What Think Digital does

Think Digital Group is a privately-held, London-headquartered B2B media and technology company founded in 2003 by Craig Walton that operates closed professional video communities for the global asset management and insurance industries. Its two flagship platforms, Asset TV (serving 600,000+ investment professionals) and Insure TV (serving 250,000+ insurance professionals), deliver expert-led video content, panel discussions, CPD/CE-accredited training, and engagement analytics through partnerships with 500+ and 100+ content partners respectively, with localized regional editions across the US, UK, Canada, South Africa, Europe, Asia, and LatAm. Underlying technology includes proprietary video platform infrastructure, AI-powered content intelligence (Asset TV IQ and Insure IQ), a white-label enterprise SaaS (Media Manager), learning management modules (Team CPD and Team CE), a virtual conference platform, and state-of-the-art TV production studios in London, New York, and Cape Town.

The company monetizes through four primary streams: (1) content partnership and sponsorship on Asset TV and Insure TV (bespoke branded channels, topic-hub sponsorships, video reports); (2) SaaS subscriptions to Media Manager and Team CPD/CE for enterprise customers; (3) white-label enterprise licensing of video hosting and learning management technology to major financial corporations; and (4) virtual conference production and broadcasting services with realtime engagement analytics. Go-to-market is enterprise field sales targeting financial institutions, augmented by community-led engagement through closed professional networks and event-driven demand generation. Premium distribution includes syndication of videos to over 300,000 Bloomberg terminals worldwide. The firm employs 70+ people across London, New York, and Cape Town and serves tier-1 customers including BlackRock, Goldman Sachs, Morgan Stanley, PIMCO, Allianz, Zurich, AXA, JP Morgan, T. Rowe Price, and NYSE.

Name

Think Digital

Legal name

Think Digital Group

Website

https://thinkdigitalgroup.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Think Digital Group operates Asset TV and Insure TV, closed professional video communities serving 850,000+ investment and insurance professionals globally, through proprietary SaaS platforms, AI-powered content intelligence, and Bloomberg terminal distribution.

Ownership category

akta.pro rank

Product category

Financial Video & Learning Platform Software

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Motion Picture & Video Tape Distribution (7822)

akta.pro primary industry

Enterprise/Creator Video Hosting & OTT SaaS Platforms (MPACAAAL)

akta.pro secondary industry

White-Label/Hosted Publishing Platforms (MPACAIAJ)

Keywords

• Financial video platform
• Enterprise media solutions
• Professional learning technology
• Asset management video
• Insurance video content

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Content Partnership & Sponsorship: Content partners use bespoke branded channels, publish video reports, and sponsor topic hubs to expand marketing reach. Partners pay for improved discoverability and engagement with key buyers in financial sector.
2. SaaS Platform Subscriptions: Media Manager and Team SaaS solutions are provided as subscription-based services to enterprise clients. Media Manager adds video strategy capabilities while Team provides CPD/CE credit delivery tools.
3. White-label Enterprise Licensing: Technology is white-labeled to provide enterprise-grade solutions for companies building their technology platform, powering video hosting for major corporations with security and legal compliance features.
4. Virtual Conference Services: Production and broadcasting of online conferences and events with detailed reporting. Revenue generated from event production services with delegate networking and engagement features.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Think Digital Group delivers technology-enabled video platforms and SaaS solutions that connect financial organisations with professional buyers. Its core offerings are the Asset TV and Insure TV closed-community video platforms, supplemented by AI-powered IQ audience targeting, the Media Manager white-label video hosting SaaS, Team CPD/CE learning management modules, a Virtual Conference Platform, and in-house production studios in London, New York, and Cape Town.

Product overview

Think Digital Group operates a platform-plus-modules architecture centered on two flagship video platforms: Asset TV (for investment professionals) and Insure TV (for insurance professionals). These platforms are complemented by AI-powered content intelligence tools (Asset TV IQ and Insure IQ) for audience targeting, white-label enterprise solutions (Media Manager), learning management modules (Team CPD/Team CE), virtual event technology (Virtual Conference Platform), and in-house production studios in London, New York, and Cape Town. The integrated ecosystem enables financial organizations to reach professional buyers through video content, data-driven targeting, and educational programming.

