Napa Wine

What Napa Wine does

Napa Wine Company operates a custom crush winemaking facility in Oakville, California, offering full-service production capabilities that span the entire grape-to-bottle process: crushing and fermenting, temperature-controlled tank and barrel storage, bottling (including screw-cap), laboratory analysis, custom packaging consulting, and TTB/ABC compliance and label registration support. The company serves over 20 wine producers and winemakers simultaneously, ranging from startup brands producing 250 cases annually to mid-market producers at 100,000 cases, structured under custom crush and Alternating Proprietors arrangements. Each client brings their own winemaker to guide Napa Wine Company's production team, enabling brand development without the capital burden of building an independent facility. The facility combines 1877 and 1892 historical buildings with modern equipment including a 10,000-ton capacity, gravity-flow design, LeTrieur ultra-premium sorting system, cross-flow filtration, automated self pump-over vessels, a NASA-designed air purification system in the barrel building, and Vintrace cloud-based winery management software.

The business runs a hybrid B2B/D2C revenue model. Custom crush, barrel aging, tank storage, and ancillary services are sold through direct sales relationships with winery clients at quote-based pricing (not publicly disclosed). In parallel, the Pelissa family produces three estate wine brands under the Bonded Winery #9 portfolio — Ghost Block Estate Wines (first vintage 2006), Oakville Winery, and Elizabeth Rose — sold direct-to-consumer through an on-site tasting room at Oakville Crossroads. The company is entirely family-owned (no external investors or funding rounds disclosed) and is operated by the fourth and fifth generations of the Pelissa family, with Andrew Hoxsey as Managing Partner, his daughters Kendall Hoxsey-Onysko (Business Manager) and Morgaen Hoxsey Pickett (Director of Sales & Marketing) handling next-generation responsibilities, and non-family senior staff including Director of Winemaking Kristi Koford (former Senior Enologist at Robert Mondavi) and General Manager Russell Joy. Napa Wine Company is certified by the California Sustainable Winegrowing Alliance (CSWA) and CCOF, and operates within the broader Napa Valley region as a brand incubator — three of Wine Spectator's Top Ten Wines in 1997 were produced at the facility.

Name

Napa Wine

Legal name

Napa Wine Company, LLC

Website

https://napawineco.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

101–250 employees

Short description

Napa Wine Company is a family-owned custom crush winery in Oakville, California, providing full-service winemaking from crushing through bottling for over 20 wine producers, and producing three estate brands (Ghost Block, Oakville Winery, Elizabeth Rose) sold via its on-site tasting room.

Ownership category

akta.pro rank

Product category

Custom Crush Winemaking Services

NAICS

Wineries (312130), Wineries (31213)

SIC

Beverages (2080)

akta.pro primary industry

Wine Production & Winemaking (AFAFAAAB)

akta.pro secondary industries

Alcoholic Beverage Co-Packing (Beer, Wine, Spirits, Cider) (AFAFAIAA), Contract/Alternating Proprietor Producers (Shared Facilities) (THAFALAM), Wine Bars (CRANACAE)

Keywords

• Custom crush winemaking
• Wine production services
• Barrel aging services
• Estate wine brands
• Winemaking facility

Headquarters

HQ city

Oakville

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Custom Crush Services: Full-service custom crush operations providing crushing, fermenting, aging, and bottling services for wineries. Services range from custom crush to Alternating Proprietors arrangements depending on client wine making needs.
2. Tasting Room Sales: Direct consumer sales of family wines (Ghost Block Estate Wines, Oakville Winery, Elizabeth Rose) through the on-site tasting room, including unique tasting flights and library collection wines.
3. Tank and Barrel Storage: Temperature-controlled stainless storage and barrel aging services for client wines with comprehensive maintenance including topping, racking, and additions.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Napa Wine Company operates a 10,000-ton custom crush winemaking facility providing full-service winemaking operations from crushing and fermenting through barrel aging, tank storage, bottling, laboratory analysis, packaging consulting, and TTB/ABC compliance support for wineries and wine producers. The company also produces three estate wine brands (Ghost Block Estate Wines, Oakville Winery, and Elizabeth Rose) sold direct-to-consumer through an on-site Oakville tasting room, and offers an Alternating Proprietors program allowing multiple producers to share infrastructure under one roof.

Product overview

Napa Wine Company operates as a custom crush winemaking facility offering comprehensive services from grape to bottle, including crushing/fermenting, temperature-controlled tank and barrel storage, bottling, laboratory analysis, packaging, and compliance support. The company serves over 20 producers ranging from custom crush clients to Alternating Proprietors, functioning as a brand incubator for new wineries. Under the Bonded Winery #9 portfolio, the family produces three estate wine brands—Ghost Block Estate Wines, Oakville Winery, and Elizabeth Rose—available through the on-site tasting room. The facility combines historical winemaking infrastructure (dating to 1877) with modern technology including Vintrace winery management software.

Differentiator

Problem solved

Functional benefit

Brands

• Ghost Block Estate Wines: Estate grown and produced family wine brand located on the corner of Oakville Cross Road across from Oakville Grocery.
• Oakville Winery
• Elizabeth Rose

Products and services

• Custom Crush Services
• Alternating Proprietors Program

Quantifiable outcome

• Three of Wine Spectator magazine's Top Ten Wines of the Year produced at Napa Wine Company (1997)
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature8 records

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Trefethen Family Vineyards: Family-owned Napa Valley winery with estate vineyards that also operates custom crush and contract winemaking services. Directly comparable as a multi-generational family-owned Napa operation offering both contract production and proprietary wine brands.
• Rack & Riddle Custom Wine Services: Healdsburg-based custom crush winery specializing in sparkling and still wine production services for other brands. Closest direct competitor in the contract winemaker / incubator model, serving a similar startup-to-mid-market client base.
• Purple Wine + Spirits: Producer of multiple wine brands with significant custom crush and contract winemaking capabilities in Sonoma County. Comparable business model combining proprietary portfolio production with custom crush services for external clients.
• Caymus Vineyards: Multi-generational family-owned Napa Valley winery (Wagner family) producing premium Cabernet Sauvignon. Closely comparable as a family-led Napa Valley estate brand with heritage positioning and tasting room DTC.
• Cakebread Cellars: Second-generation family-owned Napa Valley winery known for premium wines and tasting room experiences. Comparable as a long-tenured, family-operated Napa estate with strong DTC orientation and quality reputation.
• Stag's Leap Wine Cellars: Iconic Oakville/Napa Valley family-owned estate producing premium Cabernet Sauvignon. Direct peer in the Oakville sub-AVA, comparable family heritage, premium positioning, and tasting room DTC model.
• Chateau Montelena Winery: Family-owned Napa Valley estate winery with heritage dating to 1882 (Calistoga). Comparable as a multi-generational, family-held Napa estate with premium brand positioning and historical significance.

Emerging players

• Domaine Carneros: Napa/Sonoma sparkling wine estate that operates a château-style winery with capacity used both for own production and select custom crush clients. Overlapping contract production model in the same Napa Valley region.

Broad incumbents

• Boisset Collection: Large family-owned wine group with Napa Valley operations and a portfolio of estates including Raymond, Buena Vista, and others. Comparable as a family-controlled multi-brand wine producer, though larger and more diversified than NWC.
• The Wine Group: One of the largest privately-held wine producers in the US with extensive custom crush and bottling infrastructure in California. Comparable contract winemaking capabilities but at significantly larger scale and broader portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/napawinecompany
• LinkedInlinkedin.com/company/napa-wine-company

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Napa Wine