Pro Weld
Pro Weld is a family-owned metal welding and steel fabrication company in White City, Oregon, serving residential, commercial, electrical utility, and industrial customers across Southern Oregon and beyond with custom structural steel, substation components, mobile welding, and branded proprietary products like Iron Horse BBQ grills.
- Company typePrivate
- Founded1993
- HeadquartersWhite City, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Pro Weld does
Pro Weld, Inc. is a privately-held, family-owned metal welding and steel fabrication company founded in 1993 by Jim and Penny Oberlander and headquartered in White City, Oregon, within the broader Medford/Southern Oregon region. The company operates a 14,000-15,000 sq ft fabrication facility equipped with a 7'x12' CNC plasma cutting table, a 45-ton crane, a 14-ton boom truck, a 12' shear, a 12' CNC press brake, and welding stations supporting TIG, MIG, aluminum, carbon steel, and stainless steel processes. It offers in-house AutoCAD design, prototyping, shearing, forming, bending, punching, assembly, hot-dipped galvanizing, powder coating, mobile on-site welding, and crane rigging services, producing a range of outputs from custom residential gates to three-story structural steel buildings and electrical substation components.
Pro Weld serves a heterogeneous customer mix spanning residential property owners, commercial contractors, electrical utilities and cooperatives (substation structural steel, transformer tanks, switch stands), industrial manufacturers (cylinder pallets, catch basin grates, structural catwalks), and branded consumer/enterprise buyers of its proprietary Iron Horse BBQ, Iron Pony BBQ, Santa Fe Cattleman's Grill, and Thunder MMA Cages product lines, which are sold domestically and internationally. Customer evidence includes People's Bank (three-story metal building), Lithia Nissan, Harry & David, Partin Forest Products, Pacific Crest, Southern Oregon University, Terpening Terrace Retirement, and Monticello Motor Club, indicating cross-vertical reach anchored in the Pacific Northwest.
The company monetizes through project-based, quote-driven custom fabrication work (one-time project fees), crane and rigging professional services, recurring hardware sales of proprietary products, and bidding on substation steel RFQs nationwide. Penny Oberlander is designated 51% owner to preserve woman-owned small business (WBE/DBE) certifications that enable access to government and corporate supplier diversity contract set-asides. Pro Weld self-reports approximately 15% annual growth, hosts an RCC workforce pipeline, has filed patents for safety products, and reports 150 years of combined welding expertise among its staff of 11-50 employees.
Pro Weld firmographics
Firmographics- Name
- Pro Weld
- Legal name
- Pro Weld, Inc.
- Website
- https://pro-weld.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pro Weld is a family-owned metal welding and steel fabrication company in White City, Oregon, serving residential, commercial, electrical utility, and industrial customers across Southern Oregon and beyond with custom structural steel, substation components, mobile welding, and branded proprietary products like Iron Horse BBQ grills.
- Ownership category
- akta.pro rank
Pro Weld industry classification
Industry- Product category
- Structural Steel Fabrication
- NAICS
- Welding and Soldering Equipment Manufacturing (333992)
- SIC
- Metalworkg Machinery & Equipment (3540)
- akta.pro primary industry
- Welding, Joining & Soldering Equipment (Arc, Resistance, Friction, Brazing) (IMAHADAH)
Keywords
Where Pro Weld is headquartered
LocationHeadquarters
- HQ city
- White City
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Pro Weld business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Custom Metal Fabrication Services: Project-based custom metal fabrication and welding services for commercial, residential, and industrial customers. Services include welding repair, on-site welding, metal fabrication, assembly, crane services, shearing, forming, bending, punching, and prototyping. Revenue is earned on a per-project basis with quotes provided based on specifications.
- Crane and Rigging Services: Crane rental and rigging services provided primarily for facilitating lifts on their own job sites, with availability for external customers. Includes 45-ton crane and 14-ton boom truck services.
