across Europe and the Americas.
• Agrilight: Dutch specialist in LED lighting for poultry, pig, and dairy barns. Offers dim-to-dark and species-specific lighting solutions directly competing with ONCE's NatureDynamics and standard fixture lines.
• Hato Agricultural Lighting (Greengage): Specialist in agricultural LED lighting systems for poultry houses. Competes head-to-head with ONCE in dynamic and dimmable lighting solutions for broilers and layers.

Others

• Val-Co (CTB Inc.): Exclusive distribution partner for ONCE's Optient system and a major supplier of poultry production equipment. Channel partner rather than direct competitor; comparability is high given shared go-to-market in poultry integrators.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtwitter.com/Signify
• YouTubeyoutube.com/channel/signify
• Facebookfacebook.com/Signify
• LinkedInlinkedin.com/company/signify
• Instagraminstagram.com/signify

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Once Innovations