Bellinturf

Artificial Turf and Synthetic Grass Manufacturingbellinturf.com

Bellinturf is a China-founded global manufacturer of artificial turf systems serving professional sports (football, hockey, tennis, rugby, padel) and landscape markets across 100+ countries, ranked No.2 worldwide with 12.9% market share.

Company typePrivate
Founded2009
HeadquartersShandong, China
Headcount1,001–5,000
GTM typeB2B and B2C
OfferingHardware or Manufacturing

What Bellinturf does

Bellinturf is a China-founded, globally operating artificial turf manufacturer established in 2009 in Qingdao. The company produces a comprehensive portfolio of synthetic turf systems organized into two main categories: sports turf (football, hockey, rugby, tennis, padel, multi-sports) and landscape turf (commercial, residential, playground, DIY, golf, pet turf, artificial greenery), supported by branded sub-lines such as Bellin-GRE (100% recyclable), Bellin-Hero (extreme wear resistance), and Bellin-Supereal (natural-look yarn technology). Manufacturing is vertically integrated across in-house yarn extrusion, tufting, and coating processes, with four production facilities in China, Vietnam, Mexico, and Indonesia supplying a combined 60 million sq meters of theoretical annual capacity.

The business operates a dual-channel go-to-market: enterprise field sales for FIFA/FIH/ITF/World Rugby-certified professional sports facility projects (pitch certification, installation support), and a high-volume distribution model reaching 100+ countries through distributors, contractors, chain stores, and supermarkets for landscape and DIY applications. Revenue derives primarily from hardware sales of turf systems, augmented by a one-stop service offering that includes consultancy, free field design, installation guidance, and after-sales support. Customer segments span professional sports venues, government training centers, schools, residential consumers, and pet/golf/playground specialty markets.

Bellinturf ranks No.2 globally with 12.9% market share (AMI 2024) and is the only manufacturer to have achieved over 66% annual output growth since 2017. Its competitive position rests on the broadest stack of international sports federation certifications in the industry, scaled multi-region manufacturing for trade-cost optimization, and proprietary recyclable-backing technology. The company remains privately held after terminating its 2025 IPO application and employs 2,000+ people across five countries.

Bellinturf firmographics

Firmographics

Name: Bellinturf
Legal name: Bellinturf
Website: https://bellinturf.com
Company type: Private
Founded year: 2009
Operating status: Operating
Headcount range: 1,001–5,000 employees
Short description: Bellinturf is a China-founded global manufacturer of artificial turf systems serving professional sports (football, hockey, tennis, rugby, padel) and landscape markets across 100+ countries, ranked No.2 worldwide with 12.9% market share.
Ownership category
akta.pro rank

Bellinturf industry classification

Industry

Product category: Artificial Turf and Synthetic Grass Manufacturing
NAICS: Sporting and Athletic Goods Manufacturing (33992)
SIC: Sporting & Athletic Goods, Nec (3949)
akta.pro primary industry: Artificial Turf & Synthetic Grass Manufacturing (IMAOAJAI)
akta.pro secondary industry: Team Sports Goals, Nets & Field Equipment Retail (CRAMAEAK)

Keywords

Artificial turf manufacturing
Synthetic grass systems
Sports turf solutions
Landscape turf products
Recyclable turf technology

Where Bellinturf is headquartered

Location

Headquarters

HQ city: Shandong
HQ country: China
HQ region: Asia

Offices5 records

Markets served

Bellinturf business model

Business model

GTM type: B2B and B2C
Offering type: Hardware or Manufacturing
Cost components: Operations, Supply Chain, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

Artificial Turf Products: Sale of artificial turf systems for sports (football, hockey, tennis, rugby, padel, multi-sports) and landscape applications (residential, commercial, playground, DIY, golf, pet turf).
Professional Services: One-stop service including professional consultancy, free field design, optimal product design, strong technical support, marketing advice, installation guidance and after-sales service.

Go-to-market motion3 records

Distribution channels7 records

Marketing channels8 records

Bellinturf product offering

Product offering

Core offering

Bellinturf manufactures and sells artificial turf and synthetic grass products for professional sports venues (football, hockey, rugby, tennis, padel, golf, multi-sport), commercial and residential landscaping, playgrounds, and specialty applications (pet turf, artificial greenery). The company operates four vertically integrated manufacturing facilities in China, Vietnam, Mexico, and Indonesia, and supplies certified turf systems to customers in more than 100 countries. It also provides a one-stop service system covering consultancy, design, installation, and maintenance.

Product overview

Bellinturf is a global artificial turf manufacturer offering a comprehensive portfolio of synthetic turf products and integrated solutions. The product lineup is organized into two main categories: Sports Turf (Football, Hockey, Rugby, Tennis, Padel, Multi-sports) and Landscape Turf (Commercial, Residential, Playground, DIY, Golf, Pet, Artificial Greenery). The core products are supported by key sub-brands including Bellin-GRE (100% recyclable turf), Bellin Supereal (natural-look technology), Bellin-Cool Grass (temperature-reducing turf), and Soccer Grass HD Organic (professional football turf). Bellinturf also provides a One-Stop Service System offering professional consultancy, field design, installation guidance, and marketing support. Products are certified by FIFA, FIH, ITF, and World Rugby, and meet international standards including REACH, RoHS, CE, and EN-15330.

