GrECo

What GrECo does

GrECo Group, founded in 1925 and headquartered in Vienna, Austria, is a privately held insurance broker and risk management consultancy operating across 21 countries in Central, Eastern, and Southeastern Europe, the Baltic States, and the Caucasus. The company serves large enterprise and corporate clients — including multinational corporations with CEE footprints — through 13 specialised industry verticals (Agriculture, Aviation, Construction, Energy, Financial Institutions, Food & Drinks, Forestry & Timber, Marine, Mining, Power & Renewables, Real Estate, and Transportation & Logistics) and a layered suite of solutions covering cargo, cyber, D&O, property and engineering, liability, motor, trade credit, M&A insurance, reinsurance, claims management, climate/ESG risk, health and benefits, and international client servicing. The company also operates a Managing General Agent (MGA) in marine insurance under the GrECo Marine Specialty brand in Croatia.

The operating model is enterprise field sales driven, with dedicated account managers, industry practice groups, and risk consultants in each country office; risk consulting alone runs approximately 300 projects annually. Technology infrastructure centres on GrECo Online Services — an internally developed platform hosted on an ISO/IEC-27001 certified Microsoft Cloud with EU data storage and Power BI-driven reporting — supplemented by the HORIZON risk thought-leadership platform, the CyberSolid cyber insurance product (delivered with partner CERTAINITY), and the GrECo Tech Hub. Pricing is bespoke and quote-based, billed on an annual cadence against tailored insurance programs and risk advisory mandates.

Revenue is generated primarily through brokerage commissions on insurance placements across multiple lines and consulting fees for risk management services; reinsurance broking (via GrECo Specialty GmbH) and marine MGA premium income provide additional streams. The company has been an active acquirer and merger partner in the CEE region, having integrated MAI in Hungary (2024), SIPOS in Slovenia (2025), and AgroBroker in Latvia (2026), and has established a new Executive Board-level Expansion & Integration Division effective July 2026 to formalise inorganic growth. GrECo remains family-owned, with no public listing or external PE/VC ownership disclosed in the source data.

Name

GrECo

Legal name

GrECo Risk and Insurance Management

Website

https://greco.services

Company type

Private

Founded year

1925

Operating status

Operating

Headcount range

11–50 employees

Short description

GrECo is a Vienna-headquartered, family-owned insurance broker and risk management consultancy serving large enterprises across 21 CEE/SEE/Baltic countries through 13 industry verticals and a broad portfolio of insurance, reinsurance, and risk consulting solutions.

Ownership category

akta.pro rank

Product category

Corporate Insurance Brokerage and Risk Management

NAICS

Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Insurance Program Administration & MGA/MGU Services (FSAEADAK)

Keywords

• Corporate insurance brokerage
• Risk management consulting
• Commercial insurance solutions
• Enterprise risk advisory
• Reinsurance broking services

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices18 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Brokerage and Risk Advisory: GrECo operates as a specialist insurance broker and risk management consultancy. Revenue is generated through brokerage commissions on insurance placements and consulting fees for risk management services. The company provides international insurance program design, placement, and ongoing servicing across 21 countries.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

GrECo is a specialist insurance broker and risk management consultancy serving corporations, associations, and authorities across 21 countries in Central, Eastern, and Southeastern Europe. The company designs, places, and services bespoke international insurance programs across 13 industry verticals, complemented by solutions in claims management, reinsurance, ESG risk, cyber (CyberSolid), trade credit, and M&A.

Product overview

GrECo is a risk and insurance management firm operating across Central, Eastern, and Southeastern Europe (21 countries). Its offering is a multi-specialist portfolio of industry verticals and structured solutions rather than a single unified product. The industry verticals (Agriculture, Aviation, Construction, Energy, Financial Institutions, Food & Drinks, Forestry & Timber, Marine, Mining, Power & Renewables, Real Estate, Transportation & Logistics) are complemented by a suite of solutions (Cargo, Claims Management, Climate Change & ESG Risks, CyberSolid cyber insurance, D&O Liability, GrECo Online Services, International Client Services, Health & Benefits, Liability, M&A Insurance, Motor, Property & Engineering, Reinsurance, Risk Consulting, Trade Credit) and the HORIZON risk thought leadership platform. GrECo Online Services serves as the primary digital platform providing online access to policies, claims, and reporting. The portfolio also includes dedicated digital products such as CyberSolid and a Carriers-, Forwarders and Logistics Policy. Recent expansions include marine insurance capabilities in Croatia and agricultural expertise in Latvia via acquisitions.

