Winkle Industries

What Winkle Industries does

Winkle Industries, founded in 1949 and headquartered at 2080 West Main Street, Alliance, Ohio, is a US-based manufacturer of engineered lifting and material handling equipment serving heavy industrial end markets including steel mills, scrap recycling, railway operations, and general manufacturing. The company employs 51-100 people and operates as a private subsidiary of GRYB International Inc., a Canadian industrial conglomerate that owns at least seven other material handling subsidiaries (GRYB Canada, Rad Technologies, Dalkotech, Shearex Equipment, Bateman Manufacturing, e-Trak Technology Solutions, and Serco Loaders). All lifting devices are engineered to ASME B30.20 and BTH-1 standards.

Winkle's product portfolio is organized into seven core categories: magnetic lifting devices (scrap handling, mill-duty, bi-polar, hydraulic, and battery-powered magnets), steel mill magnets, crane components (brakes, hook blocks, wheels, limit switches), mechanical lifting devices (C-hooks, coil grabs, spreader beams, tongs, lifters, grapple towers), electrical control systems (magnet controllers and monitors), power supply sources (hydraulic and diesel generators, rectifiers, transformers, battery back-up systems), and transfer equipment (coil upenders, ladle tilters, transfer cars). Proprietary technology includes the patented Bullet® Magnet Cable Protector, the PLC-driven Magnet System Monitor with battery health diagnostics, the OptiMag DS Series circular scrap magnet with a 75% continuous duty cycle, and the Bateman Hydgen/MagGen generator line.

Winkle generates revenue primarily through one-time sales of new equipment and through professional services including remanufacturing, engineering consulting, and field services, with a supplementary surplus inventory sales channel. Pricing is quote-based via website request forms, distribution is direct enterprise field sales to industrial buyers, and demand is generated through a mix of Google paid search, paid social across multiple platforms, content on the corporate website, and industry events. No public revenue, customer logos, or named wins are disclosed in the available source data.

Name

Winkle Industries

Legal name

Winkle Industries Inc.

Website

https://winkleindustries.com

Company type

Private

Founded year

1949

Operating status

Operating

Headcount range

51–100 employees

Short description

Winkle Industries is a US-based, 75-year-old manufacturer of engineered magnetic and mechanical lifting devices serving steel mills, scrap recyclers, railways, and industrial manufacturers, operating as a subsidiary of Canadian conglomerate GRYB International.

Ownership category

akta.pro rank

Product category

Industrial Material Handling Equipment

NAICS

Other General Purpose Machinery Manufacturing (3339), Electrical Equipment Manufacturing (3353), Other Fabricated Wire Product Manufacturing (332618), Electrical Equipment, Appliance, and Component Manufacturing (335)

SIC

Industrial Trucks, Tractors, Trailors & Stackers (3537), General Industrial Machinery & Equipment (3560), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Sheet Metal Work (3444)

akta.pro primary industry

Cranes, Hoists & Overhead Material Handling (Industrial) (IMAHABAE)

akta.pro secondary industries

Lifting Accessories & Rigging (Slings, Shackles, Hooks, Spreaders) (IMAHAJAI), Crane & Hoist Components (Wire Rope, Chain, Drums, Sheaves, Motors, Controls) (IMAHAJAK), Metal Forming & Fabrication Machines (Presses, Bending, Shearing, Stamping) (IMAHADAC)

Keywords

• Material handling equipment
• Industrial lifting solutions
• Magnetic lifting devices
• Crane components
• Scrap handling equipment

Headquarters

HQ city

Alliance

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Material Handling Equipment Sales: Manufacturing and selling of magnetic lifting devices, mechanical lifting devices, crane components, electrical control systems, power supply sources, and transfer equipment. Products are custom engineered to customer specifications with extensive product catalog.
2. Services (Remanufacturing, Engineering, Field Services): Provides remanufacturing services to maximize ROI on material handling equipment, full-service engineering and consulting for material handling projects, and field services. Warranty support also offered.
3. Surplus Inventory Sales: Sale of surplus inventory equipment through dedicated surplus section of website.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Winkle Industries designs, manufactures, and supplies engineered material handling and lifting equipment for industrial operations. Core offerings include magnetic lifting devices, mechanical lifting devices, crane components, electrical control systems, power supply sources, and transfer equipment, supported by remanufacturing, engineering, and manufacturing services for industrial clients in steel, scrap recycling, railway, and manufacturing sectors.

