Madison Parker Capital

What Madison Parker Capital does

Madison Parker Capital, LLC is a Northern California-based boutique private equity firm that provides liquidity and growth capital to lower middle market companies. The firm originates investments through direct relationships with business owners, intermediaries (investment bankers, business brokers), and corporate parents, targeting management-led buyouts, expansion financings, and recapitalizations. Madison Parker Capital reports investing in transactions up to $50 million in size, in companies with revenues up to $150 million, enterprise values up to $50 million, and (in manufacturing) operating cash flow above $2 million, with a typical holding period of three to seven years and board-level involvement through its Managing Partners.

The firm generates revenue through three streams: recurring management fees on committed capital, transaction fees on deals executed for portfolio companies (acquisitions, recapitalizations, divestitures), and performance-based carried interest realized at exit. Its go-to-market is relationship-driven and intermediary-aware, paying finder's fees for sourced deals and selectively engaging co-investment with management teams that make equity investments alongside MPC. The disclosed portfolio spans advanced materials and enabling technologies, business services, consumer products, retail and restaurants, and manufacturing, with named holdings including A123 Systems, ChargePoint, Utrecht Art Supplies, Boloco, Venyu Solutions, Klone Lab, and Village Power Finance.

Operating as an unregistered, privately held LLC with 1-10 employees, Madison Parker Capital completes transactions within a 45-90 day window and differentiates on speed, partnership orientation, and proprietary deal flow in segments commonly bypassed by larger funds. There is no disclosed proprietary technology platform, app, or AI/ML capability; the firm's value creation rests on financial judgment, operational support, and active portfolio management rather than on a software or data infrastructure layer.

Name

Madison Parker Capital

Legal name

Madison Parker Capital, LLC

Website

https://madisonparkercapital.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Madison Parker Capital is a Northern California-based boutique private equity firm that provides liquidity and growth capital (transactions up to $50 million) to lower middle market companies, typically co-investing with management and maintaining board-level involvement across three-to-seven-year holds.

Ownership category

akta.pro rank

Product category

Private Equity

NAICS

All Other Financial Investment Activities (52399), Miscellaneous Financial Investment Activities (523999)

SIC

Investment Advice (6282)

akta.pro primary industry

Equity Capital Advisory (Private Equity Placements, Growth Capital) (BPAHAOAE)

akta.pro secondary industries

Business Services (B2B) Growth Equity (FSANACAD), Capital Raising Advisory (Equity & Equity-Linked) (FSAEAGAC)

Keywords

• Private equity investing
• Middle market investments
• Venture capital funding
• Growth capital
• Buyout investments

Headquarters

HQ city

Menlo Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Management Fees: Charges ongoing management fees on committed capital or portfolio company investments.
2. Carried Interest / Performance Fees: Earns performance-based carried interest on investment returns, typically realized upon exit of portfolio investments within their 3-7 year holding periods.
3. Transaction / Deal Fees: Earns fees from executing transactions including acquisitions, recapitalizations, and divestitures for portfolio companies.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels1 record

Core offering

Madison Parker Capital is a boutique private equity and venture capital firm that makes partnership-oriented investments in middle market companies. The firm invests up to $50 million per transaction in companies generating up to $150 million in revenue, providing capital to support growth, buyouts, and recapitalizations.

Product overview

Madison Parker Capital is a Northern California based venture capital and private equity firm focused exclusively on partnership-oriented investments in lower middle market companies. The firm does not offer technology products or services; instead, it provides liquidity and growth capital to select middle-market enterprises through investment types including management-led buyouts, expansion financings, and recapitalizations. Their investment focus includes advanced materials and enabling technologies, business services, consumer products, retail/restaurants and manufacturing companies with revenues up to $150 million and enterprise values up to $50 million.

Differentiator

Problem solved

Functional benefit

Products and services

• Private Equity Investments Equity investments of up to $50 million per transaction in middle-market companies with revenues up to $150 million, used for growth capital, buyouts, and recapitalizations. Targeted at business owners, founders, and management teams seeking institutional capital partners.
• Venture Capital Investments Venture capital investments in companies as part of the firm's broader investment strategy, providing capital to support early-stage and growth-stage companies.

Named customers14 records

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Trinity Hunt Partners: Trinity Hunt Partners is a Dallas-based private equity firm focused on partnering with founder-led lower middle market companies with revenues typically $20M-$150M. Like Madison Parker Capital, it pursues management buyouts, recapitalizations, and growth investments with co-investment from operating teams.
• Huron Capital Partners: Huron Capital is a Detroit-based lower middle market PE firm investing in companies with $20M-$200M in revenue, executing buy-and-build strategies with management partnerships. Its deal size, target enterprise value, and partnership-oriented approach directly mirror Madison Parker Capital's model.
• Gryphon Investors: Gryphon Investors is a San Francisco-based middle-market PE firm making equity investments of $25M-$150M in profitable, growing businesses. Its geographic proximity (Northern California) and lower middle market focus on consumer, business services, and industrial sectors make it a close comparable to MPC.
• The Sterling Group: The Sterling Group is a Houston-based PE firm focused on industrial, distribution, and business services companies in the lower middle market. Its transaction sizes (typically $50M-$300M) and operating-partner model parallel Madison Parker Capital's approach to value creation.
• Wynnchurch Capital: Wynnchurch Capital is a Chicago-based middle-market PE firm focused on operationally intensive transactions, recapitalizations, and management buyouts in the $50M-$500M EV range. Its partnership with operating executives and focus on complex lower middle market situations align closely with MPC.
• FFL Partners: FFL Partners is a San Francisco-based private equity firm investing in middle-market companies across healthcare, business services, and consumer sectors. Its geographic base, sector focus, and partnership-driven investment approach are directly comparable to Madison Parker Capital.
• Palladium Equity Partners: Palladium Equity Partners is a New York-based middle-market PE firm investing in partnership with management in business services, consumer, and industrial sectors with revenues of $50M-$500M. Its lower middle market deal sweet spot and partnership-oriented model closely parallel MPC.
• Kainos Capital: Kainos Capital is a Dallas-based PE firm exclusively focused on the consumer and retail sector with target companies having $50M-$500M in revenue. Its sector specialization and mid-market focus make it a relevant comparable for MPC's consumer products investments.
• LFE Capital Partners: LFE Capital is a Boston-based boutique private investment firm focused on acquiring and investing in profitable lower middle market companies with $5M-$25M of EBITDA. Its boutique structure, sector-agnostic mandate, and management partnership approach make it a highly comparable smaller-scale PE peer to MPC.

Broad incumbents

• Genstar Capital: Genstar Capital is a San Francisco-based middle-market PE firm with over $45B AUM investing in software, business services, financial services, and healthcare. As a larger regional incumbent in Northern California, it competes for similar lower middle market opportunities but at greater scale than MPC.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments8 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Madison Parker Capital