Southern Staircase
Southern Staircase, operating as Artistic Stairs US, is a privately held Arizona-based custom staircase design, manufacturing, and installation company serving homeowners, builders, and commercial clients across 12+ Arizona cities with floating, curved, and straight staircases plus railing systems.
- Company typePrivate
- Founded1980
- HeadquartersAlpharetta, United States
- Headcount251–500
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Southern Staircase does
Southern Staircase operates through its subsidiary Artistic Stairs US, a custom staircase design, manufacturing, and installation company serving the Arizona market. Founded in the early 1980s and based in Phoenix and Tucson with headquarters under parent Southern Staircase in Alpharetta, Georgia, the company delivers turnkey stair and railing solutions from concept through installation. Its product portfolio spans three primary staircase types (floating, curved, and straight) plus stair remodeling services, complemented by six railing categories (cable, glass, metal, stainless steel, wood, and modern iron) and supporting components including balusters, newel posts, and handrails. The firm holds Consumers' Choice and Builders' Choice Awards and employs a team averaging 10 years of industry experience.
The company generates revenue on a quote-based, project-by-project basis with one-time project economics per engagement, pricing driven by staircase type, material selection, linear footage, and installation complexity. It serves four customer segments: Arizona homeowners (primary), professional builders (primary), architects and designers, and commercial builders. Go-to-market combines direct field sales through its Phoenix and Tucson offices, a website-driven inbound channel for self-serve consultation requests, and referral partnerships with architects, designers, and builders. Marketing is conducted via a branded blog ("The Ascent to Greatness"), organic social media on Facebook, LinkedIn, and Instagram, email newsletter capture, and trade partner referrals.
The business model is craft-driven and service-intensive rather than technology- or AI-led, with no disclosed patents, software platforms, or AI/ML capabilities in the source material. Operations are geographically confined to Arizona, covering at least 12 cities including Phoenix, Tucson, Scottsdale, Mesa, Chandler, Glendale, Tempe, Gilbert, Carefree, Sedona, Prescott, and Flagstaff. The company is privately held with 251-500 employees and no external investment, acquisition, or IPO activity disclosed.
Southern Staircase firmographics
Firmographics- Name
- Southern Staircase
- Legal name
- Artistic Stairs US
- Website
- https://artisticstairs-us.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Southern Staircase, operating as Artistic Stairs US, is a privately held Arizona-based custom staircase design, manufacturing, and installation company serving homeowners, builders, and commercial clients across 12+ Arizona cities with floating, curved, and straight staircases plus railing systems.
- Ownership category
- akta.pro rank
Southern Staircase industry classification
Industry- Product category
- Custom Staircase Manufacturing
- akta.pro primary industry
- Staircase & Railing Remodeling (Interior) (HSAPAFAF)
- akta.pro secondary industry
- Stair Parts, Railings & Architectural Woodwork (HSAPAIAJ)
Keywords
Where Southern Staircase is headquartered
LocationHeadquarters
- HQ city
- Alpharetta
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Southern Staircase business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Custom Staircase Design and Manufacturing: Design, fabrication, and installation of custom staircases and railing systems for residential and commercial properties. Projects range from simple baluster upgrades to complete staircase renovations and new construction installations. Turnkey project management from concept through installation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing varies by staircase type, materials, and installation complexity |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Southern Staircase product offering
Product offeringCore offering
Southern Staircase (operating as Artistic Stairs US) designs, fabricates, and installs custom staircases and railing systems for residential and commercial properties across Arizona. Offerings span floating, curved, and straight staircases; cable, glass, metal, stainless steel, wood, and iron railings; exterior stair railings; stair remodels; and component products such as balustrades, balusters, newel posts, and handrails. Each engagement is turnkey, covering free design consultation, value-engineered budget proposals, material selection, manufacturing, and professional installation.
Product overview
Southern Staircase operates as Artistic Stairs US, Arizona's premier custom staircase design and manufacturing company offering a comprehensive portfolio of stair and railing products. The core offering is custom stair design, manufacturing, and installation services. The product portfolio includes: Floating Staircases, Curved Staircases, Straight Staircases, and Stair Remodeling Services as main stair products; paired with complementary railing products including Cable Stair Railings, Glass Stair Railings, Metal Stair Railings, Stainless Steel Railings, Wood Stair Railings, Modern Iron Stair Railings, and Exterior Staircase Railings; supported by component products such as Balustrades and Balusters, and Newel Posts and Handrails. The company provides turnkey solutions from concept through installation for both residential homeowners and professional builders (architects, designers, contractors) across Arizona cities including Phoenix, Tucson, Scottsdale, Mesa, Chandler, Glendale, Gilbert, Flagstaff, Prescott, Sedona, Carefree, and Tempe.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Stair Design and Manufacturing (Artistic Stairs US) Turnkey custom staircase design, manufacturing, and installation services for residential and commercial properties in Arizona, covering concept, design consultation, fabrication, and professional installation.
- Cable Stair Railings Minimalist cable railing systems that deliver open sightlines and a modern aesthetic, paired with wood or metal posts and handrails for both straight runs and landings.
- Glass Stair Railings Transparent glass panel railings using tempered glass to maximize natural light, provide unobstructed views, and create an open-concept feel while maintaining code-compliant safety.
- Metal Stair Railings Versatile metal staircase railings offering durability, low maintenance, and design-forward aesthetics suited to both residential and commercial properties in Arizona's climate.
- Stainless Steel Railings Corrosion-resistant stainless steel railings offering a polished, modern finish suitable for indoor and outdoor staircases, including Arizona weather conditions.