Differentiator

Problem solved

Functional benefit

Products and services

• Asset TV Closed-community video platform that delivers expert-driven video content, topic hubs, and masterclass panels to registered investment professionals for research, due diligence, and learning.
• Insure TV Closed-community video platform that distributes industry and product insights to registered insurance professionals worldwide, supported by more than 100 content partners.
• Media Manager White-label SaaS video hosting and media management solution that lets enterprises embed Think Digital's video platform within their own technology stack for customer communications, training, knowledge sharing, and remote work support.
• Team CPD SaaS solution for delivering and managing continuous professional development programs with progress tracking, supporting regulatory CPD compliance for financial and insurance professionals.
• Team CE SaaS solution for delivering and managing continuing education programs with integrated online courses, assessments, and progress tracking for professional compliance.
• Virtual Conference Platform Online conference and event production platform that delivers delegate networking, live Q&A, and realtime engagement analytics with presentation hotspot reporting for enterprise sales programs.
• London City Studio State-of-the-art TV studio in the City of London with HD broadcast equipment, interactive TV wall, green screens, and post-production capabilities for producing professional video content.
• New York City Studio State-of-the-art TV studio in New York City with HD broadcast equipment, interactive TV wall, green screens, and post-production capabilities for producing professional video content.
• Cape Town Studio TV studio in Cape Town, South Africa producing professional video content with full production and live streaming capabilities.

Quantifiable outcome

• Asset TV supports 600,000+ investment professionals with learning and development
• +3 more outcomes

Named customers48 records

Segments1 record

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature6 records

Partnerships

One partnership is on record.

• BloombergcoreGTM or Marketing PartnerContent partnership for video syndication on Bloomberg terminal network, reaching over 300,000 terminals worldwide. This distribution partnership provides Think Digital's financial video content access to Bloomberg's global network of financial professionals and institutions.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Bloomberg Media: Bloomberg produces and distributes financial news and video content to terminal-using professionals. It is a direct competitor in financial video syndication and a partner at the same time, making it the most analytically comparable peer to Think Digital's Asset TV and Insure TV.
• Brightcove: Brightcove is a public enterprise video hosting and OTT SaaS platform. Its core offering directly overlaps Media Manager's white-label video functionality for large enterprises, including financial-sector customers.
• Vimeo OTT (via Vimeo Enterprise): Vimeo's enterprise and OTT products deliver white-label video hosting and monetization to brands. They overlap Media Manager on managed video infrastructure and compete for the same enterprise video workloads, including CPD/CE-style content delivery.

Broad incumbents

• Morningstar: Morningstar is a large incumbent financial data and research provider serving investment professionals. It overlaps Asset TV's audience (investment professionals) and competes for research-content mindshare, though via written research and data rather than gated video communities.
• S&P Global Market Intelligence: S&P Global provides data, ratings, and research used by the same institutional buyers served by Asset TV. It is an incumbent in the same workflow (research and due diligence) but distributes primarily through written and data products rather than closed video communities.
• MSCI: MSCI supplies indices, analytics, and research consumed by the same buy-side audience as Asset TV. As an incumbent data and research provider, it competes for institutional decision-maker attention and sponsorship budgets in the same workflow.
• LSEG (Refinitiv / Reuters): LSEG's Refinitiv and Reuters brands combine financial data, news, and video distribution targeting investment professionals. Overlap with Think Digital is on the news-and-video side serving buy-side and sell-side analysts globally.
• Dow Jones (The Wall Street Journal): Dow Jones distributes financial news and video (WSJ, Barron's, MarketWatch) to professional audiences. It competes with Asset TV for institutional mindshare and sponsorship budgets, primarily through written and broadcast channels.
• Financial Times: FT distributes subscription financial journalism, including video, to the same investment and corporate audience addressed by Asset TV. It is a broad incumbent that monetizes similar professional subscriptions and sponsorships, primarily through written content supplemented by video.

Emerging players

• Q4 Inc. Q4 provides investor relations and capital-markets communications software, including earnings video and event hosting. It is an emerging player in IR-grade financial video and white-label communications, partially overlapping Media Manager and Virtual Conference.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Think Digital