Everybody Water
Everybody Water is a Massachusetts premium water brand selling reverse-osmosis filtered water in 100% recyclable Tetra Pak cartons. It serves US consumers via Shopify and Amazon, plus B2B wholesale to luxury hotels, restaurants, and retailers, while donating 3% of gross revenues to clean water projects.
- Company typePrivate
- Founded2019
- HeadquartersCohasset, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Everybody Water does
Everybody Water is a Cohasset, Massachusetts-based premium bottled water company, incorporated as Everybody Water LLC and founded in 2019 by Kimberly Reilly and Megan Hayes. The company sells a single physical product — unflavored water filtered by reverse osmosis from a community system and packaged in 100% recyclable FSC-certified Tetra Pak paperboard cartons with plant-based sugarcane caps. It is positioned as a sustainable, statement-purchase alternative to single-use plastic bottles and commits 3% of annual gross revenues to Water1st International for in-home clean water and sanitation infrastructure in developing regions.
Go-to-market is a hybrid: direct-to-consumer e-commerce through a Shopify-hosted storefront, third-party marketplace distribution on Amazon, and a B2B wholesale channel placing the product as an amenity with hotels, restaurants, retailers, and event venues. Named enterprise accounts include Bergdorf Goodman, Beacon XV Hotel, Fairmont Copley Hotel, and Boston Ballet, plus an unspecified set of Boston restaurants. Distribution is US-only; primary customer segments are values-driven consumers and the luxury/midscale hospitality market.
Revenue mechanics rest entirely on unit sales of one SKU at undisclosed price points. Marketing is anchored in organic social, a dedicated wholesale inquiry page, and an earned-media footprint spanning Forbes, The New York Times, People Magazine, Boston Globe, and broadcast/podcast outlets. The company is structured as a women-owned LLC, holds FSC-N002851 packaging certification, operates with 1–10 employees from its Cohasset headquarters, and currently runs no public API, app, or AI/ML capabilities.
Everybody Water firmographics
Firmographics- Name
- Everybody Water
- Legal name
- Everybody Water LLC
- Website
- https://everybodywater.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Everybody Water is a Massachusetts premium water brand selling reverse-osmosis filtered water in 100% recyclable Tetra Pak cartons. It serves US consumers via Shopify and Amazon, plus B2B wholesale to luxury hotels, restaurants, and retailers, while donating 3% of gross revenues to clean water projects.
- Ownership category
- akta.pro rank
Everybody Water industry classification
Industry- Product category
- Premium Bottled Water
- NAICS
- Bottled Water Manufacturing (312112), Beverage Manufacturing (3121)
- SIC
- Bottled & Canned Soft Drinks & Carbonated Waters (2086), Beverages (2080)
- akta.pro primary industry
- Purified/RO Bottled Water Production (AFAFACAC)
- akta.pro secondary industries
- Bottled Water & Sparkling Water Wholesale (AFAIAGAC), Bottled Water (Still, Sparkling, Enhanced) (CRADAHAC)
Keywords
Where Everybody Water is headquartered
LocationHeadquarters
- HQ city
- Cohasset
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Everybody Water business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Water Product Sales: Sale of premium filtered water in recyclable Tetra Pak cartons to consumers via e-commerce and wholesale channels, and to businesses for resale or amenity use
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Everybody Water product offering
Product offeringCore offering
Everybody Water produces and sells premium filtered water packaged in 100% recyclable Tetra Pak cartons with plant-based sugarcane caps. The water is filtered via reverse osmosis from a community system. The company sells the product direct-to-consumer via its Shopify storefront and Amazon, and through wholesale to hotels, restaurants, and retailers, donating 3% of annual gross revenues to Water1st International for clean water infrastructure projects.
Product overview
Everybody Water is a single-product company offering one core offering: premium filtered water packaged in 100% recyclable Tetra Pak cartons. The Refreshing Water product is sold directly to consumers through the company's Shopify-hosted e-commerce website (everybodywater.com) and through Amazon marketplace, as well as via a wholesale program for retailers, hotels, and event planners. The company differentiates through its sustainable packaging (FSC-certified paperboard, plant-based sugarcane caps, BPA-free and Non-PET) and its social impact mission, donating 3% of annual gross revenues to Water1st International for clean water and sanitation infrastructure projects that bring running water directly into homes in developing regions. Everybody Water is a women-owned small business founded by Kimberly Reilly and Megan Hayes, headquartered in Massachusetts.
Differentiator
Problem solved
Functional benefit
Products and services
- Refreshing Water (Carton) Premium unflavored water filtered by reverse osmosis from a community system, packaged in 100% recyclable Tetra Pak cartons with plant-based sugarcane caps. The product is BPA-free and Non-PET, FSC-certified paperboard packaging, designed for sustainability-conscious consumers and hospitality/resale use. Available for direct purchase on everybodywater.com and via Amazon.
Quantifiable outcome
- 3% of annual gross revenues donated to clean water infrastructure
- +2 more outcomes
Companies that use Everybody Water
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Everybody Water technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Everybody Water partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Water1st InternationalcorePrimary donation recipient for clean water and sanitation infrastructure projects. Water1st brings permanent clean water systems, showers, and toilets directly into homes rather than just village pumps. Projects are sustainable, built by local people, and include sanitation systems. Water1st has rare long-term success rate for clean water projects. Company has traveled to see results firsthand.
- Tetra PakcoreSupplier of 100% recyclable paperboard cartons with plant-based sugarcane caps. FSC-certified packaging from responsibly managed forests. Tetra Pak technology provides barrier to light, flavor, and oxygen enabling months of shelf life.
- Forest Stewardship Council (FSC)minorFSC-certified paperboard ensuring responsible forest management. FSC-N002851 certification for sustainable sourcing.
- RecycleCartons.comminorConsumer education resource for carton recycling availability. Over 73.1 million US households have access to carton recycling.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Everybody Water competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Everybody Water social profiles
Digital presenceEverybody Water compliance and trust
Trust signalCompliance1 record
Everybody Water financial estimates
Financial estimateRevenue estimate
Valuation estimate
Everybody Water leadership team
Management profileNumber of profiles
Profiles1 record
Everybody Water funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Everybody Water M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Everybody Water
What does Everybody Water do?
Everybody Water produces and sells premium filtered water packaged in 100% recyclable Tetra Pak cartons with plant-based sugarcane caps. The water is filtered via reverse osmosis from a community system. The company sells the product direct-to-consumer via its Shopify storefront and Amazon, and through wholesale to hotels, restaurants, and retailers, donating 3% of annual gross revenues to Water1st International for clean water infrastructure projects.
Is Everybody Water a public or private company?
Everybody Water is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Everybody Water founded?
Everybody Water was founded in 2019. It employs 1 to 10 people.
Where is Everybody Water based?
Everybody Water is headquartered in Cohasset, United States, in the North America region.
How does Everybody Water make money?
One revenue line is on record: water Product Sales.
Does Everybody Water have an API?
No public API is recorded for Everybody Water.
What industry is Everybody Water in?
Everybody Water's product category is Premium Bottled Water. Its primary akta.pro industry code is AFAFACAC, Purified/RO Bottled Water Production, with a secondary code of AFAIAGAC, Bottled Water & Sparkling Water Wholesale. Its NAICS code is 312112 and its SIC code is 2086.