Star Cement
- Company typePublic
- Founded2001
- HeadquartersKolkata, India
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
Star Cement firmographics
Firmographics- Name
- Star Cement
- Legal name
- Star Cement Limited
- Website
- https://starcement.co.in
- Company type
- Public
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
Star Cement industry classification
Industry- Product category
- Cement Manufacturing
- NAICS
- Cement Manufacturing (32731), Cement Manufacturing (327310), Cement and Concrete Product Manufacturing (3273)
- SIC
- Cement, Hydraulic (3241), Concrete, Gypsum & Plaster Products (3270)
- akta.pro primary industry
- Cement Manufacturing (Portland, Blended & Specialty) (IMADAAAG)
Keywords
Where Star Cement is headquartered
LocationHeadquarters
- HQ city
- Kolkata
- HQ country
- India
- HQ region
- Asia
Offices4 records
Markets served
Star Cement business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Infrastructure, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Cement Manufacturing and Sales: Star Cement manufactures and sells cement and clinker products including PPC cement, OPC cement, and premium variants like Weather Shield Cement and Dhalai Master Cement. Revenue comes from the sale of these cement products to individual home builders, contractors, dealers, and institutional clients across North-East India and expanding markets.
- Premium Cement Products: Higher-margin premium cement products including Star Weather Shield (water-resistant) and Star Dhalai Master (enhanced durability) contribute to revenue with target of 15% of trade sales from premium products by Q4 FY25.
- Building Materials (AAC Blocks): Star Cement launched AAC Blocks and Star Block Jointing Mortar product lines in July 2025, expanding into building materials business to diversify revenue streams.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard cement products (PPC and OPC) |
| Unit Pricing | Pay-as-you-go | Premium cement products (Weather Shield and Dhalai Master) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Star Cement product offering
Product offeringCore offering
Star Cement Limited manufactures and sells cement and clinker products including Portland Pozzolana Cement (PPC), Ordinary Portland Cement (OPC) in 43 and 53 Grade, premium variants Star Weather Shield Cement (water-resistant) and Star Dhalai Master Cement. The company also sells Star AAC Blocks and Star Block Jointing Mortar for masonry applications, targeting individual home builders, contractors, dealers, and institutional/government clients across North-East India, West Bengal, and Bihar.
Product overview
Star Cement is a leading cement manufacturer in India and the market leader in North-East India, offering a diversified portfolio of cement products. The core product line includes four main cement types: Star Weather Shield Cement (super premium water-resistant cement), Star Dhalai Master Cement (flagship premium product), Star PPC Cement (Portland Pozzolana Cement), and Star OPC Cement (Ordinary Portland Cement in 53 and 43 Grade). In 2025, the company expanded into building materials with Star AAC Blocks and Star Block Jointing Mortar. Additionally, Star Cement offers digital tools including the Star Stellar App for cement procurement, Star SFA App for sales force automation, Star Saathi App for dealers and suppliers, and Star Link App for connectivity. The company operates manufacturing plants in Lumshnong (Meghalaya), Sonapur (Assam), Mohitnagar (West Bengal), and Cachar (Assam), with an aggregate installed capacity of 7.7 MTPA, targeting expansion to 25 MTPA by 2030.
Differentiator
Problem solved
Functional benefit
Brands
- Star Weather Shield Cement: Super Premium weather-resistant cement product with exceptional properties to withstand harsh weather conditions and prevent water seepage.
- Star Dhalai Master Cement
- Star PPC Cement
- Star OPC Cement
- Star AAC Blocks
- Star Block Jointing Mortar
Products and services
- Star Weather Shield Cement Super premium water-resistant cement with exceptional weather-resistant properties designed to withstand harshest weather conditions, effectively preventing water seepage and protecting TMT bars from corrosion. Targeted at individual home builders and premium construction projects.
- Star Dhalai Master Cement Flagship premium product engineered to address evolving construction challenges, featuring faster setting, high compressive strength, reduced seepage, long-lasting durability, improved particle size distribution, and corrosion resistance for enhanced longevity of reinforced concrete.
- Star PPC Cement Portland Pozzolana Cement (PPC) blended cement created by combining Ordinary Portland Cement clinker with gypsum and pozzolanic materials such as fly ash and calcined clay, providing superior strength and durability for general construction applications.
- Star OPC Cement Ordinary Portland Cement available in 53 Grade and 43 Grade variants, known for superior quality and high-strength performance. Ideal for specialized construction applications including pre-stressed concrete, precast components, and RCC work.
- Star AAC Blocks Autoclaved Aerated Concrete (AAC) blocks launched in July 2025 as part of Star Cement's expansion into building material products for wall construction in residential and commercial buildings.