- Proprietary Product Sales (Iron Horse BBQ, Thunder MMA Cages): Sale of manufactured proprietary products including portable commercial BBQ grills (Iron Horse BBQ, Iron Pony BBQ, Santa Fe Cattleman's Grill) and Thunder MMA cages. Products sold as complete units with various pricing tiers.
- Metal Safety Products: Manufacture and sale of safety equipment including gas cylinder pallets (Cylinder Rite Pallets), spark guards for railroad repairs, and custom safety transportation products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Custom Fabrication - Quote Based |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Pro Weld product offering
Product offeringCore offering
Pro Weld, Inc. is a family-owned metal welding and steel fabrication shop operating from a 14,000-15,000 sq ft facility in White City, Oregon. The company provides certified welding (TIG, MIG, aluminum, stainless, carbon steel), CNC plasma cutting, mobile on-site welding, and crane rigging services, alongside the manufacture of custom structural steel components, industrial safety products, and proprietary consumer brands (Iron Horse BBQ grills, Thunder MMA Cages). It serves commercial, industrial, utility, and residential customers primarily across Southern Oregon with nationwide and select international shipping.
Product overview
Pro Weld is a family-owned metal welding and steel fabrication company operating since 1993. The company operates a 14,000-15,000 sq ft fabrication facility in White City, Oregon, offering diverse services ranging from structural steel fabrication for electrical substations to custom consumer products. Their product portfolio includes Iron Horse BBQ, Iron Pony BBQ, and Santa Fe Cattleman's BBQ Grill (portable commercial barbecues manufactured under a subsidiary), Thunder MMA Cages (martial arts equipment division), and industrial safety products such as steel bollards, cylinder pallets, and catch basin grates. Core services include welding and fabrication (TIG, MIG, aluminum, stainless steel, carbon steel), crane services (45-ton crane and 14-ton boom truck), mobile on-site welding, CNC plasma cutting, and structural steel fabrication for commercial projects including electrical substations, bridges, and building frameworks.
Differentiator
Problem solved
Functional benefit
Brands
- Iron Horse BBQ: Portable commercial BBQ grills and smokers, including locomotive-style designs and infrared models
- Iron Pony BBQ
- Thunder MMA Cages
Quantifiable outcome
- 15% annual growth rate
- +3 more outcomes
Companies that use Pro Weld
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles5 records
Pro Weld technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Pro Weld partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Rogue Community CollegecorePro Weld has an active partnership with Rogue Community College through their Cooperative Work Experience (CWE) program. The company takes RCC interns who use their time at Pro Weld as classroom experience. The partnership helps train future welders while providing Pro Weld with potential future employees. The company has also worked with RCC's Welding Department Chair Todd Giesbrecht to develop collaborative programs to prepare students for the workforce.
- Southern Oregon University (SOU)minorPro Weld is in preliminary stages of planning with SOU's upper division Applied Business Research teams to analyze the Iron Horse BBQ client base through survey research. This academic partnership aims to help understand and grow their BBQ product market.
- Iron Horse BBQ, Inc.coreFormer subsidiary of Pro Weld established in 2005 by Jim and Penny Oberlander. Iron Horse BBQ, Inc. manufactures portable BBQ grills including the Iron Horse BBQ, Iron Pony BBQ, and Santa Fe styled Cattleman's Grill. The subsidiary has its own website (ironhorsebbq.com) and has sold products internationally (Panama, Honduras, Canada) as well as domestically to amusement parks, catering companies, and rental businesses.
- Thunder MMA CagescoreThunder Cages is a division of Pro Weld that manufactures MMA (mixed martial arts) cages. The division has its own branding and website (thundermmacages.com). Pro Weld fabricates all Thunder MMA Cages at their White City facility.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Pro Weld competitors and assessment
Company assessmentDirect peers
- Zalk Josephs Fabricators: Pacific Northwest structural steel fabricator based in Portland, Oregon, serving commercial construction and industrial customers. Directly comparable to Pro Weld in structural steel fabrication scope, customer type, and regional footprint.
