Weston Consulting

What Weston Consulting does

Weston Consulting is a professional planning and urban design consulting firm headquartered in Vaughan, Ontario, founded on November 13, 1981 by Peter J. Weston as Weston and Associates. The firm delivers Planning Act approvals — Official Plan Amendments, Zoning By-law Amendments, Draft Plans of Subdivision/Condominium, Site Plan Approvals, Minor Variance, and Consent applications — alongside pre-acquisition strategic analysis, landowner group management, expert testimony at the Ontario Land Tribunal (formerly LPAT/TLAB), community engagement, and project management. It also operates an Urban Design practice covering master planning (strategic, MTSA transit hub, block, community, and secondary plans), concept and site design, shadow analysis, 3D massing and rendering, streetscape and landscape design, and AutoTURN-based industrial plans. Clients include land development companies, home builders, municipalities, manufacturing and logistics corporations, REITs, government agencies, and individual landowners across Ontario and select North American markets.

Revenue is generated through professional consulting fees negotiated on a project-by-project basis under a sales-led, relationship-driven go-to-market. Acquisition channels are direct outreach, referrals from law, appraisal, and architecture firms, and multi-year repeat engagements with developer clients such as Mizrahi Developments, PlazaCorp, Primont Homes, SmartCentres, Chestnut Hill, and the Torgan Group/CentreCourt joint venture. The firm markets via its corporate website, LinkedIn, Facebook, Instagram, and a newsletter. It operates from two offices — 201 Millway Avenue, Vaughan (HQ since 2000) and 268 Berkeley Street, downtown Toronto (since 2013, managed by Partner, Planning Lead Jane McFarlane).

Leadership comprises CEO Paul Mitchell (appointed January 2021, ex-InterContinental Hotels), President Ryan Guetter (joined 2004, University of Waterloo BES Honours in Planning), and Founder Peter Weston in advisory capacity, supported by three Partner Planning Leads, principals in Design, Finance, Business Development, and People & Culture, plus a bench of senior planners and associates. The firm employs 101–250 staff including registered Ontario Professional Planners, urban designers, and landscape architects, has completed over 10,000 projects, and operates as a privately held entity with no disclosed PE/VC ownership.

Name

Weston Consulting

Legal name

Weston Consulting

Website

https://westonconsulting.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

101–250 employees

Short description

Weston Consulting is a Vaughan, Ontario-based planning and urban design firm founded in 1981. It provides Planning Act approvals, urban design, project management, and Ontario Land Tribunal expert testimony to land developers, home builders, municipalities, REITs, and landowners across Ontario.

Ownership category

akta.pro rank

Product category

Planning and Urban Design Consulting Services

NAICS

Management Consulting Services (54161), Architectural Services (541310), Landscape Architectural Services (54132)

SIC

Services-Management Consulting Services (8742), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Real Estate Development & Feasibility Advisory (Highest-and-Best-Use, Entitlements Support) (BPAJANAC)

akta.pro secondary industries

Real Estate Market Research & Economic Advisory (Demand/Supply, Location Analytics) (BPAJANAD), Real Estate Advisory & Consulting (Strategy, Portfolio & Location) (FSAEAJAH)

Keywords

• Land use planning
• Urban design
• Zoning approvals
• Development consulting
• Master planning

Headquarters

HQ city

Vaughan

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Planning and Urban Design Consulting Services: Weston Consulting generates revenue through professional consulting fees for planning and urban design services including Planning Act Approvals, Pre-Acquisition Strategic Analysis, Landowner Group Management, Project Management, Expert Testimony, Community Engagement, and Urban Design services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Weston Consulting provides professional planning and urban design consulting services to land developers, home builders, municipalities, REITs, government agencies, and landowners across Ontario. Core engagements span Planning Act Approvals (Official Plan Amendments, Zoning By-law Amendments, Site Plans, Minor Variances, Draft Plans of Subdivision/Condominium), Pre-Acquisition Strategic Analysis, Landowner Group Management, Project Management, Expert Testimony, Community Engagement, and Urban Design services (Master Planning, Concept and Site Design, 3D Visualization). Services are delivered by registered professional planners, urban designers, and landscape architects engaged on a project basis.

Product overview

Weston Consulting is a professional planning and urban design consulting firm providing human-delivered advisory services rather than a software product company. The firm offers two primary service categories: Planning Services and Urban Design Services. Planning Services include Planning Act Approvals (Official Plan Amendments, Zoning By-law Amendments, Draft Plans of Subdivision/Condominium, Site Plans, Minor Variance and Consent applications), Pre-Acquisition Strategic Analysis (Due Diligence Reports, Development Options Reports, Financial Pro-Forma), Landowner Group Management, Project Management, Expert Testimony (LPAT/TLAB hearings, Expropriation hearings), Community Engagement, and Additional Services (Joint-Venture Brokerage, Adaptive Re-use, Permit Processing). Urban Design Services include Master Planning (Strategic Master Plans, MTSA Transit Hub Master Plans, Block Plans, Community Plans, Secondary Plans), Concept & Site Design Development (Site Plans, Concept Plans, 3D Massing, Streetscape Design, Landscape Design), Draft Plans and Technical Drawing (Draft Plans of Subdivision/Condominium, Industrial Plans using AutoTURN, Severance Plans), Urban Design Studies and Guidelines, Shadow Analysis, and Visualization and 3D Rendering (Presentations, Promotional Materials, Reports, Peer Review, Detailed Design Drawings, Notice Signs). These services are delivered by professional planners, urban designers, and landscape architects through direct client engagement and do not constitute a software platform, application, or digital product.