- Star Block Jointing Mortar Jointing mortar product launched in July 2025 to complement the Star AAC Blocks product line for masonry construction.
Quantifiable outcome
- 20.24% increase in consolidated net profit to Rs 148.10 crore in Q4 FY26
- +6 more outcomes
Companies that use Star Cement
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Star Cement technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Star Cement partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- All India Football Federation (AIFF)majorStar Cement signed a title sponsorship deal with AIFF for the Indian Football League's 2025-26 season. Star Cement, a cement brand based in Northeast India, will be integrated across the league's branding and promotional activities throughout the season. The IFL features 10 clubs in a newly rebranded two-stage format with promotion to the Indian Super League at stake.
Scale indicators10 records
Recent moves9 records
Expansion highlights5 records
Star Cement competitors and assessment
Company assessmentBroad incumbents
- UltraTech Cement: India's largest cement manufacturer with pan-India presence. Direct competitor across Star Cement's markets in eastern India and recently acquired 8.69% stake in Star Cement, signaling strategic interest in the region.
- Dalmia Bharat Limited: Large Indian cement manufacturer with significant eastern and southern India presence. Competes with Star Cement in institutional and retail segments and has been expanding capacity in eastern markets.
- Ambuja Cements (Adani Group): Major pan-India cement producer acquired by Adani Group, competing across all cement grades and geographies including eastern India. Several Star Cement executives previously worked at Ambuja Cement.
- ACC Limited: One of India's oldest cement manufacturers with broad product portfolio. Competes with Star Cement in eastern India markets and Star Cement's CHRO previously worked at ACC.
- Shree Cement: Large Indian cement manufacturer with significant northern and eastern India presence. Competes in PPC and OPC cement segments and Star Cement executives have prior experience at Shree Cement.
- India Cements Limited: South India-focused cement producer now majority-owned by UltraTech Cement. Indirectly connected via UltraTech's strategic positioning in the Indian cement sector.
- JK Cement Limited: Indian cement and wall putty manufacturer with growing grey cement presence. Competes in premium and specialty cement categories including waterproof and high-strength variants.
- Birla Corporation Limited: MP Birla Group's cement arm with central and eastern India operations. Competes in institutional and infrastructure cement segments; Star Cement's mineral resources officer previously worked at Birla Corporation.
Direct peers
- Nuvoco Vistas Corporation: Mid-sized Indian cement manufacturer focused on eastern and central India markets. Closely comparable to Star Cement by geography and product mix. Star Cement's CEO previously worked at Nuvoco.
- HeidelbergCement India: Subsidiary of HeidelbergCement Group operating in central India. Comparable cement manufacturer using German technology, similar to Star Cement's German manufacturing technology base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Star Cement social profiles
Digital presenceStar Cement compliance and trust
Trust signalCompliance3 records
Star Cement financial estimates
Financial estimateRevenue estimate
Valuation estimate
Star Cement leadership team
Management profileNumber of profiles
Profiles24 records
Star Cement subsidiaries and ownership
Company hierarchySubsidiaries5 records
Star Cement funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Star Cement M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Star Cement
What does Star Cement do?
Star Cement Limited manufactures and sells cement and clinker products including Portland Pozzolana Cement (PPC), Ordinary Portland Cement (OPC) in 43 and 53 Grade, premium variants Star Weather Shield Cement (water-resistant) and Star Dhalai Master Cement. The company also sells Star AAC Blocks and Star Block Jointing Mortar for masonry applications, targeting individual home builders, contractors, dealers, and institutional/government clients across North-East India, West Bengal, and Bihar.
Is Star Cement a public or private company?
Star Cement is a public company. It is classified as public and is currently operating.
When was Star Cement founded?
Star Cement was founded in 2001. It employs 1,001 to 5,000 people.
Where is Star Cement based?
Star Cement is headquartered in Kolkata, India, in the Asia region.
How does Star Cement make money?
Three revenue lines are on record. Cement Manufacturing and Sales are the primary driver. The others are premium Cement Products and building Materials (AAC Blocks).
Who are Star Cement's main competitors?
Broad incumbents on record are UltraTech Cement, Dalmia Bharat Limited, Ambuja Cements (Adani Group), ACC Limited, Shree Cement, India Cements Limited, JK Cement Limited and Birla Corporation Limited. Direct peers are Nuvoco Vistas Corporation and HeidelbergCement India.
Does Star Cement have an API?
No public API is recorded for Star Cement.
What industry is Star Cement in?
Star Cement's product category is Cement Manufacturing. Its primary akta.pro industry code is IMADAAAG, Cement Manufacturing (Portland, Blended & Specialty). Its NAICS code is 32731 and its SIC code is 3241.