Natural Selection
Natural Selection, Inc. applies nature-inspired computational intelligence—including evolutionary computation, neural networks, and fuzzy systems—to predictive analytics, optimization, and pattern recognition for government agencies and enterprises in defense, medicine, bioinformatics, and industrial/finance sectors.
- Company typePrivate
- Founded1993
- HeadquartersSan Diego, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Natural Selection does
Natural Selection, Inc. is a privately held San Diego-based computational intelligence company applying nature-inspired algorithms—including evolutionary computation, neural networks, and fuzzy systems—to predictive analytics, optimization, and pattern recognition problems. The company was founded on the pioneering work of Dr. Lawrence J. Fogel, who helped originate evolutionary computation in the 1960s, and is currently led by CEO Dr. Gary B. Fogel and President Dr. David B. Fogel, both IEEE Fellows with 25+ and 30+ years of experience respectively. It serves three primary verticals—Medicine & Bioinformatics, Industry & Finance, and Defense & Homeland Security—with a customer base spanning federal agencies (FDA, DARPA, FAA, NIH, NSF, U.S. Marine Corps), pharmaceutical and biotechnology firms (Eli Lilly, Isis Pharmaceuticals, BioInfoExperts, Theragence), and industrial/transportation organizations (CalTrans, ThermoFisher Scientific).
The company's core product is Connect®, a commercially available software platform that bundles evolutionary computation, neural networks, and fuzzy systems for scheduling, routing, pattern recognition, forecasting, clustering, and optimization. Named proprietary solutions include BEAGLE (transcription factor binding site discovery for genomics), Serenity™ (interactive evolutionary computation for personalized tinnitus mask design), and PREDICT (the FDA's risk-based import screening tool). The company holds multiple registered patents covering advanced pattern recognition, self-learning data mining, and interactive evolutionary computation for audio personalization, and was the inaugural recipient of the IEEE Computational Intelligence Society Organization Award.
Revenue is generated through four streams: U.S. federal contracts and SBIR grants (DARPA, FDA, NSF, NIH, U.S. Army funding), commercial licensing of the Connect® software platform, data and IP licensing (notably microRNA discoveries licensed to ThermoFisher Scientific), and custom consulting engagements. Go-to-market is sales-led B2B/B2G, relying on scientific publications and academic credentials to establish credibility with government and enterprise buyers rather than broad demand generation. Pricing is quote-based and tailored to contract scope, with multi-year engagement terms.
Natural Selection firmographics
Firmographics- Name
- Natural Selection
- Legal name
- Natural Selection, Inc.
- Website
- https://natural-selection.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Natural Selection, Inc. applies nature-inspired computational intelligence—including evolutionary computation, neural networks, and fuzzy systems—to predictive analytics, optimization, and pattern recognition for government agencies and enterprises in defense, medicine, bioinformatics, and industrial/finance sectors.
- Ownership category
- akta.pro rank
Natural Selection industry classification
Industry- Product category
- Computational Intelligence Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Digital & AI-Enabled Diagnostics (algorithmic interpretation, decision support tied to assays) (HLAAALAO)
Keywords
Where Natural Selection is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Natural Selection business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Government Contracts and SBIR Funding: Natural Selection, Inc. generates revenue through government contracts and Small Business Innovation Research (SBIR) grants from agencies including DARPA, FDA, NSF, NIH, and U.S. Army. These contracts fund development of computational intelligence solutions for defense, healthcare, and security applications.
- Commercial Software Licensing (Connect®): The company licenses its Connect® software platform commercially for industrial optimization, financial forecasting, and other applications. Revenue is generated through software licensing arrangements with enterprise customers.
- Data Licensing and Microarray Sales: Portions of research data, including microRNA data, have been licensed for commercial sale (e.g., Invitrogen/ThermoFisher NCode Multi-species miRNA Microarray), generating licensing revenue.
- Consulting and Professional Services: The company provides consulting services for adapting computational intelligence solutions to client-specific problems, including custom model development and integration.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise and government contracting |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Natural Selection product offering
Product offeringCore offering
Natural Selection, Inc. develops and licenses computational intelligence software—centered on its Connect® platform—that applies evolutionary computation, neural networks, and fuzzy systems to optimization, scheduling, routing, pattern recognition, forecasting, and clustering. The company also delivers custom consulting and contract research services, productizing specialized tools such as Serenity™ for tinnitus treatment, BEAGLE for genomic analysis, and PREDICT for FDA import risk targeting.