- Hillsdale Fabricators: Regional structural steel fabricator serving commercial and industrial construction. Closely comparable to Pro Weld in scale, customer base (general contractors and developers), and project-based structural steel work.
- Traeger Grills: Major U.S. wood-pellet grill brand competing in the same portable/commercial BBQ category as Pro Weld's Iron Horse BBQ. Directly comparable for benchmarking the proprietary consumer grill product line.
- Yoder Smokers: Premium U.S. manufacturer of competition and commercial BBQ smokers and grills. Comparable to Pro Weld's Iron Horse BBQ in target customer (serious grillers, caterers, competition cookers) and premium commercial positioning.
Broad incumbents
- Schuff Steel: Large national structural steel fabricator serving commercial, industrial, and infrastructure projects. Comparable to Pro Weld in structural steel capability but operates at significantly larger scale with broader geographic reach.
- Vigor Industrial: Pacific Northwest marine and industrial fabrication company with steelwork and heavy fabrication capabilities. Comparable to Pro Weld in steel fabrication and heavy lifting infrastructure, but with broader marine/ship repair scope.
- TrueNorth Steel: Structural steel manufacturer and fabricator serving commercial construction and infrastructure. Comparable to Pro Weld in core structural steel offerings but operates at larger scale with broader geographic coverage.
- Weber: Global mass-market grill brand with broad retail distribution. Comparable to Iron Horse BBQ at the product-category level, illustrating the scale and distribution gap Pro Weld's BBQ line would need to overcome to scale.
Others
- Lincoln Electric: Largest U.S. manufacturer of welding equipment, consumables, and cutting systems. Adjacent peer as a key supplier of the welding equipment Pro Weld relies on and as a reference point for welding-industry economics and trends.
- Miller Electric (ITW): Major manufacturer of arc welding and cutting equipment, including the Miller welding machines Pro Weld uses. Adjacent peer as a key supplier and as a benchmark for industry-standard welding technology investment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Pro Weld social profiles
Digital presencePro Weld compliance and trust
Trust signalCompliance6 records
Pro Weld financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pro Weld leadership team
Management profileNumber of profiles
Profiles4 records
Pro Weld subsidiaries and ownership
Company hierarchySubsidiaries2 records
Pro Weld funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pro Weld M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pro Weld
What does Pro Weld do?
Pro Weld, Inc. is a family-owned metal welding and steel fabrication shop operating from a 14,000-15,000 sq ft facility in White City, Oregon. The company provides certified welding (TIG, MIG, aluminum, stainless, carbon steel), CNC plasma cutting, mobile on-site welding, and crane rigging services, alongside the manufacture of custom structural steel components, industrial safety products, and proprietary consumer brands (Iron Horse BBQ grills, Thunder MMA Cages). It serves commercial, industrial, utility, and residential customers primarily across Southern Oregon with nationwide and select international shipping.
Is Pro Weld a public or private company?
Pro Weld is a private company. It is classified as family owned and is currently operating.
When was Pro Weld founded?
Pro Weld was founded in 1993. It employs 11 to 50 people.
Where is Pro Weld based?
Pro Weld is headquartered in White City, United States, in the North America region.
How does Pro Weld make money?
Four revenue lines are on record. Custom Metal Fabrication Services are the primary driver. The others are crane and Rigging Services, proprietary Product Sales (Iron Horse BBQ, Thunder MMA Cages) and metal Safety Products.
Who are Pro Weld's main competitors?
Direct peers on record are Zalk Josephs Fabricators, Hillsdale Fabricators, Traeger Grills and Yoder Smokers. Broad incumbents are Schuff Steel, Vigor Industrial, TrueNorth Steel and Weber. Others are Lincoln Electric and Miller Electric (ITW).
Does Pro Weld have an API?
No public API is recorded for Pro Weld.
What industry is Pro Weld in?
Pro Weld's product category is Structural Steel Fabrication. Its primary akta.pro industry code is IMAHADAH, Welding, Joining & Soldering Equipment (Arc, Resistance, Friction, Brazing). Its NAICS code is 333992 and its SIC code is 3540.