- Wood Stair Railings Traditional wood railings offering classic warmth and elegance, available in various wood species, stains, and finishes to complement modern and traditional interiors.
- Modern Iron Stair Railings Custom iron stair railings combining strength with timeless or contemporary design, available in various finishes and ornamental details for interior and exterior applications.
- Floating Staircases Cantilevered modern staircases that appear to float effortlessly, creating striking visual effect with open sightlines and customizable glass, metal, and wood finishes.
- Curved Staircases Elegant curved, spiral, or helical staircases with flowing lines and graceful curves serving as architectural focal points, crafted from premium wood, metal, and glass.
- Straight Staircases Classic straight staircases with clean lines and minimalistic design, offering space-efficient solutions with customizable wood, metal, glass, and finish options.
- Stair Remodeling Services Arizona staircase remodel service offering complete teardown renovations, baluster replacements, tread and riser upgrades, railing system updates, and professional refinishing for existing staircases.
- Exterior Staircase Railings Outdoor staircase railings designed for Arizona's climate, featuring weather-resistant exterior metal balusters, glass railings, and modern designs for decks, balconies, and patios.
- Balustrades and Balusters Comprehensive selection of balustrade materials including glass, stainless steel, cable rail, wood, and metal with finish options for completing staircase designs.
- Newel Posts and Handrails Custom newel posts and handrail systems available in wood, metal, glass, and combinations, designed to match any staircase style.
Quantifiable outcome
- Most stair remodel projects can be completed within a week from start to finish
- +1 more outcomes
Companies that use Southern Staircase
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Southern Staircase technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Southern Staircase partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Southern Staircase competitors and assessment
Company assessmentDirect peers
- Salter Spiral Stair: Custom designer and manufacturer of spiral, curved, and helical staircases. Comparable because it serves the same premium curved-stair niche that Artistic Stairs US highlights as a flagship product.
- L.J. Smith Stair Systems: Long-established U.S. manufacturer and installer of custom stair systems and stair parts (wood, iron, metal). Comparable as a vertically integrated custom stair partner for builders and homeowners with a similar product breadth (railings, balusters, newels).
- StairSupplies: Manufacturer and online retailer of stair parts and complete stair systems, including cable, glass, and modern railing kits. Comparable given overlapping product categories and direct-to-buyer distribution.
- Great Lakes Stair & Rail: Custom architectural stair and rail manufacturer serving the Midwest U.S. Comparable turnkey design, fabrication, and install model with similar material range (wood, metal, glass, cable).
- Pacific Stair Corporation: Custom commercial and residential staircase manufacturer/installer serving the western U.S. Comparable given its turnkey design-build approach and breadth of stair and railing material capabilities similar to Artistic Stairs US.
- North American Stair & Rail: Custom commercial and residential stair and rail manufacturer-installer with turnkey design-build delivery. Comparable operating model to Artistic Stairs US, including direct sales to architects, builders, and developers.
- Premium Custom Stairs: Regional custom staircase manufacturer and installer serving U.S. homebuilders and homeowners. Comparable as a project-based, quote-priced custom stair specialist with similar customer mix.
- Southern Staircase: Parent entity of Artistic Stairs US; designs and installs custom residential and commercial staircases across the southeastern U.S. Directly comparable given shared operating model, in-house design-to-installation workflow, and concentration in premium custom stairwork.
Others
- Crown Heritage Stair: Manufacturer and supplier of stair parts, railings, and balusters serving the building products channel. Comparable as an industry supplier and component competitor adjacent to Artistic Stairs US's parts and railing offering.
Emerging players
- Viewrail: Direct-to-consumer manufacturer of modern stair and railing systems (floating stairs, cable and glass railings). Overlaps significantly with Artistic Stairs US's modern/floating and glass/cable product lines, though delivered through a more modular, ship-anywhere model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Southern Staircase social profiles
Digital presenceSouthern Staircase financial estimates
Financial estimateRevenue estimate
Valuation estimate
Southern Staircase leadership team
Management profileNumber of profiles
Profiles1 record
Southern Staircase funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Southern Staircase M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Southern Staircase
What does Southern Staircase do?
Southern Staircase (operating as Artistic Stairs US) designs, fabricates, and installs custom staircases and railing systems for residential and commercial properties across Arizona. Offerings span floating, curved, and straight staircases; cable, glass, metal, stainless steel, wood, and iron railings; exterior stair railings; stair remodels; and component products such as balustrades, balusters, newel posts, and handrails. Each engagement is turnkey, covering free design consultation, value-engineered budget proposals, material selection, manufacturing, and professional installation.
Is Southern Staircase a public or private company?
Southern Staircase is a private company. It is classified as unknown and is currently operating.
When was Southern Staircase founded?
Southern Staircase was founded in 1980. It employs 251 to 500 people.
Where is Southern Staircase based?
Southern Staircase is headquartered in Alpharetta, United States, in the North America region.
How does Southern Staircase make money?
One revenue line is on record: custom Staircase Design and Manufacturing.
Who are Southern Staircase's main competitors?
Direct peers on record are Salter Spiral Stair, L.J. Smith Stair Systems, StairSupplies, Great Lakes Stair & Rail, Pacific Stair Corporation, North American Stair & Rail, Premium Custom Stairs and Southern Staircase. Crown Heritage Stair is listed as an others. Viewrail is listed as an emerging player.
Does Southern Staircase have an API?
No public API is recorded for Southern Staircase.
What industry is Southern Staircase in?
Southern Staircase's product category is Custom Staircase Manufacturing. Its primary akta.pro industry code is HSAPAFAF, Staircase & Railing Remodeling (Interior), with a secondary code of HSAPAIAJ, Stair Parts, Railings & Architectural Woodwork.