easyDNS
easyDNS is a privately held Canadian ICANN-accredited domain registrar and managed DNS, email, and hosting provider founded in 1998, serving SMBs, developers, and mid-market customers globally via self-serve, API, and direct sales channels.
- Company typePrivate
- Founded1998
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What easyDNS does
easyDNS Technologies Inc. is a privately held, founder-owned Canadian domain registrar and managed infrastructure provider founded in 1998 and headquartered in Etobicoke, Ontario. The company operates an ICANN-accredited registrar (since 2003) and is a CIRA-certified registrar for .CA domains, supporting registration across roughly 700 TLDs. Its core platform is an anycast DNS infrastructure with DNSSEC, GeoDNS, dynamic DNS, secondary DNS/AXFR failover, and registry-level domain lock, sold in tiered subscriptions (DNS Standard, DNS Pro, Enterprise). The company monetizes through a long tail of subscription products: domain registration (from $15.99/year), Anycast DNS hosting (from $20/year), hosted IMAP email (easyMail Premium, from $0.99/month), web hosting across cPanel/Plesk/Managed WordPress/VPS (from $7-$10/month), and SSL certificate resale ($24.95-$1,200/year). In 2026 it launched easyMail Email Defense (EDS), an all-in-one email security add-on claiming to block over 99.9% of phishing and malspam.
Go-to-market is hybrid: a self-serve PLG funnel through easydns.com and the cp.easydns.com control panel, a developer/API-first motion via a REST API and an open-source MCP Server (github.com/easydns/easydns-mcp) for AI-agent integration, and a phone-based sales line (1-855-321-EASY) for enterprise and complex portfolio orders. Payments run on Stripe and PayPal for fiat billing and accept Bitcoin and Ethereum — easyDNS was reportedly the first registrar globally to accept both. The primary customer base is SMBs and individual domain owners; secondary segments include mid-market/enterprise portfolio customers, developers, and cryptocurrency/Web3 projects. The company is bootstrapped with no disclosed funding, is led by CEO Mark E. Jeftovic, and employs 101-250 people. Compliance posture includes PIPEDA, CASL, and GDPR alignment. In April 2025, the company disclosed the first successful social engineering attack against a client (eth.limo) in its 28-year history, prompting a security-focused partnership with Domainsure.
easyDNS firmographics
Firmographics- Name
- easyDNS
- Legal name
- easyDNS Technologies Inc.
- Website
- https://easydns.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- easyDNS is a privately held Canadian ICANN-accredited domain registrar and managed DNS, email, and hosting provider founded in 1998, serving SMBs, developers, and mid-market customers globally via self-serve, API, and direct sales channels.
- Ownership category
- akta.pro rank
easyDNS industry classification
Industry- Product category
- Domain Registration and Managed DNS Hosting
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- DNS, Anycast & Traffic Steering (GSLB, Geo-routing) (HDABAGAE)
- akta.pro secondary industries
- Resilient DNS, Traffic Management & Global Load Balancing (HDABAIAI), DNS Security & Protective DNS (HDADABAF), Cloud Networking Core Services (VPC/VNet, Load Balancing, DNS, NAT) (HDABAAAJ)
Keywords
Where easyDNS is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
easyDNS business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Infrastructure, Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- Domain Registration: Domain name registration and renewal services across 700+ TLDs. Fees typically charged annually with auto-renewal options. Primary revenue driver with domain registration starting at $15.99-$19.49/year.
- DNS Hosting Services: Anycast DNS hosting with tiered plans (DNS Standard, DNS Pro, Enterprise DNS). Revenue from annual subscriptions starting at $20/year, with usage quotas and overage charges for high-volume customers.
- Email Services: Hosted IMAP email (easyMail Premium), SMTP outbound services, and Email Defense. Monthly subscriptions starting at $0.99/month for basic email, with storage tiers and premium features.
- Web Hosting: cPanel, Plesk, Managed WordPress, and VPS hosting services. Monthly plans starting at $7/month for cPanel hosting, with modular upgrades for CPU, memory, and storage.
- SSL Certificates: Resale of SSL certificates from CAs including Comodo, GeoTrust, Thawte, and Symantec. One-year certificate purchases ranging from $24.95/year (RapidSSL) to $1,200/year (Symantec EV).
- Professional Services: WordPress development, WooCommerce development, WordPress speed optimization, and SEO services. Project-based pricing for custom digital services.
