Cardio Miracle

What Cardio Miracle does

Cardio Miracle (legal entity Sanacor International, Inc.) is a privately held, family-owned dietary supplement company founded by John Hewlett in Sandy, Utah and launched commercially in 2013–2015 following his recovery from a 2007 health crisis. The company sells a single core product — a powdered nitric oxide supplement drink mix packaged in stick packs and pouches — built around a proprietary dual-pathway delivery system that simultaneously supports the L-Arginine and nitrate-based pathways for sustained nitric oxide production. The formulation combines more than fifty ingredients, including L-arginine, L-citrulline, L-ornithine, antioxidants, whole-food phytonutrients, Vitamin D3, Lion's Mane, Glutathione, NAC, CoQ10, and Astaxanthin; the company cites Dr. Tadeusz Malinski's laboratory at the University of Ohio (2020) and subsequent publication in Frontiers in Nutrition (2021–2023) as scientific validation, and the product is BSCG-certified for professional athletes.

The business operates a direct-to-consumer e-commerce model on Shopify with one-time purchase and Subscribe & Save subscription tiers priced between approximately $76 and $270 per order (roughly $1.27–$2.99 per serving). In addition to DTC, the company distributes through an Eagles Landing convenience store partnership along the I-15 corridor in Utah, Arizona, and Nevada, and accepts HSA/FSA payments via a TrueMed integration. Marketing is anchored on affiliate- and influencer-driven promotion (a one-level program branded Miracle Rewards), a podcast (Pulsebeat), social media content (YouTube, Instagram, Facebook, TikTok, X), a blog, and event sponsorships including the Tucker Carlson LIVE Across America Tour. Leadership is the Hewlett family — John Hewlett as Founder/Formulator, Jason Hewlett as President (since 2024), Josh Hewlett as Vice President, and Janet Hewlett in operations — with stated headcount of 11–50 employees.

The primary customer segment is health-conscious adults (35+) concerned with cardiovascular health, energy, circulation, and healthy aging; secondary use cases are pitched toward athletic performance, recovery, sleep, and cognitive function. The company does not disclose revenue, has no external funding rounds, operates without a mobile app, and ships globally via its website while limiting physical retail to its Western US travel-plaza partnership.

Name

Cardio Miracle

Legal name

Sanacor International, Inc.

Website

https://cardiomiracle.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Cardio Miracle is a family-owned, Utah-based DTC supplement company selling a single nitric oxide powder formula with a dual-pathway delivery system, serving health-conscious adults seeking cardiovascular, energy, and circulation support through e-commerce subscriptions, affiliate marketing, and limited convenience-store retail.

Ownership category

akta.pro rank

Product category

Dietary Supplements

NAICS

Medicinal and Botanical Manufacturing (325411)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro industry

PRIMARYAFAFABAL

Powdered & Instant Beverage Mix Manufacturing (Drink Mixes)

Agriculture & Food Production/Beverage Production/Non-Alcoholic Beverage Production (Soft Drinks, Juice, RTD)

SECONDARYAFAFABAH

Functional/Fortified Beverage Production (Vitamins, Botanicals, Nootropics)

Agriculture & Food Production/Beverage Production/Non-Alcoholic Beverage Production (Soft Drinks, Juice, RTD)

SECONDARYAFAFAFAF

Botanical/Herbal & Adaptogen Functional Beverage Production

Agriculture & Food Production/Beverage Production/Functional & Nutritional Beverage Production (Energy, Sports, Fortified)

SECONDARYCRADAGAI

Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Vitamins, Supplements & Sports Nutrition

Keywords

• Nitric oxide supplements
• Cardiovascular health supplements
• L-arginine amino acids
• Powdered drink mix
• Heart health nutrition

Headquarters

HQ city

West Jordan

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Direct Product Sales: One-time and subscription purchases of Cardio Miracle nitric oxide supplement pouches and single-serving sticks sold directly to consumers through e-commerce website
2. Subscription (Subscribe & Save): Recurring subscription model offering 13-15% discount on all products with free shipping. Subscription options range from 30 to 180 servings delivered monthly
3. Affiliate Program: One-level affiliate program rewarding customers who refer new buyers with commission percentage and residual income from subscribe & save customers. Multiple affiliates earned 6-figures in 2024
4. Retail Distribution: Sales through convenience store partners including Eagles Landing locations along I-15 corridor

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Core offering

Cardio Miracle manufactures and sells a powdered nitric oxide supplement drink mix containing 50+ bioavailable nutrients, formulated with a dual-pathway delivery system (L-Arginine and nitrate-based). The product is sold directly to consumers through their e-commerce website in four size variants (30, 60, 90, and 180 servings) with subscription options, and is also distributed through convenience store retail partners and HSA/FSA payment channels.

Product overview

Cardio Miracle offers a single unified nitric oxide health supplement product with multiple size variants. The core Cardio Miracle Heart and Energy Supplement is a powdered drink mix containing 50+ ingredients including amino acids (L-arginine, L-citrulline, L-ornithine), antioxidants, fruit and vegetable phytonutrients, Vitamin D3, and specialty ingredients like Lion's Mane Mushroom, Glutathione, NAC, and CoQ10. Available in four pouch sizes: 30 Single-Serving Sticks (travel pack), 60-Serving Pouch (30-day supply), 90-Serving Pouch (45-day supply), and 180-Serving Pouch (90-day supply). The company also operates a Miracle Rewards referral program and The Pulsebeat Podcast. Products are available via one-time purchase or subscription plans, with HSA/FSA payment options through TrueMed integration.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Dr. Tadeusz Malinski at University of Ohio confirmed Cardio Miracle creates nitric oxide at the cellular level using advanced nanotechnology (2020)
• +2 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Eagles Landing Travel Plazas (Mark Yardley)coreChannel Partner/ Reseller/ Distributor · 1 January 2025Convenience store chain distribution partnership along I-15 corridor in Utah, Arizona, and Nevada. Owner Mark Yardley became customer first, then requested product placement in all his stores. Includes creative marketing (gas pump signs, window clings, bathroom posters).
• TrueMedcoreGTM or Marketing Partner · 1 September 2024Payment partnership enabling Cardio Miracle to accept HSA/FSA funds. TrueMed acts as payment intermediary allowing health and wellness brands to accept tax-free HSA/FSA accounts. Customers complete eligibility survey and receive reimbursement guidance.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key highlights7 records

Customer concentration

• Xx.com/cardio_miracle
• YouTubeyoutube.com/@CardioMiracle
• Facebookfacebook.com/CardioMiracle
• LinkedInlinkedin.com/company/cardiomiracle
• Instagraminstagram.com/cardio_miracle
• TikToktiktok.com/@cardiomiracle

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cardio Miracle