Differentiator

Problem solved

Functional benefit

Products and services

• Planning Services — Planning Act Approvals Coordination and submission of applications under the Ontario Planning Act, including Official Plan Amendments, Zoning By-law Amendments, Draft Plans of Subdivision/Condominium, Site Plan Approval, Minor Variance, and Consent applications, for developers, landowners, and public-sector clients across Ontario.
• Planning Services — Pre-Acquisition Strategic Analysis Due Diligence Reports, Development Options Reports, and Financial Pro-Forma analyses delivered to prospective land buyers and developers prior to site acquisition, helping clients assess feasibility, risks, and highest-and-best-use options.
• Planning Services — Landowner Group Management Coordination of multiple landowners within a study area or development block, including group governance, strategy alignment, and representation through planning applications for consolidated land development projects.
• Planning Services — Project Management Project management services for planning and development engagements, coordinating consultants, timelines, approvals, and client deliverables for land development projects.
• Planning Services — Expert Testimony Expert planning testimony and representation at LPAT/TLAB hearings and Expropriation hearings on behalf of developers, landowners, and public-sector clients in Ontario.
• Planning Services — Community Engagement Community engagement and stakeholder consultation services for development projects and municipal planning initiatives, supporting public outreach, feedback collection, and consensus-building.
• Urban Design Services Urban Design services spanning Master Planning (Strategic Master Plans, MTSA Transit Hub Master Plans, Block Plans, Community Plans, Secondary Plans); Concept & Site Design Development (Site Plans, Concept Plans, 3D Massing, Streetscape Design, Landscape Design); Draft Plans and Technical Drawing (Draft Plans of Subdivision/Condominium, Industrial Plans using AutoTURN, Severance Plans); Urban Design Studies and Guidelines; Shadow Analysis; and Visualization and 3D Rendering (Presentations, Promotional Materials, Reports, Peer Review, Detailed Design Drawings, Notice Signs).
• Additional Services — Joint-Venture Brokerage, Adaptive Re-use, Permit Processing Complementary advisory offerings including joint-venture brokerage between landowners, adaptive re-use planning for existing buildings, and permit processing support for clients across Ontario.

Quantifiable outcome

• Successfully completed over 10,000 projects of various scales since 1981
• +1 more outcomes

Named customers17 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

16 partnerships are on record, tiered primary and strategic.