- Privacy and Security Add-ons: myPrivacy Protection for domain privacy, plus DNSSEC and Registry Lock services. Ancillary revenue from security-focused domain add-ons.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Domain Registration from $15.99/year |
| Subscription | Annual | Anycast DNS from $20/year |
| Subscription | Monthly | Hosted Email from $0.99/month |
| Subscription | Monthly | cPanel Web Hosting from $7/month |
| Subscription | Monthly | Managed WordPress from $9/month |
| Subscription | Monthly | VPS from $10/month |
| One time/ perpetual license | Annual | SSL Certificates from $24.95/year |
| Other | Pay-as-you-go | Professional Services - WordPress site from $399 |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
easyDNS product offering
Product offeringCore offering
easyDNS is an ICANN-accredited domain registrar and managed DNS provider selling domain registration across 700+ TLDs, Anycast DNS hosting (Standard, Pro, Enterprise tiers) with DNSSEC, GeoDNS, and secondary DNS, hosted IMAP email (easyMail Premium), SMTP relay, email security (Email Defense), and web hosting including cPanel/Plesk, Managed WordPress, and VPS. Add-on services include SSL certificate resale, Registry Lock, myPrivacy, DNSSEC, Reverse DNS, and professional services for WordPress, WooCommerce, and SEO.
Product overview
easyDNS operates a platform-plus-modules architecture offering domain registration (700+ TLDs, ICANN-accredited), DNS hosting (anycast with Standard/Pro/Enterprise tiers), email services (easyMail Premium, SMTP relay, Email Defense), and web hosting (VPS, cPanel/Plesk, Managed WordPress). The core platform centers on DNS management, supplemented by security add-ons (DNSSEC, Registry Lock, myPrivacy), SSL certificate resale, and professional services. Products integrate with Stripe/PayPal for billing and accept Bitcoin/Ethereum cryptocurrency payments.
Differentiator
Problem solved
Functional benefit
Products and services
- Domain Registration ICANN-accredited domain name registration and management service for businesses, entrepreneurs, and individuals, covering nearly 700 TLDs including gTLDs, ccTLDs, and new gTLDs, with free unicast DNS, free email forwarding, and industry-leading phone and email support. Pricing starts at $15.99-$19.49 per year.
- DNS Hosting (Anycast DNS) Premium Anycast DNS hosting service for businesses, developers, and enterprises, with tiers (DNS Standard, DNS Pro, Enterprise DNS), bundled features including DNSSEC, dynamic DNS, GeoDNS, and secondary/failover DNS, generous query limits, and bulk pricing discounts, starting at $20 per year.
- easyMail Premium Hosted IMAP email service for SMBs and individuals, with 15-80 GB storage per mailbox, spam, virus and phishing protection, 150 MB attachments, webmail and mobile access, and optional Email Defense add-on. Plans start at $0.99 per month.
- easyMail Email Defense (EDS) All-in-one email security service combining gateway and API-level protection against phishing, email fraud, business email compromise, and malspam, with predictive security measures that block over 99.9% of threats across internal, inbound, and outbound traffic, designed for organizations using easyMail or other email systems.
- easyOutbound SMTP Service SMTP relay service for businesses sending transactional and marketing email with high deliverability, offered as a standalone add-on to easyMail customers.
- easyVPS Virtual Private Server hosting for developers and SMBs, with flexible CPU, memory, and storage options and modular upgrades, starting at $10 per month.
- easyWEB (cPanel/Plesk Hosting) Self-managed web hosting service using cPanel or Plesk control panels for SMBs and developers, with redundant infrastructure, premium phone and email support, and plans starting at $7 per month.
- Managed WordPress Hosting Fully managed WordPress hosting for SMBs, bloggers, and agencies, with set-and-forget maintenance, generous storage and traffic allowances, and plans starting at $9 per month.
- SSL Certificates Resale of SSL/TLS certificates from Comodo, GeoTrust, Thawte, and Symantec for website owners, offering Domain Validation, Organization Validation, Extended Validation, and wildcard certificates priced from $24.95 (RapidSSL) up to $1,200 per year (Symantec EV).
- Professional Services Project-based professional services for SMBs and entrepreneurs, including WordPress and WooCommerce development, WordPress speed optimization, and SEO-optimized WordPress site builds (three-page site from $399).
Quantifiable outcome
- Over 99.9% of phishing and malspam attacks blocked by easyMail Email Defense
- +1 more outcomes
Companies that use easyDNS
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles3 records
easyDNS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature10 records
easyDNS partnerships and signals
Strategic signalScale indicators5 records
Recent moves4 records
Expansion highlights3 records
easyDNS competitors and assessment
Company assessmentBroad incumbents
- GoDaddy: Dominant domain registrar and web hosting provider with full-stack SMB offerings (domains, DNS, email, hosting, SSL). Competes with easyDNS across nearly every product line but at vastly greater scale and marketing reach.