Product overview

Winkle Industries is the premier provider of material handling solutions, founded in 1949, serving industries including scrap recycling, steel mills, and railways. The company offers a comprehensive portfolio of engineered products organized into seven core categories: (1) Magnetic Lifting Devices including scrap handling magnets, mill-duty magnets, bi-polar magnets, and hydraulic/battery-powered magnets; (2) Steel Mill Magnets for demanding mill operations; (3) Crane Components including brakes, hook blocks, and wheels; (4) Mechanical Lifting Devices including C-hooks, coil grabs, spreader beams, tongs, and specialized lifters; (5) Electrical Control Systems including magnet controllers and monitors; (6) Power Supply Sources including generators, rectifiers, and battery back-up systems; and (7) Transfer Equipment including coil upenders and transfer cars. The product line spans from individual components to complete systems, supported by remanufacturing, engineering, and custom manufacturing services. Notable product lines include Bateman generators (Hydgen/MagGen series), DS Series scrap magnets, RM Series rectangular mill magnets, and the 160 Series Mag Grab grapple. All lifting devices are engineered and manufactured in compliance with ASME B30.20 and BTH-1 safety standards.

Differentiator

Problem solved

Functional benefit

Products and services

• Magnetic Lifting Devices Engineered magnetic equipment designed to lift and move ferrous loads in heavy industrial settings such as steel mills and scrap recycling operations.
• Mechanical Lifting Devices Mechanical lifting equipment engineered for moving heavy industrial loads where magnetic solutions are not applicable.
• Crane Components Components and assemblies used in industrial crane systems to support material handling operations.
• Electrical Control Systems Electrical control systems designed to operate and manage industrial lifting and material handling equipment.
• Power Supply Sources Power supply sources engineered to provide reliable electricity for industrial lifting and material handling systems.
• Transfer Equipment Equipment designed to transfer materials within industrial facilities as part of integrated material handling workflows.
• Remanufacturing Services Service to remanufacture and refurbish industrial material handling and lifting equipment to extend equipment lifecycle.
• Engineering Services Engineering services for designing custom material handling and lifting solutions tailored to specific industrial applications.
• Manufacturing Services Manufacturing services producing industrial material handling and lifting equipment to engineered specifications.

Quantifiable outcome

• 75% continuous duty cycle on magnetic lifting equipment
• +1 more outcomes

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• GRYB InternationalcoreOthersWinkle Industries Inc. is a subsidiary of GRYB International, a multinational industrial equipment manufacturer headquartered in Quebec, Canada. GRYB International encompasses multiple subsidiaries including GRYB Canada Inc., GRYB Inc., Rad Technologies Inc., Dalkotech Inc., Shearex Equipment Inc., e-Trak Technology Solutions, Bateman Manufacturing Inc., and Serco Loaders.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Konecranes: Konecranes is a global leader in cranes, hoists, and material handling solutions serving manufacturing, steel, scrap, and ports. Direct peer in crane components, lifting equipment, and engineered material handling systems for heavy industry.
• Columbus McKinnon: Columbus McKinnon is a leading global designer and manufacturer of hoists, cranes, rigging, and lifting solutions. Direct peer in mechanical lifting devices, crane components (brakes, hook blocks), and engineered material handling equipment serving industrial customers.
• Eriez Manufacturing: Eriez is a global manufacturer of magnetic separation, vibratory, and lifting equipment for mining, scrap, and industrial markets. Direct overlap with Winkle in scrap-handling magnets, mill-duty magnets, and magnetic lifting technology serving the same steel mill and recycling customer base.
• Bateman Manufacturing: Bateman Manufacturing is a sister subsidiary of Winkle under GRYB International, producing hydraulic and diesel generators for powering lifting magnets. Direct peer in power supply sources for scrap and mobile material handling, and a key product line carried by Winkle.
• Storch Magnetics: Storch Magnetics manufactures industrial magnetic products including lifting magnets, magnetic chucks, and separation equipment. Direct peer in engineered magnetic lifting solutions serving stamping, fabrication, and material handling applications.
• Kito Group: Kito is a global manufacturer of hoists, cranes, and chain products serving industrial and material handling markets. Direct peer in mechanical lifting devices, hoists, and engineered lifting solutions for industrial customers.
• Industrial Magnetics Inc. IMI designs and manufactures industrial magnetic products including lifting magnets, magnetic separation, and magnetic chucks. Direct peer in engineered magnetic lifting solutions for scrap, steel, and general industrial material handling applications.
• Walker Magnetics (a division of Industrial Magnetics Inc.): Walker Magnetics specializes in heavy-duty scrap and material handling magnets including circular and rectangular lifting magnets, billet handlers, and magnet generators. Direct peer in mill-duty and scrap-yard magnetic lifting equipment.

Broad incumbents

• Terex Corporation: Terex is a diversified global manufacturer of aerial work platforms, materials processing equipment, and cranes. Broader incumbent in heavy lifting and material handling with overlapping product categories in cranes and specialized material handling, though spanning many other segments.

Others

• GRYB International: GRYB International is the Canadian parent conglomerate of Winkle Industries and multiple other material handling subsidiaries (Bateman, Dalkotech, Rad Technologies, Shearex, Serco, e-Trak). The parent corporate entity and broader group is an adjacent ecosystem participant rather than a direct competitor, but defines Winkle's strategic context.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Winkle Industries