Differentiator

Problem solved

Functional benefit

Brands

• HORIZON: Risk thought leadership platform and publication focusing on transforming risk landscape - includes Ecological, Geopolitical, Social, and Technological Transformation categories
• CyberSolid
• GrECo Online Services
• GrECo Tech Hub
• GrECo Marine Specialty
• GrECo Specialty
• Pulse

Products and services

• Agriculture Insurance
• Aviation Insurance
• Construction Insurance
• Energy Insurance
• Financial Institutions Insurance
• Food & Drinks Insurance
• Forestry & Timber Insurance
• Marine Insurance
• Mining Insurance
• Power & Renewables Insurance
• Real Estate Insurance
• Transportation & Logistics Insurance
• Cargo Insurance
• Claims Management
• Climate Change & ESG Risks
• CyberSolid Cyber Insurance
• Directors & Officers (D&O) Liability Insurance
• International Client Services
• Health & Benefits
• Liability Insurance
• Mergers & Acquisitions Insurance
• Motor Insurance
• Property & Engineering Insurance
• Reinsurance
• Risk Consulting
• Trade Credit Insurance

Quantifiable outcome

• ~300 risk consulting projects handled annually
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• AgroBroker (Latvia)coreStrategic or Co-development Partner · 4 March 2026GrECo acquired AgroBroker, a specialized agricultural insurance broker with deep roots in Latvia's farming community, expanding GrECo's agricultural risk expertise in Latvia.
• Corporate TrustcoreStrategic or Co-development Partner · 1 March 2026Corporate Trust serves as GrECo's trusted corporate intelligence partner for providing actionable guidelines on geopolitical risks, travel disruptions, mobility restrictions, and employee wellbeing in the Middle East region.
• SIPOS (Slovenian insurance broker)coreStrategic or Co-development Partner · 4 August 2025GrECo acquired SIPOS, a Slovenian insurance broker, enabling GrECo to lead the corporate broking market in Slovenia. This acquisition aligns with GrECo's expansion strategy across Central and Southeastern Europe and strengthens its market position in the region.
• MAI (Hungary)coreStrategic or Co-development Partner · 22 November 2024GrECo merged with MAI (Hungary), with psychological expertise facilitating the merger transition. Strategic acquisition strengthens GrECo's market position and enhances service offerings in Southeastern Europe.
• CERTAINITY - Cyber Security SpecialistscoreTechnology or IntegrationCERTAINITY is GrECo's trusted partner for cyber security expertise. They advise companies on information security improvement and provide incident response services. CERTAINITY offers 24/7 hotline support for cyber security incidents.
• AtradiusminorStrategic or Co-development PartnerAtradius is a key partner for trade credit insurance solutions. GrECo's Group Practice Leader Trade Credit Specialties collaborates with Atradius Senior Underwriter on geopolitical risks affecting exporters.

Scale indicators4 records

Recent moves12 records

Expansion highlights6 records

Direct peers

• Marsh: World's largest insurance broker and risk advisor, directly competing with GrECo in international program design and placement across CEE, with much larger global scale.
• Ecclesia Group: Large German independent industrial insurance broker; competes with GrECo on corporate accounts and international program design across Europe.
• Howden: London-headquartered broker with a fast-growing European footprint, including CEE; competes on specialty lines and complex risk placements similar to GrECo.
• Willis Towers Watson (WTW): Global advisory, broking and solutions firm with a strong risk & broking practice; overlaps directly with GrECo's insurance placement and risk consulting offerings.
• MRH Trowe: German independent broker with strong DACH presence and growing international footprint; comparable in mid-market corporate broking and risk consulting to GrECo.
• Arthur J. Gallagher & Co. US-headquartered global insurance broker actively expanding in Europe through acquisitions; comparable in product breadth and mid-to-large corporate client focus.
• Aon: Global risk, reinsurance and human capital consultancy with extensive CEE presence; competes head-to-head with GrECo on large corporate and multinational accounts.
• Funk Gruppe: Germany's largest independent insurance broker with similar mid-to-large corporate client focus and a strong DACH/Central European footprint — closest regional direct peer to GrECo.

Regional players

• Vienna Insurance Group (VIG): Austrian-headquartered insurance carrier with deep CEE operations; an ecosystem participant/adjacent competitor in the same CEE markets as GrECo, though acting as a carrier rather than broker.
• UNIQA Insurance Group: Austrian insurance group operating across CEE; competes with GrECo for corporate clients in the same region while also acting as a carrier partner.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@grecogroup
• Facebookfacebook.com/greco.services
• LinkedInlinkedin.com/company/grecogroup
• Instagraminstagram.com/greco.services
• Xx.com/greco_services

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles21 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GrECo