Product overview
Natural Selection, Inc. offers computational intelligence software solutions centered on its core commercial product, Connect®, which incorporates evolutionary computation, neural networks, and fuzzy systems. The company's offerings span specialized applications including Serenity™ for personalized tinnitus treatment, BEAGLE for genomic analysis, and the FDA's PREDICT tool for import compliance. These products leverage over 20 years of applied computational intelligence for predictive analytics, optimization, and pattern recognition across medicine, industry, and defense sectors.
Differentiator
Problem solved
Functional benefit
Brands
- Connect®: A commercially available set of software tools incorporating core technologies of evolutionary computation, neural networks, fuzzy systems, and other computational intelligence approaches for scheduling, routing, pattern recognition, forecasting, and clustering.
- Serenity™
- BEAGLE
Products and services
- Connect® software platform Commercially available set of software tools incorporating evolutionary computation, neural networks, and fuzzy systems for optimization, scheduling, routing, pattern recognition, forecasting, and clustering applications across industrial, financial, and research customers.
- Serenity™ personalized tinnitus treatment Patented pre-clinical approach using interactive evolutionary computation to personalize tinnitus masks, allowing users to customize sounds that help alleviate their particular tinnitus symptoms.
- BEAGLE software tool Evolutionary computation software tool for finding transcription factor binding sites in co-expressed genes, including novel composite binding sites without prior sequence knowledge, developed in collaboration with Eli Lilly & Company for genomic research applications.
- PREDICT (Predictive Risk-Based Evaluation for Dynamic Import Compliance Targeting) Risk-based evaluation tool developed for the U.S. FDA to target imported products for examination, reducing risk of unsafe products entering commerce while expediting entry for products in compliance with FDA regulations.
Quantifiable outcome
- Improved screening efficiency for FDA imported product inspections through PREDICT tool
- +2 more outcomes
Companies that use Natural Selection
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
Natural Selection technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature8 records
Natural Selection partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- U.S. Food and Drug Administration (FDA)coreNatural Selection developed the FDA's Predictive Risk-Based Evaluation for Dynamic Import Compliance Targeting (PREDICT) tool, which reduced risk of unsafe products entering commerce and expedited entry for compliant products. This collaboration resulted in a 2010 FDA Honor Award.
- DARPAcoreFunded by DARPA, Natural Selection developed sensor fusion capabilities for the U.S. Marine Corps using evolutionary computation and nonlinear modeling for situation awareness.
- Eli Lilly & CompanycoreCollaboration using evolutionary computation to find transcription factor binding sites in co-expressed genes using the BEAGLE software tool, demonstrating discovery of novel binding sites.
- Isis PharmaceuticalsminorCollaboration to develop software using evolutionary algorithms to search for common RNA structures in human pathogens, demonstrating ability to search large spaces of RNA structures.
- BioInfoExpertscoreCollaboration with BioInfoExperts and UC San Francisco under NIH funding to co-develop classifiers predicting viral tropism and late-stage HIV pathogenic effects.
- Theragence, Inc.corePartnership for identifying the right drug at the right time for the right patient, developing companion diagnostics based on genomic, demographic, and other information.
- UC San FranciscocoreCollaboration under NIH funding for HIV research including viral tropism prediction and AIDS-related pathogenicity studies.
- ThermoFisher Scientific (formerly Invitrogen)minorMicroRNA data and discoveries were licensed to Invitrogen (now ThermoFisher) for commercial sale on the NCode Multi-species miRNA Microarray, used worldwide for small RNA expression research.
- CalTrans and UC Irvine Institute of Transportation StudiescorePartnership using evolutionary computation to model optimal freeway ramp metering for Southern California region with real-time sensor-based adaptation.
- Federal Aviation Administration (FAA)coreDeveloped computational intelligence algorithms for the FAA to detect unwanted intrusions in internet and intranet systems using anomalous behavior detection without predefined threat examples.
- Southwestern CollegeminorCollaboration under U.S. Army funding to develop novel approaches for high-throughput small molecule drug screening using computational intelligence to evolve drugs in silico.
- National Science Foundation (NSF)coreSBIR funding from NSF for development of evolved classifiers to predict microRNA gene locations and for the Serenity tinnitus personalized medicine project.