- NS1 (IBM): Enterprise-grade managed DNS and traffic steering platform, now part of IBM. Overlaps with easyDNS's Anycast and GeoDNS capabilities but targets larger enterprises with higher throughput needs.
- Cloudflare: Operates a global Anycast DNS network (1.1.1.1) bundled with CDN, security, and developer services. Competes directly with easyDNS's managed Anycast DNS but at hyperscaler scale, often offering free authoritative DNS as a loss-leader.
- Amazon Route 53: AWS's authoritative DNS and traffic-management service integrated with the broader AWS ecosystem. Direct overlap with easyDNS's Anycast DNS, GeoDNS, and failover offerings; easyDNS's easyRoute53 even bridges customers to Route 53.
Direct peers
- ClouDNS: Managed DNS provider offering Anycast, GeoDNS, DNSSEC, and DDoS-protected zones. Closely comparable to easyDNS's core DNS hosting product in features and target SMB/enterprise segment.
- Hurricane Electric: Free and paid managed DNS hosting backed by Hurricane Electric's global Anycast network. Competes on price-sensitive DNS hosting and appeals to technical users similar to easyDNS's developer base.
- Namecheap: Large independent registrar and hosting provider offering domain registration, DNS, email, and SSL. Directly comparable to easyDNS across the same SMB-focused product set, with significantly larger scale and brand reach.
- Constellix (by Tiggee): Premium managed DNS and traffic steering provider with Anycast network and GeoIP routing. Direct competitor to easyDNS in the higher-end Anycast DNS and intelligent traffic management market.
- DNSimple: Independent, developer-focused domain registrar and DNS hosting provider. Closest direct comparable to easyDNS in target market (developers and SMBs), API-first approach, and managed DNS + domain registration bundling.
- Hover (Tucows): Independent domain registrar and email provider (Tucows subsidiary) focused on no-upsell, customer-friendly service. Highly comparable to easyDNS in positioning around transparent pricing, SMB customers, and bundled email/domain offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
easyDNS social profiles
Digital presenceeasyDNS compliance and trust
Trust signalCompliance5 records
easyDNS financial estimates
Financial estimateRevenue estimate
Valuation estimate
easyDNS leadership team
Management profileNumber of profiles
Profiles1 record
easyDNS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
easyDNS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about easyDNS
What does easyDNS do?
easyDNS is an ICANN-accredited domain registrar and managed DNS provider selling domain registration across 700+ TLDs, Anycast DNS hosting (Standard, Pro, Enterprise tiers) with DNSSEC, GeoDNS, and secondary DNS, hosted IMAP email (easyMail Premium), SMTP relay, email security (Email Defense), and web hosting including cPanel/Plesk, Managed WordPress, and VPS. Add-on services include SSL certificate resale, Registry Lock, myPrivacy, DNSSEC, Reverse DNS, and professional services for WordPress, WooCommerce, and SEO.
Is easyDNS a public or private company?
easyDNS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was easyDNS founded?
easyDNS was founded in 1998. It employs 11 to 50 people.
Where is easyDNS based?
easyDNS is headquartered in Toronto, Canada, in the North America region.
How does easyDNS make money?
Seven revenue lines are on record. Domain Registration is the primary driver. The others are DNS Hosting Services, email Services, web Hosting, SSL Certificates, professional Services and privacy and Security Add-ons.
Who are easyDNS's main competitors?
Broad incumbents on record are GoDaddy, NS1 (IBM), Cloudflare and Amazon Route 53. Direct peers are ClouDNS, Hurricane Electric, Namecheap, Constellix (by Tiggee), DNSimple and Hover (Tucows).
Does easyDNS have an API?
Yes. easyDNS offers a REST API that enables developers to programmatically manage DNS records, domains, and other services. The API is available via documentation at docs.sandbox.rest.easydns.net:3001. Additionally, easyDNS provides an MCP (Model Context Protocol) Server for AI assistant integration, available at github.com/easydns/easydns-mcp. Developer documentation is at docs.sandbox.rest.easydns.net:3001.
What industry is easyDNS in?
easyDNS's product category is Domain Registration and Managed DNS Hosting. Its primary akta.pro industry code is HDABAGAE, DNS, Anycast & Traffic Steering (GSLB, Geo-routing), with a secondary code of HDABAIAI, Resilient DNS, Traffic Management & Global Load Balancing. Its NAICS code is 518 and its SIC code is 7370.