Differentiator

Problem solved

Functional benefit

Brands

Bellin-GRE Series: 100% recyclable artificial turf product line with eco-friendly backing, no SBR or PU materials
Bellin-Hero Series
Bellin-Hybrid Series
Bellin-FLOW XL
Bellin-Strength Series
Bellin-Dream Series
Bellin-Evolution Series
Bellin-Fuerte Pro
Bellin-Legend
Bellin-Supereal
Bellin-Pioneer
Bellin-Cool Grass
Bellin HD-Turf

Products and services

Football Turf
Hockey Turf
Rugby Turf
Tennis Turf
Padel System
Multi-Sports Turf
Commercial Turf
Residential Turf
Playground Turf
DIY Turf
Golf Turf
Pet Turf
Artificial Greenery
Bellin-GRE Recyclable Turf
One-Stop Service System

Quantifiable outcome

Minimum 30,000 cycles wear resistance with high-abrasion products achieving 300,000 cycles in Lisport testing
+5 more outcomes

Companies that use Bellinturf

Customer profile

Named customers8 records

Segments12 records

Ideal customer profiles3 records

Bellinturf technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature5 records

Bellinturf partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

DowflagshipStrategic or Co-development Partner · 7 November 2025Strategic cooperation agreement signed November 7, 2025 at the 8th China International Import Expo in Shanghai. Dow is one of the world's leading materials science companies. The partnership focuses on advancing sustainable development in the global artificial turf industry through adoption of bio-based, renewable, and environmentally responsible materials in product manufacturing and packaging processes. This collaboration supports Bellinturf's long-term commitment to carbon reduction, resource efficiency, and sustainable production.

Scale indicators8 records

Recent moves10 records

Expansion highlights6 records

Bellinturf competitors and assessment

Company assessment

Direct peers

SIS Pitches: UK-based artificial turf manufacturer and installer with FIFA, FIH, and World Rugby certifications, competing directly with Bellinturf in European sports facility tenders.
CCGrass (CoCreation Grass): Largest artificial turf manufacturer globally and Bellinturf's most direct Chinese competitor, offering a comparable sports and landscape turf portfolio with FIFA/FIH/ITF certifications and global distribution.
ACT Global Sports: Specialized artificial turf manufacturer focused on football and rugby pitches with FIFA and World Rugby certifications, serving similar enterprise sports facility customers.
GreenFields (Ten Cate): Dutch artificial turf specialist offering FIFA, FIH, and World Rugby certified systems for football, hockey, and rugby with comparable one-stop service model.
TigerTurf: New Zealand-headquartered artificial turf manufacturer serving sports, landscape, and playground segments globally with comparable product breadth and distribution model.

Broad incumbents

FieldTurf: Major North American artificial turf brand owned by Shaw Industries (Berkshire Hathaway), specializing in football and multi-sport fields with extensive FIFA-certified installations across the US.
Tarkett Sports: Division of Tarkett Group, offering artificial turf systems for football, rugby, hockey, and landscaping with strong presence in Europe and FIFA/World Rugby certifications.
Polytan (Sport Group): German-based sports surface manufacturer within Sport Group, offering artificial turf for athletics, football, hockey, and tennis with international federation certifications across Europe.
Mondo S.p.A. (including AstroTurf legacy): Italian sports surface manufacturer with FIFA-certified football turf systems and athletics track products, competing with Bellinturf in European sports infrastructure tenders.

Emerging players

Limonta Sport: Italian artificial turf manufacturer specializing in football and rugby systems with growing international footprint, representing a comparable but smaller-scale direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

Bellinturf compliance and trust

Trust signal

Compliance20 records

Bellinturf financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Bellinturf leadership team

Management profile

Number of profiles

Bellinturf funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Bellinturf M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bellinturf

What does Bellinturf do?

Is Bellinturf a public or private company?

Bellinturf is a private company. It is classified as private equity controlled and is currently operating.

When was Bellinturf founded?

Bellinturf was founded in 2009. It employs 1,001 to 5,000 people.

Where is Bellinturf based?

Bellinturf is headquartered in Shandong, China, in the Asia region.

How does Bellinturf make money?

Two revenue lines are on record. Artificial Turf Products are the primary driver. The others are professional Services.

Who are Bellinturf's main competitors?

Direct peers on record are SIS Pitches, CCGrass (CoCreation Grass), ACT Global Sports, GreenFields (Ten Cate) and TigerTurf. Broad incumbents are FieldTurf, Tarkett Sports, Polytan (Sport Group) and Mondo S.p.A. (including AstroTurf legacy). Limonta Sport is listed as an emerging player.

Does Bellinturf have an API?

No public API is recorded for Bellinturf.

What industry is Bellinturf in?

Bellinturf's product category is Artificial Turf and Synthetic Grass Manufacturing. Its primary akta.pro industry code is IMAOAJAI, Artificial Turf & Synthetic Grass Manufacturing, with a secondary code of CRAMAEAK, Team Sports Goals, Nets & Field Equipment Retail. Its NAICS code is 33992 and its SIC code is 3949.