• Emblem DevelopmentprimaryImplementation/ SI/ Consulting Partner · 1 January 2020Weston Consulting was retained to facilitate the Official Plan, Zoning By-law, Site Plan Approval, and Draft Plan of Condominium applications for Cooksville East - a 16-storey mixed-use building containing 336 residential units in Mississauga.
• SmartCentresprimaryImplementation/ SI/ Consulting Partner · 1 January 2020Weston Consulting is providing planning and design services for employment land conversion and completion of a Pre-Application Consultation meeting and Block Master Plan for a 36 hectare development in Barrie.
• Mizrahi DevelopmentsprimaryImplementation/ SI/ Consulting Partner · 1 January 2019Weston Consulting was retained to coordinate the Official Plan Amendment and Zoning By-law Amendment applications for the 5.57 acre property at 180 Steeles Ave. West, Vaughan, facilitating approximately 2000 residential units.
• Monocle Developments Inc.primaryImplementation/ SI/ Consulting Partner · 1 January 2018Weston Consulting served as planning consultant for The Monocle project, facilitating development applications including Site Plan Approval and amendments to Secondary Plan and Zoning By-law.
• Chestnut HillprimaryImplementation/ SI/ Consulting Partner · 1 January 2018Weston worked alongside a dynamic team to deliver The Dylan - a 10-storey mid-rise mixed-use intensification project. Submitted application for Zoning By-Law Amendment (approved) and Site Plan Approval.
• LiUNA Local 183primaryImplementation/ SI/ Consulting Partner · 1 January 2018Weston Consulting provided preliminary site design strategies, organized and adjudicated an architectural competition, and managed the planning application and approvals process for LiUNA 183 Headquarters - a 6-storey landmark facility in Vaughan.
• The Rosseau GroupprimaryImplementation/ SI/ Consulting Partner · 1 January 2017Weston Consulting was retained to provide planning services for an Official Plan and Zoning By-law Amendment for a 19-storey and 12-storey development with hotel, 420 residential units, and retail space at 4 Windward Drive, Grimsby.
• Primont HomesprimaryImplementation/ SI/ Consulting Partner · 1 January 2016Weston Consulting facilitated the approval of Official Plan and Zoning By-law Amendments as well as the Plan of Subdivision for SXSW - 4 residential high-rise towers and low-rise townhouses in Vaughan.
• The Torgan Group and CentreCourtprimaryImplementation/ SI/ Consulting Partner · 1 January 2015Weston worked to secure high-rise mixed-use permissions through City of Vaughan Official Plan appeals to the former Ontario Municipal Board and site-specific Official Plan and Zoning By-law Amendment applications for 7700 Bathurst project.
• Symmetry DevelopmentsprimaryImplementation/ SI/ Consulting Partner · 1 January 2012Weston Consulting played a pivotal role in the planning process for The Hive Lofts development, facilitating Zoning By-law Amendment, Draft Plan of Condominium, Site Plan applications, and represented the client at the Ontario Municipal Board.
• Bremont HomesprimaryImplementation/ SI/ Consulting Partner · 1 January 2012Weston Consulting provided support in Official Plan and Zoning By-law Amendment applications as well as Site Plan Approval for Boutik Condos. Also represented the client at the Ontario Municipal Board and brokered a settlement with the City of Vaughan.
• PlazaCorpprimaryImplementation/ SI/ Consulting Partner · 1 January 2007Weston Consulting provided planning services by assisting in the submission of applications for Official Plan and Zoning By-law Amendments and Site Plan Approval, providing planning justification in support of The Met project - 35-storey condominium tower and townhomes totaling 572 residential units.
• Teeple ArchitectsstrategicTechnology or IntegrationTeeple Architects collaborated on multiple projects including The Monocle (award-winning design), The Hive Lofts, and The Origami Lofts, providing architectural services for mixed-use developments where Weston provided planning consultation.
• Kirkor Architects and PlannersstrategicTechnology or IntegrationKirkor Architects worked with Weston Consulting on high-rise residential and mixed-use developments including Lotus Condos and The Dylan, providing architectural design services.
• CORE ArchitectsstrategicTechnology or IntegrationCORE Architects provided architectural services for the 180 Steeles Ave. West project where Weston Consulting provided planning coordination services.
• CORE ArchitectsstrategicTechnology or IntegrationCORE Architects provided architectural services and imagery for the 180 Steeles Ave. West mixed-use development project.

Scale indicators4 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Bousfields Inc. Toronto-based planning and urban design consultancy specializing in Official Plan Amendments, Zoning By-law Amendments, and development approvals for GTA residential and mixed-use projects. Closely comparable to Weston in service mix, client base (major Toronto developers), and tribunal/hearings practice.
• Glen Schnarr & Associates Inc. Kitchener-based planning consultancy serving the GTA and Southwestern Ontario with land use planning, urban design, and development approvals services. Comparable Ontario planning boutique competing for similar private developer and municipal planning mandates.
• Malone Given Parsons Ltd. Toronto-based planning and development advisory firm focused on land use planning, urban design, and project management for residential, commercial, and institutional clients across the GTA. Direct overlap with Weston's core service offering and customer segments.
• N. Barry Lyon Consultants Limited: Toronto-based land use planning consultancy providing planning approvals, project coordination, and expert testimony for GTA development projects. Comparable specialist planning boutique with similar developer-client orientation and tribunal expertise.
• SGL Planning & Design Inc. Ontario planning consultancy offering planning approvals, urban design, and development advisory services to private developers and municipalities. Comparable boutique scale and GTA/Ontario geographic focus to Weston Consulting.

Broad incumbents

• WSP Global Inc. Global professional services firm with a large Canadian planning and urban design practice (including the acquired MHBC Planning). Competes with Weston on integrated planning + engineering mandates and larger public-sector engagements, offering broader geographic reach.
• Stantec Inc. Global engineering, architecture, and environmental consultancy with a planning practice serving Ontario municipalities and developers. Offers bundled planning + engineering + environmental services competing with Weston's specialist offering on integrated mandates.
• IBI Group: Global architecture, engineering, and urban design firm with a strong Toronto planning and urban design practice. Competes with Weston on complex GTA intensification projects where planning integrates with architecture and engineering under one roof.
• MHBC Planning: Kitchener-Waterloo based planning consultancy (now part of WSP) serving Ontario with land use planning, urban design, and development approvals. Historically a direct peer, now operating within a global multi-disciplinary platform.

Others

• Diamond Schmitt Architects: Toronto-based architecture firm collaborating with developers and municipalities on residential, institutional, and mixed-use projects where Weston often provides planning consultant services. Adjacent rather than competitive — frequently a co-advisor on the same GTA mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/westonconsulting
• LinkedInlinkedin.com/company/weston-consulting-group-inc.
• Instagraminstagram.com/westonconsulting
• Xx.com/WestonConsultin

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Weston Consulting