- National Institutes of Health (NIH)coreNIH funding supporting HIV research collaborations including viral tropism classification and AIDS-related pathogenicity analysis.
Scale indicators3 records
Recent moves6 records
Expansion highlights3 records
Natural Selection competitors and assessment
Company assessmentBroad incumbents
- SAIC: Major federal IT and engineering services contractor with AI/data analytics offerings across defense, transportation (FAA), and biomedical markets — a large incumbent competing for the same agencies NSI serves.
- Leidos: Large federal systems integrator with significant defense AI, sensor fusion, and biomedical analytics practices — overlaps with NSI's C4ISR and FDA-adjacent work but at vastly greater scale.
- Palantir Technologies: Leading government and commercial AI/analytics platform provider serving DoD, intelligence, FDA, and healthcare customers — competing for many of the same predictive analytics and threat forecasting dollars, though at much larger scope.
Emerging players
- Schrödinger, Inc. Computational drug discovery company combining physics-based modeling with machine learning for pharma R&D — comparable to NSI's BEAGLE/Theragence companion diagnostics and Eli Lilly drug discovery work, though more commercially scaled.
Direct peers
- Kitware: Clifton Park, NY-based R&D company providing open-source and commercial AI, computer vision, and computational intelligence solutions for DARPA, NIH, and DoD — competing head-to-head for many of the same SBIR and BAA awards.
- Charles River Analytics: Cambridge, MA-based R&D firm applying computational intelligence, machine learning, and human-systems integration to defense, intelligence, and biomedical problems — a direct competitor for federal AI and SBIR contracts alongside NSI.
- Aptima, Inc. Woburn, MA-based R&D firm building AI-enabled human-centered systems for defense and aerospace — comparable in size, SBIR funding mix, and multi-vertical (defense/biomedical) approach to NSI.
- Soar Technology: Ann Arbor, MI-based AI company focused on intelligent systems, autonomous behavior, and decision-support for DoD and intelligence customers — directly comparable to NSI's evolutionary computation and C4ISR work.
- Intelligent Automation, Inc. (IAI): Rockville, MD-based small business applying AI, machine learning, and signal processing to defense and biomedical programs — a near-direct match on size, customer profile (DARPA, NIH, Army), and SBIR-heavy revenue mix.
Others
- Parasoft (defense analytics practice): Software testing and AI-enabled analytics provider with adjacent federal/defense exposure; included as an ecosystem participant in the government AI tooling space rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Natural Selection social profiles
Digital presenceNatural Selection financial estimates
Financial estimateRevenue estimate
Valuation estimate
Natural Selection leadership team
Management profileNumber of profiles
Profiles2 records
Natural Selection funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Natural Selection M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Natural Selection
What does Natural Selection do?
Natural Selection, Inc. develops and licenses computational intelligence software—centered on its Connect® platform—that applies evolutionary computation, neural networks, and fuzzy systems to optimization, scheduling, routing, pattern recognition, forecasting, and clustering. The company also delivers custom consulting and contract research services, productizing specialized tools such as Serenity™ for tinnitus treatment, BEAGLE for genomic analysis, and PREDICT for FDA import risk targeting.
Is Natural Selection a public or private company?
Natural Selection is a private company. It is classified as family owned and is currently operating.
When was Natural Selection founded?
Natural Selection was founded in 1993. It employs 11 to 50 people.
Where is Natural Selection based?
Natural Selection is headquartered in San Diego, United States, in the North America region.
How does Natural Selection make money?
Four revenue lines are on record. Government Contracts and SBIR Funding is the primary driver. The others are commercial Software Licensing (Connect®), data Licensing and Microarray Sales and consulting and Professional Services.
Who are Natural Selection's main competitors?
Broad incumbents on record are SAIC, Leidos and Palantir Technologies. Schrödinger, Inc. is listed as an emerging player. Direct peers are Kitware, Charles River Analytics, Aptima, Inc., Soar Technology and Intelligent Automation, Inc. (IAI). Parasoft (defense analytics practice) is listed as an others.
Does Natural Selection have an API?
No public API is recorded for Natural Selection.
What industry is Natural Selection in?
Natural Selection's product category is Computational Intelligence Software. Its primary akta.pro industry code is HLAAALAO, Digital & AI-Enabled Diagnostics (algorithmic interpretation, decision support tied to assays). Its NAICS code is 5132 and its SIC code is 7372.